• WRITING ON THE WEB  |  THURSDAY, NOVEMBER 27, 2014
    [Facebook] 10 Great Things for 2014: My Business Blog Gratitude List
    LinkedIN , Twitter  and  Facebook  that make it easy AND fun to build communities! 'My Business Blog Gratitude List" width="150" height="150" title="10 Great Things for 2014: My Business Blog Gratitude List" /> You may have heard me say it before – my favorite holiday is Thanksgiving.  It’ a fairly big holiday in the U.S., The 2.8
  • SYNECORE  |  WEDNESDAY, NOVEMBER 26, 2014
    [Facebook] Social Media Marketing: It's Complicated.
    threw out the question, “Isn’t it high time brands stop focusing on Facebook and Twitter and start marketing on Pinterest and Instagram (stay tuned for this gem in coming days)?” Pinterest, Facebook, Twitter, etc.) 'I work from home part of the week. Yesterday, though, I got lucky. Who is our client’s intended audience? Sounds like it.
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 26, 2014
    [Facebook] Tips for Finding an Authentic Voice in Higher Ed Marketing
    We often hear about the power of storytelling in marketing -- so much so that it has almost become another checkbox to complete, along with a Facebook Page and a blog that you don’t actually use to its full potential. 'What do you say when a prospective student asks, “What makes ( insert your college or university here ) different?” Not sure?
  • WINDMILL NETWORKING  |  WEDNESDAY, NOVEMBER 26, 2014
    [Facebook] How to Create a Winning Google Plus Profile
    Twitter | Facebook | Google+ | LinkedIn | Pinterest |. 'Google+ provides the blank slate for a solid social media profile with unlimited link and text opportunities. Combine this […]. Author information. Peg Fitzpatrick. Peg Fitzpatrick contributes a monthly column on Google+. Peg is a social media strategist, writer, and speaker.
  • WINDMILL NETWORKING  |  WEDNESDAY, NOVEMBER 26, 2014
    [Facebook] The Authentic Crisis on Social Media
    Twitter | Facebook | Google+ | LinkedIn | Pinterest | The Authentic Crisis on Social Media by Wade Harman - Maximize Social Business. 'You have only one job on social media. Be authentic. Be true to who you really are. That’s what they’re saying anyway. But why aren’t we being who we really are? Social Media Psychology
  • VIRALLY BLOG  |  WEDNESDAY, NOVEMBER 26, 2014
    [Facebook] What is next for content marketing?
    Look at the changes that Facebook have made recently to EdgeRank making it near impossible for poor self serving content to be seen and about time too. 'Content marketing is no different to any other form of marketing in that there will always be poor examples of how not to do it. How can they not be sure? You either are or you are not?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 26, 2014
    [Facebook] Social media success through cultural nuance
    One of the most interesting exchanges was the Facebook message that popped up from my friend Blagica roughly three weeks ago. Therefore fewer selfies and yet Instagram is outdueling Twitter and Facebook for meaningful connections in Macedonia. 'By Rick Wion, {grow} Community Member. had to Google it. Way out. Landing in Macedonia.
  • WRITTENT  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] 9 Data-Driven Tips for Using Images in Blog Posts
    Hand-drawn images reign supreme; especially if you’re promoting your content on Facebook.  'Image source. How much effort do you put into images for your blog posts? Are they an afterthought, or top priority? Time and time again, user experience and behavioral studies show that visual content really matters. Include Relevant Images.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] One person can change the world. Thank you, Internet
    While there may well be 3,015,231,472 Internet users worldwide and over 150,000,000 blogs, almost 300,000,000 active Twitter users, and 1,230,000,000 active Facebook users, most of them are lurkers. Create a Facebook Page — 1.23 billion people are on Facebook! Treat it a little bit like Facebook for your voice. Right now.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] Drive Social Media Traffic to Your Crowdfunding Campaign
    Lilach Bullock | Twitter | Facebook | Google+ | LinkedIn | Drive Social Media Traffic to Your Crowdfunding Campaign by Lilach Bullock - Maximize Social Business. 'In the current financial climate raising the necessary funds to expand your business or launch, a new product can be incredibly tricky.  So, Social Media Traffic Generation
  • MODERN B2B MARKETING  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] 4 Things You Can Learn From Non-Profit Social Media Success
    But, if I’m browsing on Facebook and see that a friend is asking for help to raise money for a cause or participating in an activity that benefits a non-profit, I am much more invested and likely to donate. What can brand marketers learn from non-profits about effectively using social media ? Let’s take a look. 2) Empower Your Fan Base.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] 11 Ways to Get More Traffic to Your Business Blog Using Pinterest
    While search traffic has slipped in recent years, social referrals (namely Facebook, Pinterest, StumbleUppon, etc.) Twitter | Facebook | LinkedIn | Pinterest | 11 Ways to Get More Traffic to Your Business Blog Using Pinterest by Julia Campbell - Maximize Social Business. have more than doubled and continue to grow. Pinterest
  • EARNEST ABOUT B2B  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] 5 principles of Information Architecture & why it matters to marketing
    ime (think Facebook and Twitter). 'Humans are ‘informavores’ after all. We need information to survive. What’s all this then? recently attended a day all about Information Architecture (IA) put on by Akendi. The importance to marketing teams is clear to note. IA is the structural design of shared information environments.
