• KEO MARKETING  |  WEDNESDAY, MAY 27, 2015
    [Facebook] KEO Marketing Captures Top Honor for Search Engine Marketing in Business MARKETING Association 2015 B2 Awards
    Please join the conversation online at LinkedIn , Facebook , & Twitter ,  using hashtag #B2Awards. Full Service B2B marketing agency wins for dramatically increasing lead generation while decreasing cost per lead for global talent management solutions company. PHOENIX, Ariz., About KEO Marketing. Awards | KEO Marketing KEO News
  • WINDMILL NETWORKING  |  TUESDAY, MAY 26, 2015
    [Facebook] 5 Successful Marketing Automation Best Practices
    Twitter | Facebook | Google+ | LinkedIn |. I had the privilege of moderating the Marketing Automation panel at Social Tools Summit 2015 in Boston. The panel consisted of vendors and experienced professionals in the marketing automation space. Here is a complete list of the speakers. Initially we identified some […]. Author information.
  • HUBSPOT  |  TUESDAY, MAY 26, 2015
    [Facebook] Your Guide to Starting a Successful Inbound Marketing Career [Free Kit]
    Jobvite found that 69% of all HR recruiters expect hiring to become more competitive in 2015, especially regarding social recruiting on LinkedIn and Facebook. "Find a job," they said. It'll be easy," they said. Ahh, if only. For most of us, though, finding a job is pretty darn difficult -- especially one we're passionate about. and much more!
  • BIZNOLOGY  |  TUESDAY, MAY 26, 2015
    [Facebook] Don’t make it so difficult to get directly in touch with you
    As a direct result of both pastimes, I visit a lot of corporate and personal websites, explore an infinity of LinedIn profiles, and pick through thousands of Twitter, Facebook , and even Google + profiles. What I’m On About. Half of what I do on a daily basis is influencer outreach. The other half is sales. ” One of My Analogies.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 25, 2015
    [Facebook] CEOs are finally embracing social. What does it mean to you?
    Sometimes the route to social media nirvana does not go through Facebook. Sometimes the route to social media nirvana does not go through Facebook. There was a great Harvard Business Review article recently on CEOs and social media. It’s become more important to transparently tell the company’s story and join the conversation.
  • MI6 MARKETING AGENCY  |  SATURDAY, MAY 23, 2015
    [Facebook] My top 3 tweets #1
    Can’t you see Draper pitching Twitter? [ #Infographic ] How Don Draper would pitch @Twitter , @Skype , @Facebook , @YouTube.  Welcome to my top five tweets for the week of May 18, 2015. Each week I pick my top 3 tweets and package them into a blog post. Those that know me would agree that I love to try stuff out and experiment.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, MAY 22, 2015
    [Facebook] Improving ROI with Marketing Optimization
    of user-generated content on platforms such as Facebook and YouTube. • New contact channels add complexity and dissonance. What if we contact these customers through our Facebook page rather than an email blast that drives them to our website? More Efficiency, Better Targeting, Higher Volume = Not Enough. Optimization Workflow. Market.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, MAY 22, 2015
    [Facebook] Start engaging from the first click in the Customer Journey
    Guiding the Customer Journey Gain Brand Advantage from the Very First Click Hans Willems, GX Software © 2012 GX Software. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. information contained herein has been obtained from sources believed to be reliable. general way.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, MAY 22, 2015
    [Facebook] Closing the Loop on Social Leads
    With more than 750 million global users on Facebook and 460,000 new Twitter accounts added each day, your current and potential customers are very likely using social media. What’s more: Tweets and Facebook posts are indexed by search engines like Google. Facebook Page are even better. your Facebook Page? So, as social.
  • THIRD AND TWO B2B WHITE PAPERS  |  FRIDAY, MAY 22, 2015
    [Facebook] Smart B2B Advertisers are Focusing on Immediate, Linear Approaches
    that hype matches reality when a Facebook. Legendary Ad Executive David. Ogilvy: 'Costs tens of millions to. promote a brand' Smarter medium-sized advertisers concerned. with sales lead demand / revenue over brand. awareness IBM, Oracle, General Dynamics—they publish. white papers downloadable via high end web. acquisition. association.
  • REVRESPONSE B2B WHITE PAPERS  |  FRIDAY, MAY 22, 2015
    [Facebook] The Rules of Engagement on Facebook
    Learn the 5 Facebook Principles
  • REVRESPONSE B2B WHITE PAPERS  |  FRIDAY, MAY 22, 2015
    [Facebook] How the New Facebook News Feed Changes Your Content Strategy
    On March 7, 2013, Facebook announced the biggest change to News Feed in its seven-year history. Naturally, Facebook took this information and translated it into a new, visual-focused, News Feed design In his opening, CEO Mark Zuckerberg shared how almost 50% of News Feed content today is photos and visual content.
  • REVRESPONSE B2B WHITE PAPERS  |  FRIDAY, MAY 22, 2015
    [Facebook] 20 Marketing Trends & Predictions for 2013 & Beyond
    We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook's 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube In 2012, the world of marketing underwent major changes.
