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  • SMALL MANUFACTURER BLOG  |  SUNDAY, DECEMBER 18, 2011
    [Facebook] Joe Chernov from Eloqua Dishes on New Facebook for B2B Report
    Tweet I’ve been paying more attention to Facebook with regard to B2B, especially with all of the changes going down (including Timeline , which deployed worldwide last week). I’m particularly intrigued with the competition between G+ and FB. And, if you haven’t already, come join me on Facebook. How can B2B use these?
  • VERTICAL RESPONSE  |  TUESDAY, JANUARY 21, 2014
    [Facebook] 7 Key Steps to Facebook Growth
    If your social media plan includes the goal of reaching more people with content marketing, maximizing your Facebook presence can be a good tactic. After all, your potential customers are likely already on Facebook, and those who ‘like’ your Facebook business page are more likely to see the content you post on there.
  • TOMORROW PEOPLE  |  THURSDAY, JULY 12, 2012
    [Facebook] 20 Amazing Facebook Cover Photos
    I switched on the Television last night very briefly and I can now see why Facebook is so popular! The New Facebook Timeline for Pages. Add to this the ease of posting those photos to Facebook or Twitter with a few clicks and the web is awash with images from Bondi to Bulgaria. There was nothing to watch. Red Bull. 2. Intel. 9.
  • SOCIAL MEDIA B2B  |  FRIDAY, MARCH 30, 2012
    [Facebook] 10 of the Best B2B Facebook Timeline Cover Photos
    Hope you didn’t oversleep this morning, because if you manage a Facebook Business or Brand Page for your B2B company today is the day that the timeline goes live, whether you are ready or not. One month ago, Facebook announced the Page changes , and you had the whole month to get your Page in line. Product Images. Volvo Trucks.
  • CEEKUE  |  WEDNESDAY, MARCH 9, 2011
    [Facebook] Will Facebook Replace Your Website?
    According to Stephen Haines, commercial director of Facebook UK, your page on Facebook may well take over the role of your website in future. Many millions of people spend an increasing amount of time on Facebook and for a number of well known companies the number Facebook likes is already far more than the number [.].
  • FATHOM  |  WEDNESDAY, JANUARY 23, 2013
    [Facebook] The 5 Best Things About Facebook Conversions (And How to Set Them Up)
    Make Facebook conversions work for you: 1. Conversion Tracking by Categories After years of fumbling for an answer to Google AdWords tracking, the new Facebook Conversion feature offers multiple conversion types to digital advertisers. Conversion Optimization Social Media Facebook Facebook Conversion
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JUNE 16, 2011
    [Facebook] Research shows Facebook emotional boost is like marriage
    Among the many interesting findings, Pew reports that the social relationship “boost&# received by Facebook users is equivalent to about half the total support that the average American receives as a result of being married. On Facebook on an average day: 15% of Facebook users update their own status. Here is a summary:  .
  • CONTENT MARKETING TODAY  |  MONDAY, JANUARY 17, 2011
    [Facebook] How a Tiny Grocer Outflanks Kroger on Facebook
    The right niche and the right approach enable a two-person company to outshine a retailing giant on Facebook. In particular, their use of live events and of Facebook demonstrates how small can be beautiful when it comes to 21st-century marketing. Best of all, on Facebook they can battle local giant Kroger toe-to-toe.
  • CONFLUENT FORMS  |  THURSDAY, JULY 19, 2012
    [Facebook] Forget Facebook; keep your fans to yourself!
    For the last few years businesses and non-profit organizations have ridden the Facebook bandwagon. They've whole-heartedly plastered "Fan us on Facebook!" across their websites, their marketing material, their fundraising efforts, and anything else that could display a vanity Facebook URL.
  • WEBBIQUITY  |  TUESDAY, AUGUST 27, 2013
    [Facebook] What are the Best Social Networks for B2B Marketing? (Research)
    According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. Facebook LinkedIn Social Media Marketing Twitter There’s no question that B2B marketers have embraced social media.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, JUNE 28, 2011
    [Facebook] [Interview] Klout & Involver On Influence And Facebook Marketing
    by Jesse Noyes | Tweet this If you follow social media, online influence or Facebook marketing, chances are you heard the news last week between Klout and Involver. Klout measures influence on social media platforms like Facebook, Twitter and, most recently , LinkedIn. Facebook does not give you any of those options. Facebook.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, AUGUST 7, 2013
    [Facebook] What B2B Marketers Need to Know About Facebook News Feed Changes
    Facebook provided new insight into their news feed algorithm , as well as announced a subtle change to its functionality. This is critical information for B2B marketers who use Facebook to connect with customers and prospects. According to a recent study by Forrester , 39% of B2B decision makers use Facebook for business purposes.
