article thumbnail

The Future of B2B eCommerce Marketing Trends

Webbiquity

This post details four predictions for key B2B eCommerce marketing trends in 2023. Predictive analytics: AI and ML algorithms can analyze vast amounts of client data to provide insights into future behaviors and trends. Today, B2B sales prospects turn to the Internet not just for product research but also purchasing.

eCommerce 272
article thumbnail

7 Top B2B Social Media Trends

Oktopost

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms. 7 Top B2B Social Media Trends 1.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Report: Facebook Remains Dominant Among B2B Social Media Marketers

KoMarketing Associates

As B2B marketers turn to social media to reach out to customers and prospects, new research suggests that Facebook still reigns supreme as a go-to channel. Increased exposure (86%) was cited as the top reason by marketers, followed by increased traffic (78%) and generated leads (67%). “A Marketers Now Using Facebook in New Ways.

article thumbnail

Meta advertising trends and priorities for 2024

illumin

Understanding Meta advertising trends is essential for marketers. In 2024, Meta, and Facebook in particular, are continuing to shift away from written posts and pictures and towards short-form videos. eMarketer predicts that by 2025, adults in the US will spend more time on TikTok than on Facebook. per user, per hour by 2025.

article thumbnail

Super Popular Trends Industries Are Using To Generate Quality Leads

Only B2B

Many businesses tend to fail if they do not understand and adopt the latest trends in the market. In the B2B market, the (quality) lead generation is the kingpin, if you want to stand distinctively you must know the latest trends to generate B2B quality leads. E-Mail Marketing. Email Marketing. #2. SEO and Content.

article thumbnail

Evolution of B2B Social Media Marketing Strategy: Trends and Tactics in the Current Landscape

Launch Marketing

Instagram Is a Powerful Tool for B2B While Facebook and LinkedIn ranked as the two most popular social media platforms among B2B marketers, Instagram should not be disregarded. LinkedIn Is the Most Update Social Network for B2B Marketers LinkedIn is the most commonly used social media network for B2B marketers , followed by Facebook and X.

article thumbnail

What’s Trending in Marketing of March 2024

Stevens & Tate

Step right into our March 2024 of “What’s Trending,” your gateway to the latest in marketing trends and insights. Stay informed and ahead of the game with our collection of marketing trends and reports for the 2024 year. Read more here. Read more here. Read more here.

Trends 59