  • REVRESPONSE B2B WHITE PAPERS  |  FRIDAY, MAY 22, 2015
    [Facebook] How to Use Facebook for Mobile Marketing
    Over 500 million people use Facebook on a mobile device. See how you can combine you efforts on Facebook with mobile marketing to generate more leads and customers
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, MAY 22, 2015
    [Facebook] The new Myspace? Which social channels are here to stay
    Facebook is struggling to attract younger users, according to a study from eMarketer. The number of young adults using Facebook is likely to decline over the next three years , with ‘almost’ no new UK users aged 12 to 24 joining the platform. So will Facebook become the new Myspace? Adult users. Social business.
  • BIZNOLOGY  |  FRIDAY, MAY 22, 2015
    [Facebook] 7 ways to use bloggers in your content marketing strategy
    Have them post. A lot of bloggers see most of their engagement as far as commenting on their Facebook fan pages. Pay for them to post about your product or to share your website or Facebook page. Content Marketing Internet Marketing Search Marketing Social Media Marketing blogging Content marketing Facebook influencers pinterest
  • WINDMILL NETWORKING  |  FRIDAY, MAY 22, 2015
    [Facebook] Using reddit for Hiring Talented Employees
    Twitter | Facebook | LinkedIn |. You may have heard about reddit at least once in your life. During the 2012 presidential campaign Barack Obama used it to answer questions from any and everyone. This was just 1 way that the Obama campaign reached out on social media. Now that you remember what reddit is let’s go a little deeper.
  • MODERN B2B MARKETING  |  FRIDAY, MAY 22, 2015
    [Facebook] Referral Marketing: Catapulting SaaS Businesses to the Next Level
    Though most SaaS companies depend on referral links or email as the primary source of ‘referring’, many others have been successful in gaining mileage through referrals made by existing users on social media platforms like Facebook and Twitter. Author: Laxman Papineni When was the first time you hopped on an Uber? Tying It All Together.
  • HUBSPOT  |  THURSDAY, MAY 21, 2015
    [Facebook] The Democratization of Ecommerce Through SaaS (and the Importance of Uptime)
    Now, it is equally affordable to own your own site, to utilize powerful branding and marketing to increase your revenue and brand awareness, to become one of those two million small businesses advertising on Facebook, and then to become one of those once-startup brands seriously disrupting the retail industry. It’s uptime. Ecommerce
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, MAY 21, 2015
    [Facebook] 5 Ways to Reactivate Lost Leads Using Marketing Automation
    At 4pm, having completed the work that was due, Jessica quickly checks Facebook. In her timeline is a Facebook Ad from your company encouraging her to schedule a call. When a lead expires, what do you do? Most companies move on to the next lead, forgetting about these leads entirely. There are two kinds of lost leads.
  • WINDMILL NETWORKING  |  THURSDAY, MAY 21, 2015
    [Facebook] Social Media Influence Marketing: Why Include Blogs
    Twitter | Facebook | Google+ | LinkedIn |. In 2015, there’s no doubt that brands and agencies must integrate social media influence (SMI) marketing strategies in their development plans, and that blogs should be included in their priorities. Author information. Raymond Morin. Raymond Morin. Social Media Influence
  • B2B MARKETING INSIDER  |  THURSDAY, MAY 21, 2015
    [Facebook] Social Media Lessons From 8 Tech Support Companies
    24/7 Techies – Facebook and Twitter. The Facebook and Twitter pages for Sri Lanka-based company 24/7 Techies started off promising, followed with frequent updates for months, but the most recent post is dated October 2013. ACS Services – Facebook and Twitter. CMIT Solutions for SMBs – Facebook and Twitter. Happy sharing!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MAY 21, 2015
    [Facebook] 33 Inspiring B2B digital marketing case studies
    has four Facebook pages, four Twitter feeds and two LinkedIn accounts. It listens to more than 5000 social mentions a day on Facebook, Twitter, and other social channels. Facebook fans (of which around 15% are customers) and 12,000 Twitter followers, as well as active accounts on Instagram, Tumblr, YouTube and Google+. million.
  • HUBSPOT  |  THURSDAY, MAY 21, 2015
    [Facebook] Don't Worry About Facebook Instant Articles: Here's Why They're Actually a Good Thing
    Last week, Facebook made a big announcement : the release of their new Instant Articles feature. The way people consume information on Facebook is not controlled by businesses with big advertising budgets. They need to ensure readers can find their content in a manner consistent with the way they use Facebook.". Not so fast.
  • WINDMILL NETWORKING  |  WEDNESDAY, MAY 20, 2015
    [Facebook] FAQ on Starting a Profitable Podcast from Scratch
    Twitter | Facebook | LinkedIn | FAQ on Starting a Profitable Podcast from Scratch by Jonah Geil-Neufeld - Maximize Social Business. We get questions regarding podcasting all the time. In this article, we’ve organized many of the questions we frequently received into a concise Q&A. Podcasting
  • CMO ESSENTIALS  |  WEDNESDAY, MAY 20, 2015
    [Facebook] Taking a digital first approach to brand development: 3 key considerations
    Some brands, such as Facebook, are exemplars at this. The extremely popular social media network stepped up its UI game with the release of Facebook Paper –a mobile app released on iOS early last year. How the app lives and moves helps to reinforce the Facebook experience and define the company’s identity.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MAY 20, 2015
    [Facebook] The marketing conference guide for socially awkward people
    Follow-up for introverts As an introvert, when I come back from a conference I want to crawl back into my lonely cave and watch as other attendees swarm Facebook and Twitter with their conference images and selfies. By Mars Dorian, {grow} Contributing Columnist You know what’s more awkward than being a socially awkward person? Just one.
