Stevens & Tate

FEBRUARY 1, 2021

Facebook Asks Users to Opt Into Activity Tracking Ahead of iOS 14 Changes. Facebook’s business has been growing steadily during the COVID-19 pandemic, but that might change in 2021. In order to combat the potential adverse effects, Facebook has announced plans for users still allow tracking for personalized ads.

Trends 52

Trends Paid Search Agency Planning Marketing & Strategy 52

Hubspot

JUNE 29, 2012

Source: Track Social ) Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community. Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat!

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

PureB2B

AUGUST 21, 2019

According to Forrester , customers consume nearly 12 pieces of content before making a purchase, and Ben Tyson of Google, is credited with saying, “Consumers consult an average of 14.8 For instance, if the ultimate goal is engagement, KPIs should be set around metrics collected via social channels such as LinkedIn, Twitter, or Facebook.

Allocation 62

Allocation Content Curation Forrester 62

PureB2B

AUGUST 21, 2019

According to Forrester , customers consume nearly 12 pieces of content before making a purchase, and Ben Tyson of Google, is credited with saying, “Consumers consult an average of 14.8 For instance, if the ultimate goal is engagement, KPIs should be set around metrics collected via social channels such as LinkedIn, Twitter, or Facebook.

Allocation 62

Allocation Content Curation Forrester 62

Brandwatch Marketing

FEBRUARY 15, 2019

Furthermore, it is one of the best platforms to advertise on – a Forrester report has shown that engagement with brands on Instagram is 10 times higher than Facebook, 54 times higher than Pinterest, and an astonishing 84 times higher than Twitter. Quintly also covers Facebook, Twitter, Google+, LinkedIn, and YouTube.

Analytics 85

Analytics Tools Best Practices Tagging 85

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Convince & Convert

MARCH 8, 2012

Read on for insights from Jonathan, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). My thought of the week is all about this new Facebook thing. I’ll tell you, my perspective on a lot of the Facebook changes.

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

Convince & Convert

SEPTEMBER 20, 2010

87% of respondents had heard of Twitter, compared to 88% who had heard of Facebook. Compare that ratio to Facebook, where 88% have heard of it, and 41% have a profile (a conversion rate approaching 50%). Put another way, Twitter users are 3 times more likely to follow brands than Facebook users. 19% seek customer support.

Social Media 159

Social Media Media Stats Statistics 159

EveryoneSocial

JUNE 10, 2020

Here are some social media stats that show the sheer power of social media today: Nearly 50% of the world’s population uses social media. GlobalWebIndex ) 74% of Facebook users check it daily. ( Forrester ) Twitter has more than 330 million monthly active users. GlobalWebIndex ) 74% of Facebook users check it daily. (

Social Media 52

Social Media Ad Building Brand Identity Branding 52

6sense

DECEMBER 8, 2021

And as Forrester pointed out, the switch to virtual events netted “broader reach, better attendee data acquisition, and extension of value beyond the physical date.” Whether it’s on a personal level (think Facebook, Insta, Tinder) or professional (LinkedIn, anyone?), Right to Good Technology. Right to Reduce Waste.

Ideal Customer Profiles 62

Ideal Customer Profiles Lead Ranking Personalization Lead Scoring 62

Biznology

JUNE 17, 2013

By the percentages: 200% to 300% increase in click-through rate when marketers include video in an e-mail ( Forrester ). 65% increase in engagement was reported in just one month after the introduction of Facebook timeline for brands added videos (Source: Simply Measured ). If you make your video longer, that stat goes down.

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Hubspot

MARCH 22, 2013

I've always considered myself quite the sneak when it comes to marketing on Facebook. But today, I learned that Facebook has been keeping secrets from me, too. But it turns out I could have stopped all my maneuvering weeks ago when Facebook quietly updated their Facebook Page Terms to allow calls-to-action in cover photos.