  • DIGITAL VOICES  |  MONDAY, APRIL 30, 2012
    [Facebook] Driving Social Engagement (Part 1) - Facebook's "like" and"share" buttons and how they can work for your social media marketing
    Today, we will focus on Facebook. First, let's quickly identify the differences between a sharing button/link and a follow button, and then view some Facebook facts. Tale of the Tape: Facebook. Interesting Fact: The average media site integrated with Facebook in 2011 received a 300% increase in referral traffic.
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 15, 2013
    [Facebook] 7 Essential Functions for Viral Facebook Contests
    After the recent change of the Facebook promotion guidelines you can run contests on your timeline with a single post. Related Stories Five Reasons Your Facebook Giveaways Should Not Run on Business Pages New Facebook Contest Rules: What You Need to Know The Anatomy of a Well-Executed Mobile Facebook Contest.
  • PR MEETS MARKETING  |  WEDNESDAY, APRIL 16, 2008
    [Facebook] Facebook Chat?
    Facebook offering chat now. Interesting. Do I really want another IM feature? Crap, I don't even us Google Chat
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 27, 2014
    [Facebook] Social Supremacy for Your Business: Facebook Groups vs Google Groups
    Facebook Groups and Google Groups bring another element of communication and socializing between team members of a business and beyond. … Continue Reading Social Supremacy for Your Business: Facebook Groups vs Google Groups by Tammy Kahn Fennell - Maximize Social Business.
  • SAZBEAN  |  THURSDAY, JANUARY 20, 2011
    [Facebook] Should You Use Facebook for Your Business?
    You might think it strange that I’m asking a question about whether your business should be on Facebook. Many businesses just assume that they should be on Facebook because everyone else is there. As popular as it is, Facebook may not make sense for every business. Are There Other Ways to Use Facebook? Thoughts?
  • WEBBIQUITY  |  TUESDAY, MARCH 6, 2012
    [Facebook] Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2
    As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. So, as Facebook continues its never-ending stream of changes, what are the current and emerging best practices for marketing on Facebook? running Facebook ads).
  • FEARLESS COMPETITOR  |  TUESDAY, DECEMBER 21, 2010
    [Facebook] Facebook vs Twitter Infographic
    Bottom line – Facebook is bigger but Twitter users are more loyal. Very cool info graphic. If you are into b2b lead generation, you should use both. Focus Roundtable on B2B Lead Generation Jeff Ogden (@fearlesscomp on Twitter) is President … Continue reading → Marketing Social Media Social Networks
  • CEEKUE  |  SUNDAY, AUGUST 15, 2010
    [Facebook] Sunday Cartoon – Facebook
    Share this on Facebook Share this on LinkedIn Digg this! Tags: Sunday Cartoon facebook sunday cartoon Stumble upon something good? Share it on StumbleUpon Promote this on Orkut Share this on Reddit Share this on [.].
  • TRADESMEN INSIGHTS  |  THURSDAY, MARCH 11, 2010
    [Facebook] 3 Facebook Tips to Protect Your Privacy
    Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services 3 Facebook Tips to Protect Your Privacy If you use your Facebook account for strictly business, then what I’m about to share won’t be as important. Thanks.
  • ENGAGE  |  THURSDAY, APRIL 14, 2011
    [Facebook] 3 Tips for Better Engagement on Facebook
    I t’s hard enough getting someone to flirt with you on Facebook. Almost out of the question, especially if you step out of this corny metaphor and into the real-world challenge faced by most organizations: getting more engagement out of people on Facebook. Maybe you even came here through a link on Facebook. But getting engaged?
  • SMALL MANUFACTURER BLOG  |  TUESDAY, MAY 1, 2012
    [Facebook] Join Me on Facebook to Get 31 Tips in 31 Days for Generating Website Leads
    And so, as a way to countdown to the launch of my rebranded Website (and to light a fire under my butt to get this new site DONE before the end of May), I’m doing a Facebook campaign : 31 Tips in 31 Days for Generating Website Leads. You can get easy access to all 31 tips by “Liking” my Facebook page (I’ll also be posting them on Twitter ).
  • INBOUND MARKETING AUTOMATION BLOG  |  MONDAY, JULY 8, 2013
    [Facebook] The Facebook Hashtag
    This past month Facebook launched new updates yet again. The biggest change though was something many social media gurus have been waiting on: the Facebook hashtag! This post explains what the Facebook hashtag is and how to use it… The post The Facebook Hashtag appeared first on Gossamar. practice. No related posts.
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 25, 2012
    [Facebook] Platform Counts! The Differences between Facebook, Twitter and LinkedIn Writing
    Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. Facebook Updates. Twitter Updates. LinkedIn.
  • VERTICAL RESPONSE  |  TUESDAY, APRIL 23, 2013
    [Facebook] Full-Screen Facebook Ads a Game Changer?
    Facebook is stepping up its advertising game! Hall writes, “Facebook is reportedly working on full-screen autoplay video ads it will supposedly roll out no later than this summer. as it’s a tell-tale sign of Facebook looking to leverage its overall size for revenue dollars. The post Full-Screen Facebook Ads a Game Changer?
