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MarketingProfs: How Augmented Reality and Virtual Reality Are Changing Things for Marketers

Kaon

AUGUST 2, 2017

Examples include Google Cardboard , which allows users to use their own smartphones in a headset experience, and Oculus Rift , which is a high-definition headset that connects to an external computer. on YouTube or Facebook), or in a specially designed room with large screens all around. Marketing Applications.

Work Management 100
Work Management Marketing Management Trade Show Trigger Marketing 100
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How Marketers Should Measure Digital Engagement

Kaon

MARCH 12, 2020

If we look at the definition of engagement in Google Analytics documentation, they define it as: Any user interaction with your site or app. They browse to a page about a product and get distracted by a Facebook notification on their phone. However, the distribution reported by Google Analytics still shows considerable error.

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