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  • VERTICAL RESPONSE  |  THURSDAY, FEBRUARY 5, 2015
    [Facebook] You’re Invited: 6 Components to a Successful Event Email
    Use a button maker to help with this task, and direct people to either your sign up form, your site, to a landing page, blog post, or even a Facebook events page with more details. 6. Invite guests via Facebook and other social channels. Creating an event on Facebook is quite simple. Events and emails go hand in hand. Reason.
  • SAZBEAN  |  SATURDAY, OCTOBER 15, 2011
    [Facebook] Top Internet strategy, marketing and technology links for the week of October 16, 2011
    Your Business on Facebook: Solving the Local vs Global Dilemma  (AdAge). Here are the top Internet strategy, marketing and technology links for the week of October 16, 2011… Your 12-Step Social Action Plan  (Marketing Profs). Superb Social Media Stats Presentation For 2011  (Simply Zesty). SEOMoz). Should I Open A New Social Channel?
  • SAVVY B2B MARKETING  |  FRIDAY, JULY 1, 2011
    [Facebook] Savvy Week in Review: July 1
    This infographic tells you the best times to Tweet and post on Facebook. Short week this week and next week, but there's still some bloggy goodness to be shared. The Savvy Sisters will be taking Monday off to enjoy the U.S. Fourth of July holiday - attending cookouts, watching fireworks, getting sunburned. all the fun stuff.
  • HALEY MARKETING  |  FRIDAY, OCTOBER 23, 2015
    [Facebook] The Boy(s) Who Cried “0/10 – Would Not Recommend”
    While you may have a stellar company and satisfied clients calling every day, there will always be someone who wants to post a negative review, tell a friend that your services were terrible, or a dissatisfied candidate who posts to your Facebook page saying “I hate this company!” So what lesson can we learn from this?
  • HUBSPOT  |  FRIDAY, NOVEMBER 1, 2013
    [Facebook] Mustache Marketing 101: How to Fundraise for Movember
    With images being posted and shared on Facebook and Twitter, millions of people continue to be exposed to the movement, thus spreading awareness more and more each day. Facebook timeline covers. For example, Foster''s dedicated its Facebook page to Movember and even customized its logo to sport a mustache. Its purpose?
  • HUBSPOT  |  FRIDAY, OCTOBER 3, 2014
    [Facebook] 10 Fresh Ways to Get Better Results From Your Blog Posts
    When posting, keep these two best practices in mind, too: Use images to promote your post , as this has been proven to significantly increase engagement on both Twitter and Facebook. These opportunities include Twitter Ad campaigns , Facebook campaigns , and LinkedIn''s Sponsored Updates feature. Congratulations! Right? Like this idea?
  • BIZNOLOGY  |  WEDNESDAY, NOVEMBER 21, 2012
    [Facebook] New Developments in B2B Loyalty Marketing
    In the area of enhancing customer relationships and fostering loyalty, to the power of social media is being felt throughout the B2B marketing world: Companies build the ranks of their followers on Twitter and LinkedIn, their “likes” on Facebook, and their RSS subscribers to blogs and YouTube channels.  Photo credit: Wikipedia.
  • B2B MARKETING INSIDER  |  TUESDAY, NOVEMBER 20, 2012
    [Facebook] Giving (Social) Thanks Should Be An All Year Thing
    usually “like” all my likes on Facebook and I try to +1 all my Google+ sharers. Let me know what you think in the comments below and follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Google+. I love this time of year! The kids start getting excited knowing that Christmas is not too far away. Kennedy.
  • CONTENT STANDARD  |  SATURDAY, AUGUST 20, 2016
    [Facebook] Why Buy Buttons Won’t Help Your Social Media Strategy (At Least for Now)
    Buy buttons are still relatively new: Twitter, Pinterest, Instagram, and Facebook all either launched or expanded their buy button programs in 2015. This appeal led major social media platforms, including Facebook, Instagram, Twitter, and Pinterest, to develop and implement their own versions of buy buttons—with some caveats.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, AUGUST 4, 2010
    [Facebook] 28 Awesome B2B Social Media Statistics
    Channels : Asked to rate the effectiveness of specific social media sites in their marketing efforts, more than one-half of respondents said that Facebook was “extremely” or “somewhat” effective. Below are a collection of B2B social media statistics collected from various sources covering a wide range of topics. We Source ). Source ).
  • DELICIOUS B2BMARKETING  |  SUNDAY, OCTOBER 31, 2010
    [Facebook] The 39 Social Media Tools I’ll Use Today
    find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. I do this only occasionally, however, as my friends/followers on each site don’t have much overlap. think Facebook Lite makes Facebook engagement easier – maybe you will too? Smart. implement bit.ly Nifty.
  • WEBBIQUITY  |  TUESDAY, JUNE 4, 2013
    [Facebook] 37 Fantastic SEO Guides, Tips and Tactics
    Going beyond the usual SEO guidance, Lisa Wehr explains how to capitalize on mobile and local search, Google encrypted search results, and even Google+ and Facebook: “Where on a social site can you insert keywords? But precisely what constitutes “best practices” in SEO is a continually (and lately, rapidly) moving target.