  • MARKETING ACTION  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] The Never-Ending Cycle: Content Informs Data Informs Content
    For example, an offer made on Facebook may receive much less play than the same offer delivered via email. casual Facebook post with a playful visual will not get as much play on LinkedIn, and a product press release on a company website would likely seem self-serving and overly formal if posted directly to the company blog.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] What would I do if I were starting my blog from scratch?
    Over years of blogging and 1,500 posts, I learned that my blogging niche is not writing about  Facebook, or strategy or SEO. Over years of blogging and 1,500 posts, I learned that my blogging niche is not writing about  Facebook, or strategy or SEO. 'Here is mind game successful bloggers play with each other. So I changed it.
  • HUBSPOT  |  TUESDAY, NOVEMBER 25, 2014
    [Facebook] How to Be Successful on Twitter: 9 Surprising Stats to Know
    You can even tag other users in your photos -- just like on Facebook! 'There are 284 million monthly active users on Twitter and chances are, you''re one of them -- we''re certainly are. Unfortunately, just because all of us are active on Twitter doesn''t mean we''re using it the right way. and what doesn''t. Click to tweet! ). Social Media
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 24, 2014
    [Facebook] How to Recycle Your Old Content for Clever Social and Email Marketing
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | How to Recycle Your Old Content for Clever Social and Email Marketing by Neal Schaffer - Maximize Social Business. 'This is a sponsored post written by me and sponsored via Syndicate Ads. All Email Marketing
  • HUBSPOT  |  MONDAY, NOVEMBER 24, 2014
    [Facebook] Let’s Get Personal: 12 Ways to Tailor Your Marketing to Individuals
    For example, if you know certain people have engaged with you in the past via email, email campaigns could be a more appropriate channel to reach those individuals rather than through Facebook. For example, if someone just downloaded an ebook on Facebook marketing, they probably would love more information about Facebook.
  • VERTICAL RESPONSE  |  MONDAY, NOVEMBER 24, 2014
    [Facebook] 4 Emails Your Service-Based Business Should Send
    Contests offer low-cost opportunities to attract customers to your business, increase “likes” on Facebook and help you solicit testimonials. An average of 17 recommendations on Facebook. We’re here to help our service-based clients with a little email inspiration. Contests. Send an email that promotes a social media contest.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 24, 2014
    [Facebook] 4 Keys to Creating a Differentiating Customer Experience
    Joseph Ruiz | Twitter | Facebook | Google+ | LinkedIn | 4 Keys to Creating a Differentiating Customer Experience by Joe Ruiz - Maximize Social Business. 'Recently I wrote about five ways to create an engaging customer experience.  Based on post blog activity, there seems to be some interest in the topic. Customer Experience Marketing
  • VIDYARD  |  SUNDAY, NOVEMBER 23, 2014
    [Facebook] Top 10 Reasons Why Video Should Take a Leading Role in Your Content Marketing Plan
    Consider Facebook’s addition of the auto-play for example. 'It’s no secret that the use of video in content marketing is on the rise. And, it’s certainly not a tactic to be taken lightly. Here are the top 10 reasons why video is a star player in the content marketing landscape and should be in your marketing plan, too. Improved SEO.
  • HUBSPOT  |  SUNDAY, NOVEMBER 23, 2014
    [Facebook] From Vikings to Billboards Made of Cake: 5 New Ads You've Gotta See
    The dry humor is a staple for the company that has been gaining notoriety through Facebook ads and word-of-mouth. 'This post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post. Been too busy to watch TV or flip through a magazine this week? New Ads You''ve Gotta See. Marketing Agency
  • CUSTOMER EXPERIENCE MATRIX   |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] Sailthru Offers End-to-End Omnichannel Personalization for B2C Marketers
    They can also export lists for Facebook promotions or to other channels. 'I know this is blasphemy, but I’m beginning to have doubts about solution selling – the idea that marketers should describe the customer problems they solve, not the features of their products. Sailthru is a good example. Perhaps I shouldn''t complain. data store.
