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  • SYNECORE  |  MONDAY, JUNE 10, 2013
    [Facebook] Amazon is Killing it with Millennials (and Advertisers)
    They beat out Master-of-the-Digital-Universe Google (and Facebook and YouTube and Apple…!) Another advantage Amazon has over other tech competitors like Google and Facebook is the ecommerce’s targeting potential, due to the huge amount of data received from purchases. Amazon is “Most Liked”. Looks like Amazon’s the cool kid. Takeaway.
  • VOLACCI  |  TUESDAY, NOVEMBER 12, 2013
    [Facebook] Making Social Media Your Own: A Guide to Vanity URL Customization
    Facebook. To get a custom Facebook URL, simply log into your account and go to www.facebook.com/username If your account controls multiple pages, select the page you want to customize from the drop down screen. Our blog post last week about the roll out of custom URLs at Google+ received considerable interest. . YouTube. Twitter.
  • MODERN B2B MARKETING  |  WEDNESDAY, APRIL 18, 2012
    [Facebook] Get Ready for Social Marketing Automation!
    The platform allows marketers to add social applications and messages quickly to every channel – Facebook Pages, Twitter and LinkedIn feeds, landing pages, websites, banner ads and emails.  by Phil Fernandez Today, Marketo is igniting a new era of marketing automation with the acquisition of social campaign management platform Crowd Factory.
  • JUNTA 42  |  WEDNESDAY, JUNE 29, 2016
    [Facebook] LinkedIn Purchase Will Spark Brands into Buying Media Companies
    The acquisition could also be seen as a defensive move by Microsoft to keep Google and Facebook out of the B2B workspace. overall spot, ahead of Google and Facebook? In December 2013, CMI released its annual content marketing predictions report (as we do every December). So, I was a mere 30 months early with that prediction. billion.
  • BIZNOLOGY  |  THURSDAY, AUGUST 9, 2012
    [Facebook] Olympics, Diversity and Social Business Platforms
    Social business platforms often fall in the same trap:  instead of catering for a very diverse workforce, several of them seem to assume that the whole digital social world is like Facebook or Twitter. Photo credit: clevercupcakes. The two countries I cheer for–Brazil and Canada–are particularly diverse. Simply astonishing.
  • BLUE FOCUS MARKETING  |  SUNDAY, DECEMBER 9, 2012
    [Facebook] 10 Steps to Create A Content Marketing Blueprint For Small Business
    Check the comments on your blog, Twitter feed and Facebook page. By now, you have heard all the hype about content marketing. Although this powerful marketing strategy is one of today’s biggest buzzwords, many brands are still hesitant to jump into the mix. Enter the Content Marketing Blueprint. Start with your brand value proposition.
  • WEBBIQUITY  |  TUESDAY, MAY 17, 2016
    [Facebook] The 14 Best Content Planning and Research Tools
    On top of providing easy-to-use editorial calendar management, CoSchedule also provides a feature to promote our content on our social channels (Facebook, LinkedIn, Twitter and G+). I can even connect it to my Buffer account. There are also a number of tools that can be helpful with both content ideation and research. Pricing: free. HubSpot.
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 8, 2011
    [Facebook] Press Coverage Done Right: A Story Of Social Media, PR And Stalking
    My all-time favorite comic is the “How to use Facebook”. As of today, (three days after the story post), there are 116 tweets and 68 shares on facebook. Follow me on Twitter , LinkedIn , Facebook  or Subscribe to the B2B Marketing Insider Blog. You know what they say, “there’s no such thing as bad PR.” It’s a fun story.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, APRIL 7, 2014
    [Facebook] Customer-Obsessed Marketing Is Your Next Competitive Edge
    The difference is that in today’s Twitter/Facebook/Instagram era, lots of people—hundreds of millions and perhaps even billions of them—now expect and in fact demand more personalized and authentic levels of connectedness and engagement. Those of us around during the PC revolution take it as a given that consumers are connected.
  • BLUE FOCUS MARKETING  |  MONDAY, FEBRUARY 17, 2014
    [Facebook] 5 Emerging Business Social Media Marketing Trends for 2014 #ANABrand #SMW14 #SMWNYC
    Some have been quick to point out that this is a somewhat shortsighted point of view, as the lifetime profitability of a satisfied customer base should more than offset any short-term losses from daily deals. #4: Facebook in Transition. Users of the social giant Facebook have reported a noticeable rise in branded content.
  • HALEY MARKETING  |  FRIDAY, APRIL 15, 2016
    [Facebook] How Too Much Promotion Can Hurt Your Staffing Firm
    staffing firm may get three times as many comments on Facebook as they do on Twitter, for example, but they would rather tweet than reply on Facebook. You have a great job you think will be an awesome opportunity and you want to promote it all over your social channels. You post … and you wait … and nothing happens. How can this be?
  • EVERYTHING TECHNOLOGY MARKETING  |  SATURDAY, JULY 6, 2013
    [Facebook] The Top-5 Content Marketing Trends in 2013
    YouTube is gaining popularity as a social media platform to reach and engage B2B audiences – Facebook is losing ground. Check out our latest B2B Content Marketing Report 2013 and find out what is going on in the world of content marketing. More than 82 percent of B2B marketers are increasing their content production over the next 12 months.