  • KEO MARKETING  |  WEDNESDAY, MAY 20, 2015
    [Facebook] KEO Marketing Wins Business Marketing Association B2 Award for Work in Comprehensive and Mobile Responsive Web Redesign
    Please join the conversation online at LinkedIn ,  Facebook , & Twitter , using hashtag #B2Award. Fully revamped website for Profiles International resulted in increased site traffic, more robust lead generation and higher conversation rates. PHOENIX, Ariz., And conversion rates of those leads grew by 75 percent. About KEO Marketing.
  • BLUE FOCUS MARKETING  |  TUESDAY, MAY 19, 2015
    [Facebook] @MNBurgess Rutgers Executive Ed Interview on Social Brand Strategy #RBSEE #socialmedia
    You can’t treat Twitter like Facebook, YouTube like Periscope. Originally published on Rutgers Executive Education Blog , Tue, May 19, 2015  Blog by:  Mark Burgess. 1. Please tell me how you started out in Social Media? What are the current trends in Social Media Marketing? Please check out @SocialEmployee media buzz! FOR EWORD by David C.
  • B2B MARKETING TRACTION  |  TUESDAY, MAY 19, 2015
    [Facebook] Content Marketing: How This Software Company Achieved More with Less
    They systematically posted multiple tweets for each blog post and one post each on LinkedIn, Google+, and Facebook to get the blog post link in front of followers. A majority of B2B marketers still haven’t adopted content marketing even though there is proof that it works. Those that allocated more got greater results.
  • BIZNOLOGY  |  TUESDAY, MAY 19, 2015
    [Facebook] Search isn’t about search anymore, it’s about social
    Using platforms like Pinterest , Google+, Facebook , Instagram, and other sites, are essential. Facebookers : Everyone in the entire world is on Facebook. Influencer Marketing Search Engine Optimization Social Media Marketing Adam Nash Arizona e-Commerce Facebook GaggleAMP Google instagram linkedin pinterest RSS twitter YouTub
  • WINDMILL NETWORKING  |  TUESDAY, MAY 19, 2015
    [Facebook] Looking for an Instagram Scheduler? Check Out Onlypult
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | Looking for an Instagram Scheduler? This is a sponsored post written by me on behalf of Onlypult. All opinions are 100% mine. Neal provides social media strategy consulting and coaching, having worked with Fortune 500 companies and a Grammy-award winning musician.
  • B2B MARKETING INSIDER  |  TUESDAY, MAY 19, 2015
    [Facebook] Content Marketing Questions — How To Do Marketing With No Budget?
    Please follow me on Twitter , LinkedIn , and  Facebook and  Subscribe here for regular updates. I have done a whole bunch of interviews in the last few weeks on content marketing questions. Here are my best answers to 16 content marketing questions I received from a partner. hope this helps answer one of yours, or your bosses. People do.
  • HUBSPOT  |  TUESDAY, MAY 19, 2015
    [Facebook] Facebook Instant Articles: Bad for Marketers, OK for Publishers, but Great for Facebook
    When Facebook recently launched Instant Articles , the internet and publishing community was buzzing. Publishers were excited -- by hosting their own articles within Facebook but still displaying their own ads, they could generate more traffic and attention from the Facebook community. Smart Move for Facebook. Maybe.
  • WINDMILL NETWORKING  |  TUESDAY, MAY 19, 2015
    [Facebook] 5 Ways to Incorporate Social Media Into Your Next Hotel Event
    Twitter | Facebook | Google+ | LinkedIn | Pinterest |. Last week, a couple hundred marketers converged at The Omni Parker House in Boston, Massachusetts for the inaugural Social Media Tools Summit. Author information. Debbie Miller. Debbie Miller contributes a monthly column on Social Media for the. Hospitality Industry. services. Marketing.
  • MARKETING ACTION  |  TUESDAY, MAY 19, 2015
    [Facebook] Don’t Panic! How to Handle a Social Media Marketing Crisis
    The job of posting to Twitter or Facebook is often given to anyone who has the bandwidth – and sometimes that’s an intern. Social Media Marketing facebook LinkedIn social media social media marketing tweet TwitterSocial media is a great way to rub virtual shoulders with potential and actual customers. Crisis Management.
  • BLUE FOCUS MARKETING  |  MONDAY, MAY 18, 2015
    [Facebook] Empowering employees to be brand ambassadors #amplifyfest #DW24 #DigitalWorkplace
    Imagine an online brand presence that extends far beyond a simple Facebook page or Twitter account and becomes an environment where professionals can collaborate in virtual hangouts, lead webinars and podcasts, and share behind-the-scenes peeks into exciting goings-on within the company. The Important of Establishing Guardrails.