  • SYNECORE  |  MONDAY, JUNE 10, 2013
    [Facebook] Amazon is Killing it with Millennials (and Advertisers)
    They beat out Master-of-the-Digital-Universe Google (and Facebook and YouTube and Apple…!) Another advantage Amazon has over other tech competitors like Google and Facebook is the ecommerce’s targeting potential, due to the huge amount of data received from purchases. Amazon is “Most Liked”. Looks like Amazon’s the cool kid. Takeaway.
  • BLUE FOCUS MARKETING  |  SUNDAY, DECEMBER 9, 2012
    [Facebook] 10 Steps to Create A Content Marketing Blueprint For Small Business
    Check the comments on your blog, Twitter feed and Facebook page. By now, you have heard all the hype about content marketing. Although this powerful marketing strategy is one of today’s biggest buzzwords, many brands are still hesitant to jump into the mix. Enter the Content Marketing Blueprint. Start with your brand value proposition.
  • HALEY MARKETING  |  FRIDAY, FEBRUARY 12, 2016
    [Facebook] 39 Holidays to Add to Your 2016 Social Sharing Calendar
    In conversations with staffing firms across the country, I typically advise them to post content one to two times each day to leading social platforms (Facebook, Twitter, LinkedIn and Google+). If you want to build a comprehensive social media marketing strategy you’re going to need one major thing.a That's why we want to help!
  • BLUE FOCUS MARKETING  |  MONDAY, FEBRUARY 17, 2014
    [Facebook] 5 Emerging Business Social Media Marketing Trends for 2014 #ANABrand #SMW14 #SMWNYC
    Some have been quick to point out that this is a somewhat shortsighted point of view, as the lifetime profitability of a satisfied customer base should more than offset any short-term losses from daily deals. #4: Facebook in Transition. Users of the social giant Facebook have reported a noticeable rise in branded content.
  • HUBSPOT  |  FRIDAY, JUNE 19, 2015
    [Facebook] 11 Tips to Help Improve Your Brand's Communication Strategy
    The highest percent of Facebook users is between ages 34-54, and the majority of those users are women. Walt Disney World knows this, and that’s why they focus their efforts on Facebook. 4) Show Your Personality. As marketers, we strive to communicate with consumers in the ways that they prefer. Always speak like a human being.
  • EVERYTHING TECHNOLOGY MARKETING  |  SATURDAY, JULY 6, 2013
    [Facebook] The Top-5 Content Marketing Trends in 2013
    YouTube is gaining popularity as a social media platform to reach and engage B2B audiences – Facebook is losing ground. Check out our latest B2B Content Marketing Report 2013 and find out what is going on in the world of content marketing. More than 82 percent of B2B marketers are increasing their content production over the next 12 months.
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 4, 2013
    [Facebook] The 17 Best WordPress Plugins for Social Media, SEO, and Better Visitor Engagement in 2013
    That being said, if Facebook is a primary driver of traffic for you, and your readers do comment often,  SEO Facebook Comment  is a plugin that you’ll probably want to check out. Really Simple Facebook Twitter Share Buttons. Speed may not be the most important ranking factor, but it’s a factor nonetheless. Hello Bar.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 15, 2012
    [Facebook] Social Media Good Samaritan donates tweets to save businesses
    Without Ray, nothing we did on Facebook or Twitter would have mattered. By {grow} Community Member Pavel Konoplenko . The story begins like any sweet story should — with delicious ice cream. first visited  Ray’s Candy Store , an old-fashioned, hole-in-the-wall family business, when I was strolling around New York’s East Village. 
  • B2B MARKETING INSIDER  |  THURSDAY, JUNE 6, 2013
    [Facebook] 8 Questions To Help You Define Your Content Strategy
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. According to the latest research from  IDC , the amount of information we are all creating and sharing has grown 9 times in the last 5 years. Are you looking to define your content strategy ?
  • HUBSPOT  |  SUNDAY, SEPTEMBER 23, 2012
    [Facebook] 10% of Social Media Reviews Will Be Fake by 2014, and Other Marketing Stories of the Week
    Or, just watch it right here: Facebook Starts Letting You View and Delete Your Facebook Search History, From TechCrunch. If you think about it, Facebook is really one giant search engine. So it only makes sense for Facebook to start focusing on this aspect of the platform from a user experience standpoint. Aw, too bad.
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 24, 2014
    [Facebook] Why Are You In Marketing?
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. My second blog post ever included my attempt to answer the question “ Why am I in Marketing? Why are you in marketing? What is the role of marketing in the business? . Or the adrenalin.
  • B2B MARKETING INSIDER  |  THURSDAY, MARCH 21, 2013
    [Facebook] Getting Back to Basics In The Future of Marketing
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. In this Future of Marketing  series, we have covered topics such as Agile Marketing ,  Big Data ,  Customer Experience ,  Thought Leadership , Culture , Content , and so much more.
  • THE FORWARD OBSERVER  |  MONDAY, MAY 14, 2012
    [Facebook] 5 Steps to Measuring B2B Social Media Marketing
    To determine the value of a Facebook like, use this equation. Artillery B2B Marketing Blog > The Forward Observer B2B marketers who properly measure their social media marketing efforts are able to make improvements faster, gain greater customer engagement and increase profitability. Then measure your share of the conversation.
