Writing on the Web

Trending Sources

The Pros of LinkedIn vs. Facebook for Professionals

Writing on the Web

You’re probably already on Facebook , sharing photos of your kid’s first birthday party and links to your favorite articles , recipes and videos. After all, Facebook is a great way to keep in touch with friends and family. There is, of course, the option of creating a Facebook page solely for business purposes, which is a good way to separate your personal and professional networks.

Connect Your Blog to Facebook Automatically

Writing on the Web

Are your blog posts fed automatically into Facebook? The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. So I asked Facebook expert Annalaura Brown to write this guest post. How to Automatically Link Blog Posts to Facebook. Facebook. 1.       Use the networked blogs application. Share this on Facebook.

4 Reasons to Publish on a LinkedIn Blog

Writing on the Web

You can also connect with her on Facebook , Twitter and of course, LinkedIn. Do you know about LinkedIn blogs? And are you blogging yet on LinkedIn ? I’m not yet, but I will be right after I write this blog post! Since early 2014, LinkedIn opened its publishing platform to its 300+ million users. Indeed, you should opt for a newspaper-like kind of formatting. We forget that sometimes.

How to Become a Pinterest Warrior

Writing on the Web

After all, we’re talking about a network which offers traffic that is more likely to drive sales than either Facebook or Twitter. Are you using Pinterest effectively? Although you may have made excellent written content a part of your marketing strategy , it’s important to remember that there is more to social media than just writing a great post or article. Where should you start?

Content Marketing 2016: Staffing, Measurement, and Effectiveness

distribution channel, while Facebook was the most. First, Facebook and email were clearly the. topped Facebook as the most effective organic. channel, and Facebook nudged email for the top. Facebook’s paid distribution dominance shouldn’t. effectiveness is a bit more interesting, since Facebook. Facebook fans will see an organic post.) Marketing.

Say NO to Auto-Feeds: Your Blog & Facebook, Social Sites

Writing on the Web

Your Blog & Facebook, Social Sites" alt=" Say NO to Auto Feeds: Your Blog & Facebook, Social Sites" />. Your Blog & Facebook, Social Sites" width="300" height="104" /> Today’s guest post is written by Christine Buffaloe, of Serenity Virtual Assistant Services , a great resource for social media know-how, for Facebook , LinkedIn and Twitter.

Sites 87

Don’t Fall Prey to Auto-Feeds: Your Blog Posts Deserve a Personal Introduction

Writing on the Web

Many people who fell prey to the Auto-feed short-cut introduced by Facebook found that it did much more harm than good. The full post was written by Christine Buffaloe, of Serenity Virtual Assistant Services , a great resource for a wide range of administrative support services specializing in social media, including Facebook , LinkedIn   and  Twitter. .

How to Lure Readers to Your Blog from Social Media

Writing on the Web

Here are a few ideas to get reader’s eyes off of their Facebook or Twitter page and onto your blog: As Usual, Content Comes First. So how do we as blog writers get people to leave the social media bubble and head on over to our blog to read and then share what they read on social media? You’ll need to catch their attention right away. Use Social Media to Gauge Reactions Toward Your Content.

A Checklist for a Good Blog

Writing on the Web

Compared to Facebook and Twitter, it’s a real publishing platform where what you write will help you get found, get known and get clients. After I got home from our Publishing at Sea cruise, I checked out the good blogs of our amazing group of authors , including those of our experts, like Judith Briles ! Of course, as writers, they all had important things to say on their blogs.

Content Methodology: A Best Practices Report

Twitter, Facebook, Snapchat, LinkedIn, etc.) • Combination of link. content (Instagram, Facebook video, photos, etc.) • Optimized for impres- sions, clicks, shares, referral traffic, lead. Outbrain, Facebook, LinkedIn, etc.) • Paid promotion of. distribution through channels like Outbrain or Facebook to ensure statistically. Content. Methodology: A Best. Definition II.

How to Start a Blog: 7 Steps BEFORE You Blog

Writing on the Web

They ask me “Can’t I just use Facebook, LinkedIn or Twitter?”. How do I start a blog ? . hear it all the time:  smart professionals, who are great at what they do, don’t know how to start a business blog , and probably wouldn’t have time to blog even if they did start one. Last fall Kris and I spent some time interviewing clients. hope this never happens to you. Loud and clear.

Your Business Blog Sweet Spot: How to Find It and Keep It

Writing on the Web

Do you use social media like  Facebook ,  Twitter  or  LinkedIn ? Some days I’m spending not as much time on LinkedIn or Facebook or Twitter. How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot? You can’t do that without asking them what their interests are. Wikipedia.

Spot 68

Your Business Newsletter: What’s Your Brand Personality?