  • WINDMILL NETWORKING  |  MONDAY, MAY 18, 2015
    [Facebook] 5 Tips to Create an Effective Slideshare Call-to-Action
    Twitter | Facebook | Google+ | LinkedIn | Pinterest |. Everything you put online should have some kind of brand-specific purpose. Even if it didn’t when you created it, it damn well better have it by the time you publish. At first glance, that might sound like cynical advice. Author information. Ann Smarty. Ann Smarty. SlideShare
  • ENGAGE  |  MONDAY, MAY 18, 2015
    [Facebook] 6 Ways to Make a Good Impression on Facebook
    Now that I’ve used a poker analogy to sell you on  committing to your paid social strategy  and made the case for  strategically growing your Facebook community , I wouldn’t want to leave you hanging by not explaining how you can turn those likes and followers into something tangible. So, without further ado, let’s get to it! Hone Your Craft.
  • WINDMILL NETWORKING  |  FRIDAY, MAY 15, 2015
    [Facebook] Using Pinterest for Collaboration
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | Using Pinterest for Collaboration by Jeff Sieh - Maximize Social Business. Pinterest isn’t the first tool that many people think of when it comes to collaboration, […] Author information Jeff Sieh Jeff Sieh contributes a monthly column on Pinterest. Pinterest
  • SYNECORE  |  FRIDAY, MAY 15, 2015
    [Facebook] Facebook Uses Mobile Video to Take Over the World
    The world goes mobile; mobile is fast dominated by video; Facebook sees both trends coming and jumps in first; Facebook takes over the world. And With it Facebook. Significantly, neither Facebook nor its hoodie-wearing founder is reticent to point out this fact. Facebook Takes Back its News Feed. Here goes.
  • HUBSPOT  |  THURSDAY, MAY 14, 2015
    [Facebook] Want People to Share Your Visual Content? Avoid These 6 Common Mistakes
    And Facebook posts with images generate an estimated 53% more likes that solely text-based posts. Now, consider the next image from Elite Daily's Facebook Page and take a mental inventory of what draws you in: Elite Daily consistently accompanies its blog posts with striking, high-quality images. Your fans followed you for a reason.
  • B2B MARKETING INSIDER  |  THURSDAY, MAY 14, 2015
    [Facebook] Creativity, Technology, And The Future Of Storytelling
    Check out my presentation here: Please follow me on Twitter , LinkedIn , and  Facebook and  Subscribe here for regular updates. What Is The Content Marketing Imperative? Six months ago, I opened the NewsCred # ThinkContent Summit with my argument for the content marketing imperative. Social media has turned us all into publishers. ” �.
  • WINDMILL NETWORKING  |  THURSDAY, MAY 14, 2015
    [Facebook] How to Use a Lead Generation Item on Facebook
    Think Social Media, think Facebook. Every business should have a Facebook page. Amy Hall | Twitter | Facebook | Google+ | LinkedIn | How to Use a Lead Generation Item on Facebook by Amy Hall - Maximize Social Business. Wondering how to get more leads for your business? Email Marketing
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MAY 14, 2015
    [Facebook] Why you need to re-evaluate the design of your blog
    You’re dealing with a very distracted audience… Facebook, emails, phone calls, texts, SQUIRREL! Connect with Jon on Twitter , Facebook , LinkedIn , and Google+. You’re dealing with a very distracted audience… Facebook, emails, phone calls, texts, SQUIRREL! By Jon-Mikel Bailey, {grow} Community Member. Design matters. Let go.
  • VIRALLY BLOG  |  THURSDAY, MAY 14, 2015
    [Facebook] What is missing from your content strategy
    It could be relevant LinkedIn groups, Facebook groups, forums, across personal and professional social accounts, email lists and pop ups on your website. There is also the option of paying to boost your content into relevant streams on social networks like Facebook and Twitter. So why is it all not working?
  • HUBSPOT  |  THURSDAY, MAY 14, 2015
    [Facebook] How to Launch a Product: Secrets From Silicon Valley's "Most Sought-After Image Consultant"
    Yet in 2010, when Facebook’s longtime head of PR, Brandee Barker , stepped down, Kara Swisher, then of AllThingsD , wrote just that. For more on Brandee Barker, her time at Facebook, her experience with Sheryl Sandberg, and her thoughts on modern day PR, check out the latest episode of The Growth Show. So, how’d she do?
  • HUBSPOT  |  THURSDAY, MAY 14, 2015
    [Facebook] 6 Data-Backed Lessons for Content Marketers in Europe
    Notice that Google organic traffic (SEO) had much more positive ratings than Facebook, LinkedIn, Twitter, and Google+ as an organic content distribution option. 5) Paid distribution on social is still not being utilised much. 46% of respondants don't use Facebook ads. Content marketing is nothing new to marketers all over the world.
  • KEO MARKETING  |  THURSDAY, MAY 14, 2015
    [Facebook] Business Marketing Awards Association Honors KEO Marketing for Search Engine Optimization in its 2015 B2 Awards
    Please join the conversation online at LinkedIn , Facebook  & Twitter using hashtag #B2Awards. Strategy of analyzing pain points of prospective clients led to highly ranked search results in front of qualified leads searching for solutions. PHOENIX, Ariz., About KEO Marketing. For more information visit www.keomarketing.com. Awards
  • NUSPARK  |  WEDNESDAY, MAY 13, 2015
    [Facebook] The Lead-form Thank you page; A critical page to engage new leads
    Besides just encouraging them to like your Facebook page, you can use a special plugin to allow leads to write comments directly on your social media page without leaving your thank you page. Getting a lead to sign up to your email newsletter, to fill out your form or even to make a purchase on your e-commerce page takes a lot of effort.
