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  • CONTENTLY  |  WEDNESDAY, JUNE 1, 2016
    [Facebook] 4 Reasons Snapchat Lenses Are a Genius Ad Product
    Snapchat is often grouped in with Facebook and Twitter as a social network, but it’s much more accurate to call it a chat app (albeit one with a heavy emphasis on photography and video). If you’re under 25 and own a smartphone, you’ve likely spent too much time primping and posing with Snapchat lenses. Scarcity. Choice.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 13, 2011
    [Facebook] The Death of Internet Marketing and the Rise of Social SEO
    2004 – Facebook. By Robert Dempsey, Contributing {grow} Columnist. Internet marketing as we once knew it is dead. Gone are the days when a sales page was enough of a relationship to sell a product. Gone are the days when claims of riches tugged enough at the emotions to persuade a sale. Now is the time of social SEO. Then Came SEO.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 4, 2012
    [Facebook] Why marketing doesn’t suck
    Anybody who can open a Twitter account or create a lovely Facebook page is calling themselves a “social media marketer.” Over the past few weeks I have seen a strange series of blog posts expressing that the marketing profession is slimy or one step above a snake oil salesperson. But this was no whim. wanted to be a marketer.
  • CONTENTLY  |  TUESDAY, SEPTEMBER 6, 2016
    [Facebook] Study: Only 3 Percent of Freelance Creatives Use Co-Working Spaces
    Of all the social networks, LinkedIn was most important, followed closely by Twitter and Facebook. If you’re looking for freelancers, LinkedIn, Twitter, and Facebook are the places you’ll most likely find them. 8. couple of months ago, we released our second annual study of freelance creatives on The Freelancer. averages.
  • HUBSPOT  |  TUESDAY, JUNE 11, 2013
    [Facebook] The Dark Side of Customer Service: When the Customer Is "Right" but Insane
    Insanity Level: 6. "Hi Facebook, this is what you have to do in life, it f$%!ing Another was told by a customer that he''d make it his mission to publically ruin her company and career because he didn''t get an immediate answer to his Facebook post on a Saturday at midnight. Especially if you never worked in customer service.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MAY 29, 2013
    [Facebook] The World Has Changed. Has Your Marketing?
    For more updates, please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog. This week I am joining hundreds of B2B Marketing colleagues at the annual conference for the Business Marketing Association. All this is putting new pressures on today’s B2B Marketing leaders.
  • FEARLESS COMPETITOR  |  THURSDAY, FEBRUARY 5, 2015
    [Facebook] 5 Reasons Your Company Should Be Blogging
    Twitter and Facebook are ideal platforms for quick, short-form messaging – and are incredibly important – but a blog allows you to really dive deep into the topics and trends that matter in your industry. ” Dave Kerpen of Likeable Local. Growing Your Business in the Digital Age. use link or see badge). ” (Agreed!).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, AUGUST 29, 2010
    [Facebook] The Spirituality of Social Media
    Sure, Facebook is the home to Farmville and about every other inane concept known to man. Share this on Facebook. Sure the social web is filled with rants and quacks, but I’ve also been thinking about how the science and technology of this channel lifts people up, and perhaps even makes us better in a deeper, spiritual way. 
  • PUZZLE MARKETER  |  THURSDAY, OCTOBER 25, 2012
    [Facebook] 5 Tips for a Fantastic Marketing Conference
    Embrace the conversations by setting up Twitter hashtags, Facebook pages about the event, or other channels for people to share. ExactTarget created a “ Social Media Lounge ” space that automatically posted tagged Tweets , Instagram photos, and Facebook posts. Start off by introducing the problem. What made it stand out?
  • VERTICAL RESPONSE  |  THURSDAY, SEPTEMBER 25, 2014
    [Facebook] 5 Easy Ways to Ignite Your Customer Service
    Whether it’s messaging you on Facebook or Twitter, or sending you an email or chat, you should have options open for customer contact. What new things are you doing to make your customers happy? Take some time now to drive value for your customers, and benefit from it all year long. Know your customers. Surprise them.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, OCTOBER 26, 2012
    [Facebook] 4 Ways to Make Your Selling More Social
    Whether it’s on Facebook, LinkedIn, Twitter or Q&A sites like Quora, your personal reputation, demonstrated knowledge and sound ethical principles are what get you noticed. by Jesse Noyes | Tweet this Selling, some would argue, has always been social. The quickest way to exchange business cards is through a handshake, after all.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MARCH 12, 2015
    [Facebook] How to Ignore Annoying Strangers and Build an Online Community Your Way
    By Rosemary O’Neill, {grow} Community Member There are 20 months between the birthdates of my first child and my set of twins. From the day we finally left the hospital and started strolling around with our crew, my husband and I became experts at dodging super-personal and inappropriate advice from random strangers. Not making that up.
  • B2B MARKETING INSIDER  |  MONDAY, MAY 10, 2010
    [Facebook] Social Media and the Case for Marketing Optimism
    Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? In many ways, Social Media is simply another proof point of the power of customer-driven, inbound marketing. But now, we are seeing a whole new class of converts. The truth of course lies somewhere in the middle. Or at least predictably. Some on the call were shocked.
