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  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JANUARY 6, 2011
    [Facebook] HOW TO: Grow your Facebook Page by 17% in 1 week!
    Special thanks to Dennis Yu, CEO of BlitzLocal for not only calling me out on this for my Fan page called Facebook for Business. But he also offered to have Michael Ellis from his team to help me create the welcome tab complete with an offer of a FREE chapter of the new book Facebook Advertising for Dummies. Applications Facebook
  • BIZNOLOGY  |  FRIDAY, JANUARY 25, 2013
    [Facebook] Will Facebook users give Graph Search time to evolve?
    Facebook has recently announced its new Graph Search product. Middle America and the rest of the non-tech world will most certainly understand that one… geesh!) it raises many questions about just how patient Facebook and its account holders are going to be around this new idea. Facebook is asking for a lot here. Really?
  • BIZNOLOGY  |  THURSDAY, OCTOBER 11, 2012
    [Facebook] Social Business: Facebook for the Enterprise?
    As Facebook surpassed the 1 billion users’ mark last week, but still had disappointing results in the stock market , the debate is inevitable: is Facebook going the way of the dodo – or should I say, MySpace and Orkut – or is it going to keep growing? Internet Marketing Facebook Social networking service
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 31, 2011
    [Facebook] Is it time to surrender to Facebook?
    One of the most frequent questions that comes up in my classes is “With Facebook, do we still need a website?&#. After all, in its quest for world domination, Facebook has effectively created an alternate universe, their own in-house Internet. As marketers, we need to be where our customers are and that means Facebook.
  • INBLURBS  |  TUESDAY, JULY 5, 2011
    [Facebook] 6 Facebook Page Business Advantages to support your social media marketing strategies
    Facebook has surpassed Google with search requests and is now the most trafficked site on the web. With its 700+ million users, Facebook is reaching a worldwide audience. study conducted with 180 businesses discovered that 67% of the B2C and 41% of the B2B companies have been able to win new customers through Facebook. Facebook.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JUNE 20, 2013
    [Facebook] 3 Facebook Rollouts Every Marketer Should Know About
    by Amanda Batista | Tweet this Facebook has introduced a number of offerings geared toward helping marketers proactively engage and promote virality. In recent weeks Facebook has rolled out changes that reflect the marketer’s need for more results-driven metrics, according to the Facebook Studio blog.
  • INBLURBS  |  THURSDAY, JUNE 14, 2012
    [Facebook] 5 Ways How To Gain A Huge Profit From Facebook Sponsored Stories
    We all heard about facebook ads. Rumors out there stated that paid ads in facebook do not work. And also there have been rumors that Facebook ad revenue decreases. Marin Software an advertising management company proved that Facebook ads work. They go to Facebook to discover new things (research).
  • PAUL GILLIN  |  THURSDAY, AUGUST 4, 2011
    [Facebook] Facebook Can Work for B2B Marketers, But You Gotta Know the Rules
    In my work with B2B organizations, the question of how to use Facebook is invariably front and center. This Is despite the fact that numerous surveys have shown that Facebook is one of the least effective social networks for B2B marketing. Storage maker EMC makes particularly good use of Facebook’s “Welcome&# page.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, FEBRUARY 23, 2011
    [Facebook] Facebook gave us the last piece of the Earned Media puzzle
    A small relatively un-noticed posting on the Facebook blog gave marketers who use social media one of the greatest gifts I have seen in marketing in quite a while. Improving Facebook Page Insights. by Facebook Pages on Tuesday, November 23, 2010 at 7:48pm. Will Facebook replace your B2B Marketing email system?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, FEBRUARY 10, 2012
    [Facebook] Facebook: The Happiest Place on Earth?
    OK, OK, so I read this report this week that a guy up the road from me killed his neighbor because his daughter was un-friended on Facebook. recently had a post that showed the emotional boost from Facebook was similar to something you would get by being married! Do you “get your happy on” when you go to Facebook?
  • SOCIAL MARKETING FORUM  |  SATURDAY, DECEMBER 18, 2010
    [Facebook] How People Engage With Ads On Facebook
    Research eyetracking Facebook heatmapSeveral studies were recently unveiled about the ways people engage with advertising on the king of social networks, Facebookand. Here is an overview of one of them, heatmaps included.The study was conducted by the National College of Ireland on behalf of Mulley Communications.
  • FOLLOW THE LEAD  |  TUESDAY, MARCH 1, 2011
    [Facebook] Little known nugget about measuring the value of Facebook
    “The Social Network,” about the founding of Facebook, picked up the Oscar for Best Writing (Adapted Screenplay) and also won for Film Editing and Best Original Score. The The movie will probably get a surge in sales at the box office, but it will be temporary, whereas people continue to flock to Facebook unabated. The social site [.].
