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  • HUBSPOT  |  MONDAY, FEBRUARY 14, 2011
    [Facebook] How Do You Trigger Interest in Your Content? [Marketing Cast]
    Live Webinar: Facebook Page Marketing with Q&A. Learn how you can improve your presence on Facebook, the world's largest networking platform. Join this live webinar to learn how Facebook can help you increase your visibility online. You might be already convinced in the value of content creation for marketing purposes.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 17, 2011
    [Facebook] 7 Ideas for Advanced Social Media Education
    “we have a Facebook page”) but they are not being social because they have not adapted their traditional broadcasting culture to one that is real-time and reactive. For the past three years I have been teaching college or graduate level classes in social media marketing. Where do we go beyond the basic frameworks and strategies?
  • HUBSPOT  |  SUNDAY, DECEMBER 16, 2012
    [Facebook] Twitter Introduces 'Negative Keyword Targeting,' and Other Marketing Stories of the Week
    Facebook Makes Getting More Page Likes Easier For SMBs, From Marketing Land. Just like Twitter, Facebook has been making some changes to its advertising tool too. This new ad update applies to both PC and mobile versions of the Facebook newsfeed. Happy Sunday, marketers! Get ready! Read the full story here.
  • HUBSPOT  |  SUNDAY, NOVEMBER 23, 2014
    [Facebook] From Vikings to Billboards Made of Cake: 5 New Ads You've Gotta See
    The dry humor is a staple for the company that has been gaining notoriety through Facebook ads and word-of-mouth. 3) "Wall and Chain" from Airbnb. This post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post. Been too busy to watch TV or flip through a magazine this week? Marketing Agency
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, APRIL 24, 2013
    [Facebook] Five reasons Europeans are behind in social media marketing
    Most of my European friends, even the tech-savvy ones, primarily use Facebook. By Mars Dorian, {grow} Contributing Columnist. I’ve noticed something strange here in Europe that I couldn’t wrap my head around. At first. There are exceptions of course, There always are. Let’s find out what’s going on here. 1) Clinging to the past .
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, OCTOBER 6, 2011
    [Facebook] What is the Social Enterprise?
    Facebook and Twitter are fluffy social media tools that are consumer oriented and not enterprise class,” he adds. R Ray Wang. by Jesse Noyes | Tweet this Walking into Salesforce.com’s massive Dreamforce conference recently, a long banner greeted you. Welcome to the Social Enterprise,” it declared. Is it all about social CRM? Michael Krigsman.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 18, 2012
    [Facebook] Social Media: 3 Keys to Business Success
    Social media ( LinkedIn , Facebook , Twitter ) can be great marketing and networking tools for small businesses, but there are a few rules you should know before jumping on the social media bandwagon. Are you thinking about creating a social media page for your business? Image: Freedigitalphotos.net ). 1. Purposeful Plan. Plentiful People.
  • HUBSPOT  |  TUESDAY, MAY 26, 2015
    [Facebook] Your Guide to Starting a Successful Inbound Marketing Career [Free Kit]
    Jobvite found that 69% of all HR recruiters expect hiring to become more competitive in 2015, especially regarding social recruiting on LinkedIn and Facebook. "Find a job," they said. It'll be easy," they said. Ahh, if only. For most of us, though, finding a job is pretty darn difficult -- especially one we're passionate about. and much more!
  • HUBSPOT  |  THURSDAY, SEPTEMBER 26, 2013
    [Facebook] The 45 Inbound Marketing Terms You Should Know [Glossary]
    Facebook. As the goliath of the social networks, Facebook is a volatile sandbox of opportunity for any inbound marketer. Focusing entirely on Facebook (or any other large social channel, for that matter) will only give you a small piece of the inbound marketing pie. Yes, I did volunteer to write this seemingly daunting post.
  • PUZZLE MARKETER  |  TUESDAY, APRIL 3, 2012
    [Facebook] Being Busy is Not Being Productive
    However, updating your Facebook status and retweeting all of your followers is NOT productive. One of the most misleading but commonly held beliefs is being “busy” means that you’re being productive and accomplishing a lot. It’s just that, busy work. The next day begins a new cycle of non-productivity. Delete. Delete.
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 11, 2013
    [Facebook] 9 Internet Trends Charts You Need To See
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. I have covered Mary Meeker’s Internet Trends charts for a couple of years, starting in 2010 when she talked about the commercial impact of the developing world getting on the internet. Chart 2.
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 10, 2012
    [Facebook] 9 Top Twitter Tips You Should Start Using Today!
    Feel free to also follow me on  LinkedIn ,  Facebook  or  Subscribe  to the  B2B Marketing Insider   Blog. Yesterday was my 3-year twitter anniversary. To celebrate, I sent one small “ humble brag ” as one of my twitter friends called it. Hey, I’m a late-comer: @ jack sent his 1st tweet over 6 years ago! watched.
  • SAZBEAN  |  TUESDAY, FEBRUARY 1, 2011
    [Facebook] 12 Tips for Creating a Social Media Content Strategy
    What makes sense on Facebook may not make sense on LinkedIn (or whatever industry-specific sites you may use). Having a content strategy is vital to the success of any social media strategy. Without a content strategy, it’s difficult to plan for and create great content. Define the needs & interests of all of your audiences.
