Content Marketing Institute

DECEMBER 7, 2018

Tools like Grammarly can automate proofreading in a more comprehensive way than the usual spelling and grammar features found in Microsoft Word and Google Docs.@Grammarly Taking into account the testing of content and subject lines, cold lead generation can take months to execute. You also need to set up your RSS feed.

Automation 99

Automation Marketing Automation Services Work Management Marketing Analytics Tools 99

The Point

MARCH 29, 2012

Just be sure to offer the reader as many subscription options as possible, and at a minimum: Email, RSS, and Twitter. If you post blog content to your Facebook or LinkedIn or Google Plus page, add those also. These days, however, it’s not enough to simply display a row of icons (RSS, Tweet, Email) and expect the reader to act.

RSS 100

RSS Paper Case Study Case Studies 100

NuSpark Consulting

NOVEMBER 16, 2011

So I was reading with some interest the 2012 B2B Marketing Benchmark Report from Marketing Sherpa because I always like to see B2B marketers’ top challenges in their businesses, which not surprisingly, is generating quality leads. 78% of their biggest challenge is generating quality leads. Generate Leads: 46%. . Of course! .

Paid Search Agency 100

Paid Search Agency Lead Generation Lead Scoring Lead Ranking 100

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Blogs are also widely recognized as an excellent way to generate leads , and a huge help when it comes to achieving a robust bottom line. Generate Quality Leads. Worst case scenario? Boost Your SEO.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Biznology

NOVEMBER 5, 2013

I asked him what he thought of Hummingbird, Google’s latest search algorithm, and he said: “Aside from just making sure you have all of the share and +1 buttons sorted out on your sites and committing to Google Authorship, the only thing that’s left is simple: creating content that gives value to Google.”

Spending 80

Spending Paid Search Agency Google SEO 80

NuSpark Consulting

OCTOBER 15, 2011

When people ask me what I do, I usually give them my standard 15-second commercial; generate quality inbound leads and shorten sales cycles via lead generation, lead nurturing, and content marketing. I am also active on Google Plus. I write about the lead generation process in detail on the website. Platforms.

Marketing Automation Services 100

Marketing Automation Services Lead Generation Process Lead Ranking 100

NuSpark Consulting

OCTOBER 15, 2011

When people ask me what I do, I usually give them my standard 15-second commercial; generate quality inbound leads and shorten sales cycles via lead generation, lead nurturing, and content marketing. I am also active on Google Plus. I write about the lead generation process in detail on the website. Platforms.

Marketing Automation Services 100

Marketing Automation Services Lead Generation Process Lead Ranking 100

ClickZ

NOVEMBER 22, 2019

Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. Botsify, with its chatbot builder service, promises to reduce business cost increases from outsourced services and internal workforce, as well as to generate leads from different sources. Allows you to acquire leads from comments on Facebook. Product USP.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132

markempa

DECEMBER 30, 2008

When I started, there wasn’t a business case on the ROI of blogging, nor was there a lot written on B2B lead generation. I started blogging because I wanted to share with everyone what I thought were useful B2B lead generation ideas, tips, and resources – material that I was already freely giving to my clients.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Scoop.it

JULY 13, 2023

Attract clients and feeds publicity- Unlike lead generation tools, thought leadership doesn’t convert prospects directly. RSS feeds offer an easy way to stay updated with every piece of content a site has published. If a website offers an RSS feed, then you will be notified whenever a post goes up.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

SmartBug Media

MARCH 19, 2020

In either case, here are best practices, resources, and lead generation tips to ensure your company benefits from video marketing. In order for people to find your video online, Google must be able to extract information to understand what your video is about. A video sitemap helps Google find new or changed content.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Webbiquity

DECEMBER 20, 2011

Overall traffic. Traffic quality (e.g. Search traffic. Social media/network-referred traffic. Other key sources of traffic (e.g., Number of RSS subscribers (regular readers). Five Facebook Metrics. Number of Facebook page “Likes”. Top traffic sources. . Top traffic sources.

Social Media 100

Social Media Media Lead Scoring Lead Ranking 100

Convince & Convert

AUGUST 20, 2013

Over 80% of blogs stagnate with no traffic and few readers but, like Jillian’s birthday party, the problem often lies with how people are invited to participate. Simply having one doesn’t make it generate results. Purchasing Google or Facebook advertising to drive awareness. Sharing on social media. Do keyword research.

SEO 159

SEO Keywords RSS Adwords 159

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Blogs are also widely recognized as an excellent way to generate leads, and a huge help when it comes to achieving a robust bottom line. Generate Quality Leads. Worst case scenario? Boost Your SEO.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Writing on the Web

FEBRUARY 21, 2011

This is the 2nd part of her post Connect Your Blog to Facebook. Click on the link and you will be taken to a page where you can add in the RSS feed for your blog. Your first option is to use the networked blogs and check off that you want your posts to go to Twitter in addition to Facebook. Share this on Facebook.

Twitter 100

Twitter Linkedin Digg RSS 100

Webbiquity

MAY 4, 2010

the graph below compares the last three months of traffic on the WebMarketCentral blog, which after four and a half years had built up a sizable and consistent following, to the first three months after launch of the Webbiquity blog. Twitter is the fourth-highest source of traffic to Webbiquity, just behind Google. Use Twitter.