  • CEEKUE  |  TUESDAY, JULY 27, 2010
    [Facebook] 3 Important Tips For Facebook B2B Marketing
    The last couple of days I have broken my head over a number of Facebook problems. Create a special page for a business When I first started a business page in Facebook I [.]. Tags: facebook b2b marketing Searching for answers and solutions, I realized there are three important issues that I need to take care of.
  • WEBBIQUITY  |  TUESDAY, MARCH 9, 2010
    [Facebook] The One Effective Use of Facebook for B2B Marketing
    You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# It’s now the second most-visited site on the web , behind only Google. Not even close. Digg this!
  • SAZBEAN  |  THURSDAY, JANUARY 20, 2011
    [Facebook] Should You Use Facebook for Your Business?
    You might think it strange that I’m asking a question about whether your business should be on Facebook. Many businesses just assume that they should be on Facebook because everyone else is there. As popular as it is, Facebook may not make sense for every business. Are There Other Ways to Use Facebook? Thoughts?
  • FEARLESS COMPETITOR  |  TUESDAY, DECEMBER 21, 2010
    [Facebook] Facebook vs Twitter Infographic
    Bottom line – Facebook is bigger but Twitter users are more loyal. Very cool info graphic. If you are into b2b lead generation, you should use both. Focus Roundtable on B2B Lead Generation Jeff Ogden (@fearlesscomp on Twitter) is President … Continue reading → Marketing Social Media Social Networks
  • SOCIAL MARKETING FORUM  |  WEDNESDAY, AUGUST 29, 2012
    [Facebook] Should businesses ignore Facebook for B2B marketing?
    However, what about Facebook? Business buyers are people and they also use Facebook. Although Facebook is generally [.]. B2B marketing Infographics Social media marketing B2B Facebook LinkedInThe first social network that comes to mind when thinking about B2B marketing is obviously LinkedIn.
  • MARKETING EDGE  |  FRIDAY, APRIL 22, 2011
    [Facebook] Facebook Sells Your Stuff – Keys to Creating Great Promotions by Home Depot
    Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for. marketing social media Facebook Facebook Commerce Home Depot Internet Retail Retail SalesQuick and to the point.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, JANUARY 27, 2013
    [Facebook] Is Facebook a human right or a weapon?
    Federal Appeals Court ruled that an Indiana state law that bans registered sex offenders from Facebook is unconstitutional. The ruling means thousands of Indiana’s registered sex offenders are now free to use Facebook and other social sites used by millions of children with computers and smartphones. Re-arming the criminals?
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, AUGUST 18, 2009
    [Facebook] Five Ways Facebook Can Get You Fired!
    You are about to see a number of real-life case studies about Facebook. Five Ways Facebook Can Get You Fired View more presentations from Paul Dunay. Also don't forget to check out my last eBook on the 7 Ways that Facebook can Change your Life or pre-order Facebook Marketing for Dummies (wiley) due out soon!
  • B2B MARKETING TRACTION  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] 3 Tips for Creating Great Posts on LinkedIn and Facebook
    It’s easy to add an update on LinkedIn and Facebook, right? Facebook can pose some challenges for display of photos on company pages. If that happens, you can upload a custom size of the photo or image as I did in this example above of a Facebook update. b2b content Facebook LinkedIn marketing social media Tips: 1.)
  • TOMORROW PEOPLE  |  MONDAY, MAY 21, 2012
    [Facebook] Facebook: Dissecting The IPO [INFOGRAPHIC]
    Source: Facebook: Dissecting The IPO (Infographic). View an enlarged version of this Infographic » Click here to download a.pdf version of this infographic
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 11, 2011
    [Facebook] Is it time for an anonymity movement to challenge Facebook?
    This is his first post on an English-speaking blog and I’m pleased to bring his views to the {grow} community: I’m a social media guy.  I’ve been blogging for six years and have been on Facebook since its beginning in France.  I’m very familiar with how Facebook has evolved. Facebook uniquity.
  • WEBBIQUITY  |  THURSDAY, AUGUST 26, 2010
    [Facebook] 35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)
    Facebook is an extraordinary phenomenon. Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. Facebook Marketing Tips and Tactics. Facebook SEO.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JUNE 25, 2009
    [Facebook] 7 Ways Facebook will Change your Life!
    So I have just finished co-authoring a book called Facebook Marketing for Dummies (Wiley) due out this summer. But the one thing it taught me was a profound respect for the Facebook platform. What you are about to see is a number of ideas I have about the future of Facebook. Tags: Social Networking Facebook
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, JUNE 28, 2011
    [Facebook] [Interview] Klout & Involver On Influence And Facebook Marketing
    by Jesse Noyes | Tweet this If you follow social media, online influence or Facebook marketing, chances are you heard the news last week between Klout and Involver. Klout measures influence on social media platforms like Facebook, Twitter and, most recently , LinkedIn. Facebook does not give you any of those options. Facebook.