  • WEBBIQUITY  |  MONDAY, JUNE 11, 2012
    [Facebook] Paid Posts: My Facebook Status Update is Smarter Than Yours
    Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. Investors Will be Happy.
  • TOMORROW PEOPLE  |  MONDAY, MAY 21, 2012
    [Facebook] Facebook: Dissecting The IPO [INFOGRAPHIC]
    Source: Facebook: Dissecting The IPO (Infographic). View an enlarged version of this Infographic » Click here to download a.pdf version of this infographic
  • HUBSPOT  |  MONDAY, SEPTEMBER 16, 2013
    [Facebook] How to Change the Thumbnail Images for Your Facebook Page Tabs [Quick Tip]
    Remember back when Facebook introduced the new Timeline design for Facebook Pages in February 2012, and we all scrambled to modify our business pages to mesh with the new design? Those Apps were the successor of what you might remember as tabs on your Facebook Page -- although many of us still fondly refer to them that way.
  • SOCIAL MEDIA B2B  |  MONDAY, MARCH 21, 2011
    [Facebook] B2B Social Media Example: Dell on Facebook
    At the recent South by Southwest Interactive conference I had the opportunity to talk with Laura Thomas of Dell about Facebook for B2B companies. We talked about: Dell’s B2B Facebook Initiatives including Dell for Business and Social Media for Business Pages. Advice for B2B companies getting started on Facebook.
  • SOCIAL MEDIA B2B  |  MONDAY, OCTOBER 14, 2013
    [Facebook] How to Build a Great B2B Community on Facebook
    Even though Facebook is the largest social network by far (and one of the most trafficked websites overall), B2B marketers remain skeptical of Facebook’s viability for marketing impact. 51% more likely to make a purchase after they “liked” a brand on Facebook. Keys to effective B2B Facebook page development: Paying Attention.
  • SYNECORE  |  FRIDAY, APRIL 10, 2015
    [Facebook] Facebook Uses Ad Tech to Dominate the Social Advertising Ecosystem
    Not only is Facebook the biggest social network on the planet, it’s also the dominant force in social advertising. This is the upshot of a recent report issued by Strategy Analytics , which reveals that Facebook accounted for three-quarters of global social network ad spend in 2014. billion, by 2015. But why is this? Here’s my take.
  • BIZNOLOGY  |  FRIDAY, DECEMBER 21, 2012
    [Facebook] Facebook is Now a Local Search Tool for Those On-the-Go
    On Monday, Facebook announced that they updated the “Nearby” feature in Android and iOS apps, making social powerhouse a potentially harmful threat to location-based social apps such as Foursquare and Yelp. “Nearby” on Facebook prior to this update was only a way to view where you friends had checked in. What Now?
  • SOCIAL MEDIA B2B  |  THURSDAY, APRIL 14, 2011
    [Facebook] 8 B2B Facebook Landing Pages
    B2B marketers see the growing numbers of Facebook users and join the ranks of businesses who set up outposts on the world’s largest social network. As Facebook is a tightly controlled environment, there are few opportunities for branding and creating a branded experience for your customers and prospects. Buddy Media. Buddy Media.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 28, 2010
    [Facebook] Why Facebook is more important than your house
    “What’s going to be the next Facebook?&#. Facebook going to be entrenched as the king of social networking sites because the cost of switching to something else — for most people — will be too high. . The psychology of Facebook. Why won’t there be a “next&# Facebook? Agree?
  • VERTICAL RESPONSE  |  TUESDAY, JULY 22, 2014
    [Facebook] Facebook Introduces “Buy” Button – What It Means for Your Biz
    Facebook is trying to take the e-commerce bull by the horns by introducing and testing its new “buy” button. With the release, Facebook, the world’s largest social network, is determining whether it can help businesses drive sales. And without ever leaving Facebook. Want more marketing new, tips and advice?
  • B2B MARKETING ONLINE  |  FRIDAY, AUGUST 20, 2010
    [Facebook] If Facebook was a country.
    I'm sure everyone now knows that if Facebook was a country, it'd be the third largest in the world. If Facebook was a country it'd have a GDP ranked 173 out of the 193 countries listed by the IMF the world (between Gambia and Grenada). 2. If Facebook was a country everyone would have dozen of friends they don't know. 5. But. 1.
  • EMAGINE B2B BLOG  |  THURSDAY, JUNE 28, 2012
    [Facebook] Facebook Advertising – Tips for Success
    Many B2B marketers are seeing the value of Facebook advertising to attract new visitors to their brand. Here are several tips to a successful Facebook ad campaign. Link your ads to your Facebook page [.]. Facebook Social Media
  • SYNECORE  |  TUESDAY, DECEMBER 9, 2014
    [Facebook] Forget Facebook & Twitter: Time to Start Marketing on Pinterest & Instagram?