  • HINGE MARKETING  |  WEDNESDAY, MAY 13, 2015
    [Facebook] Six Essential Online Marketing Tools for AEC Firms
    Whether your firm is sharing content on LinkedIn, Twitter, or Facebook, you’ll want to keep consistent profiles and update channels when people will most likely see it. Take it from those of us with the scars on our backs to prove it – AEC is one of the most competitive markets in professional services. Ready to learn more?
  • WINDMILL NETWORKING  |  WEDNESDAY, MAY 13, 2015
    [Facebook] 4 Ways to Incorporate Influencers into Your Blogging Strategy
    Twitter | Facebook | 4 Ways to Incorporate Influencers into Your Blogging Strategy by Dave Schneider - Maximize Social Business. Influencers – every time we include them in our writing and consequently get them to share our post, we potentially draw thousands more eyes on our content than otherwise. Blogging
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MAY 13, 2015
    [Facebook] If you stopped publishing your social content, would anybody notice?
    And that’s just considering the “biggies” — Facebook, LinkedIn, and Twitter. Several advice sites encourage users to post more to Facebook to combat certain algorithm changes. I am usually an outlier in that I say — post less. And that's just considering the “biggies” — Facebook, LinkedIn, and Twitter.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MAY 13, 2015
    [Facebook] Growth Hacking: Not Just for Start-ups
    Think Spotify and Facebook—they are essentially promoting one another’s products and users. This is a core attribute of the Facebook and Twitter model, in which early users attract their friends. Growth hacking in tech is hot.  Essentially, it’s the science of developing software that can sell itself. Marketing Strategy
  • B2B MARKETING INSIDER  |  WEDNESDAY, MAY 13, 2015
    [Facebook] Growth Hacking: Not Just for Start-ups
    Think Spotify and Facebook—they are essentially promoting one another’s products and users. This is a core attribute of the Facebook and Twitter model, in which early users attract their friends. Growth hacking in tech is hot.  Essentially, it’s the science of developing software that can sell itself. Marketing Strategy
  • HUBSPOT  |  WEDNESDAY, MAY 13, 2015
    [Facebook] Social Media for Finance Marketers: 3 Steps to Getting Started
    When you're working within the highly regulated finance industry, there can be legal implications for companies that are seen as being "over-promotional" on social networks like Twitter and Facebook. Of course, all the better if your can include this in the main message (which you can do on Facebook). The result? The takeaway here?
  • FATHOM  |  TUESDAY, MAY 12, 2015
    [Facebook] Secrets of Agile Content
    In all seriousness, we can learn something from pioneering content methods, as Marcia Riefer Johnston of Content Marketing Institute illustrated in her recent article on agile content development , talking with leaders at companies like Facebook, Google and PayPal. And yes, the word is in my headline. What do they mean by speed ?
  • VIRALLY BLOG  |  TUESDAY, MAY 12, 2015
    [Facebook] Banner Ads – How And Why
    If the original aim was for that and you have more followers on Twitter/Facebook then that is a successful campaign. Online display advertising is a common form of internet marketing and can be very effective when done correctly. Banners are on most web pages and are often a nuisance, sometimes not. What To Consider? Evaluation.
  • VIRALLY BLOG  |  TUESDAY, MAY 12, 2015
    [Facebook] A Quick Guide To Facebook Marketing
    The algorithm that Facebook uses irritates me because it’s constantly changing (much like Google’s) and Facebook is powered by marketing, so of course paid adverts take the preference. Now most of the things I have told you so far have been free, and on Facebook is the only time I recommend paid for advertising.
  • WINDMILL NETWORKING  |  TUESDAY, MAY 12, 2015
    [Facebook] The Speakers at the Social Tools Summit #SocialTools15
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | The Speakers at the Social Tools Summit #SocialTools15 by Neal Schaffer - Maximize Social Business Our community manager, Debbie Miller, has been monitoring the stream (while she is on stage as a panelist!)
  • KOMARKETING ASSOCIATES  |  TUESDAY, MAY 12, 2015
    [Facebook] Maximizing Your Content: 5 Ideas for Repurposing Blog Posts
    Many marketers simply move on to the next blog post or piece of content, letting the previous posts phase into obscurity (except for maybe an occasional tweet or Facebook post). When your content is written, and the promotion is done, what do you do next? Here are some of the areas where B2B marketers can repurpose their blog posts.
  • B2B IDEAS @ WORK  |  TUESDAY, MAY 12, 2015
    [Facebook] Social Media Minute: The Oconee County Sheriff's Office
    One day she told me I had to check out the Oconee County Sheriff's Office's Facebook page. When she showed me I was impressed and a little shocked: the Oconee County Sheriff's Office is an organization that has used Facebook like a boss Social media has been a marketing bandwagon for a couple of years now.
  • BIZNOLOGY  |  TUESDAY, MAY 12, 2015
    [Facebook] Can Google find you in your online store?
    Facebook is a two-way-street  and all you’re doing is dropping links and talking, talking, talking — though many of you are absentee parents. Sorry, earned media isn’t enough on Facebook. With a little technical skill, it’s cheap and easy to build a self-running, autonomous, online store. lives. Use it.
