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  • MARKETING EDGE  |  THURSDAY, AUGUST 19, 2010
    [Facebook] Facebook Marketing Examples WIth Ads & Engagement
    Time 21:33 We round out part two of this series on Facebook Marketing with some highlights from restaurant. Time 21:33 We round out part two of this series on Facebook Marketing with some highlights from restaurant. We then get into the social promotion of the social web with Facebook Marketing An Hour A Day co-author Chris Treadaway.
  • DIANNA HUFF - B2B MARCOM  |  FRIDAY, JANUARY 17, 2014
    [Facebook] I Closed My Facebook Page
    'It’s been apparent for a very long time that Facebook suppresses information. think Facebook is a terrific idea. I’d love to know your opinions, thoughts, and ideas about Facebook — or social media in general. The post I Closed My Facebook Page appeared first on Dianna Huff.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 2, 2012
    [Facebook] Facebook: Are the Good Times Really Over for Good?
    Last week, we perhaps had a watershed moment in the ongoing maturation of Facebook as a business. Mark Cuban, owner of the Dallas Mavericks, posited that Facebook was “blowing it” by offering the Mavs an “opportunity” to make posts visible to its fans for $3,000. People can’t get away from Facebook.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 26, 2013
    [Facebook] Facebook becomes Twitterfied to fight for media attention
    Even though Facebook is the dominant social network by far with more than four times the members of Twitter, tweets dominate the news, at least until now. Facebook quietly announced it is putting its members’ public comments in the mix with television broadcasts and other news outlets. Can Facebook turn this trend?
  • SOCIAL MEDIA B2B  |  TUESDAY, APRIL 24, 2012
    [Facebook] Another Facebook Photo Change for B2B Companies
    Just when you thought you were settled in with the Facebook Page for your B2B company comes another change. If Timeline wasn’t enough, now Facebook has changed the size and location of the profile photo to match the size and location of personal profile photos.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, APRIL 6, 2010
    [Facebook] Could Facebook become a Lead Nurturing platform?
    But Facebook? It involves seeing from the front end of the sale all the way to the consummation of the sale and I believe Facebook has or is planning to have some of the most critical elements all on their platform (and all for free!). very powerful side benefit of being on the Facebook platform. Share this on Facebook.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, MARCH 30, 2010
    [Facebook] Generating a Buyer Persona with Facebook Advertising
    How … Facebook! As you may be aware I co-wrote the book Facebook Marketing for Dummies (Wiley) and I am in the middle of working on Facebook Advertising for Dummies (Wiley) right now. And I stumbled upon this concept while working on a Facebook Ad campaign. Share this on Facebook. Not any more …. Tweet This!
  • EMARKETING STRATEGIST  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook] Facebook Strategy: Friend or Fan?
    It’s crucial that you think though this boundary and are aware of it when using Facebook. Far too often individuals who are the business simply set up a Facebook profile and start Friending anybody and everybody. Facebook Profile vs. Facebook Fan Page. Facebook’s primary purpose is as a personal networking site.
  • EMARKETING STRATEGIST  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook] Facebook Strategy: Friend or Fan?
    It’s crucial that you think though this boundary and are aware of it when using Facebook. Far too often individuals who are the business simply set up a Facebook profile and start Friending anybody and everybody. Facebook Profile vs. Facebook Fan Page. Facebook’s primary purpose is as a personal networking site.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, OCTOBER 6, 2010
    [Facebook] Facebook can’t be stopped and here’s why!
    I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). We also just completed Facebook Advertising for Dummies (Wiley) which is due to ship in November. Share this on Facebook. Tweet This!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, JULY 1, 2011
    [Facebook] For Google, the party is over before it starts
    There are going to be a gajillion articles about Google +, the new “Facebook killer.&#. But I can predict it’s not going to kill Facebook. asked him: “If I gave you $50 bucks, would you switch from Facebook to something else?&#. “Could I move everything on Facebook to the new platform?&#.
  • FOLLOW THE LEAD  |  TUESDAY, MARCH 1, 2011
    [Facebook] Little known nugget about measuring the value of Facebook
    “The Social Network,” about the founding of Facebook, picked up the Oscar for Best Writing (Adapted Screenplay) and also won for Film Editing and Best Original Score. The The movie will probably get a surge in sales at the box office, but it will be temporary, whereas people continue to flock to Facebook unabated. The social site [.].
  • BIZNOLOGY  |  WEDNESDAY, JUNE 30, 2010
    [Facebook] What's a Facebook fan worth?
    I've had a few clients ask me recently what a Facebook fan is worth. If you think about it, most Facebook fans are already your customers. Most people who become Facebook fans of products or brands were real-life fans long before. Now that they "like" you on Facebook, will they buy more? Image via Wikipedia. Not much.
  • EMARKETING STRATEGIST  |  TUESDAY, SEPTEMBER 7, 2010
    [Facebook] How to Alienate Potential Customers on Facebook: A Cautionary Tale
    It includes lessons you need to learn to build your business via Facebook. That’s why when an ad for Marco Polo Designs*, popped up in Facebook, I checked out their page and became a Fan. For those of you not well versed in Facebook, this means I clicked on the “Like&# button on their Facebook Fan page. Wrong.