  • HUBSPOT  |  THURSDAY, JULY 23, 2015
    [Facebook] How to Get a Personalized Assessment of Your Website [Free Tool]
    Just click on the relevant icon to share it via your Twitter, Facebook and LinkedIn accounts. Back in 2007, we launched a tool called Website Grader. Since then, it's evaluated 4 million websites, helping many businesses identify website optimization opportunities. But a lot has changed since 2007. What is Website Grader? How'd you do?
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, SEPTEMBER 27, 2011
    [Facebook] The New 4 P’s of Marketing
    Facebook. by Brian Kardon | Tweet this You know the saying: You go to college for an education, and then spend years trying to un-learn everything you were taught. It’s hard to name a field that has faced as much disruption and change as marketing. It’s our attempt to spice up the stodgy principles of marketing. Personality. Publishing.
  • JUNTA 42  |  WEDNESDAY, FEBRUARY 3, 2010
    [Facebook] Social Media Usage in Content Marketing Jumps 500% in Two Years
    Twitter, Facebook) - distribution of content through those channels has increased over 500% in two years. As a follow up to our 2010 Junta42 Content Marketing Study , we've been doing some comparisons between content marketing product usage in 2010 versus 2008.  The findings are interesting, to say the least. Social Media (i.e.,
  • HUBSPOT  |  WEDNESDAY, DECEMBER 28, 2011
    [Facebook] 6 Cork-Popping eCards to Ring in the New Year #HoHoHubSpot
    Tweet this eCard Share on Facebook Post on Google+. Tweet this eCard Share on Facebook Post on Google+. (I don't know, all the girls do love it.). Tweet this eCard Share on Facebook Post on Google+. (So many resolutions, so little time.). Tweet this eCard Share on Facebook Post on Google+. ’s sad.
  • HINGE MARKETING  |  MONDAY, SEPTEMBER 1, 2014
    [Facebook] Talking LinkedIn Strategy with Mark Amtower
    The particular importance of LinkedIn in the professional services community, and how it compares to other social media services like Twitter and Facebook. SEE ALSO: 3 Strategies to Take LinkedIn to the Next Level. It’s a big topic, and our discussion naturally took off in quite a few different fascinating directions.
  • VERTICAL RESPONSE  |  MONDAY, OCTOBER 8, 2012
    [Facebook] DIY: 5 Free Tools for Creating Killer Infographics
    Indeed, you can use infographics to spruce up your different online assets (and again, avoid the monotony of text-only posts), such as your website, blog, email/newsletter, or your social network pages (Facebook, Pinterest…). An infographic. Listed below are 5 free (!) apps that allow you to start easily infographic-ing: 1. Visual.ly.
  • BIZNOLOGY  |  MONDAY, JULY 8, 2013
    [Facebook] Why your social business platform doesn’t have 100% adoption
    While Facebook brags about having one billion active users, and Google Plus and Twitter seem to be around the 500 million mark, there are still many more people who do not use them than people who do. Just don’t expect it to look Facebook-ish. Photo credit: Wikipedia. illustration by Aaron Kim). ” (Source: Wikipedia ).
  • HUBSPOT  |  THURSDAY, MARCH 10, 2016
    [Facebook] The Ultimate Dictionary of Marketing Terms You Should Know
    Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. 35) Facebook. Facebook is a social network you're likely quite familiar with already -- but it has become so much more than just a platform to publish content and gain followers. Learn all about Facebook's News Feed here.)
  • VIEWPOINT  |  THURSDAY, APRIL 10, 2014
    [Facebook] Are Your Sales Suffering Because You've Picked The Worst Times To Contact Prospects?
    They can be found on Twitter and Facebook In the digital age, more and more communication takes place via email and text messaging, but a person-to-person conversation is still the most engaging way to contact a prospect and convert him into a customer. Why Cold Calling Still Works. Cold Call Timing. and between 4:00 and 5:00 p.m.
  • HUBSPOT  |  TUESDAY, JUNE 11, 2013
    [Facebook] The Dark Side of Customer Service: When the Customer Is "Right" but Insane
    Insanity Level: 6. "Hi Facebook, this is what you have to do in life, it f$%!ing Another was told by a customer that he''d make it his mission to publically ruin her company and career because he didn''t get an immediate answer to his Facebook post on a Saturday at midnight. Especially if you never worked in customer service.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 21, 2013
    [Facebook] 8 Great Apps to Save You Time Every Day
    Buffer enables you to schedule posts for Twitter, Facebook and LinkedIn to go up throughout the day (and night). Buffer enables you to schedule posts for Twitter, Facebook and LinkedIn to go up throughout the day (and night). By Kerry Gorgone {grow} Contributing Columinst. How to cope? Trello. Platforms: iOS , Android. Diigo. Buffer.
