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| Page 1 of 1 | Previous | Next | STORIES THAT SELL NOVEMBER 11, 2010 Why Companies Need to F-R-E-E Their Case Studies Finally, if you’re not sharing your customer stories on social media sites like Twitter and Facebook, you should be. Increasingly, people are mixing their business and personal into a single stream on Twitter and Facebook , and customer stories are of high interest. Site visitors could read or download stories freely, without having to provide any information. | STORIES THAT SELL SEPTEMBER 11, 2012 Supercharge Your Sales Conversations with Story For more story resources, visit [link] and connect with @nemiccolo on twitter , Facebook or email. A guest post by Andrew Nemiccolo. We hear a lot these days about the importance of storytelling in business – especially for sales people. But if you’re a sales person, you may still be wondering how exactly you’ll weave stories into your next face-to-face sales call. | | | | | | | STORIES THAT SELL JUNE 22, 2010 86,552 Views of a Single Case Study Listed among its most viewed case studies, the Outback Steakhouse case study describes how the restaurant chain used a Microsoft solution for a Facebook campaign. For those who doubt the draw of a customer case study online, here’s your proof. One Microsoft case study, posted online just four months ago, has racked up 86,552 total views. Include them with product information. | STORIES THAT SELL MARCH 27, 2012 Enter to Win – One Free Ticket to an Online Storytelling Conference 1- Go to the Stories that Sell Facebook fan page. Stories are everywhere these days. And while businesses have always used stories to connect with their audiences, we seem to be in the midst of a story resurgence. New books, blogs and articles regale the power of story to win friends and influence people, and are filled with examples of organizations doing just that. I'm excited to attend. | STORIES THAT SELL JUNE 24, 2010 3 Tips for Finding Your Next Case Study Customer Social media: LinkedIn, Facebook, Twitter. Several times a week, an appeal for funds from a charity (or alma mater) arrives in my mailbox or inbox. The same organizations contact me over and over. It’s annoying, but if they don’t ask for contributions, they usually don’t get them. That’s just how it works. We have too much going through our heads. One-on-one meetings. | STORIES THAT SELL JULY 21, 2010 Customer Presented on Your Behalf? Do More with a Live Case Study Some might just give you permission to share it internally among sales reps, while others will let you post it on your website, Facebook, YouTube, etc. This week, two PowerPoint presentations came my way. My clients’ happy customers had actually presented these decks in live case studies (either in person or on a webinar). That’s about as good as it gets. Not true. Use it! | | | | | | | | | -
STORIES THAT SELL | MONDAY, SEPTEMBER 26, 2011 Customer Stories Q&A – Live on Facebook This Wednesday, I'll be the guest expert on a live Q&A on Erin Blaskie's Facebook page. Come join me and Erin at 1 EST on Sept. 28, and bring your questions about marketing with customer case studies and success stories! Click over and like Erin's page to join in. Learn more about Erin , entrepreneur and owner of BSETC. Share: customer case studies Customer success stories MORE >>
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