Guidelines 28

Guidelines Facebook Copyright User-Generated Content 28

KoMarketing Associates

NOVEMBER 10, 2021

These stats highlight opportunities B2B brands should pay attention to. Here are a few stats to help you decide which platforms to focus on. Facebook is one of the oldest social media platforms on the market. Forty-six percent of B2B marketers use Facebook as part of their social media marketing strategy. . Even better?

Social Media 276

Social Media Budget Programs Cost Per Thousand Statistics 276

Convince & Convert

FEBRUARY 8, 2016

Agile has proven to be so powerful, it is used by Google, Facebook, Yahoo, Amazon, and just about every other leading technology company today. Forrester Research ). Agile is a process of creation that believes in the power of iteration, and in user feedback over singular genius. Techvalidate ). Sirius Decisions ).

Content Marketing 107

Content Marketing Marketing Budget Creation Business Lead Scoring 107

Sprout Social

JANUARY 9, 2017

Let’s take a look at each major network and see what we found on the best times to post on social media: Jump to Facebook. Best Time to Post on Facebook. billion monthly active users , Facebook is king of social media. This leads brands to be more strategic with what time of the day they post to Facebook. Jump to Twitter.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Adobe Experience Cloud Blog

MAY 23, 2012

To start the afternoon keynotes we have Lori Wizdo from Forrester presenting on “The Lead to Revenue Management Zeitgeist”. This presentation is guaranteed to have a ton of stats. Following the video, Beth Cossette brings up some interesting stats around businesses being more social. billion Facebook posts per day.

Marketo 48

Marketo Enterprise Management Allocation Forrester 48

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. Also, perhaps your potential Mass Influencers aren’t already fans of yours on Facebook.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

6sense

AUGUST 28, 2021

And as Forrester pointed out, the switch to virtual events netted “broader reach, better attendee data acquisition, and extension of value beyond the physical date.” Whether it’s on a personal level (think Facebook, Insta, Tinder) or professional (LinkedIn, anyone?), Right to Good Technology. Right to Reduce Waste.

Ideal Customer Profiles 48

Ideal Customer Profiles Lead Ranking Personalization Lead Scoring 48

Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

For your use in PowerPoints, to share with associates or just to get up to date, below are 17 usable and compelling B2B Marketing stats collected from various sources around the B2B industry: B2B Social Spending. Source : Forrester Research. One of the best sources of information is industry statistics. billion this year.

Statistics 48

Statistics B2B Marketing Emarketing B2B 48

Marketing Insider Group

FEBRUARY 17, 2021

Google, Facebook, and other social media platforms only exist because they convinced brands to spend money on “highly targeted” ads based on our behavior, demographics, or interests. Back in 2018, Adweek quoted a Forrester report predicting venture capital would scatter from ad tech within the next few years.

Paid Content 363

Paid Content Paid Search Agency Ads Banner Ads 363

WebMarketCentral

MARCH 16, 2009

Among the report's other findings: While the total amount of time spent online, globally, increased by 18% last year, the amount of time spent on member communities rose by 63%, and the time spent on one site—Facebook—rose an astounding 566%. The largest growth in Facebook traffic came from people in the 35-49 age bracket.

Social Media 20

Social Media Facebook Social Marketing Web 2.0 20

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Stats Around Video Engagement 2.5 Facebook Video Statistics 3.2 times more likely to turn to mobile phones to watch a video ( Facebook, 2020 ) People are 1.5x Video Marketing Statistics 2.1

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Hubspot

MARCH 15, 2019

Not a great stat, but it does mean that 50% are surviving past the five-year mark. You can certainly focus on getting new customers through Facebook, email marketing , digital ads, and search engines, but strong businesses condense their strategy down to a primary platform that they own. That's not so good. Develop your platform.

Tips 101

Tips Business Lead Scoring Lead Ranking 101

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category). MassPlanner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Vidyard

APRIL 6, 2015

I can make a video and post it on Facebook. Customers Have Taken The Wheel You have likely already heard the stat about how much control your prospects have over their own buying process, but did you know that 77% of consumers believe companies should let them decide how brands interact? As Mark Hurd pointed out, “I can Tweet.