  • FATHOM  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] What E-Commerce Marketers Should Know About the Happiest Consumer Brand Manufacturers
    Experimenting with the potential of Twitter’s new ‘Buy’ button (and Facebook’s). 'The holidays can be a joyful time for those manufacturers who get all the items ticked off their wish lists. How many of the following 19 elements are you confident about? Elimination or minimization of channel conflict. clear, omnichannel voice of the brand.
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] Thanks everyone for a great birthday!
    Twitter, Facebook, Linkedin you name it, everyone knows it is your birthday. 'In the world of social media, everyone knows it is your birthday. Thanks, Matt. Google knows it. ESPN knows it. Now I have 6,314 Twitter followers. You can follow me at @fearlesscomp. got hundreds of birthday greetings yesterday. That was so nice.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] 8 Holiday Fundraising Tips for Non-Profits
    CityPlants , an organization that plants trees in Los Angeles, gave away a turkey dinner on Facebook. 'While retailers are gearing up for their busy season, so are non-profits. survey from Charity Navigator shows that charities raise 41% of their annual contributions in the last six weeks of the year. Tip #1: Share stories.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] 6 Ways to Clean Up Your Brand’s Social Media Inbox
    Twitter | Facebook | LinkedIn | 6 Ways to Clean Up Your Brand’s Social Media Inbox by Sofie De Beule - Maximize Social Business. 'With billions of conversations happening on social media every day, it’s easy to get lost in the stream of social messages about your brand. Why should you invest a lot of effort into it?
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] There’s No Difference Between Black, White or Green people
    We love comments )not SPAM) and those show share on social media like LinkedIn, Twitter and Facebook, Filed under: Fearless Competitor , Find New Customers , Florida. 'Indiana High School Basketball. The award-winning marketing expert, Jeff Ogden , President of Find New Customers ( @fearlesscomp on Twitter. Here I am,”” Hi Google.
  • SYNECORE  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] Casting a Social Net: How to Get People to Naturally Share your Site on Social Media
    'Getting more people to share content from your website through popular social media avenues such as Facebook and Twitter can boost the success of your website in multiple ways. Regardless of the focus of your site, increased visits and readability can help you get your site into the eyes and minds of people who can truly help it grow.
  • LEADERSHIP  |  FRIDAY, NOVEMBER 21, 2014
    [Facebook] Interesting Infographics: The Road to Success through Paid Social Amplification
    Facebook’s algorithm, for business pages, ensures that no matter how many likes your page has, only 0.52% of fans see any given post. Facebook Ads. Infographics Social Media Facebook google plus home infographic outbrain paid social ads reddit stumbleupon Twitter YouTube How can you be heard in all that noise? Reddit Ads.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] 4 Attributes of Your Next Content Marketing Superstar
    There's more to SMM than just posting tweets or Facebook updates, and a superstar content marketer knows that. 'Editor's Note: Today's post comes courtesy of Michael Gerard , CMO of Curata. He is responsible for Curata's marketing strategy and all related activities. IDC, Kenan Systems, Prospero (mZinga) and Millipore).
  • MADISONLOGIC B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] Improving ROI with Marketing Optimization
    of user-generated content on platforms such as Facebook and YouTube. What if we contact these customers through our Facebook page rather than an email blast that drives them to our website? More Efficiency, Better Targeting, Higher Volume = Not Enough. Optimization in Action – A Simple Example. Optimization Workflow. Closing Thoughts.
  • MADISONLOGIC B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] Closing the Loop on Social Leads
    With more than 750 million global users on Facebook and 460,000 new Twitter accounts added each day, your current and potential customers are very likely using social media. What’s more: Tweets and Facebook posts are indexed by search engines like Google. Facebook Page are even better. your Facebook Page? So, as social.
  • REVRESPONSE B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] The Rules of Engagement on Facebook
    Learn the 5 Facebook Principles
  • REVRESPONSE B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] How the New Facebook News Feed Changes Your Content Strategy
    On March 7, 2013, Facebook announced the biggest change to News Feed in its seven-year history. Naturally, Facebook took this information and translated it into a new, visual-focused, News Feed design In his opening, CEO Mark Zuckerberg shared how almost 50% of News Feed content today is photos and visual content.
  • REVRESPONSE B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] 20 Marketing Trends & Predictions for 2013 & Beyond
    We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook's 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube In 2012, the world of marketing underwent major changes.
