Last week a client called to ask a question: We’re thinking of creating a company Facebook page, but before we do… is there a downside? Facebook and LinkedIn are handy for posting “updates&#. Facebook, LinkedIn, and Twitter are a nice way to share pictures of work in progress, links, pictures from open houses, and other day-to-day information. Some people choose to use LinkedIn for professional networks and Facebook for personal networks. Here’s some of what we talked about: 1. Don’t be dull. Go at your own pace. Know your boundaries.