Marketing Insider Group

JULY 14, 2020

2006: Facebook debuts. Over time, the focus on content marketing shows a significant increase in traffic. Traffic is always growing. If I look at their website traffic, it’s not looking good for them. Their site traffic is flat. Consistent organic search traffic continues to grow. They are failing.

Paid Content 291

Paid Content Ad Frequency Paid Search Agency Marketing Budget 291

Convince & Convert

DECEMBER 15, 2023

Optimize your social profiles for search All social media platforms, be it LinkedIn, Instagram, X, or Facebook, have a search feature. Increase content publishing frequency If someone is telling you that quality is the only important thing, then in 2024 they’ll be furthest away from reality. Take a look: 6.

Social Media 154

Social Media SEO Cost Per Click Media 154

Valasys

JULY 26, 2021

You should drive more B2B traffic to your content, which can increase your subscriber’s list. To acquire this, you should implement effective and relevant content to get more B2B traffic. This post will find various tactics to get more B2B traffic and generate leads across multiple platforms.

Paid Content 59

Paid Content Relevance Traffic Top of Funnel 59

Webbiquity

AUGUST 23, 2011

Every blogger wants more traffic. So where does blog traffic come from, and how does this change over time? What’s important here isn’t the specific results from this blog, but what those results say about how to get more traffic to your blog. Direct and referral traffic are highly correlated. How to get it?

Traffic 100

Traffic RSS Social Media Social Networks 100

Hubspot

FEBRUARY 27, 2019

In 2018, Facebook enacted some algorithm changes that negatively impacted a brand's ability to reach its audience organically. Despite having half a million Spanish-speaking fans on our Facebook page, we realized we were barely able to reach one percent of them -- which is pretty shocking, if you think about it.

Facebook 77

Facebook Organization Allocation Paid Social Agency 77

seo.co

APRIL 6, 2021

When we speak about social timing, we’re not talking about the optimal time to bust a move, but rather, when the best time to post content to attract the most traffic. We’re not saying that you should abandon ads, but your strategy needs to employ timely, engaging, and thoughtful content that attracts traffic and attention.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

Oktopost

JANUARY 9, 2023

Your engagement rate is affected by a variety of factors, including, but not limited to: Posting time/frequencies Format Platform Audience size Locations Demographics Engagement rates also differ depending on whether you are driving traffic organically or with paid campaigns.

Social Media 62

Social Media Media Demographics Conversion Rate 62

Marketing Insider Group

NOVEMBER 23, 2023

With SEO and social media marketing, you can direct organic (and qualified) traffic to your brand’s website’s blogs or to other content. Do you want your content to attract more traffic, convert visitors to leads, or nurture those leads toward a sale? While frequency can get you faster results, consistency is what prevails.

Content Marketing 223

Content Marketing Work Management Paid Search Agency Marketing Management 223

Contently

AUGUST 17, 2016

As Facebook has evolved, so have the publishers that rely on it for traffic. Instead of building one company page and amassing millions of likes, views, and shares, major publishers have increasingly sliced their audience into separate Facebook pages to boost engagement. BuzzFeed runs 90 different Facebook pages.

Facebook 60

Facebook Brand Identity Branding Segmentation 60

Buzz Marketing for Technology

SEPTEMBER 26, 2012

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. It simply can’t be Facebook’s fault….

Facebook 100

Facebook Ideal Customer Profiles Brand Identity Branding 100

Anyword

APRIL 4, 2019

In the wake of ongoing Facebook changes, we launched The Keywee Facebook CPC Tracker to provide publishers with monthly updates on Facebook CPCs and industry trends, based on analysis of data from over 500 publishers. They’ll not only increase the frequency of current shows, but also introduce new, standalone podcasts.

CPC 40

CPC Cost Per Click Facebook Budget Programs 40

Hubspot

APRIL 4, 2018

If your blog traffic increased by 5% last month, try to increase it by 8-10% this month, not 25%. For instance, will growing your Facebook following lead to more revenue? And is it actually possible for you to significantly boost your organic reach on Facebook after their most recent algorithm change? Blog Traffic Goal Example.

Examples 101

Examples Planning Landing Pages Webinar Metrics 101

Webbiquity

APRIL 30, 2020

Facebook is the largest social network with more than 2.5 Crowdfire is one of the most useful social media management tools covering top networks such as Twitter, Pinterest, Instagram, Facebook, and LinkedIn. During this lockdown, you may need to increase your posting frequency to get the attention of people.

