help Facebook Related Topics 
Chris Koch
MAY 21, 2010
Have you ever noticed that your Facebook profile page looks like one of those horrible qualification forms that we make our customers fill out? If you go to Facebook and look at your profile, your immediate reaction is going to be that it’s asking for too much information. come at a price. This is a disaster if you ask me.
Chris Koch
MARCH 19, 2010
I want to do something ambitious and I’m hoping you’ll help. Monitoring tools help determine how much impact these smart things are having on our target audiences. Search tools can help you mine that data. This is helpful during important periods like new offering launches or in the aftermath of a crisis. Gather research.
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Chris Koch
JUNE 26, 2009
To me, it’s the missing link between monitoring blogs and connecting with people through social networking sites like LinkedIn and Facebook. Transfer Twitter relationships to LinkedIn and Facebook. There are all sorts of opinions about whether LinkedIn or Facebook is better for business contacts. I hope this post is helpful.
Chris Koch
SEPTEMBER 18, 2009
Will it be Facebook or MySpace? Analysis that looks at the concept of the different social media tools as “technology platforms” adds a little more clarity—as in, Facebook could win because it has the largest number of users and therefore, like Microsoft Windows, it could emerge as the de facto monopoly in social media.
Chris Koch
SEPTEMBER 18, 2009
Will it be Facebook or MySpace? Analysis that looks at the concept of the different social media tools as “technology platforms” adds a little more clarity—as in, Facebook could win because it has the largest number of users and therefore, like Microsoft Windows, it could emerge as the de facto monopoly in social media.
Chris Koch
DECEMBER 23, 2009
Most of the tools let you segment the different types of social media to determine where conversations are happening—such as blogs vs. Facebook. This is helpful during important periods like new offering launches or in the aftermath of a crisis. This helps you decide which blogs you’d like to do outreach with, for example.
Chris Koch
JULY 10, 2009
in their marketing—fewer than 35% of marketers in our survey have been using blogs or podcasts for more than one year, and just 3% have been using social media (LinkedIn, Twitter, Facebook, etc.) Now that may be due in part to the fact that most B2B marketers have only recently begun using Web 2.0 for at least that long. I don’t think so.
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