Vidyard

OCTOBER 18, 2016

Either way, your priority isn’t video views, it’s about bringing in results to impress your leaders, generate leads, build pipeline and help close deals. Here are four strategies to help you drive real business results with your video marketing. Yes, you really can do all of that with video! Get My Ticket. Get My Ticket.

Top of Funnel 50

Top of Funnel Video Marketing Marketing & Strategy Marketing Strategy 50

Vidyard

OCTOBER 7, 2019

Learning new skills can help keep you engaged, make you more adaptable, increase your career opportunities, and even benefit your health. Facebook Blueprint. If your business is on social media at all, odds are that it’s on Facebook. This free video resource includes ad delivery, best practices, and metrics.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

Vidyard

AUGUST 14, 2020

85% of Facebook videos are watched without sound ( Digiday ). Captions increase video view time by 12% ( Facebook ). Interactive Transcripts: These transcripts highlight words as they’re spoken in the video, helping viewers find their place. Transcripts help people who have difficulty watching or hearing your videos.

Video Marketing 162

Video Marketing SEO Guidelines Paid Search Agency 162

Vidyard

DECEMBER 12, 2017

Well, video can help breathe new life into a variety of your channels and campaigns which will increase leads and drive demand. Short, promotional videos on social help to drive engagement in other campaigns, programs, and assets. “People look 5x longer at video than at static content on Facebook and Instagram.”

B2B Sales 122

B2B Sales Top of Funnel Video Marketing B2B Marketing 122

Vidyard

MAY 28, 2020

In fall of 2014, Facebook leadership took a good long look at YouTube and Snapchat and Instagram and pivoted—partly—to video. “In In five years, most of Facebook will be video,” Mark Zuckerberg announced. Half a billion people watch video on Facebook every day. What Are the Benefits of Facebook Video? Contents 1.

Facebook 123

Facebook Video Marketing Enterprise Management Work Management 123

Vidyard

OCTOBER 7, 2019

Learning new skills can help keep you engaged, make you more adaptable, increase your career opportunities, and even benefit your health. Facebook Blueprint If your business is on social media at all, odds are that it’s on Facebook. This free video resource includes ad delivery, best practices, and metrics.

Resources 65

Resources Video Marketing Advertising Agencies Paid Search Agency 65

Vidyard

MAY 28, 2020

In fall of 2014, Facebook leadership took a good long look at YouTube and Snapchat and Instagram and pivoted—partly—to video. “In In five years, most of Facebook will be video,” Mark Zuckerberg announced. Half a billion people watch video on Facebook every day. What Are the Benefits of Facebook Video? Contents 1.

Facebook 65

Facebook Video Marketing Enterprise Management Work Management 65

Vidyard

JUNE 8, 2020

Vidyard is the video platform for business that helps organizations drive more revenue through the use of online video. Going beyond video hosting and management, Vidyard helps businesses drive greater engagement in their video content, track the viewing activities of each individual viewer, and turn those views into action.

Video Marketing 87

Video Marketing Advertising Agencies Television marketing Campaigns 87

Vidyard

JULY 30, 2018

You have Facebook, Slack, and maybe an extranet, but that’s about it online. In our community, we use Zoom to host a weekly hangout and host a Facebook Live show every other week, and every month I push out an email update with a rundown of activities over the last month. It says to others, I’m here to help.

Video Marketing 87

Video Marketing Communities Outreach Webinar Metrics 87

Vidyard

AUGUST 9, 2017

That’s why AI is being applied to both create video content and help users find more of what they’re looking for. AI Helps Write the Script. Facebook’s AI is smart enough to tag your friends in videos and marketing technology startups like Clarifai, Valossa, and IRIS.TV But is it good for us?

Video Marketing 69

Video Marketing Peer-to-peer Viral Marketing Curation 69

Vidyard

AUGUST 28, 2017

The major social media and messaging platforms from Facebook to WhatsApp have all launched business support options in anticipation of this shift. Because it’s easy: they already spend much of their time on mobile and they can get help without leaving these apps. Customers Want Faster Support.

Service 61

Service Trends Paid Search Agency Gartner 61

Vidyard

AUGUST 14, 2020

Interactive Transcripts: These transcripts highlight words as they’re spoken in the video, helping viewers find their place. Transcripts help people who have difficulty watching or hearing your videos. Transcribed videos are also helpful beyond just this use. This means that the benefits of captions go beyond accessibility.

Video Marketing 65

Video Marketing SEO Guidelines Paid Search Agency 65

Vidyard

JUNE 8, 2020

More Information Unwrapping a Telly Award Winning B2B Video Marketing Campaign: [link] Learn about Personalized Video at Scale by Vidyard: [link] Full list of the 41st Annual Telly Awards winners: [link] About Vidyard Vidyard is the video platform for business that helps organizations drive more revenue through the use of online video.