RSS 100

RSS Digg Tagging Blogger 100

Webbiquity

AUGUST 17, 2012

They like and recommend on Facebook, re-tweet and quote on Twitter, plus one in Google+, and share links through other sites. They also forward emails, share their RSS feeds, participate in online forums and promote content through word-of-mouse-advertising among their peers. Google Algorithm Updates. Information Era.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy PageRank Peer-to-peer 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Hubspot

MARCH 29, 2013

Pack your bags, Google Reader. For those of you who didn't catch wind of the news last week, Google has made the decision to retire its RSS feed reading platform after eight years, effective July 1. And to tell you the truth, RSS readers were never going to be a mainstream tool for information consumption.

Google 28

Google RSS Aggregators Social Networks 28

Chris Koch

JANUARY 22, 2010

If the intention of your blog is to drive traffic to your main website for lead generation, then you should be using the keywords on your blog that matter most on your website. The growth in traffic then confers its own authority—you get lots of visits so you must be smart. RSS+comments=VIP. You read the post, you leave.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Biznology

JUNE 25, 2013

Social media trappers have figured out how to use hashtags as well as how to generate compelling content with the express purpose of sharing, content that is somewhere else, content that doesn’t live on a social network but, rather, lives on a branded web site, corporate site, blog, or microsite. Maybe a glue trap, then. biznology.com).

Social Media 80

Social Media Social Marketing Media Planning 80

Ambal's Amusings

AUGUST 19, 2009

Without them, the vast array of information generated by channels you are active on will be too overwhelming to make sense of. Traffic Is only One Variable. Measuring and monitoring traffic is the most common (and overrated) aspect of web analytics. To generate leads, you need to generate awareness. Demographics.

Social Media 100

Social Media Media RSS Statistics 100

Content Marketing Institute

JUNE 25, 2018

There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. Use your #marketing channels to drive traffic to #content that promotes your business, says @SEOSmarty. Click To Tweet. SEOSmarty Click To Tweet. Conclusion.

Brand Identity 102

Brand Identity Branding FAQ Content 102

Envy

AUGUST 22, 2017

Whether you're gauging your own social media performance, competitors' or opinion leaders', better monitoring can help you leverage your social marketing activities and optimize your social media strategy to generate MQLs effectively. You may find that Facebook works well for some segments of your audience and LinkedIn for others.

Social Media 82

Social Media Process Media Marketing Automation Services 82

Customer Experience Matrix

JULY 9, 2010

You don’t need a special tool to scan the Internet: a simple Google Alert or Twitter search will do that for free. Sources can include social media, news feeds, patent registrations and RSS subscriptions. Content on the Web site can also be published through RSS subscriptions, email newsletters, Twitter, Facebook and LinkedIn.

Aggregators 120

Aggregators Marketing Automation Services RSS Classified Ads 120

Buzz Marketing for Technology

JUNE 15, 2009

In a blog post last week, Dell revealed that it has generated more than $2 million in revenue from @DellOutlet, one of its many Twitter sites. And at this point in social media or even in the development of the web - we have plenty of ways to track and measure lead generation coming from Social Media. How did they do it?

Social Media 100

Social Media ROI Media Lead Gen 100

LeadSloth

FEBRUARY 17, 2010

When talking about Social Media, most people immediately think of Twitter or Facebook. Lead Generation. Use your Marketing Automation and CRM systems to see if this traffic converts to qualified leads and sales opportunities. Social Media. Where do your potential clients “hang out&# when they browse the web?

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

NuSpark Consulting

OCTOBER 28, 2011

Thought leadership, SEO, lead generation? Give me some reasons how a blog on my site can contribute to lead generation and business growth”. Statistics show that the more frequent the posts, the better your lead generation. You can also generate more interest by incorporating video into your posts. What are your goals?

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Valasys

SEPTEMBER 4, 2019

According to a report by Pew Research Centre, 67% of Americans report that they get at least some of their news on social media, primarily on Facebook & Twitter. The business KPIs have largely only been defined on the basis of website traffic & how they generate the conversions.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Webbiquity

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Share this on Facebook. Tweet This!

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

The Point

NOVEMBER 28, 2011

Use Google Alerts, social media, and your PR agency to help spot potential topics. It allows for greater flexibility in how people choose to subscribe: via email, Twitter, RSS, or Facebook. Examples could be Case Studies, Best Practices, Industry News, Opinion/Analysis, etc. Make it look good.

Newsletter 100

Newsletter Tips Paid Search Agency Ad Frequency 100

Marketing Insider Group

SEPTEMBER 25, 2023

Content aggregation is one powerful solution that many are using to earn more traffic and leads. A well-executed and recognizable example is Google News—for any search you perform, Google allows you to see a summary of top news on it. This is the power of content aggregation.

Aggregators 249

Aggregators Work Management Marketing Management Service 249

Outbrain

JANUARY 29, 2020

After all, in the long run, when you compare it to popular acquisition channels like advertising and influencer marketing , generating leads through content marketing often works out cheaper in the long run. Usually, if your aim is to drive any traffic from search engines, this would be a good idea to work on.

eCommerce 44

eCommerce Content Marketing Cost per Acquisition Paid Search Agency 44

Marketing Insider Group

JANUARY 28, 2015

Understanding what your audience is searching in Google is critical, and simply answering those questions can help you leaps and bounds with SEO. Using a sub-domain of your corporate site can deliver search traffic from day one. I would start with trying your best to build a steady and growing source of inbound, organic search traffic.

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Customer Experience Matrix

JULY 16, 2009

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. Sources include blogs, social networks (publicly-accessible sections of Facebook, MySpace , etc.), billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40