  • VERTICAL RESPONSE  |  TUESDAY, MAY 12, 2015
    [Facebook] 5 Event Ideas that Attract Customers
    Social - In addition to inviting potential attendees via email and postcards, you can also invite guests via Facebook by creating an event. Creating an event on Facebook is quite simple by following these instructions. But how do you come up with an event idea that people want to attend and then get the word out? All rights reserved.
  • WINDMILL NETWORKING  |  TUESDAY, MAY 12, 2015
    [Facebook] Make Your Storytelling Content Worth Sharing
    Twitter | Facebook | LinkedIn | YouTube |. Storytelling is the most powerful messaging tool available to us. It doesn’t matter if that story comes from blog articles, video, podcasting, or other channels. However, you need more […]. Author information. Justice Mitchell. Content Marketing
  • TRADESMEN INSIGHTS  |  TUESDAY, MAY 12, 2015
    [Facebook] Do You Use Relationship Marketing When Trying to Reach Contractors?
    Be helpful and positive in all interactions – whether it’s on Twitter, Facebook or your blog…always be helpful, positive and upbeat. By John Sonnhalter, Rainmaker Journeyman at Sonnhalter. I’ve always been a big believer in relationship selling. After all, we usually buy stuff from people we know, like and trust. Agree?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 12, 2015
    [Facebook] Is there a place for social media in a boring business?
    In a study of organic Facebook reach conducted by AgoraPulse, the company found that across 8,000 companies, there was definitely a pecking order of conversationability. An entire generation is finding businesses and services through Facebook search. In this day and age, not being on Facebook or Twitter sends the same message.
  • HUBSPOT  |  TUESDAY, MAY 12, 2015
    [Facebook] How the Looming End of Internet Explorer Will Affect Ecommerce
    Regardless of reports that Internet Explorer isn’t as secure, as fast, or as trendy as Chrome, these users have steadfastly logged in to check email, shop online, and surf Facebook. The news that Internet Explorer is set to be phased out surprised approximately no one. Maybe that doesn’t sound like a lot of people. Effects on Ecommerce?
  • B2B MARKETING TRACTION  |  MONDAY, MAY 11, 2015
    [Facebook] 3 New Promotional Product Campaign Ideas for Your B2B Marketing
    Do you need to beef up your engagement on your social media platforms such as Facebook, LinkedIn, Instagram or Pinterest? Are you wondering if promotional products or giveaways make a difference? Here are three thoughtful promotional campaign ideas to make your marketing stand out. Selfie stick video or photo social media campaign.
  • EMAGINE B2B BLOG  |  MONDAY, MAY 11, 2015
    [Facebook] Simplify Your Social Media Marketing with These Terrific Tools
    You can use their pre-loaded images or upload your own, add text or logos and once you’re done and ready to share, Pablo will automatically resize the image to fit best for Facebook and Twitter. Social media is one of the most powerful ways to increase brand awareness, thought leadership and send traffic to your website. Image Makers.
  • HINGE MARKETING  |  MONDAY, MAY 11, 2015
    [Facebook] New Rules of Marketing: What High-Visibility Firms Do to Market Themselves Differently
    You’ll need to develop company profiles for LinkedIn, Google+, Facebook, and Twitter. We live in a world overflowing with information vying for our attention. Even through the barrage of endless marketing messages, there are some firms that stand out in our minds. We call them high-visibility firms. Of course expertise is crucial.
  • WINDMILL NETWORKING  |  MONDAY, MAY 11, 2015
    [Facebook] The New Sales Model is Social Listening
    Craig Jamieson | Twitter | Facebook | Google+ | LinkedIn | YouTube | The New Sales Model is Social Listening by Craig Jamieson - Maximize Social Business. At least by classic definitions, I have never considered myself to be a particularly good salesperson. That doesn’t mean that I don’t get the job done. Social Sales
  • MODERN B2B MARKETING  |  MONDAY, MAY 11, 2015
    [Facebook] 3 Steps to Executing a Flawless Influencer Marketing Campaign
    Are they more likely to browse Facebook, Twitter, LinkedIn, or another social media  channel? Also, 92% are active on Facebook, 88% on Twitter, and 76% on LinkedIn. Author: Jeff Foster Before the internet, most marketing campaigns used traditional advertising: television, magazines, and newspapers. Step 1: Identify Your Audience.
  • HUBSPOT  |  MONDAY, MAY 11, 2015
    [Facebook] The Ultimate Guide to Getting a Job After You Graduate
    So instead of wishing and hoping they miss that photo of you from a recent party on Facebook, Google yourself before you start applying for jobs and ask yourself what story your online presence tells. College graduation is just around the corner, which means it’s almost speech season. We want to help. Don’t try to boil the ocean. Listen.
  • B2B MARKETING INSIDER  |  MONDAY, MAY 11, 2015
    [Facebook] Is Marketing Broken?
    Check out the video below: Please follow me on Twitter , LinkedIn , Facebook and Google+ or Subscribe here for regular updates. Yeah I said it. Hey, I’m one of you! want to be a part of great, meaningful work that contributes to the success of a business. Look around you. Can you remember the last banner ad you saw? Look to the right.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 11, 2015
    [Facebook] The most important word in marketing
    It’s not niche or product or even Facebook. It's not niche or product or even Facebook. Yes, there is a most important word in marketing. But before I tell you what I think it is, will you let me tell you a little story to explain what it is? You will? Of course you will. You really have no choice do you? new entry?) is it cozy?)
