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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. BuzzFeed mentions changes in behavior, greater use of social networks for content discovery, and a 52% increase in traffic from “‘Dark social,’ that netherland of direct traffic” (i.e.,

How To Increase Referral Traffic And Get More Leads

Hubspot

Most marketers have one goal in common: increasing the amount of traffic to their website. The problem is that SEO takes times, PPC is expensive, Google is becoming oversaturated with blog content, and social media has always had a problem proving ROI. One often overlooked tactic that can potentially have the greatest impact is referral traffic. What Is Referral Traffic?

How to Generate Social Traffic Using StumbleUpon

WindMill Networking

Almost 2 years ago, a small website with only 12 million users managed to surpass Facebook, the social media king that had 600 million users at the time, as the number one traffic generating social media network. In the meantime, Facebook got a billion users and with this incredible rise it also regained its place as the number 1 traffic generator.

Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

It seems only yesterday that “PPC advertising” was synonymous with Google AdWords. Google still dominates search advertising – at last count, it handles roughly two-thirds of all Web search queries , a market share that won’t be decreasing any time soon. Billion with Google in 2013. Lead Generation Cards are more visually engaging and thus generate higher engagement rates.

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B2B Marketing Trends for 2016

The first generation of digital natives expects to be able to complete most of their selection process. website traffic, brand. preference, lead generation) isn't new, just more intense. inbound lead generation with more targeted, proactive campaigns. ABM to become a standard part of any B2B marketer’s demand generation. B2B Marketing. know which half." Look for.

This Week in Content Marketing: Digital Advertising Shrinking, Except for Google and Facebook

Junta 42

We also discuss potential revenue models Medium might pursue, and talk about why it seems like digital advertising is shrinking for all publishers… except for Google and Facebook. Our Robert and I aren’t sure that publishers should be turning their nose down at any extra revenue they may be able to generate. This week’s show. Image source. How do I subscribe?

The Fundamentals of Increasing Web Traffic from Social Media

Modern B2B Marketing

Author: Daniel Kushner Social media marketing, for B2B companies, often means one thing: generating new leads. Just because you’re finding prospects on LinkedIn, Facebook, and Twitter doesn’t mean they’ll seriously consider your products and services unless they’re directed to do so. Thus, social traffic is something that B2B marketers need to get right. 

How to Drive Traffic From Social Media

WindMill Networking

In that time, we’ve focused heavily on driving traffic to your site from social media activity, dug deep into each of the main social networks, and looked at different tools to help measure and monitor your traffic. This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. Twitter | Facebook | Google+ | LinkedIn |. How to Drive Traffic From Social Media by Lilach Bullock - Maximize Social Business. Social Media Traffic Generation In this post, we’re going […]. Author information. Lilach Bullock.

Use Google Analytics to Discover the Quality of Your Social Media Traffic

WindMill Networking

Google Analytics is a valuable tool for website owners that can give you so much useful insight into your visitors and how they are using your site. Leah Mazur contributes a monthly column on Social Media Traffic Generation. Twitter | Facebook | LinkedIn | Pinterest |. Use Google Analytics to Discover the Quality of Your Social Media Traffic by Leah Mazur - Maximize Social Business. Social Media Traffic GenerationThis information allows us to be constantly improving our marketing strategies and making them better. They […].

B2B Marketing Trends for 2016

The first generation of digital natives expects to be able to complete most of their selection process. website traffic, brand. preference, lead generation) isn't new, just more intense. inbound lead generation with more targeted, proactive campaigns. ABM to become a standard part of any B2B marketer’s demand generation. B2B Marketing. know which half." Look for.

How Content Curation Can Drive Traffic

WindMill Networking

Over the last 18 months we have seen content curation evolving…perhaps maturing to the point where, in 2015, it will […] Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. Lilach Bullock | Twitter | Facebook | Google+ | LinkedIn | How Content Curation Can Drive Traffic by Lilach Bullock - Maximize Social Business. Social Media Traffic Generation Lilach is highly regarded on the world speaker circuit and has graced Forbes and Number 10 Downing Street with her presence.

10 Ways to Generate More Leads from Your Business Blog

The Point

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. Here are 10 proven ways to generate more leads from your blog.

