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Friday, July 23, 2010
This short post is to let you know that we updated the 10 Examples of B2B Facebook Pages post. Note that over this time, Facebook users increased nearly 43% from 350 million to 500 million and almost all of these B2B Pages grew faster. Gartner. That was just a tip I hope you caught. Dec 2009. July 2010. Increase. 51,183. Cisco.
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Tuesday, October 6, 2009
In the fourth of a series of Thought Leader interviews for MarketingSherpa's 6th Annual B2B Marketing Summit 2009 , we talk to Richard Fouts, research director at Gartner, Inc., Richard: Sure, there are a range of benefits to blogging that inform all phases of what we at Gartner call the marketing activity cycle. New media and Web 2.0
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Thursday, October 8, 2009
In the fourth of a series of Thought Leader interviews for MarketingSherpa's 6th Annual B2B Marketing Summit 2009 , we talk to Richard Fouts, research director at Gartner, Inc., Richard: Sure, there are a range of benefits to blogging that inform all phases of what we at Gartner call the marketing activity cycle. New media and Web 2.0
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Thursday, September 17, 2009
Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy More Analytics Email The Scoopdog Team. Facebook: 300 million active users, 122 million visits/day. Broadcom : •Facebook: sponsored ads, Group opportunities •Microblogging: Twitter account. Benchmarking the Staggering Volume.
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Wednesday, January 28, 2009
Still, most of what's being done today, from creating a company Facebook page to using a social media email signature , is extremely tactical. The creators of the site believe that buyers will post reviews because 1) they increasingly use social media ( Twitter , Facebook, LinkedIn, etc.) It will also require generating scale quickly.
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Tuesday, August 17, 2010
I was recently reviewing slides from Gartner analyst Michael Dunne’s Customer 360 Summit presentation on Mapping Sales Productivity to the Cloud Applications. Quite frankly, I couldn’t make the 420 mile trip to LA to check it out in person even though I knew it included a nice Gartner case study about Gartner newScale Success Story.
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Thursday, July 23, 2009
On the plus side, a recent study from Forbes and Gartner suggests that we may have turned the corner, with C-level executives now optimistic about the outlook for 2010. New to the list of PPC providers this year is Facebook. Some of the key findings and observations from the report. True, but this is being driven by the consumer side.
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Wednesday, August 11, 2010
At a recent Gartner briefing Nikos Drakos gave a presentation on social software for the enterprise. Share this on Facebook. With all the social hype it seems appropriate to put a twist on the old Mark Twain quote “The news of email’s death have been greatly exaggerated.&#. The leading social software he was cited was email.
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Friday, October 23, 2009
Ways for Businesses to Take Full Advantage of Facebook. John Jantsch outlines three approaches on how to use Facebook for your business. Gartner has published a report entitled "Marketing Essentials: Marketing Activity Cycle for High-Tech and Telecom Providers." Dare to Give a Case Study Customer a Deadline?
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Sunday, July 25, 2010
Chart: Over 50% of Worldwide Facebook Users Use Facebook at Work (Source: F-Secure via @/eMarketer). Gartner’s “Hype Cycle&# Due Soon, But Mine’s Better (created by: @twailgum, thx to @CherylMcKinnon for sharing). Monday. This is in addition to the ones I send manually. Think SPOC! Some tips. Thursday. Friday.
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