  • INBLURBS  |  THURSDAY, JULY 28, 2011
    [Facebook] Facebook’s Online Education Center for Businesses
    Facebook has over 700 million users worldwide. Recent studies show that 67% of B2C and 41% of B2B companies report to have acquired new customers through facebook. Facebook has started Facebook for Business. Facebook for Business. Facebook Pages. Facebook PPC Ads. Facebook Sponsored Stories.
  • SAZBEAN  |  MONDAY, JANUARY 19, 2015
    [Facebook] Measurement Basics for Facebook Pages
    But the power of Facebook and its humungous audience is not to be ignored. Fortunately, there are ways you can track how effective your Facebook campaign actually is. But Facebook has a bevy of tools that allow its page administrators to get deep in analytics. Hey, we get it. There’s the immediate, of course. Bingo.
  • HUBSPOT  |  TUESDAY, JANUARY 27, 2015
    [Facebook] 9 Brands With Brilliant Facebook Marketing
    There have been a lot of questions about Facebook lately: Are people still using it? With over 1 billion active users, it’s safe to say that Facebook is alive and well. There are tons of other rising social networks out there, but let’s be honest, Facebook really was the game-changer (sorry Myspace!). Facebook million.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, NOVEMBER 9, 2011
    [Facebook] Facebook VP: 3 Steps to Building Brands on Facebook
    That’s what David Fischer, Facebook’s Vice President of Advertising and Global Operations, told the audience at ad:tech , the yearly conference for digital marketers. Personalization, Fischer noted, is the reason why Facebook is growing so rapidly – 800 million registered users and counting. David Fischer.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 4, 2012
    [Facebook] A cautionary tale: Putting your business in the hands of Facebook
    The other aspect of their success, and frankly the more interesting part for us, is their Facebook presence. But when I asked them about their business website, they just shrugged their shoulders and laughed.  “Why waste time and money on building a website when you can do everything for free on Facebook ?”. cough* Facebook *cough).
  • VERTICAL RESPONSE  |  WEDNESDAY, APRIL 24, 2013
    [Facebook] Convert Facebook Likes into Sales with These 4 Simple Steps
    Small business blogs are filled with advice on how to get more “Likes” and engagement on your Facebook Page. Use your Facebook page to develop relationships with your customers and make it easy for them to find links back to the content you create on your blog and website. Create Facebook-exclusive offers. Success!
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, FEBRUARY 29, 2012
    [Facebook] How the Facebook Timeline Makes Branding Feel More Human
    Facebook rolled out the Timeline for pages. So what does it mean for your brand’s Facebook page? A lot. Additionally, Facebook now gives brands the ability to keep random people from posting your timeline and to hide or delete negative or trolling comments. 3. First off, it’s going to mean more work upfront. What’s the big deal?
  • BIZNOLOGY  |  FRIDAY, JUNE 8, 2012
    [Facebook] Facebook Offers Friendlier Business Page Tools for Marketers
    It certainly feels like Facebook has been paying closer attention to the user experience needs of digital media marketers recently, with a steady stream of tools that make it easier for them to manage their business pages. Earlier this spring, Facebook rolled out the Admin Panel for Facebook pages. Image via CrunchBase.
  • SOCIAL MEDIA B2B  |  THURSDAY, APRIL 14, 2011
    [Facebook] 8 B2B Facebook Landing Pages
    B2B marketers see the growing numbers of Facebook users and join the ranks of businesses who set up outposts on the world’s largest social network. As Facebook is a tightly controlled environment, there are few opportunities for branding and creating a branded experience for your customers and prospects. Buddy Media. Buddy Media.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, FEBRUARY 20, 2014
    [Facebook] The economics of social media and why the Facebook-WhatsApp deal makes sense
    There is a lot of head-scratching going on today as people try to make sense of why Facebook would pay $16 billion for a company with 32 employees and little to no profitability. Christopher Penn wrote a smart piece about the Facebook’s need for user growth and I think he is correct but that is only part of the answer. The data.
  • WINDMILL NETWORKING  |  THURSDAY, JULY 9, 2015
    [Facebook] How to Optimize Facebook Video
    Facebook has made uploading video to their website easy, and it’s taken off as an “in-demand” method users on Facebook like for consuming information. Mike Gingerich contributes a monthly column on Facebook. Twitter | Facebook | LinkedIn | Pinterest |. FacebookUsing a carefully […].
  • VERTICAL RESPONSE  |  WEDNESDAY, JUNE 11, 2014
    [Facebook] What Facebook’s New Pages Layout Means for Your Business
    Facebook is at it again. “People love word-of-mouth reviews, and if they see a friend of theirs raving about your place on Facebook, they may be more likely to give it a try.” Image courtesy of Facebook. Image courtesy of Facebook. Image courtesy of Facebook. ” Intrigued? We thought you might be.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, SEPTEMBER 22, 2011
    [Facebook] Your Life According to Facebook: Facebook Overhauls Personal Profiles
    by Jesse Noyes | Tweet this Suddenly the bevy of changes Facebook has been rolling out the past few days (subscriptions, the social ticker on the Newsfeed) makes sense. Today, during the social networking behemoth’s f8 developer conference, Facebook CEO Mark Zuckerberg unveiled a slew of new design layouts and updates. Facebook.