  • DIANNA HUFF - B2B MARCOM  |  TUESDAY, JUNE 19, 2012
    [Facebook] Facebook B2B Content Campaign Increases Reach
    In May I conducted a Facebook campaign: 31 Tips in 31 Days for Generating Website Leads. then posted one a day to Facebook via Hootsuite. Facebook measures this as, “the number of people sharing stories about your page. This is because Facebook is all about entertainment, connection and fun. What do you think?
  • EMAGAZINE B2B BLOG  |  THURSDAY, MAY 3, 2012
    [Facebook] Best Practices for Facebook Posting
    Timing is everything – The best time to post to your Facebook Timeline in general is between 8 p.m.-7 Find more information on timing your Facebook posts. but check your analytics and experiment to find the time that’s best for your company. What a Difference a Day Makes – In general, stories posted on [.].
  • EMAGAZINE B2B BLOG  |  TUESDAY, JULY 2, 2013
    [Facebook] The Unlikely Pair of B2B and Facebook with Chats
    Recently, Facebook has created new functionality whereby you are able to reply to comments. So, the natural progression would lead us to the conclusion that, like Twitter, Facebook would be a beneficial platform for a Facebook chat. There are strategic benefits to hosing a Facebook chat. Facebook Social Media
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, MARCH 4, 2010
    [Facebook] Will Facebook replace your B2B Marketing email system?
    I want to roll the clock back a few weeks to the announcement of an initiative by Facebook called – Project Titan. Well first that means that Facebook will issue 400 Million email account – which is no small feat. Second those email accounts will be tied to your Facebook profile Vanity URL in my case PaulDunay@facebook.com.
  • MARKETING EDGE  |  FRIDAY, APRIL 22, 2011
    [Facebook] Facebook Sells Your Stuff – Keys to Creating Great Promotions by Home Depot
    Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for. marketing social media Facebook Facebook Commerce Home Depot Internet Retail Retail SalesQuick and to the point.
  • WINDMILL NETWORKING  |  THURSDAY, SEPTEMBER 12, 2013
    [Facebook] 5 Reasons Why Your Facebook Page for Business Needs Help
    'It’s the year 2013 and pretty much every business either has or feels the need to have a Facebook page. According to stats released to shareholders recently there are over 50 million Facebook pages currently!  Facebook Business coca cola engagement Facebook Page Insight Likes Monday Twitter It takes.
  • WRITING ON THE WEB  |  FRIDAY, FEBRUARY 18, 2011
    [Facebook] Connect Your Blog to Facebook Automatically
    Are your blog posts fed automatically into Facebook? The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. So I asked Facebook expert Annalaura Brown to write this guest post. How to Automatically Link Blog Posts to Facebook. Facebook. Share this on Facebook.
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 9, 2013
    [Facebook] The Six Keys to Small Business Social Media Marketing Success on Facebook
    Have you generated 50% of your website traffic from Facebook? Many small businesses spend time on Facebook without realizing what they perceive to be a good return on their investment. After their Beta website launched on March of 2012, they turned their attention toward Facebook advertising. Adopt the Facebook Page Golden Rule.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, OCTOBER 20, 2010
    [Facebook] Facebook’s Like Button adds Life to your Content
    At last count well over 100,000 websites integrate some form of Facebook’s social plugins (including my site!). They’ve integrated the new Like feature with every product on the site so at a quick view, you can see the number of “Facebookers” who Like the item and maybe even cast your own vote. Share this on Facebook. Digg this!
  • SOCIAL MEDIA B2B  |  THURSDAY, OCTOBER 17, 2013
    [Facebook] Two Examples of Stellar B2B Facebook Pages
    'Facebook is a huge topic of interest to B2B marketers, so we wanted to share two examples of stellar B2B Facebook Pages, as a follow-up to How to Build a Great B2B Community on Facebook. Examples of Interaction on Facebook. High level results of Constant Contact’s Facebook initiatives: Over 91,000 Facebook Likes.
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 26, 2012
    [Facebook] Social Media Writing: How to Write for Engagement on Facebook
    Now it’s Facebook’s turn to come under the microscope. With a longer character length, photo sharing capabilities and more, Facebook offers a lot of opportunities for brands to reach out and connect with their audience members. Since Facebook is a visual medium, large blocks of text just aren’t as appealing as short, snappy statements.
  • EMAGAZINE B2B BLOG  |  TUESDAY, JANUARY 22, 2013
    [Facebook] What Does Facebook’s Graph Search Mean to B2B Companies?
    On January 15th, Facebook announced it’s new “social graph search” functionality to the masses. However, accordingly the Business Insider , “When Facebook’s Graph Search doesn’t come up with anything, it defaults to a search from Google’s main search competitor, Microsoft’s Bing.
