Remove online

Paul Gillin

article thumbnail

How to Calculate Social Marketing ROI

Paul Gillin

The mailing service provider launched an online forum to deflect some of the most common questions and tracked 40,000 visits in six weeks. Many excellent solutions are now available on a software-as-a-service basis today, including Salesforce.com , RightNow Technologies and NetSuite. A good CRM system is essential. Customer loyalty.

ROI 50