  • MARKETING EDGE  |  SATURDAY, JUNE 18, 2011
    [Facebook] Facebook Losing US Users & Gaining P & G Commerce Pages – Confusing
    Second, Inside Facebook. Second, Inside Facebook reports Facebook lost 6 million users in the United States base of users. marketing social media Facebook Facebook Commerce Facebook Users Procter and GambleTime 28:34 So many mixed messages these days. Quick and to the point.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 31, 2013
    [Facebook] Facebook Inception. A {growtoon}
    Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events. Mars  Dorian   describes himself as a creative marketeer with a moon-melting passion for human potential and technology. You can follow his adventures at  www.marsdorian.com/. Comments This Joe is a smart dude, he must be an expert!
  • SYNECORE  |  TUESDAY, DECEMBER 9, 2014
    [Facebook] Forget Facebook & Twitter: Time to Start Marketing on Pinterest & Instagram?
    For years now Facebook and Twitter have been the two reliable social standbys, an oft-used, go-to social media marketing pairing equivalent to wine and cheese or beer and pizza (or in my case, wine, cheese, beer, and pizza). Don’t go overboard and pitch your Facebook profile or ditch your Twitter feed just yet. Follow @chrshorton.
  • VERTICAL RESPONSE  |  FRIDAY, JUNE 20, 2014
    [Facebook] A Definitive Guide to Using Facebook Insights for Your Business
    Facebook has multiple metrics and analytics to help you with your marketing efforts. For example, Facebook Page Insights provides information about the content you share on your Facebook Page. Now, Facebook is rolling out its Audience Insights tool. Facebook Audience Insights. Facebook Page Insights. People.
  • EMARKETING STRATEGIST  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook] Facebook Strategy: Friend or Fan?
    artist, author or consultant), it’s challenging to figure out where you end as a person and where you begin as a “brand.” It’s crucial that you think though this boundary and are aware of it when using Facebook. Far too often individuals who are the business simply set up a Facebook profile and start Friending anybody and everybody.
  • EMARKETING STRATEGIST  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook] Facebook Strategy: Friend or Fan?
    artist, author or consultant), it’s challenging to figure out where you end as a person and where you begin as a “brand.” It’s crucial that you think though this boundary and are aware of it when using Facebook. Far too often individuals who are the business simply set up a Facebook profile and start Friending anybody and everybody.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, FEBRUARY 12, 2011
    [Facebook] How will you be remembered on Facebook?
    Go look him up on Facebook.&#. Facebook is going to address a big inter-generational question that very few of us have ever been able to answer for our kids. Facebook is a new vehicle that will soon be able to answer a much more interesting question. You’re already recording family history on Facebook. Never.
  • SMALL MANUFACTURER BLOG  |  FRIDAY, NOVEMBER 1, 2013
    [Facebook] Facebook is an Ad Platform, Not a Social Media Platform
    Earlier this week, Forrester issued an open letter to Facebook CEO Mark Zuckerberg that dissed the social network for “failing” marketers. According to its research, Facebook came in dead last in terms of how satisfied marketers are with it and other marketing channels. But, that’s not what Facebook is all about.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JUNE 3, 2013
    [Facebook] Risky Business: Can Liking a Facebook Page Cost You Your Job?
    Maybe it’s time to go back and examine which pages you’ve “liked” on Facebook. Four deputies and two civilian employees were fired after they “Liked” the Facebook page of the candidate opposing their boss in the campaign for sheriff. Liking a Facebook page is making a statement. The Appeal.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 7, 2014
    [Facebook] How to Set up a Facebook Page for Your Business
    It doesn’t have to be an intimidating process to set up Facebook Business Page. In this short video, we walk you through the basic Facebook Page set up so you’ll be up and running in minutes. For more tips about getting started using Facebook for your business, grab our free guide. All rights reserved.
  • HUBSPOT  |  FRIDAY, MAY 2, 2014
    [Facebook] Facebook Says These Are the 15 Best Brands on Facebook
    On April 29, Facebook announced the winners of the third annual Facebook Studio Awards -- Facebook''s way of recognizing brands and agencies from around the world creating great campaigns. The winners of this year''s Facebook Studio Awards were selected based on three criteria: 1) Craft & Execution. Facebook Stats.
  • B2B MEMES  |  THURSDAY, SEPTEMBER 15, 2011
    [Facebook] Facebook Subscriptions: Overdrive for Journalists?
    Though I understand its appeal, I’ve never found Facebook compelling. With Facebook’s introduction yesterday of Twitter-like subscriptions , though, that could change. Until yesterday, Facebook’s solution to this problem was Fan Pages, now called simply Pages. Facebook’s subscriptions is a far more elegant and flexible option.