  • BIZNOLOGY  |  MONDAY, JULY 8, 2013
    [Facebook] Why your social business platform doesn’t have 100% adoption
    While Facebook brags about having one billion active users, and Google Plus and Twitter seem to be around the 500 million mark, there are still many more people who do not use them than people who do. Just don’t expect it to look Facebook-ish. Photo credit: Wikipedia. illustration by Aaron Kim). ” (Source: Wikipedia ).
  • VERTICAL RESPONSE  |  MONDAY, SEPTEMBER 16, 2013
    [Facebook] Become a Master of Productivity with IFTTT [VIDEO]
    You use different triggers, such as a tweet or Facebook post to create “recipes,” which help you become more productive. ex: “When a I make a sale on Etsy, send me a text message,” or, “When I update my Facebook page profile picture, update my Twitter profile picture.” Yeah, we do too.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, SEPTEMBER 19, 2012
    [Facebook] Breaking: Salesforce.com Announces the Marketing Cloud. So What is It?
    by Jesse Noyes | Tweet this The long-whispered rumors are finally confirmed. The “marketing cloud”, which salesforce.com has hinted at for a while, was announced today at Dreamforce ’12. Salesforce laid out the framework during the keynote address at the cloud computing event in San Francisco. So what is the “marketing cloud?”. Get more.
  • TOMORROW PEOPLE  |  WEDNESDAY, APRIL 25, 2012
    [Facebook] The Death of Copy Writing
    With more and more companies embracing social media , creative content also has a high profile within Twitter , Facebook and blogging. Is copywriting really dying? After all, it plays a central role in creating a company’s brand and credibility. It helps to shape public perception of a business and what it has to offer. The result?
  • B2BBLOGGERS  |  THURSDAY, AUGUST 26, 2010
    [Facebook] Metrics That Matter in B2B Marketing [#B2Bchat]
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Metrics That Matter in B2B Marketing [#B2Bchat] August 26th, 2010 | By Andrew Spoeth Measure everything! Absolutely not. How often? Q.
  • BIZIBLE  |  WEDNESDAY, JUNE 29, 2016
    [Facebook] Building Trust In Social Marketing Metrics With Attribution
    Double counting is a problem that hits Social particularly hard because social marketers like to use social-specific measurement systems, be it Facebook Insights, LinkedIn Analytics, or a third-party social measurement tool. Facebook Insights doesn’t check with AdWords Analytics before counting a conversion. What if you miss a turn?
  • BIZIBLE  |  TUESDAY, DECEMBER 8, 2015
    [Facebook] Official Launch of PipelineMarketing.com: A Community Site Dedicated to Revenue-Focused B2B Marketing
    And, be sure to visit the Pipeline Marketing facebook page and give us a ‘like’ to receive more updates about meetups, content stories, and other info! Marketing is a powerful role within B2B businesses. It’s an art and a science that B2B marketers have been collectively honing, and we’re ready to take that focus a step further.
  • B2B MARKETING INSIDER  |  THURSDAY, JUNE 18, 2015
    [Facebook] You Need To Dish Out Delicious Content!
    Your customers are posting their smartphone snapshots and comments on their Instagram, Twitter, Facebook and Yelp accounts while sitting at your restaurant’s table. However, they promote that their business is on Instagram and Facebook, but do not make it clear on where to follow them. But What About Facebook? Picture this.
  • MARKETING ACTION  |  MONDAY, JANUARY 27, 2014
    [Facebook] How to Leverage LinkedIn for Lead Generation and Recruitment
    Though it might lack the flair its younger siblings on social possess (Facebook, Twitter, et al.), In fact, Forbes reports content sharing on LinkedIn rose by 15% in the third quarter of 2013, at a rate faster than larger content-sharing giants such as Facebook and Twitter. LinkedIn for Recruiting. LinkedIn for Lead Generation.
  • B2B MARKETING INSIDER  |  TUESDAY, JANUARY 29, 2013
    [Facebook] The Most Important Marketing Metrics
    And follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Google+. What marketing metrics do you use to run your business? Are they the same as the metrics you report to your CEO? Long-gone are the days when the only thing marketing discussed with the CEO was the color of the logo and the size of the advertising budget. Strategy
  • HUBSPOT  |  WEDNESDAY, JANUARY 9, 2013
    [Facebook] How to Create Top-Notch Visual Content in PowerPoint [Tutorial]
    Even now, when I launch a new marketing offer, I create an accompanying visual -- whether it's an infographic or just a picture to post on Facebook -- in PowerPoint to pair the campaign with visual content. Let's build an image that will help us promote one of our most recent ebooks, " How to Engage Fans on Facebook.". But it’s true.