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 4, 2013
    [Facebook] The 17 Best WordPress Plugins for Social Media, SEO, and Better Visitor Engagement in 2013
    That being said, if Facebook is a primary driver of traffic for you, and your readers do comment often,  SEO Facebook Comment  is a plugin that you’ll probably want to check out. Really Simple Facebook Twitter Share Buttons. Speed may not be the most important ranking factor, but it’s a factor nonetheless. Hello Bar.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JANUARY 16, 2013
    [Facebook] 9 Mobile Apps Every B2B Marketer Should Try
    Fusing together the best of all social worlds, the app supports Facebook Chat, GoogleTalk, Skype, MSN, ICQ, AIM, Yahoo! Spotify is cool because it allows you to connect with Facebook friends, so you can even show value to a prospect connection by exchanging playlists. Batista , a freelance writer, editor and content developer. As
  • WEBBIQUITY  |  TUESDAY, FEBRUARY 16, 2016
    [Facebook] 33 Thought-Provoking B2B Social Media and Marketing Stats
    71% said Twitter, while 54% each mentioned Facebook and YouTube. As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Lead generation is still a challenge.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 12, 2016
    [Facebook] 11 Examples of Instagram Ads We Love
    Additionally, Instagram Ads are displayed based on user Likes and Follows on Instagram and Facebook, giving marketers the opportunity to target their advertising efforts even more precisely. What makes you click on ads? Is it the cute picture of a puppy, the funny caption, or are you only motivated by a great deal? The photos in the ad.
  • BIZNOLOGY  |  WEDNESDAY, NOVEMBER 21, 2012
    [Facebook] New Developments in B2B Loyalty Marketing
    In the area of enhancing customer relationships and fostering loyalty, to the power of social media is being felt throughout the B2B marketing world: Companies build the ranks of their followers on Twitter and LinkedIn, their “likes” on Facebook, and their RSS subscribers to blogs and YouTube channels.  Photo credit: Wikipedia.
  • MARKETING ACTION  |  FRIDAY, JANUARY 18, 2013
    [Facebook] “Send More Email” Top Recommendation for 2013
    Make your Facebook page worth reading. EdgeRank is a Facebook algorithm that behaves like an editor; it decides which stories appear in each user’s newsfeed. Read the whole post, or sample our take on these bits of wisdom: 1. Send more marketing emails. Two thumbs up. 2. Add two pages of fresh content to your site per week.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 5, 2016
    [Facebook] 5 questions you should ask yourself every day before bed
    One day an Israeli world traveller and Facebook friend wrote me a personal message where he thanked me for liking and commenting on his posts. By Mars Dorian, {grow} Contributing Columnist. I’m a vampire. With no physical boss breathing down my neck, my days drifted away from the daily, humane 9-to-5 routine and morphed into a mess.
  • SYNECORE  |  THURSDAY, JULY 24, 2014
    [Facebook] Foursquare Unbundles; Appeals to an Audience Exhausted by Social
    Frankly, I didn’t care what my friends were doing or where they were, because I had Facebook and Twitter for that (especially considering Facebook’s new “Nearby Friends” feature). I’ve never been big into Foursquare. just didn’t have time for it. Apps Get Focused. could see where my friends were, what they were up to and with whom.
  • HUBSPOT  |  MONDAY, FEBRUARY 14, 2011
    [Facebook] How Do You Trigger Interest in Your Content? [Marketing Cast]
    Live Webinar: Facebook Page Marketing with Q&A. Learn how you can improve your presence on Facebook, the world's largest networking platform. Join this live webinar to learn how Facebook can help you increase your visibility online. You might be already convinced in the value of content creation for marketing purposes.
  • B2B MARKETING INSIDER  |  TUESDAY, NOVEMBER 20, 2012
    [Facebook] Giving (Social) Thanks Should Be An All Year Thing
    usually “like” all my likes on Facebook and I try to +1 all my Google+ sharers. Let me know what you think in the comments below and follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Google+. I love this time of year! The kids start getting excited knowing that Christmas is not too far away. Kennedy.
  • HUBSPOT  |  FRIDAY, OCTOBER 3, 2014
    [Facebook] 10 Fresh Ways to Get Better Results From Your Blog Posts
    When posting, keep these two best practices in mind, too: Use images to promote your post , as this has been proven to significantly increase engagement on both Twitter and Facebook. These opportunities include Twitter Ad campaigns , Facebook campaigns , and LinkedIn''s Sponsored Updates feature. Congratulations! Right? Like this idea?