  • VERTICAL RESPONSE  |  WEDNESDAY, MARCH 19, 2014
    [Facebook] Celebrating 13 Years with a New VerticalResponse
    When we started, there was no Facebook, Twitter or iPhone. People spend nearly seven hours per week on Facebook alone, and three-quarters log in every day. The new VR will help you spread your message by sharing your email on your Facebook and Twitter pages. These are exciting times at VerticalResponse! It really is that easy!
  • WEBBIQUITY  |  WEDNESDAY, JUNE 13, 2012
    [Facebook] B2B Mobile Websites: Prepare, but Don’t Panic
    Make it easy with click-to-call buttons, email links, and links to your Facebook, Twitter and other social media accounts. You’ve seen the statistics: mobile browsing (e.g., browsing the web using a smart phone or other mobile device) will eclipse desktop web browsing sometime in 2013. Yikes! and research reviews.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, NOVEMBER 26, 2012
    [Facebook] Five Hootsuite Features And Their Benefits
    If you have a Facebook, Linkedin, Google+ page, and Twitter account, no problem, it can auto schedule on all these social media outlets. Recently I had written a post about the five marketing tools I am most thankful for and I included Hootsuite as one of my five. There is no better way to manage your posts then using the bulk scheduler.
  • BIZIBLE  |  TUESDAY, OCTOBER 13, 2015
    [Facebook] Unveiling The Pipeline Marketing Technology Stack
    However, because you’ve dropped a tracking cookie or two (Facebook, Google Analytics, third-party vendors, and more use cookies to track conversions and for retargeting) on their first visit, you now have more tools to bring them back, mainly through paid retargeting campaigns on social, search, and display. The Stack, Explained.
  • BIZNOLOGY  |  WEDNESDAY, MAY 22, 2013
    [Facebook] Google’s Big Secret: What Search Engine Marketing Will Look Like Next Year
    Tools like Yelp and TripAdvisor, Apple’s Maps and Siri, location-based services like Foursquare, social apps like Facebook, LinkedIn and Twitter, and vertical-focused apps like Hipmunk, Spotify, and Kindle offer consumers myriad ways to find the information they seek. Image via CrunchBase. Search just ain’t what it used to be.
  • WEBBIQUITY  |  WEDNESDAY, MARCH 25, 2015
    [Facebook] 13 Great Guides to Growing Your Blog Audience
    You’ve put extensive effort into your business blog design, content strategy, research, and execution. Now—how you attract and retain a large audience? The short answer is to write great content and then promote it effectively. Simple—but not easy. Image credit: GreenPal. The longer answer(s) are presented below. How often should you post?
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, AUGUST 21, 2012
    [Facebook] 3 Great Email Responses To Make You Laugh
    There have been a few blogs written regarding how our marketing team drives traffic to our various social media sites (Facebook, Twitter, Tumblr etc.) We regularly run photo caption contests on Facebook, where the comment with the most “likes” wins a gift card to some local establishment. But thanks for the interest!”-This
  • B2B MARKETING INSIDER  |  THURSDAY, MAY 3, 2012
    [Facebook] Deliver Results With A Search-Driven Marketing Plan
    Update our Facebook page…no? Why should any marketer consider a search-driven marketing plan? Can’t we just take what we did last year, do 80% of that and add some new bits? You know, we’ll add in some social strategery and what not. Create some viral videos. “how much” and comparison terms like “vs.”
  • BIZNOLOGY  |  FRIDAY, APRIL 26, 2013
    [Facebook] Be Careful What and Who You Listen To In Social Media
    Communication is a two-way street but in the world today it is more often than not a one-way street that is led by an innocent enough egomaniac with a bullhorn disguised as a Twitter or Facebook account. It’s Image via CrunchBase. have been concentrating on listening lately. Part Why you ask? Well, that is a very good question. Move on.
  • FEARLESS COMPETITOR  |  SATURDAY, DECEMBER 10, 2011
    [Facebook] 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]
    Facebook: 30% increase. Jeff Ogden of Find New Customers interviewed Joe Pulizzi for Mad Marketing TV  (the most TV-Like show in the industry) this past week. You can watch his interview here. Go watch it now. and favorite the show too please.). We thank the Content Marketing Institute and MarketingProfs for this data. _. Content marketing
  • WRITING ON THE WEB  |  THURSDAY, MARCH 31, 2011
    [Facebook] Content Curation: How to Become a Thought Leader
    Share this on Facebook. Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. To find the best and most relevant content and bring it forward.
  • BLUE FOCUS MARKETING  |  MONDAY, DECEMBER 3, 2012
    [Facebook] Content Marketing Gives Customers a Reason to Believe
    Goal: you want readers to come away smarter from having visited your website, blog, business Facebook page, etc. “People don’t buy what you do; people buy why you do it,” according to author Simon Sinek. The best brands give customers reasons to care about them. The secret may well lie in the power of content marketing. Excellent service?
  • WEBBIQUITY  |  TUESDAY, MAY 10, 2011
    [Facebook] 20 Ways to Generate ROI from a Corporate Blog
    Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Grow your social network by including links to your Twitter account, Facebook page, YouTube channel and other social media points of presence.