  • FEARLESS COMPETITOR  |  SATURDAY, APRIL 20, 2013
    [Facebook] The Remarkable Marketing Made Simple TV show
    We just launched our first-ever Facebook advertising campaign. This show, which premieres every Thursday at noon ET/9am PT is booming ! So let me share 3 things that make Marketing Made Simple TV a great show. Marketing Made Simple TV is a TV on the Web show, and not a web show. Marketing Made Simple TV has those. And we aim for many more.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 19, 2014
    [Facebook] Five important lessons on the economics of social media
    Could this connection have formed through only a tweet, a Facebook post, or a LinkedIn update? Could this connection have formed through only a tweet, a Facebook post, or a LinkedIn update? I would like to tell you a short story today about my friend Stanford Smith. story at the heart of the economics of social media. Probably not.
  • B2B MARKETING INSIDER  |  TUESDAY, MAY 3, 2011
    [Facebook] The Marketing Forum: Integrating Social Media
    Follow me on Twitter , LinkedIn , Facebook or Subscribe to the B2B Marketing Insider Blog. As the questions around Social Media ROI are all-too-slowly beginning to disipate and most of us have added social sharing to our website and emails, the real question arises: how do we truly integrate social media? ———-. Social Medi
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 7, 2015
    [Facebook] Recommended Pinterest Tools for Business: Tailwind
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Are you looking for Pinterest tools to help you maximize your Pinterest marketing? Author information. Neal Schaffer. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Neal Schaffer.
  • PAUL GILLIN  |  FRIDAY, APRIL 13, 2012
    [Facebook] More Influence Hocus-Pocus
    There are a number of ways you can increase your Unmetric score such as increasing your engagement on Facebook or responding to queries quicker on Twitter,” the sidebar helpfully suggests. A Chicago company called Unmetric has just raised $3.2 million so it can develop yet another secret metric that purports to measure online influence.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, NOVEMBER 26, 2012
    [Facebook] Five Hootsuite Features And Their Benefits
    If you have a Facebook, Linkedin, Google+ page, and Twitter account, no problem, it can auto schedule on all these social media outlets. Recently I had written a post about the five marketing tools I am most thankful for and I included Hootsuite as one of my five. There is no better way to manage your posts then using the bulk scheduler.
  • ACT-ON  |  TUESDAY, FEBRUARY 9, 2016
    [Facebook] Why Brand Consistency Matters to B2B Companies (+ 1 Brand SEO Hack)
    And our social media presence is consistent from Facebook to YouTube.”. But today your front-desk receptionist can have as many (or more) LinkedIn connections, Twitter followers, and Facebook friends than the CEO. And if you’re big enough, the saying goes, the paint is always on sale. That’s a great story. That works to a point.
  • HUBSPOT  |  THURSDAY, JULY 23, 2015
    [Facebook] How to Get a Personalized Assessment of Your Website [Free Tool]
    Just click on the relevant icon to share it via your Twitter, Facebook and LinkedIn accounts. Back in 2007, we launched a tool called Website Grader. Since then, it's evaluated 4 million websites, helping many businesses identify website optimization opportunities. But a lot has changed since 2007. What is Website Grader? How'd you do?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 6, 2012
    [Facebook] Losing control of your brand? Let’s get excited!
    We have more than a billion people on Facebook alone now, and attempting to control every message about your brand in that gigantic mass is as promising as Sisyphus pushing a titanium-coated boulder for the rest of eternity. By Mars Dorian, Contributing {grow} Columnist. Control. Humans are suckers for it. Where’s it hidden?”
  • B2B MARKETING INSIDER  |  THURSDAY, APRIL 18, 2013
    [Facebook] Marketing Transformation: 3 Leadership Skills You Need To Succeed
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+. Has the rise of digital, social and mobile technologies affected your marketing organization? As organizations seek to differentiate themselves, Marketing has taken on a more prominent role in many organizations. Because business innovation cycles have sped up.
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 18, 2016
    [Facebook] Marketing Redefined: 3 Ways Technology Is Transforming Marketing
    Facebook mobile ads did not exist 24 months ago and it’s now a leading advertising platform. In the last two years, content providers like Facebook have intertwined data and marketing to create people-based marketing. Author: Ashika Balani The days of telemarketers are long gone. Technology is Empowering Marketing.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 5, 2015
    [Facebook] As digital ad options dry up, marketers turn desperate
    Related Stories Facebook alternative network Ello turns nasty The seedy underbelly of advocate marketing Is it better to be honest or nice on the social web? A parable. One day I went in to my boss with a breakthrough idea. “Boss! ” “Really?” ” he said. “Tell me more.” “Right at the top. Period.
  • HUBSPOT  |  WEDNESDAY, JUNE 23, 2010
    [Facebook] The Ultimate Glossary: 101 Social Media Marketing Terms Explained
    Facebook - Facebook is a social utility that connects people with friends and others who work, study and live around them. Facebook is the largest social network in the world with more than 500 million users. Like - A “Like” is an action that can be made by a Facebook user. Its 15 million articles (over 3.3
  • B2BBLOGGERS  |  WEDNESDAY, APRIL 11, 2012
    [Facebook] 10 Ways To Put Old Blog Posts To Good Use
    We re-share our best material on Twitter and Facebook on a regular monthly schedule. If you have brilliant posts gathering dust in the archives, there’s plenty of things you can do to with them to give your marketing a major lift. Here are 10 proven ways to repurpose or remarket valuable blog content. Publish an e-book. Speaking of which ….