  • B2B LEAD BLOG  |  MONDAY, SEPTEMBER 24, 2012
    [Facebook] Dreamforce 2012 Database Marketing News – “Ferrari in the Garage”
    Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS • Google Plus. Nothing could be further from the truth. Many at the show were just at the beginning of their marketing automation journey. Share and Enjoy. Database Marketing
  • SAZBEAN  |  WEDNESDAY, MARCH 9, 2011
    [Facebook] An Easy Method for Content Curation
    Curating content for your network is one great way to provide useful information. Everyone is super busy and it’s nice to have someone else read through all the news and find the really important stuff. For that very reason, content curation is pretty valuable, but can also take a bit of time to do properly. Thoughts? News & Notes
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 14, 2014
    [Facebook] 3 Easy, Last-Minute Black Friday Ideas You Can Use
    Best Buy created a Facebook event specifically for Black Friday and updated shoppers about hot deals. Target gave away gift cards to new Facebook fans last year. The holidays are a busy time for every small business. With so much to do, devoting time to Black Friday may have been overlooked – but it’s not too late!
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 6, 2015
    [Facebook] Employers: Guidance to Refine Social Media Policies, Part 1
    Facebook | Google+ | LinkedIn |. Employers, how often is your company’s Employee Handbook updated?  How often are your employee conduct and social media policies reviewed for compliance with the law?  At the very least, hopefully these policies and documents are reviewed and updated annually.  Author information. James Wu. James Y.
  • B2B MEMES  |  FRIDAY, JULY 15, 2011
    [Facebook] Why Publishers Need Early Adopters, Annoying or Not
    But they’ll also bring to light valuable new platforms as well, like Facebook and Twitter, and perhaps even Google Plus. Yesterday, B2B editor and blogger Maureen Alley wrote a provocative post declaring that early adopters are annoying. I’m not sure she means it. The benefits of early adopters don’t end with identification or advocacy.
  • SOCIAL MEDIA B2B  |  TUESDAY, SEPTEMBER 3, 2013
    [Facebook] 21 Unbelievable B2B Content Marketing Statistics
    Only 39% of B2B Marketers say Facebook is an effective social network in delivering content. B2B companies continue to be interested in content marketing as a means to connect with their prospects and customers, as a first step to generate leads with content and social media. Here are some key statistics from the study. Photo credit: Flickr.
  • HALEY MARKETING  |  MONDAY, FEBRUARY 29, 2016
    [Facebook] Social Pro Case Study: Making an Impact on LinkedIn
    Recently, we took a look at the case study for 365 Healthcare Staffing and its presence on Facebook   and Twitter. To have a complete social media presence, staffing firms need to have strategies for growth and sharing content across a number of outlets. This week, we’ll take an in-depth look at the strategy and growth on LinkedIn. LinkedIn.
  • KOMARKETING ASSOCIATES  |  TUESDAY, APRIL 26, 2016
    [Facebook] The 10 Don’ts of Twitter for B2B Marketing
    With limited character count and a constant stream of communication, it’s not meant to provide the same information as other social media channels like Facebook and LinkedIn. On the other hand, Facebook posts can be much more detailed and LinkedIn updates should be more insightful. Why is it so important to avoid Twitter bad practices?
  • B2B MARKETING INSIDER  |  TUESDAY, OCTOBER 6, 2015
    [Facebook] What Makes Effective B2B Content Marketing? [Research]
    94% of B2B marketers say they use LinkedIn to distribute content, followed by Twitter (84%), Facebook (84%), and YouTube (74%). 55% of B2B marketers say it is unclear what effective content marketing looks like at their organizations. Is your company one of them? Content marketing effectiveness emerged as the key theme for this year’s study.
  • THE POINT  |  WEDNESDAY, SEPTEMBER 23, 2015
    [Facebook] 10 Ways to Generate More Leads from Your Business Blog
    That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard. 3. Here are 10 proven ways to generate more leads from your blog. And no, #1 is not “write better content” (because you already knew that.). 1. Subscribe Now!”). 4.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MARCH 14, 2012
    [Facebook] Why Every Business Executive Needs to Create an About.Me Profile
    Your Facebook profile? If you are like most business executives, you’ve worked long and hard on your Linkedin profile. You have keywords, recommendations, and even (as I do) common misspellings of your name. Check out the profile of  Jeff Ogden of Find New Customers. Over 40 recommendations there!). And it is not visually compelling. 
  • FEARLESS COMPETITOR  |  MONDAY, MAY 2, 2011
    [Facebook] The “Whom to Consider?” Buying Phase
    He might ask friends or business associates or he may ask on social networks like Linkedin, Twitter or Facebook. Lead Generation Companies | The “Whom to Consider&# buying phase. Now his mind turns to the decision of whom to look at. He might do a Google search. The Whom to Consider buying phase is a great opportunity.
  • HUBSPOT  |  FRIDAY, JUNE 19, 2015
    [Facebook] 11 Tips to Help Improve Your Brand's Communication Strategy
    The highest percent of Facebook users is between ages 34-54, and the majority of those users are women. Walt Disney World knows this, and that’s why they focus their efforts on Facebook. 4) Show Your Personality. As marketers, we strive to communicate with consumers in the ways that they prefer. Always speak like a human being.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, DECEMBER 31, 2015
    [Facebook] Marketing Resolutions for 2016 and Other New Year's News
    Few of us can remember the days before Facebook and Twitter. Today is the last day of the calendar year 2015. hope it has been a good one for you and yours and I wish you all nothing but the best in 2016. In honor of this auspicious occasion, I give you a special Friday Five : New Year's edition. It’s just that time of year.