Work Management 50

Work Management Opt-out Eloqua Storytelling 50

Contently

FEBRUARY 9, 2017

We all know the value of a good stat. That claim, attributed to Dr. James McQuivey of Forrester Research, gets cited by marketers all over the globe. ” I’ve been told that the statement originates from a 2008 Forrester report titled “ How Video Will Take Over The World ,” but the full text is behind a paywall.

Stats 60

Stats Video Marketing Paid Search Agency Forrester 60

Vidyard

MARCH 16, 2017

So to help you – or your boss – understand the power of video, we collected over 50 video marketing stats spanning everything from why video is effective at driving customer intent all the way through to what videos you should be posting to your social channels. Got a stat that we missed that you think the world should know?

Stats 113

Stats Video Marketing Paid Search Agency Click Rate 113

Online Marketing Institute

DECEMBER 23, 2010

Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. Launching their official Twitter and Facebook pages not long ago, UPS is determined to use social media as a platform for their business minded customers to connect.

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Hubspot

OCTOBER 9, 2015

For example, social media is an incredibly valuable way to communicate with customers who have already signaled their devotion by liking your Facebook Page or following you on Twitter. “Many publishers like Allrecipes are also offering native advertising products, which are increasingly seen as an effective way to reach consumers.

Paid Content 28

Paid Content Paid Search Agency Mobile Advertising Ad Exchange 28

Hubspot

AUGUST 20, 2019

Here, we've compiled a list of 45 essential social media stats to ensure you know where to focus your marketing efforts in 2019 to get the highest ROI. Facebook Statistics. Facebook usage among teens is dropping gradually according to the latest social media statistics. 68% of Americans use Facebook. ( Forrester ).

Statistics 101

Statistics Social Media Social Marketing Paid Search Agency 101

Hubspot

JUNE 9, 2016

Read on to uncover more Instagram stats that'll help you get ideas and improve your own Instagram posting strategy. 48 Instagram Stats. Click on a category below to jump to the stats for that category: Instagram's Growth. Tweet this stat! Tweet this stat! Tweet this stat! Tweet this stat! in the U.S.)

Stats 28

Stats Marketing & Strategy Emarketing Social Networks 28

Webbiquity

JANUARY 17, 2011

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social Media Facts and Stats. Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

ClearVoice

JUNE 19, 2023

Facebook’s monthly active users (MAU) in January 2023 totaled 2.96 Image source: Statista According to HubSpot’s 2023 Social Media Trends Survey , the top three social media platforms expected to grow the most in 2023 are Instagram, TikTok, and Facebook. Of these, 4.76 billion were social media users. billion to 4.76

Social Media 52

Social Media Statistics Social Marketing Advertising Agencies 52

Webbiquity

DECEMBER 27, 2011

You know the statistics : Facebook is the most popular method for sharing online content. 85% of B2B journalists are on Facebook. 61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms. How can I design my company’s Facebook page for maximum impact?

Facebook 100

Facebook Paid Search Agency Tips Tools 100

Convince & Convert

FEBRUARY 23, 2012

Read on for insights from Lauren, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: has the role of the salesperson changed because of social media?). Same is probably true in Facebook ads, as well, I would guess. Eric : Facebook ads just creep me out. Listen Now.

Social Media 118

Social Media Paid Content Media Paid Search Agency 118

Valasys

JANUARY 9, 2020

A combined study by Forrester Research & Think With Google predicts that by the year 2025, half of the viewers (50%) under the age of 32, will not subscribe to a traditional cable-TV service & would prefer YouTube. YouTube Content Marketing Stats. The Video Stats Sponsored by YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Rev

NOVEMBER 20, 2018

Look no further than the market caps of the top five companies in the world, according to Fortune: Three of the five—Amazon, Alphabet (formerly Google), and Facebook—have used big data and data science to catapult above corporate giants like JP Morgan, ExxonMobil, Berkshire Hathaway, and Johnson & Johnson. Alphabet has 130; Facebook, 265.

Marketing AI 119

Marketing AI Paid Content Paid Search Agency Allocation 119