Writing on the Web

Did you know that the  Aflac duck  has had 13 times as many Facebook friends as the Geico gecko? When it comes to a business newsletter, your brand is perceived in a blink of an eye. As I shared in my last post, your newsletter should build trust and confidence with your readers. It should include tips and information that invites your prospects and clients to take action. The  gecko.

6 Tips for Easy Ebook Promotion with Social Media

Writing on the Web

Did you know that Goodreads has over 1 million users on Facebook alone? You can see what a great example of the Goodreads app is on this Facebook page. 4. Share your video on your YouTube channel, with a post on Facebook, LinkedIn and tweet the link. Really? Yes, I did say “easier.”. It’s not just about promoting your ebook, it’s about promoting YOU! Yes, your Amazon house.

Starting a New Blog?6 Things a Business Blog Must Have

Writing on the Web

Share your contact info and networks – Twitter, Facebook, LinkedIN, etc. Are you starting a new blog ? What should you include in your blog if you want to use it to attract clients? I’ve been talking about how to start a blog in my recent series of posts. Your next step is to look at your design – content is king, but if your design stinks, visitors won’t get past the banner.

Evangelizing a Content Marketing Program

than ever—from recommendation widgets like Out- brain and Taboola to hyper-targeting on Facebook, LinkedIn, and Twitter to emerging experimental options. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 1: Evangelizing Content and Setting Yourself Up for Success Copyright © 2015 Contently. All rights reserved. Introduction 4 II. Marriott, then 76.

5 Uses for Your Business Blog

Writing on the Web

Follow Straight North on Twitter   and connect with   Straight North on Facebook. Maintaining a business blog is time-consuming. However, if you have clear objectives in mind, the effort very well could be worth your while. As you establish your blog, define your goals to determine whether to keep it alive. Below are five common uses for feeding regular content into a business blog.

Blog Design Blink Test: Simple, Easy Navigation

Writing on the Web

Your other accounts, Twitter, Facebook, LinkedIn, etc. A way to see and hear you with a video clip. In order to impress visitors and showcase your business expertise, your blog must pass the “blink” test. As I mentioned in my previous post , your blog design must incorporate three critical elements: Branding/Personality   (Banners, logo, photos). Navigation/Simplicity. Your picture.

Pinterest: 3 Reasons To Take Note

Writing on the Web

Real Simple magazine, for example, already sees more referrals from Pinterest than Facebook. 3. Facebook Fan Page: Top 5 Reasons to Have One. Even if you’ve never been on Pinterest , you’ve probably heard of it—this hot social network is drawing attention everywhere, from newspapers and magazines to television and political campaigns. Since beginning just a few years ago, it has become the fastest website in history to hit 10 million visitors a month—buoyed to success by loyal fans who spend hours on the network each day. So what’s all the fuss about? Why does it matter? 1.

Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!

Writing on the Web

Tell your readers that you would like them to share your post on Facebook , Twitter , and LinkedIn. Anything you are putting on your own blog should be worth sharing with the online community, so do go ahead and toot your own (virtual) horn by sharing it on your Facebook page, Google+ , LinkedIn, and on Twitter. Make Sure Your Posts Get Read!" Image: FreeDigitalPhotos.net ).

Content Marketing Playbook: Strategy and Roadmap

stalwarts like Facebook, Twitter, and LinkedIn to emerg- ing platforms such as Instagram, Pinterest, and Tumblr. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 2: Strategy and Roadmap Copyright © 2015 Contently. All rights reserved. contently.com By Joe Lazauskas ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY2 I. Introduction 3 II. years prior.

How to Make Content More Engaging: 10 Tips

Writing on the Web

Share this on Facebook. The Content Marketing Institute hit a home-run with their question to content experts, “ How do you make content more engaging? &# This is an important post to read for anyone blogging and posting content to connect with readers. Ten experts responded, including moi , and their answers are illuminating. The human brain is emotional at its very core. Digg this!

Digg 76

4 Tips to Attract More Readers to Your Business Blog

Writing on the Web

Facebook , Google+, Twitter , LinkedIn are some names that come to your mind when thinking about content marketing for your website. An image on your update in Facebook is likely to be seen and read by more audience. How can you attract more readers to your business blog? Blogs have become a social media platform for everyone. But coming up with a successful blog can be a tough job.

Social Business Success Starts at the Top

Writing on the Web

The same goes for other social media sites – ( Facebook , LinkedIn , Google+ ) the number of them growing by the day. Twitter is not just for kids. Smart business tweeters know that the social network is a great tool in promotion, brand recognition and customer interaction. Image: FreeDigitalPhotos.net ). Someone should send the boss a memo. So it seems like a relatively easy concept, right?

Your Business Blog Year 10: Is It Still Worth It?

Writing on the Web

Clients can be reached through Facebook, LinkedIn, Google+, Twitter – the list goes on. Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well?