  • HUBSPOT  |  THURSDAY, FEBRUARY 6, 2014
    [Facebook] "They Said Email Was Dying": How BuzzFeed Revived the Email Newsletter
    We don''t always talk about email as another social channel up there with Facebook, Twitter, and Pinterest, but it''s the original social channel that most of us were on. Not everyone wants to fan us on Facebook, but this''ll show up in your inbox on your phone, you can check it at work or on the train in the morning. Memes.
  • SYNECORE  |  THURSDAY, JULY 24, 2014
    [Facebook] Foursquare Unbundles; Appeals to an Audience Exhausted by Social
    Frankly, I didn’t care what my friends were doing or where they were, because I had Facebook and Twitter for that (especially considering Facebook’s new “Nearby Friends” feature). I’ve never been big into Foursquare. just didn’t have time for it. Apps Get Focused. could see where my friends were, what they were up to and with whom.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 8, 2013
    [Facebook] How I totally screwed up my blogging strategy
    For example, I read a post about Facebook that I completely disagreed with.  I simply copied the link to the post, pasted it into a new blog post and wrote the headline “Comment on this?” A few weeks ago, I sat down to prepare for the upcoming week’s blog schedule and I became paralyzed. Getting back on track. Who knows?
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, SEPTEMBER 15, 2011
    [Facebook] 5 Reasons Face-to-Face Events Still Rule in Europe
    Facebook. by Sylvia Jensen | Tweet this The rumors of the physical event’s demise are greatly exaggerated. At least in Europe. Sure, we’ve seen a shift in event marketing strategy away from the ‘big shows’ in Europe. And there’s no doubt that virtual events are gaining traction. It’s great to socialize.  It’s a doable journey.  Share email.
  • CONTENT STANDARD  |  SATURDAY, JULY 23, 2016
    [Facebook] Is Word-of-Mouth Marketing Still Worth Your Time?
    Facebook is the most comprehensive social network, in terms of word of mouth, because it even enables business reviews through its platform. Through conversations, such as those taking place on a Facebook thread, interested parties can be identified. The adage goes that word of mouth is the best form of advertising.
  • B2B LEAD BLOG  |  MONDAY, SEPTEMBER 24, 2012
    [Facebook] Dreamforce 2012 Database Marketing News – “Ferrari in the Garage”
    Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS • Google Plus. Nothing could be further from the truth. Many at the show were just at the beginning of their marketing automation journey. Share and Enjoy. Database Marketing
  • SAZBEAN  |  WEDNESDAY, MARCH 9, 2011
    [Facebook] An Easy Method for Content Curation
    Curating content for your network is one great way to provide useful information. Everyone is super busy and it’s nice to have someone else read through all the news and find the really important stuff. For that very reason, content curation is pretty valuable, but can also take a bit of time to do properly. Thoughts? News & Notes
  • BIZIBLE  |  FRIDAY, DECEMBER 18, 2015
    [Facebook] A B2B Marketing Wish List: From The Feasible To The Far-Fetched
    andrew : Going a little bit broader, how about if LinkedIn gave a little help to their B2B marketer friends and caught up to Facebook Ads’ capabilities? LinkedIn has the ideal audience for B2B marketers, but Facebook’s ad experience just seems more developed and easier to use. lauren : I feel like this needs a theme song. Right?
  • B2B MEMES  |  FRIDAY, JULY 15, 2011
    [Facebook] Why Publishers Need Early Adopters, Annoying or Not
    But they’ll also bring to light valuable new platforms as well, like Facebook and Twitter, and perhaps even Google Plus. Yesterday, B2B editor and blogger Maureen Alley wrote a provocative post declaring that early adopters are annoying. I’m not sure she means it. The benefits of early adopters don’t end with identification or advocacy.
  • JUNTA 42  |  MONDAY, FEBRUARY 6, 2012
    [Facebook] What Can a Super Bowl Ad Buy You in Content Marketing?
    The average Content Marketing Institute blog post is shared approximately 600 times via Twitter, Facebook, LinkedIn and Google+ over a six-month period. So, another Super Bowl gone. For those who advertised during the Super Bowl, the average cost of a Super Bowl ad this year was $3.5 For those counting, that’s $116,000 per second.
  • HALEY MARKETING  |  MONDAY, FEBRUARY 29, 2016
    [Facebook] Social Pro Case Study: Making an Impact on LinkedIn
    Recently, we took a look at the case study for 365 Healthcare Staffing and its presence on Facebook   and Twitter. To have a complete social media presence, staffing firms need to have strategies for growth and sharing content across a number of outlets. This week, we’ll take an in-depth look at the strategy and growth on LinkedIn. LinkedIn.
  • BIZIBLE  |  TUESDAY, OCTOBER 13, 2015
    [Facebook] Unveiling The Pipeline Marketing Technology Stack
    However, because you’ve dropped a tracking cookie or two (Facebook, Google Analytics, third-party vendors, and more use cookies to track conversions and for retargeting) on their first visit, you now have more tools to bring them back, mainly through paid retargeting campaigns on social, search, and display. The Stack, Explained.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, AUGUST 5, 2012
    [Facebook] Six hot trends in social influence marketing
    Smart phones are going to auto-publish content to your Facebook timeline and other platforms — where we are shopping, what we are listening to, what we are viewing. The ability to create powerful content that moves through an audience is a legitimate source of influence on the web, and something that just could have happened now. Tweet.