  • FEARLESS COMPETITOR  |  SUNDAY, MAY 15, 2011
    [Facebook] Sunday Post: Never have a laptop stolen (and not recovered) again!
    Combine this tracking app with the power of Facebook and Twitter and you’ve got a powerful weapon against theft. This is a very important Sunday post – if you own a valuable laptop computer. Do this now. Monday through Saturday, we discuss B2B marketing and lead generation. Sundays are different. Macbook Pro. And it is FREE!
  • SYNECORE  |  TUESDAY, MARCH 12, 2013
    [Facebook] Pinterest Banks on Web Analytics
    For example, data from e-commerce consultant RichRelevance shows that Pinterest shoppers, on average, spend roughly $170 per browsing session, a huge increase over that of Facebook ($95) and Twitter ($70) users. Back to Pinterest. The very layout and structure of the Pinterest site lends to its sales action-ability. Of course.".
  • SYNECORE  |  SATURDAY, JANUARY 5, 2013
    [Facebook] The Best Branded Content of the Week: January 5, 2013
    The Nivea Kiss of the Year Facebook contest began running a few weeks before New Years Eve when couples were encouraged to enter to win a trip to NYC and share a kiss on the global stage. Therefore, the branded content is slightly thin this week, but I have every confidence that we will see it return in full force as the month goes on.
  • SCRIBBLELIVE  |  TUESDAY, JUNE 7, 2016
    [Facebook] Cut Through The Clutter (and earn more shares)
    Forbes contributor  Jason DeMers discovered that the average organic reach per fan on Facebook is 6-7%, while the typical lifespan of a tweet is around 18 minutes. “The primary reason that people share things on their Facebook pages or Twitter feeds, research shows, is to be useful to others.” Know your audience. ” 3.
  • CONTENTLY  |  FRIDAY, JULY 22, 2016
    [Facebook] Why Cisco Is Hiring Over 200 Content Marketers
    Facebook Instant Articles, Medium, LinkedIn, Instagram, and Google Posts all offer tempting solutions for brands and publishers that want to scale their audience quickly. “Facebook can always change the rules of the game.” “Her vision is to be a leader in real-time personal marketing communications.
  • SALES INTELLIGENCE VIEW  |  MONDAY, OCTOBER 14, 2013
    [Facebook] First Generation Social Selling: Smart But Not Quite Smart Enough
    Insights also give you clues about the mindset and interests of your prospect from social activity such as tweets and Facebook posts. First Generation Social Selling: Smart But Not Quite Smart Enough. Social Selling 1.0 is a good start, but its not enough for today’s hyper-competitive sales environment. With Social Selling 1.0 It’s static.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JULY 25, 2012
    [Facebook] Falling in love with Instagram
    With the push of a button, you can pump the pics on to Twitter, Facebook, and Tumblr too. I am a busy guy and I don’t have a lot of free time, especially for another bloody social media platform. But week by week I have been falling in love with Instagram. Here’s why I love it: My daughter and I via Instagram. Romania. Moldova.
  • DIGITAL B2B MARKETING  |  THURSDAY, FEBRUARY 14, 2013
    [Facebook] Marketers: Show Your Love
    They see email, direct mail, promoted Tweets, Facebook ads, banners and TV ads clamoring for their attention and cluttering their lives without adding any value. There is a disturbing trend in both consumer and B2B marketing: Marketers do not love the people they are marketing to. When you look at what passes for marketing, it is no wonder.
  • B2B MARKETING INSIDER  |  TUESDAY, MAY 14, 2013
    [Facebook] Big Data For Marketing? It’s All About The Questions
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and  Google+  or  Subscribe  to the  B2B Marketing Insider  Blog for regular updates. Looking into a heavy topic today: Big Data for Marketing. “Heavy” because it’s sorta philosophical. think Big Data for Marketing is more about the questions than the answers.
  • SAZBEAN  |  SATURDAY, MAY 17, 2014
    [Facebook] Internet Marketing Strategy Articles for the Week of May 12, 2014
    How to Stop Facebook Contest Fraud and Deter Prize Hunters (Social Media Examiner). Here are the top Internet strategy, marketing and technology links for the week of May 12, 2014…. 12 Contests on Pinterest (Practical eCommerce). How to Evaluate and Purchase an Event to Fuel Your Content Marketing (Content Marketing Institute).
  • SAZBEAN  |  WEDNESDAY, DECEMBER 5, 2012
    [Facebook] How to Use Google Analytics to Improve Your Social Media Marketing
    Seeing referral traffic from  Facebook  is great, but which wall post drove the traffic? Image via CrunchBase Have you ever wanted to know which of your links are driving more traffic? Do visitors who come from  Twitter  tend to spend more time on the site than visitors coming from a banner campaign? Analytics News & Notes Social Media
  • HALEY MARKETING  |  TUESDAY, SEPTEMBER 8, 2015
    [Facebook] How Should Our Staffing Firm Use YouTube?