  • WRITING ON THE WEB  |  TUESDAY, FEBRUARY 21, 2012
    [Facebook] The Pros of LinkedIn vs. Facebook for Professionals
    You’re probably already on Facebook , sharing photos of your kid’s first birthday party and links to your favorite articles , recipes and videos. After all, Facebook is a great way to keep in touch with friends and family. No one uses Facebook to post their resume – that’s what LinkedIn is for. Keep your personal life personal.
  • VERTICAL RESPONSE  |  THURSDAY, FEBRUARY 6, 2014
    [Facebook] Facebook or Twitter – Which is Better for Your Small Business?
    So what about the top social media networks, Facebook and Twitter? In the Facebook camp, take a look at businesses such as Talking Finger , Earthegy and Chocolate for Breakfast  for inspiration. For our purposes, let’s start by looking at a head-to-head comparison of these two social media network powerhouses: Facebook. Twitter.
  • BIZNOLOGY  |  FRIDAY, DECEMBER 21, 2012
    [Facebook] Facebook is Now a Local Search Tool for Those On-the-Go
    On Monday, Facebook announced that they updated the “Nearby” feature in Android and iOS apps, making social powerhouse a potentially harmful threat to location-based social apps such as Foursquare and Yelp. “Nearby” on Facebook prior to this update was only a way to view where you friends had checked in. What Now?
  • NUSPARK  |  SUNDAY, APRIL 21, 2013
    [Facebook] Facebook Business Pages; Measuring What Matters for Success
    How’s your Facebook business page doing? As stated, there are many fine Facebook analytics tools you can pay for, and they give many insights into your Facebook business page management.  The majority of the data you have; just export page and post data from your Facebook Insights dashboard. The result?  New Likes.
  • SOCIAL MARKETING FORUM  |  SATURDAY, AUGUST 18, 2012
    [Facebook] Display Advertising on Facebook versus Google: Who Wins?
    Although Facebook and Google are very different platforms, they have common revenue streams: Pay-Per-Click (PPC) advertising whereby contextual relevance, targeting and sharing are essential. With Google AdWords display advertising and text ads, you can achieve a good ROI but what about Facebook?
  • VERTICAL RESPONSE  |  TUESDAY, JANUARY 21, 2014
    [Facebook] 7 Key Steps to Facebook Growth
    If your social media plan includes the goal of reaching more people with content marketing, maximizing your Facebook presence can be a good tactic. After all, your potential customers are likely already on Facebook, and those who ‘like’ your Facebook business page are more likely to see the content you post on there.
  • MARKETING GENIUS BLOG  |  WEDNESDAY, FEBRUARY 16, 2011
    [Facebook] Will Facebook Messages Replace Email Marketing?
    Lots of buzz and speculation about Facebook messages since the big Zuckerberg announce. In fact most Facebookers still don’t have a facebook.com address yet, you still have to be invited.  Sharon Suetos over at the Social Media Examiner has a good piece describing the basics of Facebook messages here: [link]. Tweet This!
  • SYNECORE  |  FRIDAY, APRIL 10, 2015
    [Facebook] Facebook Uses Ad Tech to Dominate the Social Advertising Ecosystem
    Not only is Facebook the biggest social network on the planet, it’s also the dominant force in social advertising. This is the upshot of a recent report issued by Strategy Analytics , which reveals that Facebook accounted for three-quarters of global social network ad spend in 2014. billion, by 2015. But why is this? Here’s my take.
  • SMALL MANUFACTURER BLOG  |  SUNDAY, DECEMBER 18, 2011
    [Facebook] Joe Chernov from Eloqua Dishes on New Facebook for B2B Report
    Tweet I’ve been paying more attention to Facebook with regard to B2B, especially with all of the changes going down (including Timeline , which deployed worldwide last week). I’m particularly intrigued with the competition between G+ and FB. And, if you haven’t already, come join me on Facebook. How can B2B use these?
  • WRITING ON THE WEB  |  TUESDAY, AUGUST 16, 2011
    [Facebook] Say NO to Auto-Feeds: Your Blog & Facebook, Social Sites
    Your Blog & Facebook, Social Sites" alt=" Say NO to Auto Feeds: Your Blog & Facebook, Social Sites" />. Many people who think they don’t have time for social media use applications that automatically feed their blogs into Facebook, Twitter and LinkedIn. Connect Your Blog to Facebook Automatically. Keep it fresh.
  • HUBSPOT  |  WEDNESDAY, JUNE 12, 2013
    [Facebook] Facebook Launches Clickable Hashtags #Finally
    Today, in a post on its news blog , Facebook announced it would finally be rolling out functional, clickable hashtags. Facebook indicates the update is in response to the fact that until now, "there has not been a simple way to see the larger view of what''s happening or what people are talking about." We couldn''t agree more.