  • B2BBLOGGERS  |  WEDNESDAY, NOVEMBER 17, 2010
    [Facebook] Three Views On The Future Of The CMO
    Tapping Social Networks for Business: Interview with Clara Shih, author of The Facebook Era 6. Technology Transcendence For kids today, technology is omnipresent. It’s just there, in everything they do. They are born digital natives. Technology is just a part of life (kinda like sliced bread is for us). How are you changing your view?
  • HUBSPOT  |  FRIDAY, JANUARY 4, 2013
    [Facebook] How to Be a Spammer in 20 Simple Steps
    Similarly, it's a good idea to personally 'Like' everything you post on Facebook immediately after you publish it, so Facebook and page visitors know your content is engaging. Someone once told me that "how-to" content is really great for business blogging. So, here you go, 20 steps to becoming the best spammer the world's ever seen!
  • B2B MARKETING INSIDER  |  MONDAY, APRIL 27, 2015
    [Facebook] 22 Free Content Marketing Tools To Drive Your Content Marketing Plans
    Please follow me on Twitter , LinkedIn , Facebook and Google+ or Subscribe here for regular updates. One of the content marketing questions I get asked most often is how a small business or even a large business can get started with content marketing with very little or no funding. And no matter what size budget you may have. SEO Assessment.
  • LEADERSHIP  |  FRIDAY, DECEMBER 20, 2013
    [Facebook] Interesting Infographics: How B2B Marketers are Using Social Media
    Facebook. Facebook is suitable for using comments to engage with customers. Facebook and Twitter are appropriate tools for brand recognition. Although this is not a recent Infographic, I still found the takeaways for B2B marketers relevant for today and a good reminder. Why do B2B leaders use social media? Twitter. LinkedIn.
  • HUBSPOT  |  TUESDAY, MARCH 8, 2011
    [Facebook] Study: LinkedIn Is More Effective for B2B Companies
    Participants were asked to indicate if their business had acquired a customer from a lead generated by Facebook, LinkedIn, Twitter, or the company blog. The latest findings from HubSpot's 2011 State of Inbound Marketing report show that the effectiveness of particular social media channels varies according to the type of business.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MARCH 20, 2014
    [Facebook] Jill Rowley on the hurdles and opportunities for social selling
    ). Click here to see my interview with Jill Rowley. recently got to spend some quality time with Jill Rowley , a force to be reckoned with in the emerging field of social selling. She was kind enough to share some of her insights on this red-hot idea. Jill made headlines recently for being fired by Oracle for talking to an Ad Age reporter.
  • LEADSLOTH  |  MONDAY, MARCH 8, 2010
    [Facebook] Sales 2.0: Marketing Automation & Salesforce Chatter
    Think Facebook built into Salesforce.com: it looks just like the Facebook timeline, but it is built around your sales processes. Today I’m at the Sales 2.0 Conference in San Francisco. Marketing Automation can help both Marketing and Sales, but it requires intense collaboration: that’s what Sales 2.0 is all about.
  • SAZBEAN  |  MONDAY, MARCH 28, 2011
    [Facebook] Build It and They Won’t Come
    For whatever reason, there’s this misconception that if you put up a website or a blog (or Facebook page or Twitter page, etc.), you’ll suddenly get a ton of business. Having a website or blog is great if people want to learn more about your business, but they have to know that you even exist first (awareness). Nothing is free.
  • B2B MARKETING INSIDER  |  THURSDAY, SEPTEMBER 5, 2013
    [Facebook] Why Do Content Marketing?
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. Why do content marketing? I get asked this question all the time. The answer of course is that you should do it because it works. We will earn their trust. Why does SAP use Content Marketing?
  • SAZBEAN  |  TUESDAY, JUNE 21, 2011
    [Facebook] Poll: Is it ok to cross-post updates from one social network to another?
    I asked this question on Facebook on Friday and got some really interesting comments and feedback, so I decided to open it up to a wider audience on my blog (and Twitter) to see what more people think. Please let me know what you think and please share. I’ll share the results in a post in the near future. Thanks in advance!
  • EMARKETING STRATEGIST  |  FRIDAY, JANUARY 7, 2011
    [Facebook] Passive vs. Active Marketing: Are Your Relying on the Wrong Type of Marketing?
    When I say “infrastructure,” I mean stuff that requires programming or copywriting such as setting up a website, blog, newsletter, Facebook Fan page or Twitter account. If you’re just putting stuff out there, i.e. tweeting, Facebook updates, inviting people to be a connection on LinkedIn, that’s still passive! You do!
  • EMARKETING STRATEGIST  |  FRIDAY, JANUARY 7, 2011
    [Facebook] Passive vs. Active Marketing: Are Your Relying on the Wrong Type of Marketing?
    When I say “infrastructure,” I mean stuff that requires programming or copywriting such as setting up a website, blog, newsletter, Facebook Fan page or Twitter account. If you’re just putting stuff out there, i.e. tweeting, Facebook updates, inviting people to be a connection on LinkedIn, that’s still passive! You do!