  • REVRESPONSE B2B WHITE PAPERS  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] How to Use Facebook for Mobile Marketing
    Over 500 million people use Facebook on a mobile device. See how you can combine you efforts on Facebook with mobile marketing to generate more leads and customers
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] 10 Social Media Predictions for 2015 from 10 Social Media CEOs
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. 'I began this year by publishing my social media predictions for 2014 focusing on six key trends that I saw (and continue to see) evolving: Employee Advocacy, Google Plus, Paid Social, Content, The Visual, and Mobile Personal. Author information. Neal Schaffer. Neal Schaffer.
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] Let the market view in
    Some marketers, who like to think of themselves as fact based, support their views by pointing to the latest LinkedIn poll, their Twitter feed, articles their Facebook friends post or some list of “top tens” that has gone viral. Facebook caught on because of this. Marketers can be overly swayed by hype and the latest “shiny new object.”
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] Elevate Your Holiday Marketing on Social Media
    Debbie Miller | Twitter | Facebook | Google+ | LinkedIn | Pinterest | Elevate Your Holiday Marketing on Social Media by Debbie Miller - Maximize Social Business. 'It’s hard to believe 2014 is almost over! Debbie is the Founder of Social Hospitality, a blog which outlines the ways businesses in the hospitality industry are using social media.
  • FEARLESS COMPETITOR  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] WordPress.com and Search Engine Optimization
    We love comments (not SPAM) and those who share on social media, like Twitter, LinkedIn and Facebook. 'All About SEO on WordPress.com, which is what Fearless Competitor is based upon, the blog of Find New Customers. And I know all of my three wonderful boys will call today to wish me a happy birthday. WordPress,com and SEO. Check this out.”.
  • MODERN B2B MARKETING  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] 7 Questions to Ask Before Creating a Video Campaign
    Then you will want to consider which social channels you should add your video to, such as YouTube, Twitter, Facebook, LinkedIn and Tumblr. 'Author: Colin Osing If you’re a digital marketer who is somewhat new to video marketing, you can take some comfort in the words that follow. First of all, you’re not alone! Who’s your target audience?
  • HUBSPOT  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] A Beginner's Guide to Retargeting Campaigns
    If you''ve never used retargeting before, don''t worry -- in the following post, we''ll go through all the basics of how retargeting works, explain how you can use it to support your larger marketing goals, and even outline an example of a Facebook Ad retargeting campaign. How to Set up a Retargeting Conversion Campaign on Facebook.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 20, 2014
    [Facebook] Impostor Syndrome: How I finally learned I was smart
    Related Stories How Facebook changes our behavior Gamergate and the great Twitter Debate The secret to getting me to become your brand advocate. 'By Betsy Kent, {grow} Community Member. For nine years, the competition on the Internet kept me from knowing that I was smart. Have you experienced this? And I had it. It’s because I was lucky.
  • VERTICAL RESPONSE  |  WEDNESDAY, NOVEMBER 19, 2014
    [Facebook] 4 Surefire Ways to Prep for Mobile and Tablet Holiday Shoppers
    mobile apps , 115 million people have the Facebook app on their phone, making it the most used app in 2014. 'Brace yourself. The holiday shopping rush is upon us. You’re rolling out discounts and bringing in extra staff to handle the influx of customers. Yes, 68 percent. If not, you may want to consider upgrading your site.
  • WINDMILL NETWORKING  |  WEDNESDAY, NOVEMBER 19, 2014
    [Facebook] 7 Ways to Promote Your Slideshare Presentation
    Ann Smarty | Twitter | Facebook | Google+ | LinkedIn | Pinterest | 7 Ways to Promote Your Slideshare Presentation by Ann Smarty - Maximize Social Business. 'Slideshare is the largest Powerpoint sharing community on the web, but it is so much more than that. She has 7 years of experience in search and social media marketing. SlideShare
  • FEARLESS COMPETITOR  |  WEDNESDAY, NOVEMBER 19, 2014
    [Facebook] Why You Need to Adapt to Social Media Today
    Jeff Ogden of Find New Customers is everywhere – Twitter , Linkedin , YouTube and Facebook , And I’m not a kid. My iPhone goes off all the time with people connecting with me on social media, including Twitter, LinkedIn and Facebook. I will soon turn 55. If a man my age is on social media, what is stopping you?
  • B2B MARKETING INSIDER  |  WEDNESDAY, NOVEMBER 19, 2014
    [Facebook] The Content Marketing Word Of The Year?
