The Effective Marketer

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The Danger of Automatic Feeds in Social Media

The Effective Marketer

An example of this is setting up your Twitter updates to automatically feed into your Facebook company page. For example, my HootSuite social media interface allows me to publish the same message simultaneously on Twitter, Facebook, LinkedIn, Foursquare, and soon, Google+. Semi-automatic feeds require intervention. Inappropriate style.

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How An Old School Product Leveraged A New Mobile App

The Effective Marketer

Well, it seems the app has been downloaded over 75,000 times and 50% of users have shared the app via e-mail, Facebook or Twitter, according to the MarketingNews article. As I first started reading about the mobile app that gives tips on stain removal, I wasn’t sure who would actually want to download it.

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How to Maintain Great Content Curation

The Effective Marketer

Are they active on Facebook? Be on Facebook. You don’t want to make your readers work for your content so it’s important to be where they are. Have an audience that spends a lot of time on Reddit? Be on Reddit. Don’t be afraid of multiple platforms as the time needed to add a Tumblr or a Twitter is fairly minor.

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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. Interns are ‘liking’ pages on facebook while the events coordinator is Tweeting about the trade show giveaway at their booth. What used to be clear roles (i.e.

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Proven Tactics to Increase Blog Traffic

The Effective Marketer

Use Twitter, Facebook and Google+ to Share Your Posts & Find New Connections. The tactics discussed in the article are: Target Your Content to an Audience Likely to Share. Participate in the Communities Where Your Audience Already Gathers. Make Your Blog’s Content SEO-Friendly. Install Analytics and Pay Attention to the Results.

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Content Marketing Starts With Your Brand

The Effective Marketer

Even the receptionist with her Facebook updates is creating content. You’re not doing passive marketing anymore, you’re actively seeking out, enticing, educating, and engaging your audience. You are creating content. Your colleague on the other side of the cubicle is creating content. Where is your brand now? It Starts With the Brand.

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What My Paper Route Taught Me about Content Marketing

The Effective Marketer

Because people are habitual, they hang out on Facebook, Twitter and other networks at fairly regular times throughout the day. Digital marketers can learn a LOT from the newspaper industry on this score: when people know when to expect information, they have a greater appetite for it. Social Sharing.

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