Why Content is the Driving Force Behind Social Media Traffic

WindMill Networking

While there are, of course, other ways to get traffic from social media, content will usually help you get the most – and the best – traffic. The reason why is simple – … Continue Reading Why Content is the Driving Force Behind Social Media Traffic by Lilach Bullock - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource. Social Media Traffic Generation Business content Drive E-book Facebook Google Analytics Instagram internet-marketing Marketing and Advertising Post-it note public-relations Social Media Marketing web content

10 Tips for Getting Long-Term Traffic to Your Content

Hubspot

We'll excitedly watch as we see a burst of new traffic to our site. You can start by analyzing topics that you have published in the past to see how well they have continued to attract traffic. When you look at your last thirty days worth of traffic, identify which pieces of content not published recently are driving significant traffic. We then hit publish. It’s simple.

B2B Marketing Trends for 2016

The first generation of digital natives expects to be able to complete most of their selection process. website traffic, brand. preference, lead generation) isn't new, just more intense. inbound lead generation with more targeted, proactive campaigns. ABM to become a standard part of any B2B marketer’s demand generation. B2B Marketing. know which half." Look for.

Google demands your papers with the Hummingbird algorithm update

Biznology

Why is Google being such a dick? Because there’s not only billions of dollars being spent of getting to the top of Google, but everything to lose — losing just one spot, going from 2nd to 3rd, to say nothing about going from a top-three organic result on Google to the fifth spot. also rock a 78 Klout score (maybe that matters to Google? Google Bourse.

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Spending more time on SEO than adding value to Google?

Biznology

asked him what he thought of Hummingbird, Google’s latest search algorithm, and he said: “Aside from just making sure you have all of the share and +1 buttons sorted out on your sites and committing to Google Authorship, the only thing that’s left is simple: creating content that gives value to Google.” ” Give Value to Google.

Are You Wasting Your Social Media Traffic?

WindMill Networking

It’s all very well driving traffic to your website via social media but if the speed (or lack of!) is too slow it will drastically increase your bounce rate and can literally kill your traffic. Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. Lilach Bullock | Twitter | Facebook | Google+ | LinkedIn | Are You Wasting Your Social Media Traffic? Social Media Traffic Generation Speed is an incredibly important aspect of any website and is often overlooked.

Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2

Webbiquity

As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. So, as Facebook continues its never-ending stream of changes, what are the current and emerging best practices for marketing on Facebook? How can Facebook be used to support an SEO strategy?

10 Ways to BOOST Your Social Media Traffic

WindMill Networking

Social media can be an incredible source of traffic. And best of all, it is traffic that you can count on, day after day. One of the best things about social media is that you get […] Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. Lilach Bullock | Twitter | Facebook | Google+ | LinkedIn | 10 Ways to BOOST Your Social Media Traffic by Lilach Bullock - Maximize Social Business. Social Media Traffic Generation by eduardogaleazzo.

Maximize Blog Traffic with Top 27 SEO Plugins

Writtent

Want to maximize your blog traffic? Today, I list 27 of the best search engine optimization plugins available for those looking to get more traffic to their blogs. There is also a Premium version, which includes support and Google Webmaster integration. 2.  As the name suggests, All in One SEO Pack gives you everything you’ll need to maximize blog traffic. Sure you do.

Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog

Writing on the Web

Here are ten ways to increase traffic flow to your blog: Put your blog in your email signature. Share your posts on Facebook , Twitter , Google +, and the many other popular Internet gathering places. How will this generate traffic? Related posts: Content Marketing Results: 18 Ways to NOT Get Blog Traffic. Michael Martine’s Best Blog Traffic Tips.

Facebook Sees 1000% Jump in LinkedIn Referral Traffic After Twitter Dumps LinkedIn

Hubspot

Some new data released by PageLever and reported by Mashable reveals that marketers may not be taking that extra step, as referral traffic to Twitter from LinkedIn has dropped significantly since the June 29th announcement. while referral traffic to Facebook from LinkedIn has skyrocketed. But really, it's not just Facebook you can grow from your LinkedIn presence.

The 5 Best Ways to Use Social Media to Drive Traffic to Your Website

WindMill Networking

Do you know the 5 best ways to effectively use social media to drive traffic to your website? Today competition for traffic is fierce. To get a real return on your online investment in traffic generation you need to see increased sales or at the very least, lower bounce rates and a higher percentage of repeat visitors. Comments. Expand your reach. Be active and engaged.

How One Company’s Investment in Blogging & SEO Increased Traffic By Over 2,500% in One Year

Hubspot

But what if I were to tell you that, along with writing a few more blog posts per week, optimizing those blog posts and following promotion best practices could increase your blog traffic by over 2,500% in as little as one year? Aside from these blogs, they also did a little bit of email marketing, created a Facebook account, and used Google Analytics to keep track of it all.