  • HUBSPOT  |  FRIDAY, AUGUST 17, 2012
    [Facebook] Sneak Peek: The State of SEO & Internet Marketing in 2012 [New Data]
    The most popular inbound marketing action for 2012 was setting up a Facebook business page ( 76% of respondents ). While Facebook leads the way among the top social media sites used by marketers ( 88% of respondents ) and Twitter isn’t far behind, Google+ also makes a strong showing, pushing itself into the #3 spot.
  • B2B LEAD GENERATION BLOG  |  SUNDAY, MAY 6, 2012
    [Facebook] Communicating Value Helps Double Inbound Leads and Increase Revenue, Site Traffic and More
    Celarity has accounts on LinkedIn, Twitter, Facebook and later Google+. Tweet To successfully ride the winds of change, emphasize the positive: Look at what your customers value most about you, and make that the focus of your marketing communications. Step #1: Clarify value. This included: Reviewing  marketing materials. Celarity, of course.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, OCTOBER 13, 2015
    [Facebook] This Is No Fantasy: CMOs Are NFL Football Fans On Social Media
    " In terms of movers over the previous month (August) #Innovation, #Advertising, and #Analytics gained ground over last month's Top 50 while #Quote, #Facebook, and the #GOPDebate lost ground, but still held enough CMO attention to remain on the Top 50. The stat will be presented via a chart similar to the one below.
  • SAZBEAN  |  TUESDAY, OCTOBER 30, 2012
    [Facebook] SEO Bucket List: Top 8 Things to Accomplish before Your Business Gets Old
    Search engine optimization deals with optimizing your site for every search engine, and social media sites also work as search engines (you can search for something on Facebook, can’t you?). Just a few weeks ago I found myself eyes closed and screaming with the hopes that my bungee cord would hold. Hire an expert or have a review.
  • VERTICAL RESPONSE  |  MONDAY, AUGUST 12, 2013
    [Facebook] 5 Search-Savvy Secrets to Google Map Listings
    Once you have claimed your business in all of those different places, take it to the next level by talking to your customers and putting up signs reminding them to check in on Foursquare, Facebook and Yelp,” Nuanes recommends. Luckily, Google has helped level the playing field with Google map listings, at least as far as search results go.
  • VERTICAL RESPONSE  |  THURSDAY, SEPTEMBER 25, 2014
    [Facebook] 5 Easy Ways to Ignite Your Customer Service
    Whether it’s messaging you on Facebook or Twitter, or sending you an email or chat, you should have options open for customer contact. What new things are you doing to make your customers happy? Take some time now to drive value for your customers, and benefit from it all year long. Know your customers. Surprise them.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 19, 2014
    [Facebook] Want to Publish on LinkedIn? Now You Can
    We''ve seen this happen with lots of Company Pages on Facebook. Ever wanted to get published on LinkedIn Pulse? Well get ready to roll up your sleeves and start writing: Today, LinkedIn announced that soon, all members will be able to post on the social network''s publishing platform. Here''s how it works. Everyone Wants to Be a Publisher.
  • SYNECORE  |  WEDNESDAY, JUNE 18, 2014
    [Facebook] Businesses: It's Time to Get Social, Think Local, & Spend on Mobile
    The social platform where marketers typically spend the most is Facebook, at 54 percent ; however, Pinterest, LinkedIn, Google+, and Twitter are also popular options. As a local business, you may have come across the term SoLoMo. Think Local. Around 60 percent of mobile users tag their location in social media updates and photo uploads.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 9, 2014
    [Facebook] What are the boundaries of inbound marketing?
    The business case for content marketing consistency If I were the King of Facebook … Coming clean on Facebook reach The Time for Twitter is NOW. The dynamics of our age are unprecedented and exciting. For example, let’s say we were in the 1970s. On the surface, this would seem to break the inbound promise. Or does it?
  • ONALYTICA B2B  |  WEDNESDAY, FEBRUARY 24, 2016
    [Facebook] Social Selling 2016: Top 100 Influencers and Brands
    Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place offline at networking events and conferences. In addition, socially savvy reps beat their quotas 23% more often. WHAT ARE THE EXPERTS SAYING? Company.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 21, 2013
    [Facebook] Did social media really begin in 1984? The event that made you FEEL.
    They are working so hard to engage with people via Facebook, Twitter and YouTube and the good news is that their social media engagement levels is off the charts. They are working so hard to engage with people via Facebook, Twitter and YouTube and the good news is that their social media engagement levels is off the charts. Our story.
  • B2B MARKETING INSIDER  |  THURSDAY, NOVEMBER 7, 2013
    [Facebook] It’s Time To Act Like A Publisher [Slides]
    Please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. I’m mad. I’m really mad and I;m not gonna take it anymore. OK, maybe I’m being dramatic. But seriously, when are we gonna atop creating so much crappy content? Content Marketing
  • B2B MARKETING INSIDER  |  MONDAY, AUGUST 24, 2015
    [Facebook] Why Your Product Is Not What You Sell
    Think about some of the fastest growing companies today, such as Facebook, Uber, WhatsApp and Amazon. Facebook, the world’s most popular media owner, creates no content. Because of this, we are constantly doing research on what works and what doesn’t. . From this research, we’ve noticed something. Let’s take a look at an example. At
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] Thanks everyone for a great birthday!