    As with many of the other social channels, including Facebook, Twitter and Google+, YouTube provides an opportunity for you to answer questions and provide valuable resources for your key audiences. The unique aspect of YouTube is the focus on video content. Create videos! How to perform background research before an interview.
  • WINDMILL NETWORKING  |  FRIDAY, APRIL 17, 2015
    [Facebook] 45+ Reasons to Attend the Social Tools Summit
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Author information. Neal Schaffer. The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal Schaffer. Social Media Conferences Social Media Tools
  • HUBSPOT  |  WEDNESDAY, JUNE 17, 2015
    [Facebook] 5 Online Marketing Tips Every Financial Advisor Should Know
    With the help of online platforms like LinkedIn, Twitter, Facebook, and blogging, these advisors are creating opportunities to build more meaningful relationships with current and potential finance clients. This means that your presence on social media -- LinkedIn, Twitter, Facebook -- is now being evaluated by your potential clients.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, FEBRUARY 26, 2013
    [Facebook] The Anti-Blog Post to Writing Better Blog Posts.
    It’s touching human hearts, and 5,000 to 10,000 Facebook likes per post(!) I can’t read your blog. In fact, I almost don’t read any social marketing blogs out there, because I’m done with wave bathing in the echo chamber.  I’m done with it  – people echoing echoes everywhere. Bloggers in factory-mode. Frizzzzzle. Right?
  • B2B LEAD GENERATION BLOG  |  MONDAY, APRIL 29, 2013
    [Facebook] Referral Marketing: 8 tips for building a powerful referral channel
    Advocates shared across Facebook, Twitter, PURLs and email. Tweet Prospects that come to your organization because of peer recommendations are two and a half times more responsive than any other marketing channel, according to a study by the American Marketing Association. Here’s some of their advice on how to make this happen: 1.
  • HINGE MARKETING  |  THURSDAY, JANUARY 9, 2014
    [Facebook] 3 Tips for Professional Services Firms on LinkedIn
    On Twitter or Facebook? Follow us @hingemarketing and join us on Facebook. Check out our latest video blog post above where we discuss 3 tips for professional services firm to leverage LinkedIn effectively. For more LinkedIn tips, download our free LinkedIn Guide for Professional Services Executives.
  • WEBBIQUITY  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Facebook] Best Social PR Guides and Tips of 2010 (So Far)
    Specifically, 89% said they turn to blogs for story research, 65% to social media sites such as Facebook and LinkedIn, and 52% to microblogging services such as Twitter.” In light of this, Todd views the PR pro’s role as “casting breadcrumbs&# through social media for journalists and consumers/buyers to follow back to the PR sources.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 17, 2012
    [Facebook] Top 10 Social Media Blogs to Follow in 2012
    Recommended blog post:  Blending Personal and Business on Facebook. Recommended blog post:  Facebook Changes for Organization Pages: Focus on Results. Social media has gone from being a pastime to a necessary component of any brand and business. As a rule, I also did not include any blogs that I recommended you follow in 2011. Enjoy!
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] There’s No Difference Between Black, White or Green people
    We love comments )not SPAM) and those show share on social media like LinkedIn, Twitter and Facebook, Filed under: Fearless Competitor , Find New Customers , Florida. Indiana High School Basketball. The award-winning marketing expert, Jeff Ogden , President of Find New Customers ( @fearlesscomp on Twitter. Here I am,”” Hi Google.
  • NUSPARK  |  SUNDAY, MAY 5, 2013
    [Facebook] 7 Recent or Unique Google Adwords features you should be utilizing today.
    When you run as many substantial internet marketing and paid search programs as we do, you realize how many new features occur over time, whether it is within Google Adwords, Bing Ad Center, Facebook Ads, or YouTube ads.  Sometimes we get reminded of features we haven’t used in awhile, but then might be appropriate for a client.  . Subscribe.
  • MARKETRI  |  TUESDAY, DECEMBER 4, 2012
    [Facebook] Google+ and SEO: How G+ Can Optimize Your Content and Improve Search Results in 5 Easy Steps
    At first, people questioned whether it would be the social network to battle Facebook and usurp Mark Zuckerberg’s throne. But adoption was slow, and Google+ quickly went from being called a "Facebook Killer" to a “Ghost Town.” Ever since I became a content marketer, Google+ has been a bit of an enigma.
  • WINDMILL NETWORKING  |  MONDAY, AUGUST 8, 2011
    [Facebook] 10 Steps to Maximizing LinkedIn for Sales and Social Media Marketing
    If Facebook were the White Pages, LinkedIn is the Yellow Pages. Why do so many companies have Facebook Pages but never think about creating their own LinkedIn Group? Each point represents a preview of one of the chapters to give you a feel for the content and scope of what I cover in the book. website traffic
  • B2B MARKETING INSIDER  |  THURSDAY, SEPTEMBER 5, 2013
    [Facebook] Why Do Content Marketing?
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. Why do content marketing? I get asked this question all the time. The answer of course is that you should do it because it works. We will earn their trust. Why does SAP use Content Marketing?