  • THE POINT  |  WEDNESDAY, SEPTEMBER 23, 2015
    [Facebook] 10 Ways to Generate More Leads from Your Business Blog
    That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard. 3. Here are 10 proven ways to generate more leads from your blog. And no, #1 is not “write better content” (because you already knew that.). 1. Subscribe Now!”). 4.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MARCH 14, 2012
    [Facebook] Why Every Business Executive Needs to Create an About.Me Profile
    Your Facebook profile? If you are like most business executives, you’ve worked long and hard on your Linkedin profile. You have keywords, recommendations, and even (as I do) common misspellings of your name. Check out the profile of  Jeff Ogden of Find New Customers. Over 40 recommendations there!). And it is not visually compelling. 
  • FEARLESS COMPETITOR  |  MONDAY, MAY 2, 2011
    [Facebook] The “Whom to Consider?” Buying Phase
    He might ask friends or business associates or he may ask on social networks like Linkedin, Twitter or Facebook. Lead Generation Companies | The “Whom to Consider&# buying phase. Now his mind turns to the decision of whom to look at. He might do a Google search. The Whom to Consider buying phase is a great opportunity.
  • HUBSPOT  |  SUNDAY, NOVEMBER 11, 2012
    [Facebook] 3 Mobile Trends Every Marketer Must Know, and Other Marketing Stories of the Week
    How to Use Facebook for Mobile Marketing, From HubSpot. But what should I actually do about it?” A great place to start would be Facebook. Download How to Use Facebook for Mobile Marketing to get started. We usually use this time to round up some marketing stories that we think you'd like to hear. veterans. billion in 2016.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 9, 2014
    [Facebook] How to Use Reddit to Boost Your Marketing through the Roof
    Although Reddit is dwarfed by the likes of Facebook and Twitter, its influence on the internet is huge, and its potential for marketers as a way to reach customers is incredible. Redditors often joke that what is popular on Reddit today will be trending on Facebook and Twitter tomorrow! Guest post by Scott Masson. Honest Marketing.
  • KOMARKETING ASSOCIATES  |  THURSDAY, APRIL 30, 2015
    [Facebook] 6 Questions to Answer When Launching a B2B Content Marketing Program
    Social metrics – Tweets, Facebook likes, LinkedIn Shares, etc. We do this by presenting information gathered from social networks’ own reporting tools ( Twitter Analytics , Facebook Insights) as well as third-party platforms like RavenTools. Question #1: What are the goals of the strategy?  . of the content being created. Title.
  • ACT-ON  |  WEDNESDAY, APRIL 6, 2016
    [Facebook] 8 Killer Tips for Harnessing the Power of SlideShare
    Business owners are receiving 500 percent more traffic from SlideShare than from Facebook, Twitter, YouTube, or LinkedIn. Savvy marketers have called SlideShare the “sleeping giant.” But while this content distribution platform is giant , it’s no longer sleeping. But many marketers aren’t tapping into its full potential. Tell a story.
  • CONTENTLY  |  THURSDAY, MAY 26, 2016
    [Facebook] This Bro Loves Denny’s Marketing So Much That He Rallied Change.org to Get Him Hired
    EST. Let’s hope he live-streams it on Facebook. posted it in my college’s Facebook 2018 group and asked my classmates to sign. also got my friend Gates to post it on a Facebook aesthetic page (Do you know what those are? I can explain if you don’t) that has more than 40,000 people. Very cool. We’ll see.
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Facebook] The 3 Factors That Drive Content Marketing Success
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and  Google+  or  Subscribe  to the  B2B Marketing Insider  Blog for regular updates. People ask me all the time how I find time to write and share. I have already shared some of my top tips in the above links and this  older one. You Know I Love My Job! So this is nothing new.
  • TRAACKR  |  TUESDAY, AUGUST 18, 2015
    [Facebook] View From The Boardroom – Social Networks Around The World: Challenges and Opportunities
    Today, B2C as well as B2B companies must pay attention to interactions across endless social channels – Twitter, Facebook, LinkedIn, Google+, Pinterest, Instagram…And more seem to appear every year: Viber has over 200 million users. Facebook messenger has 500 million users. They looked hard to build. They looked sticky.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 28, 2011
    [Facebook] 6 Cork-Popping eCards to Ring in the New Year #HoHoHubSpot
    Tweet this eCard Share on Facebook Post on Google+. Tweet this eCard Share on Facebook Post on Google+. (I don't know, all the girls do love it.). Tweet this eCard Share on Facebook Post on Google+. (So many resolutions, so little time.). Tweet this eCard Share on Facebook Post on Google+. ’s sad.