    For years now Facebook and Twitter have been the two reliable social standbys, an oft-used, go-to social media marketing pairing equivalent to wine and cheese or beer and pizza (or in my case, wine, cheese, beer, and pizza). Don’t go overboard and pitch your Facebook profile or ditch your Twitter feed just yet. Follow @chrshorton.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, NOVEMBER 9, 2011
    [Facebook] Facebook VP: 3 Steps to Building Brands on Facebook
    That’s what David Fischer, Facebook’s Vice President of Advertising and Global Operations, told the audience at ad:tech , the yearly conference for digital marketers. Personalization, Fischer noted, is the reason why Facebook is growing so rapidly – 800 million registered users and counting. David Fischer.
  • VERTICAL RESPONSE  |  FRIDAY, APRIL 25, 2014
    [Facebook] Creating Facebook Retargeting Ads: A Step-by-Step Guide
    Facebook empowers businesses of all sizes to retarget their existing customers. Here, we walk you through the basics of creating a Facebook retargeting ad in this quick guide. On the left-hand column of your Facebook News Feed page, click Ads Manager. 2. They’ll be matched with people on Facebook to create an audience.
  • NUSPARK  |  SUNDAY, APRIL 21, 2013
    [Facebook] Facebook Business Pages; Measuring What Matters for Success
    How’s your Facebook business page doing? As stated, there are many fine Facebook analytics tools you can pay for, and they give many insights into your Facebook business page management.  The majority of the data you have; just export page and post data from your Facebook Insights dashboard. The result?  New Likes.
  • DIGITAL BODY LANGUAGE  |  TUESDAY, MAY 4, 2010
    [Facebook] Is B2B Content "Likeable"?
    With all the discussion about Facebook's new "Like" (or "Recommend") button for the web, I thought it would be worthwhile running a small experiment to answer the following question: Do the readers of B2B content share more on Twitter or Facebook? Does it become shareable on Facebook? What have you seen for B2B content?
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 2, 2012
    [Facebook] Facebook: Are the Good Times Really Over for Good?
    Last week, we perhaps had a watershed moment in the ongoing maturation of Facebook as a business. Mark Cuban, owner of the Dallas Mavericks, posited that Facebook was “blowing it” by offering the Mavs an “opportunity” to make posts visible to its fans for $3,000. People can’t get away from Facebook.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, MARCH 16, 2011
    [Facebook] How B2B Brands Respond to Facebook Attacks
    As B2B companies create Facebook Pages, in addition to creating a content strategy and an engagement strategy, which are processes for what to post and how to engage with comments, they need to develop a process for dealing with a crisis. Dell on Facebook. Intel on Facebook. Conferences Facebook Social Networks crisis plan SXS
  • VERTICAL RESPONSE  |  TUESDAY, MARCH 18, 2014
    [Facebook] 3 Questions to Ask Before You Create a Facebook Ad
    And Facebook is no different. Facebook started supporting advertising soon after it launched in February, 2004. No matter what size your company is, some questions need to be asked regardless of whether you’re running a multi-million dollar campaign or creating your first self-serve ad on Facebook. So there you have it.
  • FATHOM  |  WEDNESDAY, FEBRUARY 20, 2013
    [Facebook] Deciphering Facebook’s EdgeRank
    You can’t engage with your Facebook fans if they can’t see your posts. In a webinar yesterday, Fathom’s Bill Balderaz outlined the recent changes to Facebook’s EdgeRank and presented some strategies for staying in front of your fans’ news feeds.
  • VERTICAL RESPONSE  |  TUESDAY, MARCH 25, 2014
    [Facebook] Get the Most Bang for Your Buck: Google Adwords vs. Facebook Ads
    Or would placing a Facebook ad get you closer to your goals? Dan Golden, chief search artist and president of Chicago-based digital marketing firm Be Found Online , believes it’s important for all businesses to have a presence on both Facebook and Google. Facebook also allows you to set a specific advertising goal.
  • WINDMILL NETWORKING  |  THURSDAY, SEPTEMBER 12, 2013
    [Facebook] 5 Reasons Why Your Facebook Page for Business Needs Help
    It’s the year 2013 and pretty much every business either has or feels the need to have a Facebook page. Facebook Business coca cola engagement Facebook Page Insight Likes Monday Twitter And perhaps they should — eventhough many businesses are probably better off focusing their efforts elsewhere. It takes.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, DECEMBER 10, 2014
    [Facebook] The 411 On Facebook Q&As For Marketers
    Does your brand have more than 10,000 Facebook fans? If so, you have access to a unique feature that marketers are just beginning to explore: Facebook Q&A. Although the feature isn’t yet available to pages or individuals with fewer than 10,000 fans, Facebook has indicated the cut-off will eventually be lowered.
