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| Page 1 of 6 | Previous | Next | WEBBIQUITY MARCH 9, 2010 The One Effective Use of Facebook for B2B Marketing You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month. It’s now the second most-visited site on the web , behind only Google. The challenge rather lies in the way Facebook fan pages are used. | SOCIAL MEDIA B2B APRIL 14, 2011 8 B2B Facebook Landing Pages B2B marketers see the growing numbers of Facebook users and join the ranks of businesses who set up outposts on the world’s largest social network. As Facebook is a tightly controlled environment, there are few opportunities for branding and creating a branded experience for your customers and prospects. Other Facebook Call to Action: No. Google AdSense. Video: No. | | | | | | | PWB MARKETING BLOG OCTOBER 10, 2011 Six FREE Tools To Measure Social Media for Business It’s crucial to measure everything you do on Facebook, Twitter, and elsewhere. Facebook and other social networks equip you with limited analytic tracking tools. It’s like Google Alerts on steroids. Google Alerts (free) – set up email alerts for your company name, product, and competition. You can configure Google Analytics to measure social web traffic. | PWB MARKETING BLOG SEPTEMBER 19, 2011 Three Ways to Supercharge Social Media with Google Analytics If your business is participating in social media, dig into Google Analytics to uncover actionable insights that will immediately improve your social efforts. We’ve identified three ways Google Analytics can supercharge your social media initiatives. Optimize Social Traffic. Go further than just looking at whether Facebook, Twitter, or LinkedIn is driving the most traffic. | INBLURBS SEPTEMBER 6, 2011 Ten Simple Steps to make Twitter your Business Leads Machine Social media sites like Facebook with its more than 750 million users, Twitter with its more than 280 million users and the business network LinkedIn with its more than 100 million users offer wide opportunities for businesses, not matter if they are B2B or B2C, to get seen and to get in touch with their future customers. Direct them to landing pages for lead generation. | WEBBIQUITY AUGUST 26, 2010 35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far) Facebook is an extraordinary phenomenon. Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. Facebook Marketing Tips and Tactics. How to set up a Facebook fan page that works by Direct Creative Blog. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner. Facebook Marketing Tips: Make the Most of Your Fan Page by TopRank Online Marketing Blog. Facebook SEO. | | | | | | | | | -
INBLURBS | THURSDAY, SEPTEMBER 29, 2011 Is Google+ a good bet for your business? When Google+ was launched some people had the opinion that it will destroy Facebook in a short time period. Within the first weeks which have been running under invitation only to get an Google+ account, Google+ as been able to register more than ten million users. Some observer had the opinion that a big exodus from Facebook to G+ will happen and maybe Facebook had the same in mind when they begun to close loopholes to expert contacts to Google+. Sure users which use Facebook are also on G+ now but no exodus took place. That’s for sure! MORE >> -
INBLURBS | SATURDAY, SEPTEMBER 24, 2011 How to Take Advantage from Mobile Marketing & Location Based Marketing Social sites like Twitter, Facebook and LinkedIn have apps out there to make it dump easy to communicate and update the network from the run. Actually about 30% of companies who are using Mobile Marketing do strategic lead generation through this! Is mobile marketing recently a part of your inbound marketing strategy? More and more people worldwide use mobile devices daily to access the web, to shop and to network on social media sites. To ignore this growing mobile marketing trend could be a very dangerous failure for your business! That’s up by 2.2 In March, 27.3% MORE >> -
B2B WEB STRATEGY | TUESDAY, FEBRUARY 19, 2013 Measuring Social Media ROI with Google Analytics: Part 4 – Standard Reports Google Analytics has recently expanded its reporting option to include social media outlets. Before some of these reports will function properly, you will need to set up your goals in Google Analytics. Traffic Sources > Social > Overview). This includes every goal from every traffic source (not just social). Assisted Social Conversions: These visitors came to your site from social media at least once, but may have used another traffic source before converting. Traffic Sources > Social > Conversions). Google Analytics Social Media MORE >> -
DIGITAL B2B MARKETING | TUESDAY, SEPTEMBER 27, 2011 Buyers to Marketers: Don’t Call Me, I’ll Call You Traditional media properties continue to be major traffic drivers and that traffic can kickstart social sharing and linking. Facebook, Twitter, Google+, LinkedIn and various niche platforms will be potential ways to nurture prospects, in the environment each prospect chooses. Filed under: Content , Demand Generation , Social Media. Content Demand Generation Social Media B2B marketing demand generation Facebook Google lead generation LinkedIn registration social media twitterSo your sales consultant can contact me? Your Turn. MORE >> -
INBLURBS | MONDAY, JULY 11, 2011 Attract your buyer persona with article marketing to generate more business leads Article marketing is a great way to generate business leads for your businesses. Writing customer attractive articles helps in bringing new customers for your business and by generating quality leads. Some basics of article marketing to generate more business leads are: — Subject line of the article should be attractive for target audience. — The articles content must be precise and up to the point. — Closing of your article should help readers get a final decision about particular product or business. How Article marketing works for your business. MORE >>
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