  • MARKETING ACTION  |  FRIDAY, JUNE 13, 2014
    [Facebook] Choose the Right Social Networks to Boost Your Business
    If you have a Facebook page, look at the Insights dashboard to get an idea of statistics on engagement, geography, gender, and more. Hybrid networks: Facebook, Tumblr, Google+. Demographic : Facebook, everyone and their mother, literally. Facebook has become an online community for every generation. hear you. license.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 18, 2015
    [Facebook] Three huge ideas to build your networking momentum
    To do this I connected with him on both Facebook and LinkedIn. To do this I connected with him on both Facebook and LinkedIn. However, I feel like nowadays people think networking is a quick fix. ” My networking wins did not happen in five minutes, ten minutes, or even overnight. It also takes a wholly human effort.
  • MODERN B2B MARKETING  |  MONDAY, MAY 11, 2015
    [Facebook] 3 Steps to Executing a Flawless Influencer Marketing Campaign
    Are they more likely to browse Facebook, Twitter, LinkedIn, or another social media  channel? Also, 92% are active on Facebook, 88% on Twitter, and 76% on LinkedIn. Author: Jeff Foster Before the internet, most marketing campaigns used traditional advertising: television, magazines, and newspapers. Step 1: Identify Your Audience.
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, DECEMBER 22, 2010
    [Facebook] A Customizable Holiday
    facebook linkedin marketing Sales Intelligence social selling twitterLast weekend, I returned home to find my mother brimming with excitement over a Christmas gift for my sister. Sales 2.0 Social Selling B2B b2b sales crm 2.0
  • HALEY MARKETING  |  FRIDAY, APRIL 15, 2016
    [Facebook] How Too Much Promotion Can Hurt Your Staffing Firm
    staffing firm may get three times as many comments on Facebook as they do on Twitter, for example, but they would rather tweet than reply on Facebook. You have a great job you think will be an awesome opportunity and you want to promote it all over your social channels. You post … and you wait … and nothing happens. How can this be?
  • MODERN B2B MARKETING  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] 4 Things You Can Learn From Non-Profit Social Media Success
    But, if I’m browsing on Facebook and see that a friend is asking for help to raise money for a cause or participating in an activity that benefits a non-profit, I am much more invested and likely to donate. What can brand marketers learn from non-profits about effectively using social media ? Social Media b2b Consumer
  • WINDMILL NETWORKING  |  MONDAY, FEBRUARY 9, 2015
    [Facebook] Are Salespeople Overlooking Video?
    Craig Jamieson | Twitter | Facebook | Google+ | LinkedIn | YouTube | Are Salespeople Overlooking Video? Everything that we read today about social sales points to three consistent facts … We have moved away from the pitch and instead toward the conversation. Jamieson contributes a monthly column on Social Selling. Social Sales
  • WRITING ON THE WEB  |  MONDAY, MARCH 14, 2011
    [Facebook] Content Marketing Videos: Speak to Problems First
    Share this on Facebook. What’s the best way to write a script for a video ? Content marketing with videos is a key marketing tool, and it’s getting easier to do. Here’s a new video the folks over at iMotionVideo Studios produced for me. just love this service. This is key for content marketing. What’s your solution?
  • CONTENTLY  |  WEDNESDAY, AUGUST 24, 2016
    [Facebook] 5 Lessons Brands Can Learn From Gawker
    That beautiful time in the early 2000s when the homepage still mattered and publishers weren’t at the mercy of Facebook’s algorithm to keep the lights on. As other publishers jumped to publish natively on Facebook and Google as soon as possible, Gawker was more hesitant to cede control of its audience. Nurture talent.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 12, 2013
    [Facebook] 10 Deadly Reasons Most Websites Fail [SlideShare]
    Seven years later, we now have more than 200,000 blog subscribers , 555,300 likes on Facebook and 311,660 followers on Twitter , all because we put valuable content at the center of our marketing. Last week I was checking my Facebook feed on my mobile phone when I noticed a friend liked a post that caught my eye. Think about it. Cough.
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 29, 2012
    [Facebook] Three Digital Marketing Musts This Holiday Season
    If you have it in your budget, purchase a gift card for a popular store or restaurant and use a contest widget on your Facebook page or website for people to cast entries.  Photo credit: Vanderelbe.de. The holiday season is an interesting time to observe marketing tactics, especially when it comes to large businesses. Give gifts.
  • HUBSPOT  |  MONDAY, FEBRUARY 27, 2012
    [Facebook] LinkedIn Launches Company Follow Button (How to Add It Now)
    Like Twitter's follow button and Facebook's like button, LinkedIn's version makes it simple for your website visitors to follow your company's LinkedIn page with just one click. 69%) and Facebook (.77%). Looking to generate more followers for your awesomely optimized LinkedIn Company Page ? (It is awesomely optimized, right?)
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, DECEMBER 31, 2011
    [Facebook] Did this blog make a difference?
    The Business Case for Facebook, In One Sentence. For Google, the Party is Over Before It Starts — I went against the grain and predicted that Google+ would not be the Facebook killer all the social media geeks predicted. At this time each year I reflect on what has happened on {grow}.  Did it move ahead? Innovations. Thank you!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, OCTOBER 24, 2013
    [Facebook] Moving your business from digital grief to social media enlightenment
    Instead of thinking narrowly about the “need to put up a Facebook page,” perhaps it is time to evolve in our thinking and consider how the success components embedded in these platforms can align with our specific business objectives. I’m sure may of you can remember a time not so long ago when we didn’t have websites.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 9, 2014
    [Facebook] What are the boundaries of inbound marketing?