  • CROSS-CHANNEL CONVERSATION  |  THURSDAY, MAY 9, 2013
    [Facebook] 5 Ways to Measure Facebook Marketing ROI
    '[Posted by Mickael Bentz, Product Marketing Manager, Neolane] There was a time when marketing on Facebook was virtually free.  These Facebook marketing methods did not generate much value but because they were so inexpensive, it was worth seizing the opportunity. Facebook [.]. SEO & Social Media Mickael Bentz Posts
  • SOCIAL MEDIA B2B  |  MONDAY, MARCH 21, 2011
    [Facebook] B2B Social Media Example: Dell on Facebook
    At the recent South by Southwest Interactive conference I had the opportunity to talk with Laura Thomas of Dell about Facebook for B2B companies. We talked about: Dell’s B2B Facebook Initiatives including Dell for Business and Social Media for Business Pages. Advice for B2B companies getting started on Facebook.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, NOVEMBER 2, 2011
    [Facebook] Use Facebook Data to Unlock Consumer Affinity
    When I started this blog back in 2006 Facebook was just getting going but nobody  had a clue on when it came to the volumes of valuable data that they would ultimately produce. Today we are talking about almost 1 billion posts on Facebook per day, the same happens on Twitter every 4 days.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JUNE 1, 2011
    [Facebook] 10 New Facebook Features Your Brand Needs To Know
    by Jesse Noyes | Tweet this If your company uses Facebook to drive online engagement, then you’ve likely noticed the flurry of enhancements the social media giant has made in recent months. Facebook is among the most transformative communications companies of our time. Using Facebook as your company. Facebook Credits.
  • SOCIAL MEDIA B2B  |  THURSDAY, MARCH 1, 2012
    [Facebook] 5 Ways B2B Companies Can Use Facebook Timeline
    Facebook rolled out its new timeline for B2B Business Pages, so these Pages now have a similar look to personal profiles where content is organized and viewable by date. B2B companies who want to succeed on Facebook must now develop and share content that doesn’t just provide value, but that catches peoples’ eyes. Sort of.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 28, 2014
    [Facebook] Reading between the lines of the latest Facebook usage data
    Despite recent growth by Pinterest and Instagram, Facebook remains the dominant social networking. While all of the major sites experienced growth, Facebook’s 71% user rate among online adults represents a significant increase from the 67% of just a year ago. We already know Facebook made a run at Twitter and Snapchat.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 7, 2012
    [Facebook] Andy Warhol on social media
    Here is his introduction to Facebook, after being asleep for nearly 25 years …. That thing in front of you is an iPad and with that you can instantly connect with people from all over the world through Facebook. But this Facebook looks stupid. Me: Facebook. And how does Facebook stay in business? Me: Not always.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JULY 20, 2011
    [Facebook] How much is that Facebook Fan worth anyway?
    Vitrue a social media marketing platform determined that the average value of a Facebook ‘fan’ is about $3.60 of Fans ever return to a Fan page and in some cases it’s more like.02% (hat tip to BrandGlue ) So people on Facebook who “like” your Fan page basically never go back to it. So then the math goes $300,000 month, which is $3.6M
  • ENGAGE  |  WEDNESDAY, APRIL 18, 2012
    [Facebook] So, You’re on Facebook. So What?
    T here was a time not long ago when the term “social media strategy” amounted to setting up a Facebook account and enthusiastically asking customers to “Like” your product. I know a three-year-old Malti-Poo named Lucky with his own Facebook page (I’m not even kidding). Simply being on Twitter or Facebook or even Pinterest won’t do.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 28, 2010
    [Facebook] Why Facebook is more important than your house
    “What’s going to be the next Facebook?&#. Facebook going to be entrenched as the king of social networking sites because the cost of switching to something else — for most people — will be too high. . The psychology of Facebook. Why won’t there be a “next&# Facebook? Agree?
  • CONTENT MARKETING TODAY  |  MONDAY, JANUARY 17, 2011
    [Facebook] How a Tiny Grocer Outflanks Kroger on Facebook
    The right niche and the right approach enable a two-person company to outshine a retailing giant on Facebook. In particular, their use of live events and of Facebook demonstrates how small can be beautiful when it comes to 21st-century marketing. Best of all, on Facebook they can battle local giant Kroger toe-to-toe.
  • BIZNOLOGY  |  THURSDAY, OCTOBER 11, 2012
    [Facebook] Social Business: Facebook for the Enterprise?
    As Facebook surpassed the 1 billion users’ mark last week, but still had disappointing results in the stock market , the debate is inevitable: is Facebook going the way of the dodo – or should I say, MySpace and Orkut – or is it going to keep growing? Internet Marketing Facebook Social networking service
  • MODERN B2B MARKETING  |  TUESDAY, AUGUST 11, 2009
    [Facebook] New Facebook Search- Benefits for Marketers
    There has been lots of chatter on social networks today about Facebook buying FriendFeed and enabling search on profiles and walls- and how this new functionality might compete with Twitter.  Being able to search in Facebook helps me as a Marketer in the following ways: I can see what others in my network are saying about my company.