  • SAZBEAN  |  MONDAY, JANUARY 19, 2015
    [Facebook] Measurement Basics for Facebook Pages
    But the power of Facebook and its humungous audience is not to be ignored. Fortunately, there are ways you can track how effective your Facebook campaign actually is. But Facebook has a bevy of tools that allow its page administrators to get deep in analytics. Hey, we get it. There’s the immediate, of course. Bingo.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JUNE 8, 2011
    [Facebook] 75 of the Best B2B Facebook Marketing Tips
    Many B2B marketers approach Facebook with the knowledge of how to maintain a personal profile, but still shake their heads at how to get results from a business Page for their B2B company. There are two basic things you need to know about managing a Facebook Page for a B2B company. Facebook Content. Facebook Advertising.
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 28, 2014
    [Facebook] How to Effectively Use Facebook Ads + Email
    On the last day of Social Media Marketing World , Facebook continues to be one of the most popular trending topics of discussion. With plummeting organic reach , continuous algorithm changes and the necessary realization that you have to “pay to play,” Facebook is on everyone’s brain. But we need a mindset shift.
  • CEEKUE  |  WEDNESDAY, JULY 21, 2010
    [Facebook] Outlook Facebook Integration
    Microsoft has integrated Facebook into Outlook using the Outlook Social Connector plugin that was introduced last year. Making it possible to connect Facebook accounts to contactpersons in Outlook and providing Facebook updates. Tags: Email facebook Microsoft outlook Integrating Outlook with social media.
  • WINDMILL NETWORKING  |  WEDNESDAY, FEBRUARY 15, 2012
    [Facebook] 5 Free Tools to Research Demographics for Your Facebook Ads (with Infographic)
    Currently, Facebook is the fastest growing social networking site in the world with over 800 million users and growing. Moreover, you would also be able to find your ideal target customer in Facebook if you know how to find them. Facebook Ads is a great opportunity for business and this just requires you to pay for as low as $1 a day.
  • WRITING ON THE WEB  |  TUESDAY, FEBRUARY 21, 2012
    [Facebook] The Pros of LinkedIn vs. Facebook for Professionals
    You’re probably already on Facebook , sharing photos of your kid’s first birthday party and links to your favorite articles , recipes and videos. After all, Facebook is a great way to keep in touch with friends and family. No one uses Facebook to post their resume – that’s what LinkedIn is for. Keep your personal life personal.
  • SOCIAL MEDIA B2B  |  FRIDAY, SEPTEMBER 23, 2011
    [Facebook] Why Should B2B Companies Care About Facebook’s Changes?
    Facebook announced some pretty major updates on their platform this week that will change how users interact and how B2B marketers communicate with them. The changes themselves have gotten lots of coverage so I won’t recap those, but here are some articles that look at Facebook as a business and how other businesses interact with them.
  • KOMARKETING ASSOCIATES  |  MONDAY, DECEMBER 1, 2014
    [Facebook] Goodbye Promotional Posts – Preparing for Facebook’s News Feed Update
    Facebook recently announced that they plan on making significant changes to their News Feed that could have a big impact on the number of users exposed to a company’s post. Based on the feedback received by users, Facebook has concluded that they will now limit the organic reach of posts they deem too promotional. Getting new fans.
  • SOCIAL MEDIA B2B  |  TUESDAY, APRIL 10, 2012
    [Facebook] What Facebook’s Purchase of Instagram Means to B2B Marketers
    Yesterday Facebook bought photo-sharing site Instagram for $1 billion, but you already know that as a B2B social media marketer. This acquisition is another huge signal that Facebook likes visual content and wants to reduce the friction around posting it. Use Instagram, but Upload Photos to Facebook Natively.
  • ENGAGE  |  THURSDAY, APRIL 7, 2011
    [Facebook] 5 Things Brands Want from Facebook Fans Besides Money
    Though your CFO might get nauseous at the notion of outcomes she can’t put in the bank, there’s a ton of value to be derived from Facebook fans that doesn’t make the cash register ca-ching. Recent survey results from Millward Brown and Dynamic Logic unearthed the top 7 reasons organizations want someone to like them (on Facebook, that is).
  • B2B MARKETING TRACTION  |  THURSDAY, JANUARY 20, 2011
    [Facebook] B2B Marketers – It’s Time to Face Your Fear of Facebook
    Less than a year ago Facebook changed its privacy policies and clumsily lost the trust of some of its users – including those who wanted to establish a business presence on Facebook. The reaction was so intense I removed all mention of Facebook in the social media presentations I did for most of last year. Tweet. million.
  • HUBSPOT  |  WEDNESDAY, JUNE 12, 2013
    [Facebook] Facebook Launches Clickable Hashtags #Finally
    Today, in a post on its news blog , Facebook announced it would finally be rolling out functional, clickable hashtags. Facebook indicates the update is in response to the fact that until now, "there has not been a simple way to see the larger view of what''s happening or what people are talking about." We couldn''t agree more.
  • MARKETING GENIUS BLOG  |  WEDNESDAY, FEBRUARY 16, 2011
    [Facebook] Will Facebook Messages Replace Email Marketing?