  • IT'S ALL ABOUT REVENUE  |  SATURDAY, MARCH 7, 2015
    [Facebook] 5 Digital Marketing Campaigns Inspired By Women
    With a content driven online community hub and a strong following on social media, particularly Facebook and Twitter , the campaign has proven effective in enabling women to share their stories about corporate life and in turn change the conversation from what women can’t do to what they can. 2. Which campaigns are you most inspired by?
  • SOCIAL MEDIA B2B  |  MONDAY, FEBRUARY 25, 2013
    [Facebook] 4 Reasons Why Google+ is a Killer B2B Social Media Platform
    They invest in Facebook and Twitter and (more and more) in LinkedIn. According to GlobalWebIndex , Google+ now has 343 million active users, more than any other social network besides Facebook. Most of our B2B clients have staked a claim on Google+, but they don’t invest in it. Because they consider it a ghost town. But you know what?
  • VIEWPOINT  |  TUESDAY, OCTOBER 1, 2013
    [Facebook] PowerViews with Ardath Albee: Sales Reps Need to Get ‘Content CliffsNotes’
    Social selling is all about nurturing, because every time you come into contact with a prospect—via Facebook, Twitter, LinkedIn or some other social media — you have to nurture the relationship. It doesn’t develop naturally; it takes work. Once you have established a relationship with a client, you must maintain the relationship. Stay Tuned.
  • B2B MARKETING INSIDER  |  THURSDAY, JUNE 6, 2013
    [Facebook] 8 Questions To Help You Define Your Content Strategy
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. According to the latest research from  IDC , the amount of information we are all creating and sharing has grown 9 times in the last 5 years. Are you looking to define your content strategy ?
  • MODERN B2B MARKETING  |  MONDAY, NOVEMBER 16, 2015
    [Facebook] Join the Big League: 7 Reasons to Go Digital with Your Advertising
    Social media channels like Facebook, Twitter, or LinkedIn offer flexible ad options that allow you to segment by geographic location, demographics, interests, and more. Retargeting means that the sweater will up in her Facebook sidebar the next time she logs in or appears in an ad spot on her favorite blog that uses Google ads. At $13.3
  • TRAACKR  |  TUESDAY, AUGUST 18, 2015
    [Facebook] View From The Boardroom – Social Networks Around The World: Challenges and Opportunities
    Today, B2C as well as B2B companies must pay attention to interactions across endless social channels – Twitter, Facebook, LinkedIn, Google+, Pinterest, Instagram…And more seem to appear every year: Viber has over 200 million users. Facebook messenger has 500 million users. They looked hard to build. They looked sticky.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JANUARY 15, 2014
    [Facebook] 3 Questions You Should Ask About Your Content Marketing Strategy
    To make the most of your content marketing efforts, consider the following: Showcase your content on multiple channels – blog, LinkedIn, Facebook, YouTube, podcasts. by Kaila Garrison | Tweet this. With so much pressure to build a content marketing strategy, where does one begin? How will I measure success? Purpose. What are our goals?
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, DECEMBER 28, 2012
    [Facebook] Graphic: The 3 Biggest Marketing Trends of 2012
    Facebook put $1 billion down on Instagram. by Jesse Noyes | Tweet this Let me start by saying I know, you’ve seen dozens of lists on the most important marketing trends of the year. It’s the end of a busy year, and that tends to put folks in a reflective mood. – graphic. Click for larger image and to download. 1. Tablets Go Viral.
  • B2B MARKETING INSIDER  |  THURSDAY, MARCH 21, 2013
    [Facebook] Getting Back to Basics In The Future of Marketing
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. In this Future of Marketing  series, we have covered topics such as Agile Marketing ,  Big Data ,  Customer Experience ,  Thought Leadership , Culture , Content , and so much more.
  • HUBSPOT  |  FRIDAY, DECEMBER 11, 2015
    [Facebook] How to Make an Animated GIF in Photoshop [Tutorial]
    And by the summer of 2015, Facebook also jumped on the GIF bandwagon. Click here for instructions for Facebook. If you've spent any time on the internet at all, you've probably come in contact with an animated GIF. It's an image file that allows you to feature animated images that makes it seem like the image is moving. June 18, 2014.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JULY 30, 2012
    [Facebook] What You Must Know About Community Management
    Some people assume community managers post updates to Facebook all day. by Jesse Noyes | Tweet this The term “community manager” no longer lives in the realm of buzzwords. Despite the number of community manager positions popping up on LinkedIn though, many organizations still struggle to understand just what community management means today.
  • HUBSPOT  |  TUESDAY, NOVEMBER 23, 2010
    [Facebook] How to Determine Which Social Media Site is Right for Your Business
    Your customers and potential customers may not all be using Twitter or Facebook. In this example, Twitter and Facebook are by far the highest traffic generators. In this example, Facebook is by far the highest lead generator. LinkedIn, Facebook, and Twitter have each delivered a significant number of customers. Reach.