  • HUBSPOT  |  WEDNESDAY, AUGUST 13, 2014
    [Facebook] How to Promote Your Content Using Paid, Earned & Owned Media
    Advertising helped both Facebook and LinkedIn experience stock price spikes when these programs were announced. Cost per click can vary between $0.25 to over $20 on networks like Facebook, Twitter, and LinkedIn. This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 23, 2015
    [Facebook] Marketing Resources for 2016: Old School meets New Cool
    Meerkat and Periscope , for example, are being faced down by Facebook Live and the dark horse, Blab. Meerkat and Periscope, for example, are being faced down by Facebook Live and the dark horse, Blab. By Kiki Schirr, {grow} Contributing Columnist. Looking back even that “far,” things have changed. ” What is relevant?
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, OCTOBER 13, 2015
    [Facebook] This Is No Fantasy: CMOs Are NFL Football Fans On Social Media
    " In terms of movers over the previous month (August) #Innovation, #Advertising, and #Analytics gained ground over last month's Top 50 while #Quote, #Facebook, and the #GOPDebate lost ground, but still held enough CMO attention to remain on the Top 50. The stat will be presented via a chart similar to the one below.
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 19, 2013
    [Facebook] Listen. Ask. Share. It’s Time For Agile Marketing
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. What is agile marketing? According to Sandra Zoratti, the VP of Marketing at Ricoh, agile marketing is all speed, collaboration and taking an iterative approach to marketing. love to create.
  • WEBBIQUITY  |  MONDAY, JUNE 25, 2012
    [Facebook] How Social Media, Content Transform Marketing from Expense to Investment
    It’s difficult to build a large social following on Twitter, Facebook, LinkedIn, YouTube, Google+ or any other such site right out of the gate. online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. Photo credit: DIY Marketers.
  • ANNUITAS  |  THURSDAY, JULY 23, 2015
    [Facebook] Are All Benchmarks The Same?
    In life we don’t like to compare ourselves to others too much (at least we try not to) and we avoid FOMO (fear of missing out) via Facebook on a personal level. However, when it comes to our jobs, our own marketing effectiveness, performance and industry benchmarking…we want to learn more about our peers and comparisons are welcome. Focus.
  • SOCIAL MEDIA B2B  |  TUESDAY, SEPTEMBER 13, 2011
    [Facebook] Announcing the B2B Social Media Book
    Announcing The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More (Wiley) by Kipp Bodnar of Hubspot and Jeffrey L. Cohen of Radian6, who are also the co-founders of SocialMediaB2B.com. We are so excited we can barely hold back the whoops and the high-fives.
  • FATHOM  |  WEDNESDAY, JANUARY 13, 2016
    [Facebook] What Is Social Media? We Explain Using Broccoli & More [Infographic]
    Facebook— 1.01 Facebook, for example, may be used for personal or business purposes—this holds the same for all other social networks as well. What Is Social Media & Social Media Marketing? Many analogous graphics have been created since then, but we thought we’d keep the fun going and create one of our own. billion by 2018.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, MARCH 13, 2013
    [Facebook] Online Personal Branding Opportunities Within Your Professional Organizations
    Most importantly, the bio should include links to each and every social media profile you have (your LinkedIn, Twitter, Facebook, etc,) as well as your personal professional blog or website if you have one. Many sales professionals belong to at least one professional organization or networking group, many belong to several. this blog post).
  • HUBSPOT  |  FRIDAY, SEPTEMBER 13, 2013
    [Facebook] Can You Ever Really Scale Social Media Marketing?
    Alisa Meredith is the co-owner and inbound marketing strategist at Scalable Social Media , an inbound marketing agency in Wilmington, North Carolina. I (Corey Eridon, the editor of this here blog) hopped onto Facebook Chat with her for a conversation about whether it''s really possible to ever scale social media marketing. Me: Hi Alisa!
  • SALES PROSPECTING PERSPECTIVES  |  SUNDAY, JUNE 24, 2012
    [Facebook] Sales Prospecting Perspectives Weekly Recap, June 18, 2012
    We ended the week with a great post from one of our Business Development Representatives on the power of using Facebook. It has increased our web traffic and generates opportunities for our organization and you are missing the bus if you don’t utilize Facebook in your marketing campaigns. Monday, June 18, 2012.
  • MANHATTAN MARKETING MAVEN  |  FRIDAY, AUGUST 5, 2011
    [Facebook] Say "NO" to Social Media GRPs
      Facebook wants a shot at TV budgets and needs a way in. But GRPs will add zero actionable insight for Facebook or Newsfeed marketers.  Facebook totally controls access to the audience.   Facebook totally controls reach, especially for marketers, with the EdgeRank algorithm.  
  • GREAT B2B MARKETING  |  TUESDAY, JANUARY 6, 2015
    [Facebook] B2B Sales and Marketing Trends for 2015
    The social sites that used to be mostly promotion-free (LinkedIn, Facebook, Twitter) are now inundated with paid promotion. At the beginning of each year, my team and I publish a report on significant trends in B2B sales and marketing. This report is based on our experience with our B2B clients as well as relevant industry research.