    Twitter, Facebook, Linkedin you name it, everyone knows it is your birthday. In the world of social media, everyone knows it is your birthday. Thanks, Matt. Google knows it. ESPN knows it. Now I have 6,314 Twitter followers. And so many old friends from high school and my home town of Madision, Indiana. Find New Customers Florida Notre Dame
  • SYNECORE  |  MONDAY, JUNE 10, 2013
    [Facebook] Amazon is Killing it with Millennials (and Advertisers)
    They beat out Master-of-the-Digital-Universe Google (and Facebook and YouTube and Apple…!) Another advantage Amazon has over other tech competitors like Google and Facebook is the ecommerce’s targeting potential, due to the huge amount of data received from purchases. Amazon is “Most Liked”. Looks like Amazon’s the cool kid. Takeaway.
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 28, 2012
    [Facebook] 5 Uses for Your Business Blog
    Follow Straight North on Twitter   and connect with   Straight North on Facebook. Maintaining a business blog is time-consuming. However, if you have clear objectives in mind, the effort very well could be worth your while. As you establish your blog, define your goals to determine whether to keep it alive. photo courtesy digitalart ). 1.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, APRIL 5, 2016
    [Facebook] How to save Twitter
    Twitter will never have the mainstream panache of Facebook or the dead-simple interface of Instagram. Twitter will never have the mainstream panache of Facebook or the dead-simple interface of Instagram. First, let’s establish something. It is a place for innovation, conversation and collaboration. So there is the rub.
  • HUBSPOT  |  FRIDAY, JUNE 7, 2013
    [Facebook] What You Need to Know This Morning: June 7, 2013
    Kids these days. 2) Pipe: File Transfer on Facebook. Check out a new app called Pipe that lets you transfer files over Facebook. Don’t know about you, but I’m feeling pretty bad for Mindy Crandell, that Florida mom who let an 84-year-old woman cut in front of her in line for lottery tickets. and then the line-cutter won the $590.5
  • WINDMILL NETWORKING  |  THURSDAY, JULY 23, 2015
    [Facebook] How to Speak at the Social Tools Summit
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Author information. Neal Schaffer. The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal Schaffer. Social Media Conferences
  • HALEY MARKETING  |  WEDNESDAY, FEBRUARY 24, 2016
    [Facebook] 5 Steps for Differentiating Your Staffing Firm
    Haven’t had a Facebook “like” since 2015? Use a program like Haley Marketing Group’s Re-Recruiting program for Facebook, Google and Instagram to drive interested and hard-to-find prospects back to your website, where their potential to increase your bottom line increases exponentially. Don’t give up! Build a Better Company Brand.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 22, 2015
    [Facebook] Great webinar for Tampa area dentists and chiropractors is delayed.
    It sure seems that almost all dentists and chiropractors are active on social media such as Twitter and Facebook, but most results are limited. Even if you can’t attend live, signing up will get you a recording which you can view anytime good for you. Sign up here right now: [link]. Why attend? Thank you! What do you think?
  • SYNECORE  |  SATURDAY, JANUARY 5, 2013
    [Facebook] The Best Branded Content of the Week: January 5, 2013
    The Nivea Kiss of the Year Facebook contest began running a few weeks before New Years Eve when couples were encouraged to enter to win a trip to NYC and share a kiss on the global stage. Therefore, the branded content is slightly thin this week, but I have every confidence that we will see it return in full force as the month goes on.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JANUARY 29, 2014
    [Facebook] 6 Tips for Managing a B2B Crisis Using Social Media
    But even though sites like Facebook, Twitter, and LinkedIn may make managing a crisis trickier, they can also help you communicate with your customers, demonstrate your commitment to them and bolster your reputation. Every B2B company, regardless of size and industry, will encounter the occasional crisis. Develop a Strategy.
  • HUBSPOT  |  WEDNESDAY, AUGUST 13, 2014
    [Facebook] How to Promote Your Content Using Paid, Earned & Owned Media
    Advertising helped both Facebook and LinkedIn experience stock price spikes when these programs were announced. Cost per click can vary between $0.25 to over $20 on networks like Facebook, Twitter, and LinkedIn. This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JUNE 17, 2010
    [Facebook] OFF TOPIC: Follow Team Terrapin on our race from Newport to Bermuda
    My son Philip and I created a Facebook Page (you expect anything less from me) for the team of 9 other guys I will be joining on the race to Bermuda. Share this on Facebook. By now I am sure you have heard of the movie Bucket List. In real life we all have one and some bucket lists may be longer than others. Tweet This! Digg this!
  • SAZBEAN  |  MONDAY, MARCH 16, 2015
    [Facebook] Finding Local Twitter Users
    Cross post to your Facebook page. People can brag all they want about their number of followers on social media sites like Twitter but if you’re a business looking to convert followers into customers, it’s not going to matter much if all the followers you amass are located outside of your market. Advertise. Interact. Search.