  • INBLURBS  |  MONDAY, MARCH 21, 2011
    [Facebook] The web marketing value of Facebook like Button
    Social Media buttons like facebook, twitter and linkedIn have huge web marketing value and also play a major role in social media marketing. Social Media buttons for Twitter, Facebook and LinkedIn have huge marketing value and your popularity increases when users started sharing your articles in these social media. Facebook Widgets.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MAY 12, 2011
    [Facebook] Case study: Facebook ads create Hollywood buzz
    Added a splash graphic with the movie location and show times to the home tab of the Facebook page (using the Involver app ). Created a highly targeted Facebook campaign for people in and around LA that liked everything — and I mean everything — to do with all of the main actors. 766 clicks on Facebook ads.
  • KOMARKETING ASSOCIATES  |  WEDNESDAY, APRIL 22, 2015
    [Facebook] 5 Essential Tips to Consider before Boosting a Facebook Post
    It should come as no surprise to marketers that organic reach for Facebook posts has been taking a hit over the past few years. Even as recent as this year, with Facebook limiting the reach of “promotional posts ,” the percentage of fans a company reaches organically continues to decrease. Understand all available options on Facebook.
  • PR MEETS MARKETING  |  FRIDAY, JULY 9, 2010
    [Facebook] Email and Event Marketing on Facebook Doesn’t Work
    Recently, I’ve started receiving notifications about these events, not through my email, but through Facebook. Three Things to Consider Before Hitting Send on Facebook. If you’re seeking to migrate your email list to Facebook, then be transparent about what you’re doing. At least I thought I did. Conclusions.
  • DIGITAL B2B MARKETING  |  TUESDAY, DECEMBER 17, 2013
    [Facebook] Invisible Brand Marketing Is Not Just a Facebook Problem!
    Stop grumbling about Facebook’s latest blow to marketers. Others have finally jumped on the social media bandwagon, adding their own voice to the marketing cacophony of Facebook. Of course your posts aren’t reaching as many people on Facebook! Yes, Facebook is a public company and they need to increase revenue.
  • SAZBEAN  |  FRIDAY, FEBRUARY 11, 2011
    [Facebook] Facebook Pages are People Too
    Facebook is rolling out an update to Facebook Pages which changes the layout to be more like the new Profile layout, along with other changes. This allows a little more separation between personal and professional brands, but also gives brands an opportunity to interact and communicate more widely throughout Facebook.
  • VERTICAL RESPONSE  |  TUESDAY, JULY 14, 2015
    [Facebook] 3 Things You Can’t Do on Facebook Anymore
    Facebook is always making updates to its site. Since no one has time to read Facebook’s blog every day or scour through updates and guidelines, we’ve put together a list of three Facebook changes that every small business owner should know. Facebook bans like-gating. Now, that idea is a Facebook fairytale.
  • VERTICAL RESPONSE  |  TUESDAY, MARCH 24, 2015
    [Facebook] 5 Unconventional Ways to Create Videos That Engage Facebook Fans
    Your Facebook audience has a craving. According to recent statistics , the number of videos showing up in Facebook News Feeds has shot up by 360% this year compared to last. Facebook videos can provide a big boost to your brand. Pro: Boost your Facebook engagement. Create a photomontage of your Facebook memories.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 27, 2014
    [Facebook] The Facebook Other Folder and the Strangers Who Love Me There
    In November of 2010, Facebook started sorting users’ messages for them , funneling communiqués from anyone who wasn’t a friend (or friend of a friend) into a message folder labeled “Other.” The Bizarro World of the Facebook Other Folder. Who are the people who send messages to complete strangers on Facebook? Funds raised: zero.
  • FIFTH GEAR ANALYTICS  |  THURSDAY, AUGUST 11, 2011
    [Facebook] Facebook Application Settings. What you should know.
    A friendly reminder about Facebook applications and what they are learning about you. In this SlideShare deck you will learn: How applications are gaining access to your Facebook account. How to change your Facebook Application settings What data these applications are accessing about you.
  • TRADESMEN INSIGHTS  |  THURSDAY, MARCH 11, 2010
    [Facebook] 3 Facebook Tips to Protect Your Privacy
    Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services 3 Facebook Tips to Protect Your Privacy If you use your Facebook account for strictly business, then what I’m about to share won’t be as important. Thanks.
  • MARKETING ACTION  |  THURSDAY, JULY 9, 2015
    [Facebook] 6 Things You Could Do Right with Facebook Ads
    This blog post was originally posted on GoChime as “6 Things You’re Doing Wrong with Facebook Ads.” There’s a lot of uncertainty around Facebook ads. Since advertising on Facebook is a relatively new channel with a plethora of options available it can be a daunting task to get started. Relevant content. Great!
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook] Why 2,000 Facebook Likes Won’t Save Your Job!
    But as a Social media marketer, we believe in the power of a world where consumers are more connected to friends and brands, but when it comes to convincing the C-suite how and why, oftentimes they find themselves pointing to indeterminate measures of success such as Facebook Likes. Victoria Harres, PR Newswire. Does that sound like your job?