    Lots of buzz and speculation about Facebook messages since the big Zuckerberg announce. In fact most Facebookers still don’t have a facebook.com address yet, you still have to be invited.  Sharon Suetos over at the Social Media Examiner has a good piece describing the basics of Facebook messages here: [link]. Tweet This!
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 26, 2013
    [Facebook] Your Facebook Ads Can Be Razor-Sharp with Social Contests
    Social Media Contests advertising Antavo Business Email address Facebook facebook features Social Media Marketing Sweepstakes I have a feeling that social media managers will have a very hard time soon. Why do I think that?
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 16, 2012
    [Facebook] 6 Questions to Ask Yourself Before Launching your Facebook Contest
    Whether you’re planning to launch a straight forward contest like a sweepstake, caption contest or a Facebook photo contest, you’ll need to have a strategy placed before you launch your contest. Here are some questions that you should ask yourself before launching your Facebook contest. 1.  How should I promote my Facebook contest? .
  • HUBSPOT  |  THURSDAY, OCTOBER 18, 2012
    [Facebook] Facebook Launches Global Pages to Simplify Brands' International Facebook Presence
    Well as it turns out, Facebook feels your pain. Yesterday, Facebook announced the launch of Global Pages , a new structure to business pages for global brands aimed to provide a better, localized experience for international brands' prospects and customers. How Facebook's New Global Structure Works. And that's not all.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JANUARY 26, 2011
    [Facebook] Any Publicity is Good Publicity in Social Media, right?
    It’s the interconnected nature of today’s social networks like Facebook or microblogs like Twitter and the way they broadcast their messages to the world but also in the process creating permanent search friendly records that make them so powerful and also potentially dangerous. Blogging Facebook PR Social Media Social Networking
  • B2B MARKETING TRACTION  |  THURSDAY, NOVEMBER 1, 2012
    [Facebook] Anyone Can Create a Facebook Page Using Your Brand
    Did you know that Facebook will allow anyone to create a Facebook Company Page? Facebook believes in open networking. There are few constraints on Facebook as a default, and when you create a personal profile or company page if you want to protect your privacy you can adjust your settings to suit.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 22, 2015
    [Facebook] Using Facebook For Email Marketing
    Amy Hall | Twitter | Facebook | Google+ | LinkedIn | Using Facebook For Email Marketing by Amy Hall - Maximize Social Business. It’s imperative that one uses online marketing for their business. And specifically, email marketing is one of the more successful ways of marketing via online. Email Marketing
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 27, 2013
    [Facebook] Is it time to choose a social media specialty?
    Click here if you cannot view my interview with Facebook Analytics guru Jon Loomer. ” I got a chance to catch up with a bright young marketing star — Jon Loomer — who has taken the leap and narrowly focused his marketing consultancy on Facebook. Plus, Jon give us one mega bonus tip on how to be effective on Facebook.
  • SOCIAL MARKETING FORUM  |  SATURDAY, AUGUST 18, 2012
    [Facebook] Display Advertising on Facebook versus Google: Who Wins?
    Although Facebook and Google are very different platforms, they have common revenue streams: Pay-Per-Click (PPC) advertising whereby contextual relevance, targeting and sharing are essential. With Google AdWords display advertising and text ads, you can achieve a good ROI but what about Facebook?
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, MAY 15, 2011
    [Facebook] Facebook Enables Brands To Tag Photos. Proceed With Caution.
    Not sure if you heard, but last week Facebook made some changes to its photo tagging feature. Makes sense, especially since tagging a photo is innately more intimate than simply liking a page on Facebook. When a person posts a photo on Facebook, it can be tagged with a link to the profiles of everyone who appears in that photo.
  • SAZBEAN  |  FRIDAY, FEBRUARY 11, 2011
    [Facebook] Facebook Pages are People Too
    Facebook is rolling out an update to Facebook Pages which changes the layout to be more like the new Profile layout, along with other changes. This allows a little more separation between personal and professional brands, but also gives brands an opportunity to interact and communicate more widely throughout Facebook.
  • SOCIAL MEDIA B2B  |  THURSDAY, JULY 24, 2014
    [Facebook] Do B2B Companies Really Need to Be on Facebook?
    Step 2: Facebook. And marketers wonder if they should even be on all these platforms, especially Facebook, as organic reach has deteriorated. This approach ignores several important marketing questions that B2B marketers should be asking about Facebook. 1. Are your customers on Facebook? Can a B2B company quit Facebook?
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, OCTOBER 27, 2011
    [Facebook] Facebook’s Arctic Servers & 5 Other Cool Data Centers
    by Jesse Noyes | Tweet this Facebook officials announced today that it plans to build a new, 300,000-square foot data center just 60 miles outside the Arctic Circle in Lulea, Sweden. Facebook will have company in Sweden. Marketing Efficiency cool data centers data center mines Facebook data center IBM Sweden The Montain Complex
  • CEEKUE  |  MONDAY, JULY 19, 2010
    [Facebook] Facebook For CRM
    If you think Facebook, MySpace and alike are the best way to be informed about what your children are up to, I think you need to do something about you communication at home. Tags: Social Media facebook linkedin But on the other hand, [.].