  • DIGITAL BODY LANGUAGE  |  TUESDAY, JUNE 15, 2010
    [Facebook] LinkedIn as Facebook for the Business World
    (note, this post was cross-posted on It's All About Revenue last week) I've long been a bit skeptical about the use of Facebook for sharing business content. I'm currently running an experiment to see if B2B content is "likeable" on Facebook , and while I have not compiled the data yet, the answers are looking bleak.
  • B2B LEAD GENERATION BLOG  |  MONDAY, JUNE 3, 2013
    [Facebook] Social Media: How Motorola Solutions uses Facebook to generate more engagement
    'Tweet If you think Facebook is no place for B2B marketers, think again. Facebook was one of the first places we started engaging on social media,” Belinda Hudmon, Senior Director, Global Digital Strategy and Operations, Motorola Solutions, said. Firefighters, policeman and other public-safety personnel were engaging on Facebook.
  • B2B MARKETING TRACTION  |  FRIDAY, MARCH 1, 2013
    [Facebook] Is Monetization Killing Facebook?
    Usage of Facebook on desktops has declined in recent months. think it’s due to Facebook’s heavy emphasis on monetizing the social platform for advertising. Add to that Facebook’s many changes to privacy settings so that we users have to learn and re-learn as they change. Did monetization kill Facebook?
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 16, 2012
    [Facebook] 6 Questions to Ask Yourself Before Launching your Facebook Contest
    Whether you’re planning to launch a straight forward contest like a sweepstake, caption contest or a Facebook photo contest, you’ll need to have a strategy placed before you launch your contest. Here are some questions that you should ask yourself before launching your Facebook contest. How should I promote my Facebook contest? .
  • DIANNA HUFF - B2B MARCOM  |  SUNDAY, MARCH 27, 2011
    [Facebook] Three Things Cap’n Crunch Taught Me About Facebook Engagement
    I’m still learning how to use Facebook Pages for B2B and still feel somewhat uncomfortable doing so. This doesn’t mean I’m not up for learning new things, especially since, as one of my clients pointed out, the Facebook “Like&# button has changed the world as we know it. Tweet I admit it. However! Have some fun!
  • HUBSPOT  |  MONDAY, SEPTEMBER 16, 2013
    [Facebook] How to Change the Thumbnail Images for Your Facebook Page Tabs [Quick Tip]
    'Remember back when Facebook introduced the new Timeline design for Facebook Pages in February 2012, and we all scrambled to modify our business pages to mesh with the new design? Those Apps were the successor of what you might remember as tabs on your Facebook Page -- although many of us still fondly refer to them that way.
  • MI6 MARKETING AGENCY  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Facebook] Facebook: Do Marketers “Get it”?
    Marketers Not in Sync with Facebook Consumers? This chart featured in an eMarketer article: Facebook Dominant Social Network for SMBs exposes a disconnect between Facebook users/consumers and marketers. Yet, only 16% of consumers say they’ve interacted with a brand on Facebook. If you “Like” brands on Facebook why?
  • ENGAGE  |  MONDAY, AUGUST 13, 2012
    [Facebook] Express Yourself: 6 Ways to Get Creative with Facebook Cover Photos
    What does this have to do with Facebook? According to this study by EyeTrack Shop , visitors spend more time focusing on the cover photo than anything else on a Facebook page. This is perhaps one good thing about the changes that Facebook made a few months back. These cover photos set the tone for your entire Facebook page.
  • CHRIS KOCH  |  FRIDAY, AUGUST 5, 2011
    [Facebook] 4 Reasons Why Facebook Stinks for B2B Marketing
    The marketer in charge of the company’s social media effort gave me a clear edict: “Look, I don’t want you focusing on Facebook, okay? Seemed a bit harsh, but I had to admit that I had been harboring my own doubts about the value of Facebook for B2B for a long time. m not saying that B2B companies shouldn’t be on Facebook.
  • WINDMILL NETWORKING  |  WEDNESDAY, FEBRUARY 15, 2012
    [Facebook] 5 Free Tools to Research Demographics for Your Facebook Ads (with Infographic)
    Currently, Facebook is the fastest growing social networking site in the world with over 800 million users and growing. Moreover, you would also be able to find your ideal target customer in Facebook if you know how to find them. Facebook Ads is a great opportunity for business and this just requires you to pay for as low as $1 a day.
  • SOCIAL MEDIA B2B  |  MONDAY, OCTOBER 14, 2013
    [Facebook] How to Build a Great B2B Community on Facebook
    Even though Facebook is the largest social network by far (and one of the most trafficked websites overall), B2B marketers remain skeptical of Facebook’s viability for marketing impact. 51% more likely to make a purchase after they “liked” a brand on Facebook. Keys to effective B2B Facebook page development: Paying Attention.
  • CROSS-CHANNEL CONVERSATION  |  MONDAY, JUNE 24, 2013
    [Facebook] Analyzing Facebook Apps of 150 Leading Brands [Infographic]
    '[Posted by Mickael Bentz, Product Marketing Manager, Neolane] Facebook page tab apps have become a key component of brands’ social media marketing strategies.  While many are accessible to all users, others require a “social opt-in,” which requires certain Facebook profile information in exchange for access to the app.