  • FATHOM  |  THURSDAY, OCTOBER 29, 2015
    [Facebook] Fathom SEO Pulse #43: A Zombie Algorithm Update, Battling Mobile Ad Blockers & More
    Facebook Search Expands To Public Posts: Facebook SEO Time?”. Yesterday, Facebook announced that its search feature will now allow users to search all public posts and data, not just search their news feeds. With Facebook’s new search feature, it may be time to start using SEO to optimize your social posts. link]. link].
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, AUGUST 5, 2012
    [Facebook] Six hot trends in social influence marketing
    Smart phones are going to auto-publish content to your Facebook timeline and other platforms — where we are shopping, what we are listening to, what we are viewing. The ability to create powerful content that moves through an audience is a legitimate source of influence on the web, and something that just could have happened now. Tweet.
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 24, 2014
    [Facebook] Why Are You In Marketing?
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. My second blog post ever included my attempt to answer the question “ Why am I in Marketing? Why are you in marketing? What is the role of marketing in the business? . Or the adrenalin.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 8, 2013
    [Facebook] How I totally screwed up my blogging strategy
    For example, I read a post about Facebook that I completely disagreed with.  I simply copied the link to the post, pasted it into a new blog post and wrote the headline “Comment on this?” A few weeks ago, I sat down to prepare for the upcoming week’s blog schedule and I became paralyzed. Getting back on track. Who knows?
  • WRITING ON THE WEB  |  MONDAY, MARCH 14, 2011
    [Facebook] Content Marketing Videos: Speak to Problems First
    Share this on Facebook. What’s the best way to write a script for a video ? Content marketing with videos is a key marketing tool, and it’s getting easier to do. Here’s a new video the folks over at iMotionVideo Studios produced for me. just love this service. This is key for content marketing. What’s your solution?
  • MARKETING ACTION  |  WEDNESDAY, JANUARY 7, 2015
    [Facebook] 15 Ways Content Marketers Can Use Pinterest to Drive Traffic
    Embed your Pinterest account into your Facebook account. You can add a Pinterest tab or app to your Facebook account. It will basically be an embedded version of your Pinterest account, but on Facebook. Connect your Pinterest account to your Facebook, Twitter and Google+ accounts. Do you want traffic to your site?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 15, 2012
    [Facebook] Social Media Good Samaritan donates tweets to save businesses
    Without Ray, nothing we did on Facebook or Twitter would have mattered. By {grow} Community Member Pavel Konoplenko . The story begins like any sweet story should — with delicious ice cream. first visited  Ray’s Candy Store , an old-fashioned, hole-in-the-wall family business, when I was strolling around New York’s East Village. 
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, JANUARY 25, 2015
    [Facebook] What Marketers Need to Know About the Pinterest Update
    As one of the younger siblings in an elite social media family, Pinterest has the distinct advantage of learning from it’s older siblings like Facebook and Twitter what works and what doesn’t, what turns users on and more importantly, with pinners what turns then off. The 411 on Promoted Pins. So how exactly do Promoted Pins work?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 18, 2015
    [Facebook] Three huge ideas to build your networking momentum
    To do this I connected with him on both Facebook and LinkedIn. To do this I connected with him on both Facebook and LinkedIn. However, I feel like nowadays people think networking is a quick fix. ” My networking wins did not happen in five minutes, ten minutes, or even overnight. It also takes a wholly human effort.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 7, 2015
    [Facebook] Recommended Pinterest Tools for Business: Tailwind
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Are you looking for Pinterest tools to help you maximize your Pinterest marketing? Author information. Neal Schaffer. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Neal Schaffer.
  • MARKETING ACTION  |  THURSDAY, APRIL 30, 2015
    [Facebook] 9 Ways to Generate Leads with Mobile Marketing
    Run a Native Ad on Facebook. native ad is a promotional message that’s embedded in a Facebook feed. Since half of your prospects will probably be viewing your native Facebook ad through their mobile device, it’s a simple and easy way to get started in mobile. Learn about the rules of engagement on Facebook with this toolkit. 3.
  • DIGITAL B2B MARKETING  |  MONDAY, OCTOBER 17, 2016
    [Facebook] How We Systematically Overvalue Content Consumption
    If that is part of your audience development strategy, make certain all of the content that builds your audience, but is more likely to capture an errant click on Facebook than capture someone at the point of researching a solution, doesn’t pollute your lead score. Let’s get right to the point. Serial content consumers. Your Turn.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, AUGUST 11, 2013
    [Facebook] What Marketers Can Learn From The “Breaking Bad: Alchemy” iBook
    The show launched a photo builder tool called the “ Name Lab ” where fans can create a Facebook cover or profile photo with their names written periodic elements-style. by Amanda Batista | Tweet this Heisenberg has returned. Tactically, modern marketers can learn a great deal from the brand’s engagement initiatives.