    The business case for content marketing consistency If I were the King of Facebook … Coming clean on Facebook reach The Time for Twitter is NOW. The dynamics of our age are unprecedented and exciting. For example, let’s say we were in the 1970s. On the surface, this would seem to break the inbound promise. Or does it?
  • B2B MARKETING UNPLUGGED  |  WEDNESDAY, OCTOBER 14, 2015
    [Facebook] Why Your Contact Page is Terrible
    People, marketing is a conversation , and Contact Us pages, just like Facebook and Twitter, are where that conversation starts. Facebook is famously difficult to speak to, and prefers to let its customers swirl about in online communities where the hottest topic is how to get in touch with, you guessed it, a human. Better make a form.
  • B2B MARKETING INSIDER  |  THURSDAY, AUGUST 1, 2013
    [Facebook] Is Video An Opportunity For Marketers?
    Your target audience is constantly exposed to massive amounts of content from competitors via blogs, Twitter, Facebook, LinkedIn and e-mail. And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. Absolutely! Are marketers scared of video?
  • MODERN B2B MARKETING  |  WEDNESDAY, AUGUST 10, 2016
    [Facebook] Introducing the Definitive Guide to Social Media Marketing
    Facebook, LinkedIn, and Twitter). For example, in a depersonalized search of the keyword “Marketo,” three of the top five organic search results that appear are our accounts on social platforms: Twitter, Facebook, and LinkedIn. 4. If not, you’re missing out on a huge audience base. Marketing #FOMO, anyone? Increase Demand.
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 28, 2010
    [Facebook] How To Focus On Your Marketing Plan
    Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? And while we all try to avoid these topics, the best way to deal with them is straight on. The best approach to dealing with uncertainty is to be prepared and to have a plan. If you haven’t started, you’re already late. Hogwash! You All rights reserved
  • HUBSPOT  |  THURSDAY, JULY 31, 2014
    [Facebook] How to Consistently Keep Up With the Latest Social Media Trends
    There are always new features being added to Facebook, LinkedIn, Twitter, and Pinterest -- and with all of the other responsibilities on your plate, staying up-to-date with the latest and greatest can feel like you''re running on a really fast on a tredmill while attempting to juggle. It''s hard. social media! Then check out your results!
  • HUBSPOT  |  FRIDAY, MARCH 29, 2013
    [Facebook] What the Death of Google Reader REALLY Means
    Just think about all the recently announced changes Facebook is making to its News Feed , which will not only feature shared articles more prominently, but will also do a better job of surfacing top-shared articles, aggregating popular content, and featuring the conversations happening around those top stories. Pack your bags, Google Reader.
  • HUBSPOT  |  MONDAY, NOVEMBER 7, 2011
    [Facebook] Google+ Finally Launches Business Pages
    Google+ Pages have a similar look and feel to Facebook Pages, allowing businesses to leverage the social network to connect with their audience, spread their messages, promote their content, and generate leads. The day we've all been waiting for in anticipation is finally here (kind of). Here's a quick video overview from Google.
  • BIZIBLE  |  TUESDAY, AUGUST 9, 2016
    [Facebook] 7 Stages of B2B Marketing Sophistication [Which Level Are You?]
    As soon as a company begins to add paid media to their channel mix (AdWords, Bing Ads, Google Display Network, LinkedIn, Twitter, Facebook, etc), they’re able to target prospects more effectively through these platforms. B2B marketing is no easy task. It’s a multi-faceted process that spans months to years of a buyer’s journey. Where are you?
  • SAZBEAN  |  WEDNESDAY, OCTOBER 9, 2013
    [Facebook] How Companies Use Content Marketing to Generate New Leads
    Over on the B2C side, however, Facebook dominated, used by a whopping 90 percent of marketers for sharing content. Traveling Salesman (Photo credit: John Fraissinet) What tactics are marketers using to generate new leads? That depends on whether you’re marketing B2B or B2C. For B2C companies, the hardest part is managing social media.
  • SAZBEAN  |  WEDNESDAY, JULY 24, 2013
    [Facebook] Key 2013 Marketing Trends to Watch
    Are you looking for the latest marketing trends? Wondering how the wide choice of devices and platforms are impacting marketers and consumers? According to the 2013 Infinite Dial Report by Edison Research, media usage is not a zero-sum game. News & Notes
  • WINDMILL NETWORKING  |  THURSDAY, MAY 31, 2012
    [Facebook] Search or Social: Which Is Best For Your Startup?
    This doesn’t come as a surprise, as there are about 900 million active users of Facebook , and that’s not counting the users on other social networks such as Twitter, LinkedIn, Google+, Foursquare, and Pinterest.  For inspiration, check out one of Social Media Examiner’s Top 10 Small Business Facebook Pages , Intrepid Travel. 
  • HUBSPOT  |  SUNDAY, DECEMBER 22, 2013
    [Facebook] Free Content Creation Resources, How to Dominate Organic Search, and More in HubSpot Content This Week
    Facebook Rolls Out Auto-Play Video Ads to Your News Feed. The big news this past week was Facebook''s rollout of auto-play videos ads, which just started popping up in News Feeds. Wondering if Facebook''s new ad format will actually work? The modern marketer wears many hats. Ain''t. Enjoy (and happy holidays)! Stay tuned!