  • B2B MARKETING TRACTION  |  MONDAY, APRIL 15, 2013
    [Facebook] Your Facebook Company Page: How to Show Posts by Others
    'If you’re puzzling over why you no longer see posts by others directly on your Facebook company page, puzzle no more. Facebook simply made yet another change that affects the way we manage pages. Just remember, when it comes to Facebook, repeat after me, “ Change is good. Facebook b2b social media
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, FEBRUARY 20, 2014
    [Facebook] The economics of social media and why the Facebook-WhatsApp deal makes sense
    'There is a lot of head-scratching going on today as people try to make sense of why Facebook would pay $16 billion for a company with 32 employees and little to no profitability. Christopher Penn wrote a smart piece about the Facebook’s need for user growth and I think he is correct but that is only part of the answer. The data.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, FEBRUARY 12, 2011
    [Facebook] How will you be remembered on Facebook?
    Go look him up on Facebook.&#. Facebook is going to address a big inter-generational question that very few of us have ever been able to answer for our kids. Facebook is a new vehicle that will soon be able to answer a much more interesting question. You’re already recording family history on Facebook. Never.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 3, 2010
    [Facebook] Facebook’s fatal flaw
    recently wrote a post stating that Facebook is not likely to be open to strong competition any time soon because the emotional switching costs for consumers are so high. Unfortunately I witnessed this prediction come true when my Facebook account was hacked just hours after I ran this post.  Corruption on social web facebook futurist
  • SOCIAL MEDIA B2B  |  FRIDAY, MARCH 30, 2012
    [Facebook] 10 of the Best B2B Facebook Timeline Cover Photos
    Hope you didn’t oversleep this morning, because if you manage a Facebook Business or Brand Page for your B2B company today is the day that the timeline goes live, whether you are ready or not. One month ago, Facebook announced the Page changes , and you had the whole month to get your Page in line. Product Images. Volvo Trucks.
  • PWB MARKETING BLOG  |  MONDAY, AUGUST 22, 2011
    [Facebook] Top Ten Reasons You Know You’re a Social Media Expert [Humor]
    So we thought we’d compile the top ten reasons you know you’re a social media expert: You have more than 6 social profiles – Linkedin, Facebook, Twitter, YouTube, Google+, Flickr, FourSquare. You’ve checked-in to a business via Foursquare, Facebook, and Google+. You are the administrator to more than three Facebook Pages.
  • B2BBLOGGERS  |  MONDAY, SEPTEMBER 24, 2012
    [Facebook] Five Tactics To Create A Winning B2B Facebook Contest
    Facebook contests are a great way for a B2B company to boost fan engagement, get new leads, and gather market feedback. If done well, contests on Facebook can also be a lot of fun for your entrants. iPads are probably the most sought after prize in the Facebook contest universe. Stay within Facebook’s promotion guidelines.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, FEBRUARY 29, 2012
    [Facebook] How the Facebook Timeline Makes Branding Feel More Human
    Facebook rolled out the Timeline for pages. So what does it mean for your brand’s Facebook page? Additionally, Facebook now gives brands the ability to keep random people from posting your timeline and to hide or delete negative or trolling comments. by Jesse Noyes | Tweet this You knew it was coming and today it arrived.
  • VERTICAL RESPONSE  |  TUESDAY, JANUARY 21, 2014
    [Facebook] 7 Key Steps to Facebook Growth
    'If your social media plan includes the goal of reaching more people with content marketing, maximizing your Facebook presence can be a good tactic. After all, your potential customers are likely already on Facebook, and those who ‘like’ your Facebook business page are more likely to see the content you post on there.
  • HUBSPOT  |  FRIDAY, MARCH 18, 2011
    [Facebook] 7 Awesome B2B Facebook Pages
    A little while ago I wrote a post about 20 great Facebook Fan Pages. Like the general idea of Inbound Marketing can be applied to both B2C and B2B companies, so too can the Facebook marketing techniques portrayed in the previous examples. Free Download: Facebook Marketing Guide. Engage Your Audience. Create a Conversation.
  • EMAGAZINE B2B BLOG  |  TUESDAY, JULY 2, 2013
    [Facebook] The Unlike Pair of B2B and Facebook with Chats
    Recently, Facebook has created new functionality whereby you are able to reply to comments. So, the natural progression would lead us to the conclusion that, like Twitter, Facebook would be a beneficial platform for a Facebook chat. There are strategic benefits to hosing a Facebook chat. Facebook Social Media
  • VERTICAL RESPONSE  |  TUESDAY, NOVEMBER 12, 2013
    [Facebook] How to Compel & Not Repel Customers on Facebook [Infographic]
    'How do you get more Facebook Likes? What are major Facebook no-nos you should seriously avoid? Ask no longer because we’ve put together an infographic addressing what you should or shouldn’t do as a business on Facebook. How do you garner more engagement? © 2013, VR Marketing Blog. All rights reserved.