Video Marketing 65

Video Marketing Advertising Agencies Television marketing Campaigns 65

Vidyard

NOVEMBER 22, 2017

Over 85 percent of videos on Facebook are viewed without sound. Because most Facebook users are on mobile, most people on mobile are in public, and most people in public don’t want to bother others. Here are a few areas you might explore with customer research: Ask customers how they feel about self-help videos.

Paid Search Agency 72

Paid Search Agency Video Marketing Customer Satisfaction Touchpoints 72

Vidyard

FEBRUARY 22, 2017

Sure having Facebook, Twitter, and all these social networks is great. Video is another great high-converting asset that has worked really well for us, especially on Facebook, Twitter, and LinkedIn ads. So I think it’s shifting the mindset from a quantity point of view to a quality point of view.

Full Circle Insights 73

Full Circle Insights Demand Generation Webinar Metrics Top of Funnel 73

Vidyard

MARCH 1, 2016

If you have a genuine following and a consistent stream of helpful content and insights, one of the key ways you can accelerate your influencer status is by investing in video. More often than not, it is also his or her ability to provide high­ quality, actionable content — and video can help your brand do just that. Pinterest: 20.8

WOM 50

WOM Video Marketing Planning Advertising Agencies 50

Vidyard

MAY 16, 2021

Start helping.” – @theZigZiglar , Public Speaker ( Tweet this! ) “You’ve probably got a device on you that can shoot decent video, so what’s stopping you? ) “Mediocre marketers think in terms of campaigns. Great marketers think in terms of growth frameworks.”

Video Marketing 73

Video Marketing Work Management Marketing Management Advertising Agencies 73

Vidyard

MARCH 23, 2021

Setting Goals to Help Determine the ROI of Video Marketing 7.1 It’s only through tracking views, attention spans, click-through rates (CTR), and more that we can identify which videos work, and whether they help to generate leads, crack key accounts, add pipeline, retain customers, or realize revenue. Goal: Drive More Traffic 7.2

Video Marketing 65

Video Marketing ROI Analytics CTR 65

Vidyard

AUGUST 30, 2016

Social feeds (Facebook and Instagram, specifically) do a great job of showing only content that people want to see. So the more you can encourage your audience to educate themselves and help themselves throughout the purchase journey, the better — and the more efficient your sales process will be. Video can help with this.

Small Business Marketing 126

Small Business Marketing Video Marketing Business Paid Search Agency 126

Vidyard

MAY 16, 2021

Start helping.” – @theZigZiglar , Public Speaker ( Tweet this! ) “You’ve probably got a device on you that can shoot decent video, so what’s stopping you? ) “Mediocre marketers think in terms of campaigns. Great marketers think in terms of growth frameworks.”

Video Marketing 65

Video Marketing Work Management Marketing Management Advertising Agencies 65

Vidyard

OCTOBER 18, 2018

Recommended Lengths: Instagram: 15-30 seconds Twitter: 15-60 seconds LinkedIn: 15 seconds-tw0 minutes Facebook: 15 seconds-two minutes Video Pitches Are you pitching a reporter? I hope this article has been helpful and has inspired you to examine your video lengths more closely. You can check out more on video-pitching here.

Video Marketing 116

Video Marketing Top of Funnel Funnel Advertising Advertising Funnels 116

Vidyard

APRIL 27, 2017

There’s this video that I go back to when I scroll through Facebook, and I have to stop and watch it to the end. In high school I volunteered with the special education program, and so I would regularly spend time with the students in that department, helping them in their day-to-day.

Startups 94

Startups Advertising Mediums Video Marketing Education 94

Vidyard

AUGUST 7, 2013

We also know that search and social media are only getting more and more competitive, so you’re going to need all the help you can get to be noticed. What you may not know, however, is that your video content can actually help you stand out from the crowd in search results and social media.

Video Marketing 57

Video Marketing Optimization Tagging Eye-Tracking 57

Vidyard

FEBRUARY 15, 2022

Video messages help Whatagraph increase email reply rates by more than 20% and generate some of the largest sales opportunities in 2021. Vidyard helped us source and close many of our largest deals in 2021 and will be a key differentiator for us in the year ahead.”

Enterprise Management 65

Enterprise Management Work Management Marketing Management Top of Funnel 65

Vidyard

JULY 19, 2018

Each year we do an analysis of all the data in our system , over 600 different companies, to create video benchmarks that help us understand what they’re doing with B2B video. Through all of this data, we find some interesting tidbits of knowledge and we share them with you, the rest of the world, in our Video Benchmark Report.