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 28, 2010
    [Facebook] How To Focus On Your Marketing Plan
    Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? And while we all try to avoid these topics, the best way to deal with them is straight on. The best approach to dealing with uncertainty is to be prepared and to have a plan. If you haven’t started, you’re already late. Hogwash! You All rights reserved
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Facebook] The 3 Factors That Drive Content Marketing Success
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and  Google+  or  Subscribe  to the  B2B Marketing Insider  Blog for regular updates. People ask me all the time how I find time to write and share. I have already shared some of my top tips in the above links and this  older one. You Know I Love My Job! So this is nothing new.
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, DECEMBER 22, 2010
    [Facebook] A Customizable Holiday
    facebook linkedin marketing Sales Intelligence social selling twitterLast weekend, I returned home to find my mother brimming with excitement over a Christmas gift for my sister. Sales 2.0 Social Selling B2B b2b sales crm 2.0
  • SAZBEAN  |  WEDNESDAY, OCTOBER 9, 2013
    [Facebook] How Companies Use Content Marketing to Generate New Leads
    Over on the B2C side, however, Facebook dominated, used by a whopping 90 percent of marketers for sharing content. Traveling Salesman (Photo credit: John Fraissinet) What tactics are marketers using to generate new leads? That depends on whether you’re marketing B2B or B2C. For B2C companies, the hardest part is managing social media.
  • SAZBEAN  |  WEDNESDAY, JULY 24, 2013
    [Facebook] Key 2013 Marketing Trends to Watch
    Are you looking for the latest marketing trends? Wondering how the wide choice of devices and platforms are impacting marketers and consumers? According to the 2013 Infinite Dial Report by Edison Research, media usage is not a zero-sum game. News & Notes
  • WINDMILL NETWORKING  |  THURSDAY, MAY 31, 2012
    [Facebook] Search or Social: Which Is Best For Your Startup?
    This doesn’t come as a surprise, as there are about 900 million active users of Facebook , and that’s not counting the users on other social networks such as Twitter, LinkedIn, Google+, Foursquare, and Pinterest.  For inspiration, check out one of Social Media Examiner’s Top 10 Small Business Facebook Pages , Intrepid Travel. 
  • EARNEST ABOUT B2B  |  FRIDAY, APRIL 29, 2016
    [Facebook] A boxer, magician and writer walked into AdWeek: Lessons in marketing from other industries
    Throughout the 50 minute chat hosted by Facebook, Dynamo stayed on brand and on message. In fact I think he mentioned Facebook more than his interviewer – Facebook’s for EMEA, Nicola Mendelsohn. It was her openness to change and her view that the story is not something that she owned, or that was static that was interesting.
  • CONTENTLY  |  WEDNESDAY, JUNE 1, 2016
    [Facebook] 4 Reasons Snapchat Lenses Are a Genius Ad Product
    Snapchat is often grouped in with Facebook and Twitter as a social network, but it’s much more accurate to call it a chat app (albeit one with a heavy emphasis on photography and video). If you’re under 25 and own a smartphone, you’ve likely spent too much time primping and posing with Snapchat lenses. Scarcity. Choice.
  • CUSTOMER EXPERIENCE MATRIX   |  FRIDAY, JANUARY 31, 2014
    [Facebook] More New Systems Challenge the Marketing Automation Status Quo
    Other advantages include Google Adword integration; tagging leads by search term and Facebook ad; integration with Webex and GoToWebinar for event management; and a partnership with ZoomInfo to add contact names from companies that visit the client’s Web site. Although this approach is popular, there are others. Here are a few options.
  • MODERN B2B MARKETING  |  WEDNESDAY, AUGUST 10, 2016
    [Facebook] Introducing the Definitive Guide to Social Media Marketing
    Facebook, LinkedIn, and Twitter). For example, in a depersonalized search of the keyword “Marketo,” three of the top five organic search results that appear are our accounts on social platforms: Twitter, Facebook, and LinkedIn. 4. If not, you’re missing out on a huge audience base. Marketing #FOMO, anyone? Increase Demand.
  • STORIES THAT SELL  |  THURSDAY, NOVEMBER 11, 2010
    [Facebook] Why Companies Need to F-R-E-E Their Case Studies
    Finally, if you’re not sharing your customer stories on social media sites like Twitter and Facebook, you should be. Increasingly, people are mixing their business and personal into a single stream on Twitter and Facebook , and customer stories are of high interest. The results were pretty shocking. The Search Engine Effect.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 17, 2016
    [Facebook] Brand bullying and other things that need to change
    Apparently this is the way to go now, according to Facebook. Facebook and Snapchat at war, and four other groovy media trends. Apparently this is the way to go now, according to Facebook. In the future, chatbots will be at the center of customer service and every shoe department will have a ladder. Ready for some fun?
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Facebook] 20 Amazing Examples Of Brand Content Marketing Hubs
    That post has 23,000 shares and more than 210,000 likes on Facebook! And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. think it often helps brands who might need that little push into content marketing, to see what others are doing.
  • READYPULSE  |  TUESDAY, OCTOBER 1, 2013
    [Facebook] #Shoporg13 Brands with the Most Social Fan Photos (Infographic)
    With over 500 million photos uploaded daily to Facebook, Instagram, and Twitter we want to encourage you to find what is out there! The brands featured have the most Facebook, Twitter, and Instagram fan photos from August 25 – September 25, 2013. 2. Download the ReadyPulse Instagram Marketing Guide! How did we pick the retailers?
