Taming Your Brand Mascot « The Effective Marketer
The Effective Marketer
MAY 10, 2010
brand mascots are a common tool to promote your product or service. More recently even Twitter mascots have been showing up as a company’s public face. The duck has 165,000 facebook fans in the US. The good ones are those that you don’t even think about until you decide to wear your marketer hat.
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