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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

For example: a few months back we helped a client implement and configure a new Google Tag Manager initiative. Here are a few examples from vendors related to KoMarketing efforts: Search Engines: Google , Bing , Baidu. Marketing Automation: Marketo , Pardot , Act-On. Facebook Blueprint eLearning Courses / Certifications.

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3 Tips for Getting More Value from Your Landing Pages

Unbounce

To see the full picture of conversions with multiple touchpoints, take a look at the Google Analytics Multi-Channel Funnels report, which shows the variety of interactions that occur before a conversion. Input for bid optimization strategies: Google’s smart bidding can use store visits as an input. Store Visit Conversions.

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The 14 Best Marketing Automation Tools

Webbiquity

1) Marketo. Google Review Count: 93,900. Google Review Count: 85,400. Sample review: “The software, analytics, and support are amazing. Google Review Count: 62,200. Google Review Count: 44,200. Google Review Count: 42,900. Google Review Count: 35,800. Pricing: contact vendor. 2) HubSpot.

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The 7 Best Social Media Analytics Tools for Marketers in 2020

Hubspot

This is a sample report that gives a high-level overview of audience insights, demographics that are crucial when planning a social media campaign. The tool connects to HubSpot, Salesforce, Google Ads, Facebook, Marketo, and Microsoft Office, so you can combine the software with any other tools you use for social monitoring or listening.

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How Brand Advertising is Beneficial for B2B Marketers

Valasys

Investing in paid advertising like LinkedIn, Google Ads, Facebook & others allows marketers to expand their organic reach to a wide audience quickly before their organic strategy gains traction. According to a report from Marketo , 96% of the people who visit website aren’t purchase-ready.

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Next-Level Marketing Reporting: Your Top 5 Platforms

SmartBug Media

APIs for integration into custom or third-party applications, such as Google Docs and Excel. Sample integrations include Facebook, Google Analytics, Google BigQuery, Google Ads, Google Sheets, Salesforce, and Twitter. Ability to pull in Google Sheets data into dashboard visualizations.

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It’s Time to Audit Your Website’s Social Functionality (Checklist)

Adobe Experience Cloud Blog

by Maria Pergolino I have recently been using LinkedIn and Pinterest more than Twitter and Facebook. Limited following links – i.e. links to follow the brand’s Facebook and Twitter accounts, but no links to LinkedIn and/or Pinterest. Facebook Share: ? Google+ Post: ? Facebook Page: ? Google+ Business Page: ?

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