  • WINDMILL NETWORKING  |  THURSDAY, JULY 30, 2015
    [Facebook] What Instagram’s Updates Mean for Hospitality Marketing
    Twitter | Facebook | Google+ | LinkedIn | Pinterest |. Instagram has been a prime marketing app for the hospitality industry since it launched. Users could view […]. Author information. Debbie Miller. Debbie Miller contributes a monthly column on Social Media for the. Hospitality Industry. Debbie is the President of Social Hospitality.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 12, 2013
    [Facebook] A different way to think about social media ROI
    Was it something they saw on Twitter or Facebook a month ago, a newspaper ad, a drive-time radio spot, or a powerful recommendation from a friend? No matter who I am consulting with or where I am speaking, the “ROI of social media question” is bound to come up. Before I get to my perspective, I would like to declare two caveats.
  • TOM PISELLO  |  MONDAY, FEBRUARY 14, 2011
    [Facebook] Social Media ROI a Requirement for 2011
    Facebook seems to have the most favorable ROI ratings so far, with 35% indicating superior or average ROI, but with so many not knowing for sure, it’s hard to tell what the results will be until clearer measurement systems are put in place. Pisello Alinean Social Media ROI
  • HUBSPOT  |  FRIDAY, NOVEMBER 1, 2013
    [Facebook] Mustache Marketing 101: How to Fundraise for Movember
    With images being posted and shared on Facebook and Twitter, millions of people continue to be exposed to the movement, thus spreading awareness more and more each day. Facebook timeline covers. For example, Foster''s dedicated its Facebook page to Movember and even customized its logo to sport a mustache. Its purpose?
  • VERTICAL RESPONSE  |  TUESDAY, SEPTEMBER 16, 2014
    [Facebook] Sharing Isn’t Always Caring – People Don’t Read What They Share Online
    Facebook Post Engagement Stats. The study revealed that sharing is not new, it’s just evolved from face-to-face and verbal sharing, to information age sharing with more up-to-the-minute information via Twitter, Facebook, Instant Messenger, texts and email. Shocked? It’s more common than you might think. Why Do People Share?
  • WEBBIQUITY  |  TUESDAY, JUNE 4, 2013
    [Facebook] 37 Fantastic SEO Guides, Tips and Tactics
    Going beyond the usual SEO guidance, Lisa Wehr explains how to capitalize on mobile and local search, Google encrypted search results, and even Google+ and Facebook: “Where on a social site can you insert keywords? But precisely what constitutes “best practices” in SEO is a continually (and lately, rapidly) moving target.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 9, 2014
    [Facebook] What are the boundaries of inbound marketing?
    The business case for content marketing consistency If I were the King of Facebook … Coming clean on Facebook reach The Time for Twitter is NOW. The dynamics of our age are unprecedented and exciting. For example, let’s say we were in the 1970s. On the surface, this would seem to break the inbound promise. Or does it?
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] Thanks everyone for a great birthday!
    Twitter, Facebook, Linkedin you name it, everyone knows it is your birthday. In the world of social media, everyone knows it is your birthday. Thanks, Matt. Google knows it. ESPN knows it. Now I have 6,314 Twitter followers. And so many old friends from high school and my home town of Madision, Indiana. Find New Customers Florida Notre Dame
  • WINDMILL NETWORKING  |  MONDAY, MARCH 23, 2015
    [Facebook] Customer Centricity Slogan or Experience?
    Joseph Ruiz | Twitter | Facebook | Google+ | LinkedIn | Customer Centricity Slogan or Experience? When CMO’s were surveyed, 73% said that customer centricity was critical to their business strategy. Of this group only 14% indicated that customer centricity was a hallmark of their brand. Being customer centric feels like a no-brainer goal.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, OCTOBER 24, 2013
    [Facebook] Moving your business from digital grief to social media enlightenment
    Instead of thinking narrowly about the “need to put up a Facebook page,” perhaps it is time to evolve in our thinking and consider how the success components embedded in these platforms can align with our specific business objectives. I’m sure may of you can remember a time not so long ago when we didn’t have websites.
  • HALEY MARKETING  |  WEDNESDAY, FEBRUARY 24, 2016
    [Facebook] 5 Steps for Differentiating Your Staffing Firm
    Haven’t had a Facebook “like” since 2015? Use a program like Haley Marketing Group’s Re-Recruiting program for Facebook, Google and Instagram to drive interested and hard-to-find prospects back to your website, where their potential to increase your bottom line increases exponentially. Don’t give up! Build a Better Company Brand.
  • MI6 MARKETING AGENCY  |  MONDAY, MAY 23, 2011
    [Facebook] B2B Company Websites
    Other online properties linked to site such as Facebook Page, Twitter ID, Plancast, other social media ties. Are corporate websites losing out their own Facebook pages? I we seemed to have established in a previous that Facebook isn’t where it’s at in B2B, Twitter and LinkedIn are better. Advice from Marketing Peers.