Advertising Benchmark 67

Advertising Benchmark Video Marketing Demand Generation Agencies Paid Search Agency 67

Vidyard

DECEMBER 22, 2017

Unfortunately, that doesn’t help out your nonprofit. So here are some tips for helping your nonprofit staff stay productive this holiday season. Maybe you can partner up with a local coffee shop or restaurant and give away a coupon or gift card to anyone who comments on a photo or likes a post on Facebook. Throw a Holiday Party.

Product 61

Product Merchandising Social Media Resources 61

Vidyard

JANUARY 25, 2018

Vidyard is a video platform that helps businesses transform communications and drive more revenue through the strategic use of online video. To help explain our audience a little more, here are their most common challenges, needs, burning questions, and pain points: What are video marketing, video selling, and video for support?

Guidelines 65

Guidelines Paid Search Agency Custom Publishing Budget Programs 65

Vidyard

MAY 18, 2017

So let’s look at how video can help you in each one of these stages of the lead generation life cycle, to generate better results for your demand gen programs. There are lots of different ways in which video can help you drive more inbound traffic to your website. Turning Viewers into Prospects.

Sales Qualified Leads 63

Sales Qualified Leads Lead Scoring Lead Ranking Video Marketing 63

Vidyard

FEBRUARY 1, 2019

It’ll help you loosen your grip on that belief. After the last few big Facebook updates, the big four social platforms are almost exclusively pay-to-play and painfully pricey. This year, you have to find that thing and wholly reconsider it. It’s either that or relive last year—again. It’s also not social media posts.

Planning 65

Planning CTR Click Rate Landing Pages 65

Vidyard

JULY 19, 2017

.” ViewedIt by Vidyard offers a seamless experience for recording custom videos from within the Google Chrome browser and instantly sharing via Gmail, Outlook, Twitter, Facebook, LinkedIn and other online channels. Vidyard is the video platform for business that helps organizations drive more revenue through the use of online video.

Video Marketing 0

Video Marketing Enterprise Management Leads Lead 0

Vidyard

OCTOBER 2, 2015

If you show that others endorse, support, or use your content on your landing page, this will help to add some social credibility. Whether it’s through adding customer testimonials or by showing how many people shared your page on Facebook, Twitter, or LinkedIn, these methods can provide a massive boost to trust. Testimonials.

Landing Pages 94

Landing Pages Design Webinar Metrics Advertising Agencies 94

Vidyard

MARCH 12, 2020

That said, there are some rules of thumb that our team find helpful when setting up their remote working spaces. If none are available, try wearing a bright shirt instead to help keep your videos from looking bland. It helps me just jump into my work, instead of having to settle into a “new” space each time.”. Try Moving Around.

Work Management 164

Work Management Tips Marketing Management Paid Search Agency 164

Vidyard

JANUARY 7, 2020

Whether you’re targeting YouTube, LinkedIn, Facebook, Instagram, promo videos should be short and sweet (30 seconds is ideal). Video will help you communicate the feel of your event along with pertinent information in a quick and digestible way. Webinars: Before they start or in between segments. Types of Promo Videos.

Video Marketing 102

Video Marketing Ad Building Top of Funnel Advertising Funnels 102

Vidyard

FEBRUARY 1, 2019

It’ll help you loosen your grip on that belief. After the last few big Facebook updates, the big four social platforms are almost exclusively pay-to-play and painfully pricey. This year, you have to find that thing and wholly reconsider it. It’s either that or relive last year—again.

Planning 76

Planning CTR Click Rate Landing Pages 76

Vidyard

FEBRUARY 12, 2015

YouTube uses Google AdWords to help you promote your content. Facebook Ads Facebook is a great way to reach customers when they’re socially connecting to what matters to them. Finally, Facebook ads can even be used to target audiences based on what they do on other websites outside of Facebook.

Paid Content 51

Paid Content Promotion Video Marketing Adwords 51

Vidyard

SEPTEMBER 17, 2015

Your content is meant to be shared, so it’s not enough to design a landing page without including some metadata that will help give it that extra edge when visitors go to search for it or share your page on social media. It helps if your landing page has a high ranking in search engines that will make it easier for people to find it.

Landing Pages 95

Landing Pages Design Segmentation Social Media 95

Vidyard

JUNE 9, 2017

Use intro and outro music as “bookends” Consider giving music or sound design a featured role in the opening and or closing sections of your video, acting as a set of “video bookends” This helps set your tone, hold your message together, and leaves your viewers with a feeling of completion. Know your budget.

Video Marketing 117

Video Marketing Ad Frequency Paid Search Agency Domain 117