  • WRITING ON THE WEB  |  TUESDAY, AUGUST 16, 2011
    [Facebook] Say NO to Auto-Feeds: Your Blog & Facebook, Social Sites
    Your Blog & Facebook, Social Sites" alt=" Say NO to Auto Feeds: Your Blog & Facebook, Social Sites" />. Many people who think they don’t have time for social media use applications that automatically feed their blogs into Facebook, Twitter and LinkedIn. Connect Your Blog to Facebook Automatically. Keep it fresh.
  • NUSPARK  |  FRIDAY, SEPTEMBER 10, 2010
    [Facebook] Facebook Can Work for B2B
    How to Make Facebook Work for B-2-B. Some B-2-B companies wonder if Facebook is really a good vehicle for marketing to other businesses. However, there are several good examples of Facebook strategies employed by B-2-B companies to engage customers that are worth noting.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, FEBRUARY 23, 2011
    [Facebook] Facebook gave us the last piece of the Earned Media puzzle
    A small relatively un-noticed posting on the Facebook blog gave marketers who use social media one of the greatest gifts I have seen in marketing in quite a while. Improving Facebook Page Insights. by Facebook Pages on Tuesday, November 23, 2010 at 7:48pm. Will Facebook replace your B2B Marketing email system?
  • ENGAGE  |  TUESDAY, SEPTEMBER 20, 2011
    [Facebook] 4 Reasons Your Facebook Fan Stopped Liking You
    ” It’s hard not to get excited when someone likes our organizations page on Facebook, especially early on. Probably because we committed one of these four Facebook marketing sins: 1. They liked you on Facebook so they could get access to your whitepaper? “Y ou  like me , you  really like me !”
  • SAZBEAN  |  WEDNESDAY, OCTOBER 6, 2010
    [Facebook] 5 Tips for Protecting Your Privacy on Facebook
    Everyone is on Facebook — so is everyone’s business (and mother and aunts, etc.) Connecting with your business network on Facebook is nice, but not everyone wants to mix personal and professional. Facebook Ads. Under Accounts in the upper right, click on Account Settings, then on the Facebook Ads tab.
  • DIGITAL VOICES  |  MONDAY, APRIL 30, 2012
    [Facebook] Social Media Buttons For Facebook - Driving Social Engagement Series
    Today, we will focus on Facebook. First, let's quickly identify the differences between a sharing button/link and a follow button, and then view some Facebook facts. Tale of the Tape: Facebook. Interesting Fact: The average media site integrated with Facebook in 2011 received a 300% increase in referral traffic.
  • BIZNOLOGY  |  FRIDAY, JANUARY 25, 2013
    [Facebook] Will Facebook users give Graph Search time to evolve?
    Facebook has recently announced its new Graph Search product. it raises many questions about just how patient Facebook and its account holders are going to be around this new idea. Now, and I need you to be really honest here, what percentage of the people who use Facebook have any idea how things on the Internet work? Really?
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JUNE 20, 2013
    [Facebook] 3 Facebook Rollouts Every Marketer Should Know About
    'by Amanda Batista | Tweet this Facebook has introduced a number of offerings geared toward helping marketers proactively engage and promote virality. In recent weeks Facebook has rolled out changes that reflect the marketer’s need for more results-driven metrics, according to the Facebook Studio blog.
  • WEBBIQUITY  |  WEDNESDAY, JULY 18, 2012
    [Facebook] What Could Kill Google and Facebook
    potential Google killer , Facebook killer or even Twitter killer may not do it with superior technology, but simply with a better user experience. Facebook. Granted, even with its never-ending UI changes, Facebook is easy enough to use even for technophobic grandmas. You can’t even find anyone working in the place. Twice.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, APRIL 4, 2011
    [Facebook] Five Mega-trends: How Social Media is Transforming Government
    A Facebook site for US government agencies. Expectations are that the techno-savvy young Nigerians will monitor the 2011 elections civic journalism-style via their accounts on YouTube, Facebook, Twitter and blog sites. The debate is took place last week on the Presidency’s Facebook page. Let’s see if you agree. Government.
  • CEEKUE  |  SUNDAY, AUGUST 15, 2010
    [Facebook] Sunday Cartoon – Facebook
    Share this on Facebook Share this on LinkedIn Digg this! Tags: Sunday Cartoon facebook sunday cartoon Stumble upon something good? Share it on StumbleUpon Promote this on Orkut Share this on Reddit Share this on [.].
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 27, 2011
    [Facebook] The anti-prediction of 2012 social media predictions
    Google+ will not be the Facebook killer. The switching costs are too high among Facebook’s core audience. think Google+ is important and it will survive but it will not upend Facebook. Scoble had declared that Quora would replace blogging and was more useful and elegant than Facebook and Twitter. Probably you too?