  • BIZNOLOGY  |  WEDNESDAY, APRIL 30, 2014
    [Facebook] Facebook’s declining popularity – Does it matter?
    A new report from Shareaholic shows that for the first time, Facebook is not the preferred network for U.S. Facebook-owned Instagram has taken over that top spot, with 30 percent of the teens surveyed saying they use it more than other social networks. Where do you see the future of Facebook marketing heading? teenagers.
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 28, 2014
    [Facebook] How to Effectively Use Facebook Ads + Email
    On the last day of Social Media Marketing World , Facebook continues to be one of the most popular trending topics of discussion. With plummeting organic reach , continuous algorithm changes and the necessary realization that you have to “pay to play,” Facebook is on everyone’s brain. But we need a mindset shift.
  • EMAGINE B2B BLOG  |  TUESDAY, MARCH 24, 2015
    [Facebook] Is Facebook Still Relevant for B2B?
    One of the most common questions I get when it comes to social media is, “Do we really need a Facebook?” Our position on Facebook depends on the client. I do believe Facebook still has a place for B2B when done the right way. Why Have a Facebook Page? Facebook works for many B2B businesses but it isn’t a requirement.
  • ENGAGE  |  THURSDAY, APRIL 14, 2011
    [Facebook] 3 Tips for Better Engagement on Facebook
    I t’s hard enough getting someone to flirt with you on Facebook. Almost out of the question, especially if you step out of this corny metaphor and into the real-world challenge faced by most organizations: getting more engagement out of people on Facebook. Maybe you even came here through a link on Facebook. But getting engaged?
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 1, 2014
    [Facebook] How to Tell if Your Facebook Efforts are Paying Off
    Measuring the total return on investment of a business’s Facebook efforts with any sort of accuracy is tricky, if not nearly impossible. Here’s an example of what I mean: It’s around lunchtime and a guy sees a Facebook post featuring a … Continue Reading. Facebook
  • CONFLUENT FORMS  |  THURSDAY, JULY 19, 2012
    [Facebook] Forget Facebook; keep your fans to yourself!
    For the last few years businesses and non-profit organizations have ridden the Facebook bandwagon. They've whole-heartedly plastered "Fan us on Facebook!" across their websites, their marketing material, their fundraising efforts, and anything else that could display a vanity Facebook URL.
  • CEEKUE  |  WEDNESDAY, MARCH 9, 2011
    [Facebook] Will Facebook Replace Your Website?
    According to Stephen Haines, commercial director of Facebook UK, your page on Facebook may well take over the role of your website in future. Many millions of people spend an increasing amount of time on Facebook and for a number of well known companies the number Facebook likes is already far more than the number [.].
  • VERTICAL RESPONSE  |  TUESDAY, MARCH 18, 2014
    [Facebook] 3 Questions to Ask Before You Create a Facebook Ad
    And Facebook is no different. Facebook started supporting advertising soon after it launched in February, 2004. No matter what size your company is, some questions need to be asked regardless of whether you’re running a multi-million dollar campaign or creating your first self-serve ad on Facebook. So there you have it.
  • CLIENT BRIDGE  |  FRIDAY, APRIL 29, 2011
    [Facebook] INFOGRAPHIC: A World without Facebook
    From SingleGrain, here's an infographic that shows the magnitude of Facebook's influence. View Original Article
  • DIGITAL BODY LANGUAGE  |  TUESDAY, JUNE 15, 2010
    [Facebook] LinkedIn as Facebook for the Business World
    (note, this post was cross-posted on It's All About Revenue last week) I've long been a bit skeptical about the use of Facebook for sharing business content. I'm currently running an experiment to see if B2B content is "likeable" on Facebook , and while I have not compiled the data yet, the answers are looking bleak.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 3, 2010
    [Facebook] Facebook’s fatal flaw
    recently wrote a post stating that Facebook is not likely to be open to strong competition any time soon because the emotional switching costs for consumers are so high. Unfortunately I witnessed this prediction come true when my Facebook account was hacked just hours after I ran this post.  Corruption on social web facebook futurist
  • VERTICAL RESPONSE  |  FRIDAY, SEPTEMBER 12, 2014
    [Facebook] Facebook Boosted Posts: 3 Ways to Target Your Audience
    You may have noticed that getting organic engagement (unpaid) via your Facebook page isn’t as easy as it used to be. When Facebook made their latest algorithm change , they did so with the intention of encouraging businesses to boost or pay for posts to gain more visibility. People similar to people who like your Page.
  • VERTICAL RESPONSE  |  MONDAY, DECEMBER 8, 2014
    [Facebook] What Facebook’s Crackdown on ‘Overly Promotional’ Page Posts Means for Your Business
    Just when you thought your social media strategy was set, Facebook goes and makes changes. At the beginning of the year, Facebook will crackdown on any brand that posts “overly promotional” Page posts. In a recent survey, Facebook users said they were fed up with the amount of ads clogging their News Feeds.