  • VERTICAL RESPONSE  |  MONDAY, OCTOBER 8, 2012
    [Facebook] DIY: 5 Free Tools for Creating Killer Infographics
    Indeed, you can use infographics to spruce up your different online assets (and again, avoid the monotony of text-only posts), such as your website, blog, email/newsletter, or your social network pages (Facebook, Pinterest…). An infographic. Listed below are 5 free (!) apps that allow you to start easily infographic-ing: 1. Visual.ly.
  • HUBSPOT  |  THURSDAY, OCTOBER 6, 2011
    [Facebook] LinkedIn Launches Company Status Updates [How to Get Started]
    Consider LinkedIn's new Company Status Updates field as very similar to Facebook business page updates. In addition, LinkedIn users can 'Like,' comment on, and share a company's updates, a la Facebook. To follow HubSpot's updates on LinkedIn, follow the HubSpot Company Page. The announcement was just as we expected.
  • HUBSPOT  |  SUNDAY, JULY 15, 2012
    [Facebook] Twitter's New Search Features, And Other Marketing Stories of the Week
    They're really working hard to catch up to Facebook in terms of their frequent updates. Facebook Groups Start Showing Exactly Who Saw Each Post, From TechCrunch. I'm seriously considering making "So what did Facebook do this week?" a regular feature here in the marketing round-up. Aren't Sunday mornings so bittersweet?
  • AD YOUR COMMENT HERE  |  WEDNESDAY, JULY 18, 2012
    [Facebook] The Importance of Making Your Content Rule: Chatting with @cc_chapman #highered
    Why a new Facebook Page? We were able to listen to CC Chapman today speak about content production and making completely awesome content for your audience. CC is a best selling author and award winning marketing expert. Guaranteed to leave your audience educated, entertained and inspired! Here are some of the talking points he gave us.
  • SAZBEAN  |  WEDNESDAY, MARCH 28, 2012
    [Facebook] Social media monitoring tool video: Why should I monitor social media?
    They are too results-oriented with their initial efforts and see it as a broadcast medium instead of an interactive medium, so they quit posting to their Facebook wall or quit making tweets when they don’t “see sales” coming from their content. Social media monitoring tools have become widespread among many sorts of businesses. But why?
  • CONTENT STANDARD  |  SATURDAY, JULY 2, 2016
    [Facebook] 5 Brands with Highly Successful Messaging Apps Strategies
    Poncho on Facebook Messenger. Publishers like Fusion, Complex, and TechCrunch are just a few companies that have begun to utilize chat bots in Facebook Messenger. On Facebook Messenger, this company is able to allow users to talk directly with their branded character. What happens from there? Kate Spade on WeChat. Eight billion.
  • B2B LEAD BLOG  |  THURSDAY, AUGUST 23, 2012
    [Facebook] You’ve Got Mail from Eloqua, Hubspot & Neil Patel
    Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS • Google Plus. Great marketing automation is a multifaceted, complex endeavor that done well can be the critical success factor in a more leads, more MQL, more SAL and a faster sales pipeline.
  • SAZBEAN  |  MONDAY, MAY 9, 2011
    [Facebook] Caution! What value message are you sending with Groupon?
    Social discounting sites like GroupOn , Living Social , Facebook deals, etc. are all the rage. Consumers love a great deal and businesses get more traffic. Win win, right? Maybe. Have you thought about how more traffic might affect your current customers? What about the costs of the extra traffic? Reduced Service. Effects on Loyal Customers.
  • SAZBEAN  |  TUESDAY, JUNE 3, 2014
    [Facebook] Five Tactics to Build a Strong Brand Presence Online
    Or if you’ve always put the emphasis on your company rather than the people behind it, perhaps it’s time to humanize your brand by having your employees sign their Facebook posts and give your brand personality. Photo credit: Wikipedia). Put time and effort into the five following tactics and watch your brand’s internet presence flourish.
  • B2B MARKETING INSIDER  |  THURSDAY, APRIL 26, 2012
    [Facebook] The Most Important Words In Social Media
    And whether you use Twitter, Facebook, Pinterest, Linkedin, Tumblr,  or any of the social tools available, remember that you are connecting with people, not avatars. “ I can no other answer make, but, thanks, and thanks. ”  ~  William Shakespeare. ” They may be the most important words in, well, the history of words.
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 11, 2013
    [Facebook] 9 Internet Trends Charts You Need To See
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. I have covered Mary Meeker’s Internet Trends charts for a couple of years, starting in 2010 when she talked about the commercial impact of the developing world getting on the internet. Chart 2.
  • HUBSPOT  |  FRIDAY, FEBRUARY 18, 2011
    [Facebook] 10 Marketing Stories You Might Have Missed This Week
    How Much Does A Facebook Fan Cost? 1.07 - If you are trying to advertise on Facebook to build your fan base, check out this blog post that looks into research about the costs surrounding acquiring a fan. Facebook Photo Trends [Infographic] - Take a look at this awesome infographic that looks at trends on Facebook photos.