  • EARNEST ABOUT B2B  |  FRIDAY, APRIL 29, 2016
    [Facebook] A boxer, magician and writer walked into AdWeek: Lessons in marketing from other industries
    Throughout the 50 minute chat hosted by Facebook, Dynamo stayed on brand and on message. In fact I think he mentioned Facebook more than his interviewer – Facebook’s for EMEA, Nicola Mendelsohn. It was her openness to change and her view that the story is not something that she owned, or that was static that was interesting.
  • WEBBIQUITY  |  TUESDAY, FEBRUARY 9, 2016
    [Facebook] 45 Phenomenal Email and Mobile Marketing Stats
    Facebook and Twitter reported that mobile revenue in 2Q15 made up 76% and 88% of their total revenue, respectively. 189 million Facebook users are “mobile only.” Email remains the most effective digital marketing tool for both B2B and B2C marketers. Five more key takeaways from this research: Image credit: emailmonday.
  • HUBSPOT  |  TUESDAY, DECEMBER 1, 2015
    [Facebook] The Difference Between Earned, Owned & Paid Media (And Why It Matters for Lead Gen)
    For example, social media platforms such as Twitter, LinkedIn, Facebook, and Pinterest offer advertising options that can be leveraged to boost your exposure. We’ve found that LinkedIn and Twitter are the most effective promotion platform for our audience of B2B marketers, but you can utilize a similar strategy on Facebook or Pinterest.
  • CUSTOMER EXPERIENCE MATRIX   |  FRIDAY, JANUARY 31, 2014
    [Facebook] More New Systems Challenge the Marketing Automation Status Quo
    Other advantages include Google Adword integration; tagging leads by search term and Facebook ad; integration with Webex and GoToWebinar for event management; and a partnership with ZoomInfo to add contact names from companies that visit the client’s Web site. Although this approach is popular, there are others. Here are a few options.
  • STORIES THAT SELL  |  THURSDAY, NOVEMBER 11, 2010
    [Facebook] Why Companies Need to F-R-E-E Their Case Studies
    Finally, if you’re not sharing your customer stories on social media sites like Twitter and Facebook, you should be. Increasingly, people are mixing their business and personal into a single stream on Twitter and Facebook , and customer stories are of high interest. The results were pretty shocking. The Search Engine Effect.
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 3, 2014
    [Facebook] 20 Amazing Examples Of Brand Content Marketing Hubs
    That post has 23,000 shares and more than 210,000 likes on Facebook! And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. think it often helps brands who might need that little push into content marketing, to see what others are doing.
  • WINDMILL NETWORKING  |  THURSDAY, JULY 30, 2015
    [Facebook] What Instagram’s Updates Mean for Hospitality Marketing
    Twitter | Facebook | Google+ | LinkedIn | Pinterest |. Instagram has been a prime marketing app for the hospitality industry since it launched. Users could view […]. Author information. Debbie Miller. Debbie Miller contributes a monthly column on Social Media for the. Hospitality Industry. Debbie is the President of Social Hospitality.
  • MODERN B2B MARKETING  |  WEDNESDAY, FEBRUARY 17, 2016
    [Facebook] Fast Forward: Video Content Goes Interactive and Personal
    Predictive analytics, engagement marketing, and account-based marketing all took hold, and companies like Facebook announced that more than 8 billion videos are viewed every day on their social network. Author: Tyler Lessard Marketing technology took a lot of big steps forward in 2015. Whoa, wait a minute, WHAT?! From generic to personal.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MARCH 6, 2012
    [Facebook] How to turn blog readers into brand advocates
    Add them as a friend on Facebook or other social network. By  Srinivas  Rao, Contributing {grow} Columnist. If you have been blogging for more than a few months than you have super fans whether you know it or not. You just have to keep an eye out for them. Fortunately there some key indicators. They comment regularly. Approachability.
  • BIZIBLE  |  WEDNESDAY, JULY 20, 2016
    [Facebook] The 9 Circles of B2B Marketing Hell
    The individual platforms don’t communicate with one another to reconcile data, meaning that a visitor could click on an Adwords campaign on Monday, LinkedIn campaign on Tuesday, a Facebook ad on Wednesday, and then convert on Thursday. B2B marketing and sales is a drawn out process that takes months, or longer, to convert leads to customers.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 14, 2014
    [Facebook] 3 Easy, Last-Minute Black Friday Ideas You Can Use
    Best Buy created a Facebook event specifically for Black Friday and updated shoppers about hot deals. Target gave away gift cards to new Facebook fans last year. The holidays are a busy time for every small business. With so much to do, devoting time to Black Friday may have been overlooked – but it’s not too late!
