Customer Experience Matrix
DECEMBER 13, 2020
walled gardens (Facebook, Google, Amazon) face increasing competition from walled flower pots – that is, businesses with less data but a similar approach. None of these has the data depth or scale of Facebook, Google, or Amazon but their audiences are big enough to be interesting. shoppable video is growing rapidly.
Customer Experience Matrix
AUGUST 21, 2018
I’m referring to is the backlash against big tech firms – Google, Amazon, Apple, and above all Facebook – that have relentlessly expanded their influence on everyday life. The past month alone offers plenty of news to alarm consumers: Google tracks location even after users turn off Location Sharing.
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Customer Experience Matrix
NOVEMBER 18, 2018
Facebook has led the way, with seemingly endless privacy, hate speech, and election scandals resulting in a huge loss of public confidence and threats of government regulation. Again, the problem is most severe for Facebook, whose own employees are increasingly concerned that it is doing more harm than good.
Customer Experience Matrix
MAY 6, 2017
One of the most interesting stories playing out right now is online advertising, where the walled gardens of Google , Facebook , and other audience aggregators are under assault by insurgent advertisers who, like most rebels, aspire as much to replace their overlords as destroy their power.
Customer Experience Matrix
OCTOBER 14, 2019
Meanwhile, actions by Google, Microsoft, Apple and other major browser are putting still more barriers in the way of data business as usual. But it also means that fears of a Google/Facebook duopoly controlling all access to new customers are clearly overblown. In sum, privacy regulations won't kill targeted marketing.
Customer Experience Matrix
JANUARY 3, 2021
As with all technology shifts, the leaders in the old world – the big software companies and audience aggregators like Facebook and Google – won’t necessarily lead in the new world. The stakes are higher when real-world objects are involved and there’s an irreducible level of complexity needed to make things work right. -
Customer Experience Matrix
APRIL 30, 2019
You could also add add products whose purpose is privacy, like ad blockers or proxy servers; the gazillion contenders in the pay-people-to-watch ads industry; privacy-enhancing extensions to standard products such as Google Chrome and Firefox; and, perhaps most prominent, the privacy-centered positioning of Apple.
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