  • SAZBEAN  |  MONDAY, NOVEMBER 29, 2010
    [Facebook] Stand Out with a Custom Facebook Page
    Facebook! Facebook! Facebook! With so many people spending so much time on Facebook, businesses are clamoring to get a Facebook page set up to get in front of all those eyeballs. What companies do you think are using Facebook creatively? nice way to give back and get customers involved as well. welcome pag
  • HUBSPOT  |  THURSDAY, OCTOBER 18, 2012
    [Facebook] Facebook Launches Global Pages to Simplify Brands' International Facebook Presence
    Well as it turns out, Facebook feels your pain. Yesterday, Facebook announced the launch of Global Pages , a new structure to business pages for global brands aimed to provide a better, localized experience for international brands' prospects and customers. How Facebook's New Global Structure Works. And that's not all.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, MAY 15, 2011
    [Facebook] Facebook Enables Brands To Tag Photos. Proceed With Caution.
    Not sure if you heard, but last week Facebook made some changes to its photo tagging feature. Makes sense, especially since tagging a photo is innately more intimate than simply liking a page on Facebook. When a person posts a photo on Facebook, it can be tagged with a link to the profiles of everyone who appears in that photo.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 28, 2010
    [Facebook] Why Facebook is more important than your house
    “What’s going to be the next Facebook?&#. Facebook going to be entrenched as the king of social networking sites because the cost of switching to something else — for most people — will be too high. . The psychology of Facebook. Why won’t there be a “next&# Facebook? Agree?
  • FATHOM  |  WEDNESDAY, FEBRUARY 20, 2013
    [Facebook] Deciphering Facebook’s EdgeRank
    You can’t engage with your Facebook fans if they can’t see your posts. In a webinar yesterday, Fathom’s Bill Balderaz outlined the recent changes to Facebook’s EdgeRank and presented some strategies for staying in front of your fans’ news feeds.
  • B2B MARKETING TRACTION  |  MONDAY, APRIL 15, 2013
    [Facebook] Your Facebook Company Page: How to Show Posts by Others
    If you’re puzzling over why you no longer see posts by others directly on your Facebook company page, puzzle no more. Facebook simply made yet another change that affects the way we manage pages. Just remember, when it comes to Facebook, repeat after me, “ Change is good. Facebook b2b social media
  • KOMARKETING ASSOCIATES  |  MONDAY, DECEMBER 1, 2014
    [Facebook] Goodbye Promotional Posts – Preparing for Facebook’s News Feed Update
    Facebook recently announced that they plan on making significant changes to their News Feed that could have a big impact on the number of users exposed to a company’s post. Based on the feedback received by users, Facebook has concluded that they will now limit the organic reach of posts they deem too promotional. Getting new fans.
  • VERTICAL RESPONSE  |  THURSDAY, MAY 15, 2014
    [Facebook] Facebook Announces New Detailed Video Metrics
    As more businesses use video to showcase their company, products and services on Facebook, it’s becoming critical to measure video performance. Facebook is happy to oblige by providing more advanced metrics for all paid and organic videos uploaded directly to Facebook Pages. Image courtesy of Facebook.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 22, 2015
    [Facebook] Using Facebook For Email Marketing
    Amy Hall | Twitter | Facebook | Google+ | LinkedIn | Using Facebook For Email Marketing by Amy Hall - Maximize Social Business. It’s imperative that one uses online marketing for their business. And specifically, email marketing is one of the more successful ways of marketing via online. Email Marketing
  • CEEKUE  |  THURSDAY, JULY 29, 2010
    [Facebook] 7 Steps To Create A Facebook Business Page
    Looks like this week is Facebook-week for me. Trying to uncover the secrets of Facebook. And I don’t know whether it is me or Facebook, but it sure is not easy. As I wrote in my post 3 Important Tips For Facebook B2B Marketinga few days ago, to me Facebook looks a lot like Sharepoint 2007 [.].
  • TOMORROW PEOPLE  |  WEDNESDAY, JUNE 20, 2012
    [Facebook] How To Increase Engagement On Your Facebook Posts with Infographic
    million posts published on the top 10,000 most liked Facebook pages. Dan Zarrella has collected a database of more than 1.3 He then analysed those posts to identify the characteristics correlated most closely with higher (or lower) performance measured in likes, comments and shares. See the results on the infographic below
  • DIGITAL VOICES  |  MONDAY, APRIL 30, 2012
    [Facebook] Social Media Buttons For Facebook - Driving Social Engagement Series
    Today, we will focus on Facebook. First, let's quickly identify the differences between a sharing button/link and a follow button, and then view some Facebook facts. Tale of the Tape: Facebook. Interesting Fact: The average media site integrated with Facebook in 2011 received a 300% increase in referral traffic.
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