  • MODERN B2B MARKETING  |  WEDNESDAY, MARCH 28, 2012
    [Facebook] Hey Marketers, Need a Custom Facebook Cover Photo? We Got You Covered!
    by Jason Miller Facebook timeline cover photos for business are all the rage this week, but what about the marketers behind these businesses? We thought it would be fun to create custom Facebook cover photos for all the marketers out there who love what they do and want to show the world. B2B Marketing Social Media Facebook
  • NNC SERVICES  |  TUESDAY, AUGUST 27, 2013
    [Facebook] 8 Ways to promote your new Facebook page for free
    So you have this new marvelous website and a new Facebook page that you hope will make your audience love you. Here are number of ways to popularize your Facebook page and make everyone to „like” you: 1.    Post/share quality content. blog Social media marketing Facebook like LinkedIn promote social media Twitter Where to begin?
  • MARKETING ACTION  |  MONDAY, JULY 22, 2013
    [Facebook] 8 Quick Ways to Improve Your Engagement on Facebook
    For marketers looking to increase their brand’s reach and their business’s bottom line on Facebook, it’s important to engage on a level that goes beyond simply having someone shoot you a thumbs-up. Quality is always important when using Facebook, but it’s vital if you expect to earn engagement. This is the wrong way to look at it.
  • BIZNOLOGY  |  FRIDAY, MAY 18, 2012
    [Facebook] This Post Is NOT About Facebook’s IPO (Sorta)
    No matter how deep you are into your Friday, it is likely that you have been inundated with the Facebook IPO watch. Because the impact of this “event” is not the IPO itself, it’s what Facebook looks like moving forward. Facebook is going to be an interesting entity moving forward. Image via CrunchBase. Why not?
  • TRADESMEN INSIGHTS  |  TUESDAY, MARCH 8, 2011
    [Facebook] Tips on Using Facebook as a Good B2B Marketing Tool
    Although Facebook’s initial intention was to connect and share on a personal level, B-to-B companies for the most part have a hard time using Facebook as part of their overall marketing program. Here are some facts to consider: People on Facebook. 50% of our active users log on to Facebook in any given day.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 23, 2013
    [Facebook] The Anatomy of a Well-Executed Mobile Facebook Contest
    And I realize it very often that these … Continue Reading The Anatomy of a Well-Executed Mobile Facebook Contest by Zsuzsa Szabo - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource. I am a contest-junkie. enter 4-5 sweepstakes and contests a day. Featuring Contributions from Global Thinkers.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 21, 2014
    [Facebook] The ole one two three four five six seven punch
    We’ll reach out in any way we can, including LinkedIn InMail, via DMs or Facebook Messenger (but only if they already follow you or are already your friend) and even those annoying contact pages, clicking through all the Spam Arrest confirmation emails. People are so busy. You need to be both patient and persistent. Seriously.
  • VERTICAL RESPONSE  |  THURSDAY, MAY 15, 2014
    [Facebook] Facebook Announces New Detailed Video Metrics
    As more businesses use video to showcase their company, products and services on Facebook, it’s becoming critical to measure video performance. Facebook is happy to oblige by providing more advanced metrics for all paid and organic videos uploaded directly to Facebook Pages. Image courtesy of Facebook.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JANUARY 8, 2014
    [Facebook] 5 Ways B2B Companies Can Take Advantage of Facebook
    Facebook is a platform used by brands to reach millions of consumers, but don’t discount it for B2B companies. The most commonly used social networking site for many B2B companies is LinkedIn, but Facebook is an easy-to-use option as well. 1. The first way to take advantage of Facebook is to create a content strategy.
  • BIZNOLOGY  |  FRIDAY, SEPTEMBER 23, 2011
    [Facebook] The New Facebook: I Get It and I Don’t
    In the past few days, Facebook has rolled out what can only be described as a tsunami of changes to the service. Whether you like Facebook or not, that is an impressive accomplishment. Facebook now has all the different parts of the rest of the social media mosaic integrated in Facebook’s distinct fashion. What about you?
  • ENGAGE  |  WEDNESDAY, APRIL 18, 2012
    [Facebook] So, You’re on Facebook. So What?
    T here was a time not long ago when the term “social media strategy” amounted to setting up a Facebook account and enthusiastically asking customers to “Like” your product. Simply being on Twitter or Facebook or even Pinterest won’t do. Firing off timely, well-executed tweets and Facebook posts is a big part of that, sure.