  • JUNTA 42  |  SATURDAY, JULY 25, 2015
    [Facebook] This Week in Content Marketing: Content Marketing Budgets Still the Size of Pluto
    Joe’s rave: As I’ve perused Facebook lately, one person keeps showing up in its list of recommended people I should follow: Mark Zuckerberg, CEO of the popular social media channel. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. advertisers. This week’s show. Be human and honest.
  • B2B MARKETING INSIDER  |  MONDAY, APRIL 27, 2015
    [Facebook] 22 Free Content Marketing Tools To Drive Your Content Marketing Plans
    Please follow me on Twitter , LinkedIn , Facebook and Google+ or Subscribe here for regular updates. One of the content marketing questions I get asked most often is how a small business or even a large business can get started with content marketing with very little or no funding. And no matter what size budget you may have. SEO Assessment.
  • HUBSPOT  |  FRIDAY, FEBRUARY 7, 2014
    [Facebook] Say Hello to #NewKlout: Klout Steps Into the Content Discovery Space
    Despite having topics that are mostly relevant to my interests (social media, blogging, marketing, Facebook, and public relations), my feed was littered with content from one PR-focused publication: Removing "public relations" from my topics, though, helped improve the relevancy of the results. The way to do that? Only time will tell.
  • CLIENT BRIDGE  |  MONDAY, MAY 30, 2011
    [Facebook] INFOGRAPHIC: The Demographics of Social Media
    From Advertising Age, here's an infographic breakdown of the demographics of Facebook, MySpace, LinkedIn, and Twitter. View Original Article
  • HALEY MARKETING  |  THURSDAY, JULY 14, 2016
    [Facebook] What Does Social Sharing Accomplish?
    Facebook. Does your company use social media? Are you performing any kind of social sharing? If not, start. If you are, are you using it correctly? Owning and operating a staffing or recruiting firm is very different from owning a bike shop or bakery. So why would you use social media the same way? LinkedIn (Part I). LinkedIn (Part II).
  • SAZBEAN  |  WEDNESDAY, JUNE 5, 2013
    [Facebook] Ways to Empower Your Brand Ambassadors
    Make it your business to know the people who talk about you without being prompted, and use platforms like YouTube, Facebook and Twitter to shine the spotlight on them as often as possible. United Nations (Photo credit: Ashitakka) This is a guest post by Erica Moss who is a community manager for Georgetown University. So how do you do that?
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 5, 2012
    [Facebook] Social Media Starter Kit for Real Estate Professionals
    Recent surveys support this fact stating that 88% of home buyers are using the Internet during the home buying search while another 50% are turning to social networking sites such as Facebook and Twitter. If you want to engage potential customers and members of the online community, then Facebook and Google+ provide powerful forums.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 6, 2016
    [Facebook] Does every business need content marketing? A reality check.
    ” And I saw this quote shared on Facebook last week: “ You are actually destroying relationships with customers by not creating engaging content.” By Mark Schaefer. Does every business need content marketing? Of course not. Let’s pause the hype machine for a moment shall we? This is the real world. Business is hard.
  • SAVVY B2B MARKETING  |  FRIDAY, NOVEMBER 18, 2011
    [Facebook] Savvy Week in Review: November 18th
    It's not as sexy as Facebook or Twitter, but LinkedIn has a lot of potential if used wisely. Is it really Thanksgiving NEXT WEEK?!?!? For all our U.S. readers, turkey day is nearly upon us. That's right, the holiday season is revving into full gear. each week of the year. Enjoy! Avoid these mistakes or risk ruining your SEO campaign.
  • HUBSPOT  |  FRIDAY, JANUARY 21, 2011
    [Facebook] 20 Percent of UK Social Networking is Mobile [New Data]
    According to a poll by the Ipsos Marketing’s Consumer Goods team, consumers were more likely to visit a company's website than become a Facebook fan or follow a company on Twitter. However, when looking to connect with other customers or share opinions Facebook was the preferred method. Optimize for Mobile. Connect with HubSpot
  • VIDYARD  |  TUESDAY, AUGUST 30, 2016
    [Facebook] 17 Reasons Why Small Business Need (More) Video
    Social feeds (Facebook and Instagram, specifically) do a great job of showing only content that people want to see. Shorter for Instagram or maybe mash clips together for Facebook to create a teaser-style video. Remember when you were in school and you took every opportunity to get free food? There are 17 good reasons why.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MAY 5, 2015
    [Facebook] Oracle Cross-Channel Marketing: Build Adaptive Customer Experiences
    Social Advertising : A new integration between Oracle Cross-Channel Marketing and Oracle Social Marketing allows marketers to leverage Program to run social ads using Facebook Custom Audiences. Editor's Note: Today's post comes courtesy of Chris Lynch, Senior Director, Product Marketing, Oracle Marketing Cloud. Event Switches.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 28, 2013
    [Facebook] Five ideas to re-build your personal brand after a move
    Moving is never easy, especially when it affects your personal brand and business.  I just moved nearly a thousand miles from New Jersey to Charleston and wanted to share how I used social media and Internet connections before and after the move to get my personal brand off to a fast, productive start! 1) Facebook, LinkedIn, Pinterest.
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