  • WINDMILL NETWORKING  |  MONDAY, MAY 11, 2015
    [Facebook] 5 Ways to Drive Blog Traffic From Pinterest
    However, recent data has shown that Pinterest is only second to Facebook when it comes to social referral traffic. Another great thing about Pinterest is that it’s not as time-sensitive as Facebook or […] Author information Leah Mazur Leah Mazur contributes a monthly column on Social Media Traffic Generation.
  • HUBSPOT  |  MONDAY, MAY 11, 2015
    [Facebook] 7 Speakers You Won't Want to Miss at #INBOUND15
    She may choose to speak about the elements of a successful piece of content, or perhaps she'll tell the story of why Copyblogger shut down its Facebook Page. While there will be a lot going on at INBOUND this year, we know many of you are wondering: Who will actually be speaking at INBOUND this year, and what will they be talking about?
  • VIDYARD  |  FRIDAY, MAY 8, 2015
    [Facebook] Your Video Marketing Strategy Still Needs YouTube (as well as Facebook)
    If there’s one thing that YouTube’s insane success and Facebook’s recent, huge embrace of video has told modern marketers, it’s this: video marketing is a passing trend. I can almost feel the eyerolls. YouTube vs Facebook…the epic battle of our time? Is Facebook really going to trample YouTube into the past? No, it isn’t.
  • FATHOM  |  FRIDAY, MAY 8, 2015
    [Facebook] 8 Tips to Boost Health Insurance Enrollments with Online Advertising
    However; there are certain instances when you should test other advertising channels such as Bing Facebook, and LinkedIn. We also saw that for an age-in Medicare campaign, Facebook generated a much lower cost per lead than Google. They found over 28,000 advertisers spending $103 million on just desktop and tablet devices. turning 65)?
  • VERTICAL RESPONSE  |  FRIDAY, MAY 8, 2015
    [Facebook] 5 Ways to Use LinkedIn for B2B Marketing
    While Facebook and Twitter dominate the B2C space, LinkedIn is the site where B2B marketers go to find clients and make connections. It’s the only social networking platform solely focused on business, making it the perfect place to invest in marketing efforts. Consider upgrading to a premium account. Joined LinkedIn groups.
  • WINDMILL NETWORKING  |  FRIDAY, MAY 8, 2015
    [Facebook] 5 Social Media Networks Used by Luxury Brands in China
    Twitter | Facebook | LinkedIn | 5 Social Media Networks Used by Luxury Brands in China by Olivier Verot - Maximize Social Business. The luxury market attracts Chinese consumers. The Chinese are very connected, so the best way to efficiently target the Chinese market is through digital. Chinese Social Media
  • HUBSPOT  |  FRIDAY, MAY 8, 2015
    [Facebook] Mobile Search Queries Start to Surpass Desktop: Here's What You Can Do About It
    For example, for an image of HubSpot's Facebook Page, you might choose the alt text hubspot facebook page. It's official: In certain parts of the world, there are now more Google search queries on smartphones than on desktop computers and tablets. and Japan." Google declined to name the other eight countries. We're here to help.
  • CUSTOMER EXPERIENCE MATRIX   |  THURSDAY, MAY 7, 2015
    [Facebook] Will Machines Replace Marketers? Artificial Intelligence Isn't Ready Yet But Watch Your Back
    It works across email, landing pages, text messages, social posts, Facebook ads, app notifications, and other media. Anyone who has chatted with me in recent months knows that I’ve added the impending domination of humans by intelligent machines to my usual list of obsessions. could do the job from start to finish.
  • HINGE MARKETING  |  THURSDAY, MAY 7, 2015
    [Facebook] How Should Technology Firms Tackle Social Media Branding?
    For instance, will you share job openings on your Facebook page? Consistent online branding is an important element of how your firm is perceived by prospective buyers. In order to keep branding consistent across multiple online platforms, many firms create a brand style guide. Remember that the technology industry is unique.
  • VERTICAL RESPONSE  |  THURSDAY, MAY 7, 2015
    [Facebook] 6 Must-Have Types of Customer Help Content
    Take a look at the Yahoo help Facebook page. Helpful content is, of course, an important part of marketing your business. Customer help content may be something you’ve thought about, and maybe even created some. But don’t put off creating help content for too long as it can be a time saver for you and your customers. Text Help.
  • WINDMILL NETWORKING  |  THURSDAY, MAY 7, 2015
    [Facebook] FCRA Complaint Against LinkedIn Dismissed
    Facebook | Google+ | LinkedIn |. Case dismissed – good news for LinkedIn! On April 14, 2015, the United States District Court, Northern District of California, dismissed a lawsuit against LinkedIn that alleged the company violated the Fair Credit Reporting Act (“FCRA”).  Author information. James Wu. James Y. James Wu.