  • TOM PISELLO  |  MONDAY, FEBRUARY 14, 2011
    [Facebook] Social Media ROI a Requirement for 2011
    Facebook seems to have the most favorable ROI ratings so far, with 35% indicating superior or average ROI, but with so many not knowing for sure, it’s hard to tell what the results will be until clearer measurement systems are put in place. Pisello Alinean Social Media ROI
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 12, 2013
    [Facebook] A different way to think about social media ROI
    Was it something they saw on Twitter or Facebook a month ago, a newspaper ad, a drive-time radio spot, or a powerful recommendation from a friend? No matter who I am consulting with or where I am speaking, the “ROI of social media question” is bound to come up. Before I get to my perspective, I would like to declare two caveats.
  • VOLACCI  |  MONDAY, JULY 1, 2013
    [Facebook] Social Media and Lead Generation: Befriending Your Audience
    On Facebook , for example, "any advertised or sponsored offer or opportunity must fully disclose the offer terms and conditions.". social media , lead generation Google Plus One Tweet Widget Linkedin Share Button Facebook Like Social media is a trend that''s not going away anytime soon. Is everything in order? Ask yourself:  .
  • BIZNOLOGY  |  MONDAY, DECEMBER 17, 2012
    [Facebook] 6 case studies show Big Data is helping decision making
    Tax preparation is a highly seasonal business. H&R Block had a heavy paid media scheduled but they also used Facebook and Twitter to provide immediate access to a tax professional for Q&A in the “Get It Right” social media campaign. Photo credit: Kevin Krejci. It’s a catchy term that’s easy to say and implies major transformation.
  • VERTICAL RESPONSE  |  TUESDAY, SEPTEMBER 16, 2014
    [Facebook] Sharing Isn’t Always Caring – People Don’t Read What They Share Online
    Facebook Post Engagement Stats. The study revealed that sharing is not new, it’s just evolved from face-to-face and verbal sharing, to information age sharing with more up-to-the-minute information via Twitter, Facebook, Instant Messenger, texts and email. Shocked? It’s more common than you might think. Why Do People Share?
  • CONTENTLY  |  TUESDAY, SEPTEMBER 6, 2016
    [Facebook] Study: Only 3 Percent of Freelance Creatives Use Co-Working Spaces
    Of all the social networks, LinkedIn was most important, followed closely by Twitter and Facebook. If you’re looking for freelancers, LinkedIn, Twitter, and Facebook are the places you’ll most likely find them. 8. couple of months ago, we released our second annual study of freelance creatives on The Freelancer. averages.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, FEBRUARY 6, 2011
    [Facebook] Confessions of a smartphone douchebag
    Dozens of LinkedIn, Facebook and YouTube requests.  I have developed a twitch. I can’t go more than 15 minutes without reaching into my pocket, pulling out my smartphone and checking in with the torrent of communications coming at me through email, the social web and my blog. And it’s become a problem.  How did this happen? Awful.
  • CONTENTLY  |  WEDNESDAY, JUNE 1, 2016
    [Facebook] 4 Reasons Snapchat Lenses Are a Genius Ad Product
    Snapchat is often grouped in with Facebook and Twitter as a social network, but it’s much more accurate to call it a chat app (albeit one with a heavy emphasis on photography and video). If you’re under 25 and own a smartphone, you’ve likely spent too much time primping and posing with Snapchat lenses. Scarcity. Choice.
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] Thanks everyone for a great birthday!
    Twitter, Facebook, Linkedin you name it, everyone knows it is your birthday. In the world of social media, everyone knows it is your birthday. Thanks, Matt. Google knows it. ESPN knows it. Now I have 6,314 Twitter followers. And so many old friends from high school and my home town of Madision, Indiana. Find New Customers Florida Notre Dame
  • WINDMILL NETWORKING  |  MONDAY, MARCH 23, 2015
    [Facebook] Customer Centricity Slogan or Experience?
    Joseph Ruiz | Twitter | Facebook | Google+ | LinkedIn | Customer Centricity Slogan or Experience? When CMO’s were surveyed, 73% said that customer centricity was critical to their business strategy. Of this group only 14% indicated that customer centricity was a hallmark of their brand. Being customer centric feels like a no-brainer goal.
  • HALEY MARKETING  |  WEDNESDAY, FEBRUARY 24, 2016
    [Facebook] 5 Steps for Differentiating Your Staffing Firm
    Haven’t had a Facebook “like” since 2015? Use a program like Haley Marketing Group’s Re-Recruiting program for Facebook, Google and Instagram to drive interested and hard-to-find prospects back to your website, where their potential to increase your bottom line increases exponentially. Don’t give up! Build a Better Company Brand.
  • MI6 MARKETING AGENCY  |  MONDAY, MAY 23, 2011
    [Facebook] B2B Company Websites
    Other online properties linked to site such as Facebook Page, Twitter ID, Plancast, other social media ties. Are corporate websites losing out their own Facebook pages? I we seemed to have established in a previous that Facebook isn’t where it’s at in B2B, Twitter and LinkedIn are better. Advice from Marketing Peers.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 21, 2015
    [Facebook] 6 Reasons Hospitality Marketers Should Attend the Social Tools Summit
    Twitter | Facebook | Google+ | LinkedIn | Pinterest |. I’m looking forward to being apart of the second Social Tools Summit later this month in San Francisco! The first one in Boston was a huge success and set a high bar in terms of how to incorporate social media into your hotel events. Author information. Debbie Miller. services. Marketing.
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