  • VERTICAL RESPONSE  |  FRIDAY, SEPTEMBER 12, 2014
    [Facebook] Facebook Boosted Posts: 3 Ways to Target Your Audience
    You may have noticed that getting organic engagement (unpaid) via your Facebook page isn’t as easy as it used to be. When Facebook made their latest algorithm change , they did so with the intention of encouraging businesses to boost or pay for posts to gain more visibility. People similar to people who like your Page.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MAY 12, 2011
    [Facebook] Case study: Facebook ads create Hollywood buzz
    Added a splash graphic with the movie location and show times to the home tab of the Facebook page (using the Involver app ). Created a highly targeted Facebook campaign for people in and around LA that liked everything — and I mean everything — to do with all of the main actors. 766 clicks on Facebook ads.
  • SAZBEAN  |  TUESDAY, JANUARY 28, 2014
    [Facebook] The Diverse Paths for Google+ and Facebook
    Mark Zuckerberg, founder and CEO of Facebook (Photo credit: Wikipedia) Facebook is a social networking site that is trying to diversify into other applications (Poke, Messenger, Camera, etc), while Google+ is trying to integrate into the already existing array of Google Apps. Will Facebook’s past gaffs cause problems?
  • BIZNOLOGY  |  TUESDAY, JANUARY 6, 2015
    [Facebook] 2015 is the Year of Message Boards and Forums
    Over the past decade, these safe and private communities have been consumed and subsumed by Facebook, Google, Twitter, Reddit, and others. Who trusts Facebook? We live in a world where we’re being lead down the garden path by Facebook, Twitter, Pinterest, Instagram, and Snapchat. Take We live in a post-Snowden world.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 8, 2013
    [Facebook] Facebook Friday: A Privacy Walk-Through [VIDEO]
    In this episode of Facebook Friday, we discuss privacy settings on the world’s largest social network. We’ll walk you through the eight main aspects of Facebook privacy settings so you can be informed about how you manage your account. © 2013, VR Marketing Blog. All rights reserved.
  • CLIENT BRIDGE  |  FRIDAY, APRIL 29, 2011
    [Facebook] INFOGRAPHIC: A World without Facebook
    From SingleGrain, here's an infographic that shows the magnitude of Facebook's influence. View Original Article
  • ENGAGE  |  MONDAY, AUGUST 13, 2012
    [Facebook] Express Yourself: 6 Ways to Get Creative with Facebook Cover Photos
    What does this have to do with Facebook? According to this study by EyeTrack Shop , visitors spend more time focusing on the cover photo than anything else on a Facebook page. This is perhaps one good thing about the changes that Facebook made a few months back. These cover photos set the tone for your entire Facebook page.
  • SAZBEAN  |  MONDAY, MARCH 24, 2014
    [Facebook] Improving Your Facebook Ads
    facebook ads (Photo credit: Sean MacEntee) Facebook ads can be a relatively cost effective way to increase awareness and even to generate sales. Social Media Examiner has an article — 4 Ways to Improve Your Facebook Ads — that serves as a good starting point. What ways have you improved your Facebook ads?
  • WINDMILL NETWORKING  |  FRIDAY, DECEMBER 9, 2011
    [Facebook] Facebook Settles with FTC on Privacy Issue: What Does This Bode for Social Media Users and Businesses? [Analysis]
    Facebook has probably realized what the adage on great power coming with great responsibility really means with what it has gone through over the past year. But finally putting an end to the saga and perhaps effectively avoiding any onerous sanctions, Facebook reached a settlement with the FTC last week. Facebook
  • TRADESMEN INSIGHTS  |  THURSDAY, SEPTEMBER 29, 2011
    [Facebook] Are You Promoting Your Facebook Fan Page?
    I must confess that when it comes to promoting our Facebook page, we don’t do a good job. But for those of you who are focusing on building your fan page, I came across a great article by Justin Wise in a recent post on Social Media Examiner that highlighted 20 ways to spread the word on your Facebook fan page by educating your readers.
  • VERTICAL RESPONSE  |  THURSDAY, NOVEMBER 7, 2013
    [Facebook] Facebook Introduces New Like and Share Buttons
    The ubiquitous Facebook Like and Share buttons, seen over 22 billions times a day on 7.5 million websites (according to Facebook) are getting a makeover. ” image courtesy of Facebook. ” image courtesy of Facebook. What do you think of the new Facebook buttons? All rights reserved.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, AUGUST 11, 2010
    [Facebook] Facebook Makes Branding on B2B Pages More Challenging
    Yesterday Facebook told the rest of us about their upcoming plans regarding the update coming to Pages in the next couple of weeks, even though it may have been on their developer’s road map since last fall. Below is the Dell for Business Facebook Page with its revised layout. Preview Your New Page Layout.
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 9, 2013
    [Facebook] The Six Keys to Small Business Social Media Marketing Success on Facebook
    Have you generated 50% of your website traffic from Facebook? Many small businesses spend time on Facebook without realizing what they perceive to be a good return on their investment. After their Beta website launched on March of 2012, they turned their attention toward Facebook advertising. Adopt the Facebook Page Golden Rule.
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