Staffing and Launching Your Content Marketing Program

on each of our primary distribution channels (email, Facebook, Twitter, LinkedIn, and Google+). ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 3: Staffing and Launching Your Content Marketing Program Copyright © 2015 Contently. All rights reserved. contently.com By Joe Lazauskas ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY2 I. 200,000 readers.

3 Networking Tips with LinkedIn Groups for Business

Writing on the Web

LinkedIn is today to working professionals what Facebook was to college students when it first launched: a networking tool with a specific audience and purpose in mind. Facebook has since degenerated to an all-inclusive social media outlet for friends and family, but LinkedIn still retains its reputation as an online social networking service for the working world. LinkedIn Groups.

Social Media for Busy Business Bloggers

Writing on the Web

First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? As of June 2011 Facebook has 750 Million users. Facebook tops Google for weekly traffic in the U.S. always advise clients and colleagues to stick to the major social media site icons, such as Facebook, Twitter, LinkedIn and Pinterest. Over 25% of U.S.

What Google and Facebook Hide From You

Writing on the Web

Do you ever wonder what Google , Facebook , and other sites record about your online viewing habits? Share this on Facebook. 10 Ways to Use Facebook as a List Building Tool. They know more about you than you realize. And they don’t ask you, they simply assume way too much. find it annoying when I’m served up pages and ads in Spanish or for local businesses.

Digg 40

Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?

Writing on the Web

Do you use social media like  Facebook ,  Twitter  or  LinkedIn ? Some days I’m spending not as much time on LinkedIn or Facebook or Twitter. Audience’s Interests, Needs, and Wants?" alt=" Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?" />. Audience’s Interests, Needs, and Wants?" Which e-newsletter and blogs do you subscribe to? Wikipedia.

Ning 52

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. know which half." Everything is now measurable.

Why You Should Be Happy Before You Blog

Writing on the Web

Now I have a daily blog on Facebook where I post original happiness quotations with over 4,700 fans. Share this on Facebook. Three Keys to Blogging When you Are Happy. guest post by Erica Nelson. You know how your smile is written all over your face? Your emotions are imbedded in your words and how you write. What I’m asking is that you pause before you write for your audience.

Small Business Content Marketing: When to Hire A Freelance Writer?

Writing on the Web

Social Media Updates : Facebook , Twitter , LinkedIn and other social media updates call for writing that’s called “microblogging.” When should you hire a freelance writer for your blog or website? Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. In order to get the online results you deserve (leads: phones calls, emails, sales!)

Content Rules: Secrets of Writing Compelling Content

Writing on the Web

And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Share this on Facebook. Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. Many experts echo: tell stories. solve these problems. 2011).

Why Content Marketing with Video Is Key

Writing on the Web

Share this on Facebook. Content marketing using video is a key marketing tactic if you want to get found online, get known, and get clients. Here’s what’s important about publishing video on your sites: Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to produce (you don’t need to buy expensive equipment and hire a producer). Your physical presence and voice on video creates a powerful connection to potential new clients in a way that text can’t accomplish. Even back then (2005?)

Video 59

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. know which half." Everything is now measurable.

Feed Your Blog Automatically to LinkedIn & Twitter

Writing on the Web

This is the 2nd part of her post Connect Your Blog to Facebook. Your first option is to use the networked blogs and check off that you want your posts to go to Twitter in addition to Facebook. Follow these steps and automatically share your blog posts on Facebook, LinkedIn and Twitter and your blog traffic and online lead generation will increase significantly. Twitter.

How Blog Readers Find You – A Diagram

Writing on the Web

And they do go to Facebook , Twitter , and LinkedIn. I’ve said it before, and I’ll say it again:  a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? keep hearing the same reasons, over and over. Well worth it, IMHO.

LinkedIn Power Tips: Give Before You Receive

Writing on the Web

Maybe Facebook is better left for your family and friends? Related posts: The Pros of LinkedIn vs. Facebook for Professionals. Why Use Twitter, Facebook & LinkedIn for Content Marketing? If you’ve noticed, LinkedIn is quickly becoming the social networking site for professionals to connect and do business. photo courtesy  jannoon028 ). Search engines love keywords!

Content Checklist: Don’t Publish Without It

Writing on the Web

Share this on Facebook. I love checklists because I’m always forgetting things. Once I published a post without a title. Yesterday I almost forgot to hyperlink anything in a post. Fortunately, before I publish I run an analysis for how a post will score with the search engines using Scribe , a great tool. Yeah, I know that’s ridiculous. Readable. Understandable. Actionable.

B2B Marketing Trends for 2016

little data to having too much, leading to the rise of reporting "vanity metrics" such as Facebook "Likes". B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. know which half." Everything is now measurable.