  • HUBSPOT  |  TUESDAY, DECEMBER 9, 2014
    [Facebook] A Beginner's Guide to Creating Visual Content [Free Ebook]
    The rapidly growing user bases of photo-centric sites like Instagram and Pinterest and the photo-centricity of Facebook’s news feed are just two of many indicators that consumers are gravitating toward visual content that conveys an idea and sparks an emotional response fast. We live in an age of information overload. 1,000,000,000,000!
  • HUBSPOT  |  MONDAY, MAY 26, 2014
    [Facebook] 8 Simple Tips to Siphon SEO Value From Google+ [SlideShare]
    With only so many hours in a day, it’s no wonder why many marketers consider Google+ an afterthought compared to other tactics like regular website maintenance, ongoing blogging, and publishing to major social networks like Facebook, Twitter, and LinkedIn. Download your own free copy right here. The Bottom Line. Want to learn more?
  • EMAGINE B2B BLOG  |  WEDNESDAY, APRIL 1, 2015
    [Facebook] Tim’s Top 10 Tips For The Bestest Website Ever
    And a Facebook page. Today Tim is back on the blog to share his 2nd post in his monthly blog series. Before we begin, he’d like to share this month’s theme - “Make This Better: Your Website” So without further ado… Tim’s Top 10 Tips For The Bestest Website Ever. 1. Simple math. ” More what?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Facebook] Oops! I made this Social Media mistake. How about you?
    Proud of their impressive Twitter followings, Facebook crowds and Klout scores they are lulled into a false sense of security. By Stanford Smith, Contributing {grow} Columnist. Many passionate and hardworking social business operatives are making a business-killing mistake. Their error is simple. This is How Social Business Works. It’s easy.
  • HUBSPOT  |  MONDAY, DECEMBER 12, 2011
    [Facebook] 7 Tips for Stellar Social Media Community Management
    You've created a killer Facebook business page, started building up your business' Twitter following, installed company status updates on your LinkedIn Company Page, and maybe you've even created a Google+ Page. Now what? Tips for Successfully Managing Your Social Media Communities. 1. Exercise the 80/20 rule. Encourage internal involvement.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 9, 2014
    [Facebook] How to Use Reddit to Boost Your Marketing through the Roof
    Although Reddit is dwarfed by the likes of Facebook and Twitter, its influence on the internet is huge, and its potential for marketers as a way to reach customers is incredible. Redditors often joke that what is popular on Reddit today will be trending on Facebook and Twitter tomorrow! Guest post by Scott Masson. Honest Marketing.
  • E-QUIP  |  TUESDAY, MAY 29, 2012
    [Facebook] E-Quip Blog: Making the Compelling Case for Change
    Share to Twitter Share to Facebook. Follow my other posts: Facebook Page. Tuesday, May 29, 2012. Making the Compelling Case for Change. When the pain of change exceeds the pain of staying the same, change is unlikely. That quote from sales trainer Bill Scheessele has proven true over my 20-plus years as a change initiative leader.
  • BIZNOLOGY  |  TUESDAY, FEBRUARY 4, 2014
    [Facebook] The Law of Large Numbers is the digital marketer’s friend
    Newsmakers are always doing the 2014 equivalent of keeping up what’s coming over the news wire, and that’s often what’s flowing down their Facebook wall, their Twitter stream, their Feedly feed, or their Flipboard magazine. Photo credit: Jenn Durfey. And they just might. know I would, if John Brownlee thought it was cool.
  • WRITTENT  |  FRIDAY, FEBRUARY 28, 2014
    [Facebook] 15 Call to Action Samples for Rocking Blog Posts that Convert
    Blog posts without a call to action are like Facebook posts without images. Inviting your readers to share your blog posts on Twitter or Facebook can provide valuable exposure and an SEO boost. Feel free to share on Twitter or Facebook by using the super-easy share buttons on the left! Or Tweets without links. Of course you do.
  • JUNTA 42  |  WEDNESDAY, FEBRUARY 3, 2016
    [Facebook] One Thing Is Killing Content Marketing and Everyone Is Ignoring It
    All of them had Facebook pages. Your Facebook post? A few weeks before the start of the New Year I led a workshop on content marketing for about 50 small-business CEOs and operations managers. They came from all different industries. Some were consultants. There was a plumber and a representative from an HVAC company present. Really!
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, SEPTEMBER 15, 2008
    [Facebook] YouTube - Education Today and Tomorrow
    Facebook. Sign Up. QuickList ( 0 ). Sign In. Worldwide. English. Close. Set Your Country Content Preference. Close. Set Your Language Preference. Videos. Channels. Community. Upload. Videos. Channels. advanced. Loading. Education Today and Tomorrow. Rate: 182 ratings Sign in to rate. Views: 171,510. Share. Favorite. Playlists. MySpace. close.
  • B2B MARKETING TRACTION  |  FRIDAY, JUNE 6, 2014
    [Facebook] When it Comes to Blog Post Length, Is More More?
    This post includes information on the ideal length for other social media, including Tweets, Google+ updates, Facebook and more, so it’s well-worth reading. A few of the blog posts about this made mention of Seth Godin’s exemplary short blog posts. My answer to the question, “How long should my blog post be?”