Tools 232

Tools Social Media Social Networks Work Management 232

Buffer

MARCH 4, 2019

In fact, roughly 98 percent of your website traffic won’t convert into customers upon first visit. Feel free to jump around and explore the 7 ways to improve your Facebook retargeting campaigns: Retargeting Overview. Tip #3: Keep a close eye on advertising frequency. Tip #5: Utilize Dynamic Creative Ads on Facebook.

Top of Funnel 75

Top of Funnel Paid Search Agency Ad Frequency Ads 75

Sprout Social

JANUARY 11, 2024

Branded search volume is the frequency people search for your brand name specifically. Sprout’s Customer Feedback Report aggregates all customer satisfaction ratings collected via X (formerly known as Twitter), Instagram and Facebook Feedback survey responses. Branded search volume Are customers searching for your business by name?

Brand Identity 110

Brand Identity Branding Aggregators Marketing Analytics Tools 110

Webbiquity

OCTOBER 9, 2018

Later, they see an ad like the one at right on Facebook. Link retargeting is as simple as adding your retargeting pixel code—be it Facebook, Google, Twitter, or otherwise—to your branded link , so that anyone who clicks on the link is added to your retargeting audience. Image credit: Sleeknote. Personalization in Content Marketing.

Paid Content 253

Paid Content Personalization Lead Ranking Marketing Analytics Tools 253

Writing on the Web

JULY 27, 2010

What are you doing or not doing on your blog that screws up your traffic? I’m posting twice a week, but I’m still not getting comments, and my traffic stats stink. I can almost predict where the low traffic problems come from based on looking at a lot of blogs over the last five years. Share this on Facebook.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Parse.ly

JULY 25, 2023

While we normally recommend using additional metrics alongside pageviews, sorting this content by the amount of traffic to the page or post is ideal for tracking topics that may be trending across your channels. If the frequency of views are rising, you’ve caught the topic at the perfect time to capitalize on its trending popularity.

Viral Marketing 52

Viral Marketing Analytics Content Eye-Tracking 52

SendX

MAY 18, 2020

According to one study it’s the fourth highest source of traffic for affiliate marketers. These emails are also a great time to invite your subscribers to connect with you on Facebook, Twitter, or LinkedIn for more useful content. You don’t have to do anything radically different to be a successful affiliate marketer.

Promotion 306

Promotion Email Marketing Urgency Marketing Paid Search Agency 306

ClearVoice

MARCH 26, 2024

While exposure measures the frequency and depth of audience engagement. It tracks metrics like bounce rates, page views, and traffic sources, but it offers robust capabilities beyond basic metrics. Track website traffic, lead generation, social engagement, and email marketing.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

Sprout Social

NOVEMBER 9, 2021

Focus on revving up your upload frequency. million subscribers) thanks to their near-daily upload frequency. Upping your upload frequency makes that incentive even stronger. Based on these numbers, you can come up with a frequency and schedule that makes sense with your bandwidth.

Youtube 138

Youtube Tips Tools Social Media 138

Valasys

JULY 20, 2020

Some channels, like Facebook and Instagram, offer brands to promote for $1 per day aimed at impressions. Leveraging Referral Traffic. Additional profit for B2B advertisers in social media promotion is its impact on referral traffic. The rise in referral traffic will harness search engine ranking for the brand’s web page.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

SnapApp

JUNE 4, 2012

s Twitter and Facebook news feeds. For most companies, the goal of social media management is to provide information to consumers that helps establish the brand as a thought leader in its industry and drive traffic to the company's website. But is your posting frequency helping or hindering your marketing campaign? twitter feed.

Twitter 48

Twitter Facebook Click Rate Social Media 48

ClickZ

AUGUST 27, 2020

Web push notifications allow companies to leverage their website traffic by sending alerts through a user’s browser or mobile device to past visitors. Web push notifications allow companies to leverage their website traffic by sending alerts through a user’s browser or mobile device to past visitors. Facebook/Google ads).