  • PWB MARKETING BLOG  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook] Three Stats Prove B2B Social Media Set To Explode [Charts]
    Or if Facebook were a country, it’d be the 3 rd largest in the world? B2B Social Media Blogging Facebook MediaSocial media has reached prime time. Did you know more searches are done on YouTube than Yahoo? Consumers are interacting with each other and with companies on social media. Social media isn’t just for B2C marketers.
  • EMAGAZINE B2B BLOG  |  THURSDAY, JUNE 28, 2012
    [Facebook] Facebook Advertising – Tips for Success
    Many B2B marketers are seeing the value of Facebook advertising to attract new visitors to their brand. Here are several tips to a successful Facebook ad campaign. Link your ads to your Facebook page [.]. Facebook Social Media
  • HUBSPOT  |  THURSDAY, JUNE 24, 2010
    [Facebook] The Ultimate List: 100+ Facebook Statistics [Infographics]
    With more than 500 million users Facebook has become the dominant player in the social networking industry. As marekters and business owners it is important to understand how potential customers are using Facebook in order to determine the best methods of communicating with them to build trust and facilitate customer aquisition.
  • DIGITAL B2B MARKETING  |  TUESDAY, DECEMBER 17, 2013
    [Facebook] Invisible Brand Marketing Is Not Just a Facebook Problem!
    'Stop grumbling about Facebook’s latest blow to marketers. Others have finally jumped on the social media bandwagon, adding their own voice to the marketing cacophony of Facebook. Of course your posts aren’t reaching as many people on Facebook! Yes, Facebook is a public company and they need to increase revenue.
  • PR MEETS MARKETING  |  FRIDAY, JULY 9, 2010
    [Facebook] Email and Event Marketing on Facebook Doesn’t Work
    Recently, I’ve started receiving notifications about these events, not through my email, but through Facebook. Three Things to Consider Before Hitting Send on Facebook. If you’re seeking to migrate your email list to Facebook, then be transparent about what you’re doing. At least I thought I did. Conclusions.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook] The Ultimate Facebook Marketing Cheat Sheet
    Facebook's social network domination may frequently get challenged by emerging social media platforms like Google+, but the facts remain. In fact, 41% of B2B companies and 62% of B2C companies using Facebook have acquired a customer from it. 30 Tips and Tricks for Mastering Facebook Marketing. Setting up a Page is simple. Bonus!
  • SOCIAL MEDIA B2B  |  TUESDAY, APRIL 10, 2012
    [Facebook] What Facebook’s Purchase of Instagram Means to B2B Marketers
    Yesterday Facebook bought photo-sharing site Instagram for $1 billion, but you already know that as a B2B social media marketer. This acquisition is another huge signal that Facebook likes visual content and wants to reduce the friction around posting it. Use Instagram, but Upload Photos to Facebook Natively.
  • DIANNA HUFF - B2B MARCOM  |  THURSDAY, OCTOBER 27, 2011
    [Facebook] Facebook for B2B: Your Business Page has a News Feed, too
    Tweet With all of the changes going down on Facebook, it can be tough to keep up. Click on “Use Facebook as [your Page]” on the right. Facebook shows five at any given time; you can change this by editing your Page. B2B Social Media Facebook B2B Tips Facebook for B2B Facebook Pages Facebook Pages News Feed
  • HUBSPOT  |  TUESDAY, MAY 31, 2011
    [Facebook] 12 Essential Facebook Stats [Data]
    It's no secret that Facebook has a massive and highly engaged audience—but just how big, how active, and how valuable for small businesses and B2B companies is a much-debated subject. Should my B2B company have a Facebook page?". My customers and prospects don't use Facebook.". Free eBook: 2011 Facebook Marketing Guide.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Facebook] Why 2,000 Facebook Likes Won’t Save Your Job!
    But as a Social media marketer, we believe in the power of a world where consumers are more connected to friends and brands, but when it comes to convincing the C-suite how and why, oftentimes they find themselves pointing to indeterminate measures of success such as Facebook Likes. Victoria Harres, PR Newswire. Does that sound like your job?
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 28, 2014
    [Facebook] How to Effectively Use Facebook Ads + Email
    'On the last day of Social Media Marketing World , Facebook continues to be one of the most popular trending topics of discussion. With plummeting organic reach , continuous algorithm changes and the necessary realization that you have to “pay to play,” Facebook is on everyone’s brain. But we need a mindset shift.
  • HUBSPOT  |  TUESDAY, APRIL 23, 2013
    [Facebook] Demystifying How Facebook's EdgeRank Algorithm Works [INFOGRAPHIC]
    But as a marketer, it behooves you to get a handle on how it works, since comScore reports that 40% of the time spent on Facebook is in the News Feed -- and only 12% is spent on profile and brand pages. Check it out below for a simple explanation of how EdgeRank impacts the content you post to your Facebook Page. 'Aaah.
  • ENGAGE  |  THURSDAY, APRIL 7, 2011
    [Facebook] 5 Things Brands Want from Facebook Fans Besides Money
    Though your CFO might get nauseous at the notion of outcomes she can’t put in the bank, there’s a ton of value to be derived from Facebook fans that doesn’t make the cash register ca-ching. Recent survey results from Millward Brown and Dynamic Logic unearthed the top 7 reasons organizations want someone to like them (on Facebook, that is).