  • JUNTA 42  |  THURSDAY, SEPTEMBER 10, 2015
    [Facebook] A Simple Content Marketing Model Most Companies Ignore
    Although social channels , such as Facebook and LinkedIn, are great places to build your digital footprint and followers, you ultimately have no control over what those companies do with your connections. Our 2015 B2B content marketing research showed that the average B2B company uses 13 content marketing tactics (i.e., That’s a lot.
  • MODERN B2B MARKETING  |  THURSDAY, DECEMBER 27, 2012
    [Facebook] Marketo’s Greatest Hits of 2012 – A B2B Marketing Retrospective
    The ROI of Paid Social Media Ads - Everything you ever wanted to know about  the return on investment of paid social media ads on Twitter, Facebook, LinkedIn, and more. 3.  Does Facebook Work for B2B Lead Gen? Tips, best practices, and real world numbers on using Facebook to generate leads. Let’s put on side one. 1. Hell Yes!
  • WEBBIQUITY  |  TUESDAY, JUNE 16, 2015
    [Facebook] 34 Compelling Content Marketing Stats and Facts
    More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). Want to know more? TopRank ). 2. TopRank ). 3.
  • GREAT B2B MARKETING  |  TUESDAY, JANUARY 6, 2015
    [Facebook] B2B Sales and Marketing Trends for 2015
    The social sites that used to be mostly promotion-free (LinkedIn, Facebook, Twitter) are now inundated with paid promotion. At the beginning of each year, my team and I publish a report on significant trends in B2B sales and marketing. This report is based on our experience with our B2B clients as well as relevant industry research.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 31, 2009
    [Facebook] Warning: Social media may be hazardous to your health
    study , British firms are losing $264 million A DAY on lost productivity due to undercover activities on Facebook. Tags: ethics social media search engines facebook innovation twitter A lot has been written about the "danger" social media poses to companies and brands, but what about the real threat it poses to us as individuals?
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JANUARY 26, 2011
    [Facebook] B2B Social Networking Around the Globe
    As we’re entering this space, we know that what works on Facebook here in the US might not work on Facebook in Germany, and surely won’t work on Facebook in China, because it can’t (readily) be accessed. Initially focus on LinkedIn, Facebook. Hold off for now: MySpace, Facebook, Twitter. Germany. France. Japan.
  • HUBSPOT  |  WEDNESDAY, JUNE 1, 2016
    [Facebook] How to Write Good Instagram Captions: 8 Tips for Perfecting Your Copy
    On Instagram, a hashtag behaves the same way as it does on Twitter and Facebook: It ties the conversations of different users into one stream. Read this blog post to learn more about how hashtags work on Instagram, Twitter, and Facebook.). At the end of the day, Instagram is all about the visuals. The lesson? Don't rush the process.
  • HUBSPOT  |  MONDAY, JULY 16, 2012
    [Facebook] 11 Clever CTA Tricks Real Brands Are Using to Grow Their Email List
    You might also consider using the Facebook login option to gain more insights about your users. In this way, you allow visitors to sign into your website by using their Facebook credentials. That is why TaskRabbit makes it an option to sign up with Facebook login – not a necessity. What are your recipients going to get?
  • HUBSPOT  |  MONDAY, AUGUST 18, 2014
    [Facebook] 25 Job Titles That Describe What Your Co-Workers ACTUALLY Do
    It might be worth changing your Facebook relationship status to "It''s Complicated.". Most people''s job titles are an accurate description of their role. Some job titles make a little less sense -- like say, " Dream Alchemist." (We''ll save the scrutiny over those titles for another post.). We think you''ll get a kick out of them. Earth Day?
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 27, 2013
    [Facebook] Online Content Marketing: Let’s Put the “We” Back Into Weblog
    As for LinkedIn and Facebook , they’re baffled why people don’t interact with them. I get calls from small business professionals who want to start a blog or an e-newsletter. They’ve usually invested money in a nice website, and then suddenly realize that something’s missing… like customers and leads!
  • EMAGINE B2B BLOG  |  THURSDAY, AUGUST 22, 2013
    [Facebook] What I did on my Summer Internship: Perspective from eMagine’s Social Media Intern
    She was charged with vamping up our social media presence in a variety of ways, and to give a little “humanity” to our presence on Facebook. Platforms are not the same- Twitter, with its 140 characters at a time is completely different than Facebook, which is more interactive. strategy is great to use, even as a guideline.
  • SAZBEAN  |  MONDAY, FEBRUARY 10, 2014
    [Facebook] Supercharge your Content for Higher Quality Links
    Search Engine Watch has a good article on what to do to supercharge your content to get these high quality links: Make your content something that we want to link to, something that’s easily shared on Twitter or Facebook or wherever you want it to be shared. It’s quite simple. News & Notes
  • CLIENT BRIDGE  |  FRIDAY, MAY 31, 2013
    [Facebook] INFOGRAPHIC: Marketing with Pinterest
    While a relative newcomer, Pinterest is now the third largest social media site after Facebook and Twitter. From Entrepreneur.com and Karen Leland, author of Ultimate Guide To Pinterest For Business, here''s an infographic with ten ways to add Pinterest to your marketing strategy. View Original Article
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