  • THE FORWARD OBSERVER  |  MONDAY, MAY 14, 2012
    [Facebook] 5 Steps to Measuring B2B Social Media Marketing
    To determine the value of a Facebook like, use this equation. Artillery B2B Marketing Blog > The Forward Observer B2B marketers who properly measure their social media marketing efforts are able to make improvements faster, gain greater customer engagement and increase profitability. Then measure your share of the conversation.
  • CONTENTLY  |  FRIDAY, JULY 22, 2016
    [Facebook] Why Cisco Is Hiring Over 200 Content Marketers
    Facebook Instant Articles, Medium, LinkedIn, Instagram, and Google Posts all offer tempting solutions for brands and publishers that want to scale their audience quickly. “Facebook can always change the rules of the game.” “Her vision is to be a leader in real-time personal marketing communications.
  • B2B MARKETING INSIDER  |  THURSDAY, AUGUST 1, 2013
    [Facebook] Is Video An Opportunity For Marketers?
    Your target audience is constantly exposed to massive amounts of content from competitors via blogs, Twitter, Facebook, LinkedIn and e-mail. And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. Absolutely! Are marketers scared of video?
  • HUBSPOT  |  MONDAY, FEBRUARY 27, 2012
    [Facebook] LinkedIn Launches Company Follow Button (How to Add It Now)
    Like Twitter's follow button and Facebook's like button, LinkedIn's version makes it simple for your website visitors to follow your company's LinkedIn page with just one click. 69%) and Facebook (.77%). Looking to generate more followers for your awesomely optimized LinkedIn Company Page ? (It is awesomely optimized, right?)
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MARCH 6, 2012
    [Facebook] How to turn blog readers into brand advocates
    Add them as a friend on Facebook or other social network. By  Srinivas  Rao, Contributing {grow} Columnist. If you have been blogging for more than a few months than you have super fans whether you know it or not. You just have to keep an eye out for them. Fortunately there some key indicators. They comment regularly. Approachability.
  • HUBSPOT  |  SUNDAY, SEPTEMBER 23, 2012
    [Facebook] 10% of Social Media Reviews Will Be Fake by 2014, and Other Marketing Stories of the Week
    Or, just watch it right here: Facebook Starts Letting You View and Delete Your Facebook Search History, From TechCrunch. If you think about it, Facebook is really one giant search engine. So it only makes sense for Facebook to start focusing on this aspect of the platform from a user experience standpoint. Aw, too bad.
  • MODERN B2B MARKETING  |  MONDAY, MAY 11, 2015
    [Facebook] 3 Steps to Executing a Flawless Influencer Marketing Campaign
    Are they more likely to browse Facebook, Twitter, LinkedIn, or another social media  channel? Also, 92% are active on Facebook, 88% on Twitter, and 76% on LinkedIn. Author: Jeff Foster Before the internet, most marketing campaigns used traditional advertising: television, magazines, and newspapers. Step 1: Identify Your Audience.
  • HUBSPOT  |  TUESDAY, NOVEMBER 10, 2015
    [Facebook] SWOT Analysis: Is Instagram Right for Your Media Brand?
    Not to mention, you’re likely present on other social networks like LinkedIn, Facebook, and Pinterest already. As a relatively new social media platform—compared to Facebook and Twitter, which are both more established—Instagram is a space that is still being defined: the company is still testing monetization and traffic circulation features.
  • HUBSPOT  |  THURSDAY, FEBRUARY 6, 2014
    [Facebook] "They Said Email Was Dying": How BuzzFeed Revived the Email Newsletter
    We don''t always talk about email as another social channel up there with Facebook, Twitter, and Pinterest, but it''s the original social channel that most of us were on. Not everyone wants to fan us on Facebook, but this''ll show up in your inbox on your phone, you can check it at work or on the train in the morning. Memes.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 28, 2011
    [Facebook] 6 Cork-Popping eCards to Ring in the New Year #HoHoHubSpot
    Tweet this eCard Share on Facebook Post on Google+. Tweet this eCard Share on Facebook Post on Google+. (I don't know, all the girls do love it.). Tweet this eCard Share on Facebook Post on Google+. (So many resolutions, so little time.). Tweet this eCard Share on Facebook Post on Google+. ’s sad.
  • HUBSPOT  |  THURSDAY, JULY 31, 2014
    [Facebook] How to Consistently Keep Up With the Latest Social Media Trends
    There are always new features being added to Facebook, LinkedIn, Twitter, and Pinterest -- and with all of the other responsibilities on your plate, staying up-to-date with the latest and greatest can feel like you''re running on a really fast on a tredmill while attempting to juggle. It''s hard. social media! Then check out your results!
  • HUBSPOT  |  MONDAY, NOVEMBER 7, 2011
    [Facebook] Google+ Finally Launches Business Pages
    Google+ Pages have a similar look and feel to Facebook Pages, allowing businesses to leverage the social network to connect with their audience, spread their messages, promote their content, and generate leads. The day we've all been waiting for in anticipation is finally here (kind of). Here's a quick video overview from Google.
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