9 Lead Generation Mistakes Marketers Need to Stop Making

Hubspot

For many businesses, the key to making sales is to first generate leads. Some marketers have trouble generating enough leads to feed their sales team. Others generate plenty of leads, but they're not good leads , and your sales team is having trouble closing them into customers. These are all common problems marketers have with lead generation. How to Fix It.

How to Use Content Syndication to Boost Your Blog Traffic

PureB2B

Content syndication can be an important factor in your content strategy, especially when it comes to generating traffic, and shares. Publishing and delivering your content to a number of social media networks and third-party sites at the right time and in the right way can lead to a notable increase in quality traffic for your blog. How Does Content Syndication Work?

10 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. So, what does optimized Facebook advertising actually look like? The cons?

114+ Copywriting Formulas to Get Traffic & Leads

Writtent

Example: How to Use Online Tools to Generate Headlines. Example: 5 Best Ways to Increase Your Blog Traffic. Example: 10 Little-Known Factors That Could Affect Your Blog Traffic. Example: We Promise You Laser-Targeted Traffic to Your Blog. Unbounce uses a great example for this one: “Google Analytics Tells You What Happened, KISSmetrics Tells You Who Did It”.

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Drive Social Media Traffic to Your Crowdfunding Campaign

WindMill Networking

This is where crowd-funding […] Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. Lilach Bullock | Twitter | Facebook | Google+ | LinkedIn | Drive Social Media Traffic to Your Crowdfunding Campaign by Lilach Bullock - Maximize Social Business. Social Media Traffic Generation Lilach is highly regarded on the world speaker circuit and has graced Forbes and Number 10 Downing Street with her presence.

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

What are the best days and times for Facebook updates? What percentage of queries on Google each day are new to the world (i.e., Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. While 86% of marketing professionals have “liked” at least one brand on Facebook, just 58% of consumers have done so. TECHi ).

How To Analyze and Grow Website Visits

Webbiquity

If your responsibilities including managing and optimizing website results for a small to midsized organization, chances are you’re using Google Analytics to track website traffic. Google Analytics is used on more than half of all websites. And if it’s not installed, it should be: the Google Analytics (GA) tool is free, powerful, and easy to set up. All of them!

11 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. So, what does optimized Facebook advertising actually look like? The cons?

The 15 Best Special-Purpose SEO Tools

Webbiquity

Given the importance of search engine optimization—organic search remains the top source of traffic for most B2B websites—t’s vital to use the right tools to help with various aspects of optimization, for any size website. Google Review Count:  600. Google Review Count:  290. Google Review Count:  282. Google Review Count:  210. Google Review Count:  190.

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Useful Google Analytics: Goals and Attribution Models

Vertical Response

Google Analytics (GA) is an excellent free tool used to track and measure website traffic and other factors. If used strategically, Google Analytics can provide you a wealth of beneficial knowledge. If the majority of your traffic is coming from specific sites, you may want to expand your partnership or affiliation (or advertising) with the site. All rights reserved.

How to Use Google Analytics to Create More Effective Content

Marketing Action

What do you think of when you think of Google Analytics? There are a dozen ways to slice and dice the data in your Google Analytics account to come up with killer content ideas. Because we’re focused on using Analytics to create content that gets results, the very first thing we should talk about are Google Analytics goals. Usually, it’s search engine optimization. Sound good?

Are Complaints the Biggest Social Media Traffic Drivers?

WindMill Networking

So let’s talk about the dark side of social media traffic I work with Brands as well as small businesses to help them create and implement the right social media strategy for their business. If you are looking for traffic and love to complain, be careful because it can quickly spiral out of control. Have you or your company experienced the dark side of social media traffic?

Should You Optimize Content for Google AMP?

Act-On

Adopting the Google AMP protocols to your website will be the next big thing you tackle this year and beyond. Marketers need to fix it because slow-loading mobile pages translate to less traffic and fewer sales. What is Google AMP? It’s the product of a coalition of equals, technology companies and publishers, driven by Google. Google  —  Launched AMP in Search web results. Google also provides a cache that can be used by anyone at no cost. The Google AMP Cache will cache all AMPs; other companies may build their own AMP cache as well. No cost.

Facebook Uses Mobile Video to Take Over the World

Synecore

The world goes mobile; mobile is fast dominated by video; Facebook sees both trends coming and jumps in first; Facebook takes over the world. Ok, maybe taking over the entire world is a bit much, but with each passing day it’s becoming harder to argue with the notion that Facebook is on a clear path to dominate the digital marketing world. And With it Facebook.

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