Clickthrough 119

Clickthrough Opt-out Opt-in Paid Search Agency 119

SmartBug Media

MAY 6, 2020

Facebook and Google both have retargeting technology that allow you to show ads to prospects after they visit your site. As a marketer, be cautious that you are not overwhelming your website visitors with remarketing by capping the frequency on the amount of times you are retargeting ads to avoid annoying your audience. Retargeting.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

Hubspot

SEPTEMBER 17, 2020

This means it’s both a high traffic and high intent keyword. Note: I’m borrowing this idea from Tim Ferriss when he talks about product launches : “Especially on the first few days of your launch, you want people to see your project everywhere – on blogs, Facebook, Twitter…everywhere.”. People Comparison Shop (and Frequency Matters).

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Marketing Insider Group

JUNE 30, 2020

There are some effective techniques you can use to increase blog traffic. Use these, and you can see some growth in website traffic. And a flood of organic traffic , month after month. When you analyze your audience’s behavior, you’ll find trends that can help increase blog traffic. There’s The Skyscraper Technique.

Traffic 318

Traffic Terms and Conditions Custom Publishing B2B Thought Leadership 318

ClickZ

APRIL 2, 2020

Major marketing platform providers like Google and Facebook use machine learning to deliver more relevant ad experiences to consumers and improve the performance of their offerings in an effort to get advertisers to spend more. Identifying the right channel to drive engagement based on reach and frequency modeling.

Marketing AI 134

Marketing AI Work Management Marketing Management Paid Search Agency 134

Buffer

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). Facebook algorithm. You can read more about these tactics here.).

Social Media 109

Social Media Organization Paid Search Agency Media 109

Zoominfo

FEBRUARY 25, 2018

Check out our Twitter and Facebook banners below. Do some research, experiment with post frequency, and analyze your results. Instagram, Pinterest, and Facebook are visual platforms whereas Twitter and LinkedIn are typically used to distribute news. Posting exclusively about products. The key is to find the perfect balance.

Social Media 147

Social Media Social Marketing B2B Marketing Media 147

Valasys

JUNE 15, 2021

Traffic by Channel: Traffic directed to the website by other campaign channels. Total Traffic: Macro view of the campaign performance and overall traffic driven to the website. Key Performance Indicators: Brand Buzz: Frequency of conversation about the brand involving the campaign.

Paid Content 52

Paid Content Analysis Paid Search Agency Ad Frequency 52

Valasys

JUNE 15, 2021

Traffic by Channel: Traffic directed to the website by other campaign channels. Total Traffic: Macro view of the campaign performance and overall traffic driven to the website. Key Performance Indicators: Brand Buzz: Frequency of conversation about the brand involving the campaign.

Paid Content 52

Paid Content Analysis Campaigns Paid Search Agency 52

Hubspot

NOVEMBER 23, 2020

Buying patterns are defined by the frequency, timing, quantity, etc. Well, by understanding Robert’s buying pattern, Starbucks could better understand the buyer persona he represents, predict in-store traffic, and analyze how they could better market their products to similar customers. Facebook Audience Insights.

Buy 101

Buy Work Management Marketing Management Marketing Analytics Tools 101

KoMarketing Associates

FEBRUARY 15, 2018

Social media, and Facebook in particular, is becoming one of the more popular ways consumers are looking to reach out to businesses, no matter the industry. According to Pew Research Center , 68 percent of all adults in the United States use Facebook. Ad creation is another aspect of B2B marketing that necessitates a human touch.

Automation 200

Automation B2B Marketing Paid Search Agency Marketing Automation Services 200

LeadSquared

APRIL 11, 2014

Facebook is always evolving. This year, the changes seem skewed towards making Facebook a better experience for non-business users. If this means, making Facebook a little less business-friendly, there is little hesitation. It was inevitable; Facebook has grown and it has grown well. Why is this happening?

Facebook 52

Facebook Organization Allocation Ad Frequency 52

KoMarketing Associates

APRIL 30, 2012

We all want our clients and organizations to receive quality traffic, provide visibility in appropriate markets, and drive measurable results (leads, visitors, etc). Compete Metrics (Visitor Traffic, Rank). Quantcast Metrics (Traffic, Rank, Demographic Information). Facebook-specific metrics (likes, interaction ratios).

Link Building 120

Link Building Lead Scoring Lead Ranking SEO 120

PureB2B

MAY 30, 2022

Frequency of their visits and how often they return. How many times have you been served an ad on Facebook, Google or LinkedIn that manages to reach you at exactly the right time? Traffic sources. Frequency coupled with type of intent is a phenomenal way to increase leads and sales. Product comparison and review pages.

Buyer Intent 118

Buyer Intent Intent Data Intent Work Management 118