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JANUARY 23, 2013
    [Facebook] Don’t Blame Facebook: 10 Reasons Low Conversion Rates Are YOUR Fault
    Posted in Advertising Applications Branding Content Marketing Customer Experience Facebook Inbound Marketing Listening Personalization Social Media. So, you’re one of the seemingly millions of brands out there using Facebook to lure people over to your website. Hint: zero of them are Facebook’s fault.).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JUNE 16, 2011
    [Facebook] Research shows Facebook emotional boost is like marriage
    Among the many interesting findings, Pew reports that the social relationship “boost&# received by Facebook users is equivalent to about half the total support that the average American receives as a result of being married. N early 60% of Twitter users, 39% of Facebook users, and 36% of LinkedIn users joined within the past year.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, NOVEMBER 9, 2011
    [Facebook] 6 Ways That Facebook is Better Than LinkedIn for B2B Marketing
    We often get the question about investment in LinkedIn vs. Facebook. The only problem is that it’s not as good as Facebook for B2B marketing. After all, we know Facebook is for posting pictures of the kids’ soccer games, for saying happy birthday, for following consumer products, for keeping in touch with your friends.
  • DELICIOUS B2BMARKETING  |  THURSDAY, DECEMBER 23, 2010
    [Facebook] 4 Tips for B2B Marketing on Facebook
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! couple of months ago, we talked about ways to engage your fan base on Facebook. link].
  • MARKETING ACTION  |  MONDAY, APRIL 1, 2013
    [Facebook] 7 Ways to Use Facebook to Display Brand Personality
    If you’re using Facebook to heavily advertise your products using corporate-speak, the approach probably isn’t doing your brand any favors. As companies figure out how to use Facebook for business, it’s increasingly clear that it’s not the right place or time for a hard sell. Let your fans finish your posts. Ask your fans to engage.
  • VERTICAL RESPONSE  |  THURSDAY, FEBRUARY 6, 2014
    [Facebook] Facebook or Twitter – Which is Better for Your Small Business?
    So what about the top social media networks, Facebook and Twitter? In the Facebook camp, take a look at businesses such as Talking Finger , Earthegy and Chocolate for Breakfast  for inspiration. For our purposes, let’s start by looking at a head-to-head comparison of these two social media network powerhouses: Facebook. Twitter.
  • DIANNA HUFF - B2B MARCOM  |  FRIDAY, NOVEMBER 1, 2013
    [Facebook] Facebook is an Ad Platform, Not a Social Media Platform
    'Earlier this week, Forrester issued an open letter to Facebook CEO Mark Zuckerberg that dissed the social network for “failing” marketers. According to its research, Facebook came in dead last in terms of how satisfied marketers are with it and other marketing channels. It’s why Facebook is so addictive.).
  • HUBSPOT  |  FRIDAY, MARCH 4, 2011
    [Facebook] 20 Examples of Great Facebook Pages
    of respondents to an eMarketer survey felt that Facebook had a significant ROI, this number is growing. One great way to do this is through a Facebook Page. Creating a Facebook Page is easy, but before you do, take a look 20 companies I've compiled that have gotten a head start and find out how they are doing it right! Skittles.
  • BLOG MY CALLS  |  MONDAY, SEPTEMBER 17, 2012
    [Facebook] Facebook and SEO
    He said this: "It is clear that Facebook Shares are the single highest correlated metric with higher Google Rankings.". Turns out that Facebook Shares and the Sum of all Facebook Activities (Shares, Likes and Comments) are the most significant social media-based SEO factors. 2) Companies have to focus on Facebook again.
  • VIEWPOINT  |  MONDAY, SEPTEMBER 26, 2011
    [Facebook] Five Ways B2B Marketers Can Get the Most from Facebook
    lot of B2B marketers have chosen not to get on board the Facebook train for fear that Facebook's freewheeling culture clashes with their serious business. There’s a lot of gold to mine on Facebook, however, if you know your objectives and how the community works. LinkedIn is nine-to-five and Facebook is after-hours.
  • DIGITAL BODY LANGUAGE  |  FRIDAY, JULY 30, 2010
    [Facebook] The Results: Is B2B Content "Likeable"
    A few months back, with Facebook’s announcement of a “Like” button for the web, I decided to run a quick, highly unscientific experiment to see if B2B content was “likeable”. Facebook, however, is lucky to get one or two likes or shares per post. Tags: Facebook Twitter B2B Marketing
  • WINDMILL NETWORKING  |  FRIDAY, MAY 11, 2012
    [Facebook] Are YOU the Weakest Link? Two Things to Do TODAY to Keep Control of Your Facebook Page.
    When it comes to social media presences for companies, Facebook is still the king. Even though upstart Pinterest is clearly giving Facebook a run for its money , the Facebook page is still the anchor for most companies’ social media strategy. There is nothing that an admin can’t do on a system and that applies to Facebook pages.
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