  • MODERN B2B MARKETING  |  THURSDAY, MAY 7, 2015
    [Facebook] How Facebook Creates Powerful Connections in Times of Need
    Meaningful engagement is exactly what Facebook has accomplished with its initiatives surrounding the recent earthquake in Nepal. Facebook quickly responded to the earthquake by activating Safety Check, a feature launched in October 2014 that allows survivors of large scale disasters to inform family and friends of their safety.
  • CMO ESSENTIALS  |  WEDNESDAY, MAY 6, 2015
    [Facebook] Snapchat. Yo. Kik. Really? Best-in-Class Approaches to Social Media Investment
    If your recent marketing strategy sessions have been dominated by hand-wringing over how best to balance investment on the Social Splinternet of Facebook, Twitter, Instagram, and even Yo, and Snapchat, then you’re missing the bigger picture. Don’t have a Facebook strategy, or a Twitter strategy, or Foursquare strategy.
  • WINDMILL NETWORKING  |  WEDNESDAY, MAY 6, 2015
    [Facebook] 10 Types of Questions to Use in Your Visual Marketing
    Does interaction on sites like Facebook, Twitter and Google Plus feel like a never-ending challenge? Rebekah Radice | Twitter | Facebook | Google+ | LinkedIn | 10 Types of Questions to Use in Your Visual Marketing by Rebekah Radice - Maximize Social Business. Are you struggling to improve social media engagement? You’re not alone!
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, MAY 6, 2015
    [Facebook] The Customer Journey, Orchestration and What B2C Marketers Need To Know
    We also released an integration with Oracle Social Relationship Marketing, focused on Facebook-based advertising. “Where marketers once talked about the customer funnel, they now talk about the customer journey. That is a good development. It recognizes that customers aren’t cattle moving through a chute.” Problem solved!”
  • VIRALLY BLOG  |  WEDNESDAY, MAY 6, 2015
    [Facebook] Twitter And Business
    Businesses should be on Twitter as they can as this helps their brand get more well known and is often the most popular apart from Facebook. This is where Twitter is a lot better than Facebook. Content marketing is vital in this day and age as social media has really taken over most other ways of marketing. Connect With Anyone.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MAY 6, 2015
    [Facebook] Take the test. Do you have a social media addiction?
    Seconds later, you fish your smartphone out of your pocket and fire up the Facebook mobile app. As you scroll through your Facebook feed, life becomes nothing more than background noise. A few years back, a post on this blog discussed whether social media addiction was real. Sites like Facebook are designed to “hook” you. It is.
  • WINDMILL NETWORKING  |  WEDNESDAY, MAY 6, 2015
    [Facebook] Podcasting for Business: Leads and Exposure
    Twitter | Facebook | LinkedIn | Podcasting for Business: Leads and Exposure by Jonah Geil-Neufeld - Maximize Social Business. How Do I Grow My Business? “I found you on google.” That’s what the majority of leads that come to our business say when we ask the question: how did you learn about us? We love collecting leads. Video
  • BIZNOLOGY  |  TUESDAY, MAY 5, 2015
    [Facebook] You can only win search by winning social
    Robot armies of perfectly-tuned and websites, even if they control a zombie horde of blog, Facebook, Twitter, Pinterest, and Google+ posts, don’t quite propagate the same way that true community and customer interest does. Google is Fighting a Robot Army and a Zombie Horde. Social Media Engagement is Not Just Dropping Links.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MAY 5, 2015
    [Facebook] Oracle Cross-Channel Marketing: Build Adaptive Customer Experiences
    Social Advertising : A new integration between Oracle Cross-Channel Marketing and Oracle Social Marketing allows marketers to leverage Program to run social ads using Facebook Custom Audiences. Editor's Note: Today's post comes courtesy of Chris Lynch, Senior Director, Product Marketing, Oracle Marketing Cloud. Event Switches.
  • VERTICAL RESPONSE  |  TUESDAY, MAY 5, 2015
    [Facebook] 8 DIY Tools to Grow Your Email List Fast
    Add a Facebook tab to collects emails. With Pagemodo you can add a tab to your Facebook page so visitors can get in touch with you. You can run social media contests and customize your Facebook page with this tool as well. 5. It’s time to kick your email list into high gear. We’re talking warp speed here.
  • TRADESMEN INSIGHTS  |  TUESDAY, MAY 5, 2015
    [Facebook] Did Your Website Survive Mobilegeddon?
    Facebook reports that 85% of daily access to its site is from mobile devices, and last holiday season, Amazon stated that 60% of all sales were from, you guessed it, mobile. And Did You Know It Happened? By Chris Ilcin, Account Superintendent at Sonnhalter. On April 21st, Google changed its search results algorithm. Sounds boring, right?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 5, 2015
    [Facebook] What you need to know about emerging content forms
    Facebook is here to stay — We discuss new research that shows (once again) there is no mass evacuation from Facebook. We have a discussion on Facebook and the apparent stranglehold they have on teens. Tom discusses why a Facebook account is the new driver’s license. Can this revolutionize video storytelling?
  • B2B LEAD BLOG  |  MONDAY, MAY 4, 2015
    [Facebook] Is Twitter the Next Big Player in Big Data Marketing?
    Basically, that’s what drove the worth of Facebook to $200 billion and Twitter’s estimated value to $17 billion. All the buzz around social media madness to this point has surrounded the immense revenue potential for advertising. But we forget that social media is still a toddler in terms of businesses.
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