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. 'Well if you haven’t heard, Oxford Dictionary has released their annual “ word of the year.” The word is short for vaporize and also comes in verb form (vaping). Storytelling.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 19, 2014
    [Facebook] Image Recognition technology is a goldmine for marketers
    He looks so cute and I post a photo on Facebook. notice that Facebook starts to show me ads for Angry Birds games and merchandise. People upload nearly 2 billion photos per day to Facebook, Instagram, Flickr, WhatsApp and Snapchat. He looks so cute and I post a photo on Facebook. am admiring a stranger’s purse.
  • VERTICAL RESPONSE  |  TUESDAY, NOVEMBER 18, 2014
    [Facebook] 5 Terrific Tips for Stellar Holiday Service on Social Media
    Current or potential customers are extremely vocal on social and reaching out to a business publicly on Facebook or Twitter garners the attention of many. Find a dozen or so photos that you can use throughout the season for your cover art on Facebook, create a holiday-themed Pinterest board and tweet images from classic holiday movies.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 18, 2014
    [Facebook] 15 Facebook Holiday Contests You Can Create in Minutes
    If you’re in need of some last-minute holiday-contest inspiration for Facebook, look no further. percent of Facebook users say they are likely to share a link to a holiday contest or giveaway.* This monthly Facebook column is contributed by Jim Belosic. Facebook 'The holiday countdown has begun! Author information.
  • FEARLESS COMPETITOR  |  TUESDAY, NOVEMBER 18, 2014
    [Facebook] Here’s Why Dumping Ron and iOptimize Marketing was the right idea
    We love comments (not SPAM) and those who share on social media too, such as Twitter, LinkedIn and Facebook. 'Jeff Ogden , President of Find New Customers , the nicest company in BtoB marketing, once worked for Greenlight Digital in London for a very short period of time. Here is the lesson for you. Were you able to get rid of him in time?
  • HUBSPOT  |  TUESDAY, NOVEMBER 18, 2014
    [Facebook] How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]
    Select Facebook, LinkedIn, and Twitter. To walk you through the mechanics of a successful status update on Facebook, LinkedIn, and Twitter, I developed the following presentation. Facebook Best Practices. Let''s explore Facebook-specific best practices for posting. Auto-publish update to all three networks. see 2.7%
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 18, 2014
    [Facebook] How Facebook changes our behavior
    ” What makes people think that Facebook is NOT the real world? We create our personality on Facebook. But Facebook is also creating our personality. Facebook changes our behavior. Recently, Facebook demonstrated how it can alter our moods by manipulating our content. We create our personality on Facebook.
  • ENGAGE  |  MONDAY, NOVEMBER 17, 2014
    [Facebook] 5 Tips To Drive Member Engagement
    Is no one engaging with your Facebook posts anymore? 'I recently had the pleasure of moderating a panel of some of the association community’s digital marketing advocates and leaders. Kellen Company’s Anna Maltabarow gives a recap of the event here. So how can you be sure you are getting the best return on your investment?
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 17, 2014
    [Facebook] [TIPS] How to Recruit a Hacker for Your Company
    Twitter | Facebook | LinkedIn | [TIPS] How to Recruit a Hacker for Your Company by Laurianne Laval - Maximize Social Business. 'Check the web and you’ll see a lot of people ask about hackers and how to become one. But before becoming a hacker or maybe recruiting one for your company let’s define what a hacker is. Social Recruiting
  • HUBSPOT  |  MONDAY, NOVEMBER 17, 2014
    [Facebook] 10 Helpful Tips for Choosing and Using Fonts
    Lululemon Athletica has demonstrated two different options on their Facebook page. See how Benefit Cosmetics use a feminine script font on their Facebook graphic, compared to Lynx’s more masculine geometric font? Fonts play a critical part in almost all designs -- from Facebook marketing graphics to album covers for artists.
  • THE FORWARD OBSERVER  |  MONDAY, NOVEMBER 17, 2014
    [Facebook] The 3 Most Important Content Marketing Questions CEOs Should Ask
    Don’t be bamboozled by meaningless vanity metrics such as the number of Facebook likes or Twitter followers (those can be cheaply purchased). 'As CEO of a company moving to content marketing, are you wondering how to set the right course? These three questions will have the greatest impact. The effectiveness of cold calling is plummeting.
  • B2B MARKETING INSIDER  |  MONDAY, NOVEMBER 17, 2014
    [Facebook] The Top 200 Content Marketing Brands And Influencers
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. 'One of the biggest questions buyers ask in their online journey from awareness, to consideration, to selection is “who is influential?” ” on the topic. Twitter Handle. 56.56.
  • MARKETING ACTION  |  MONDAY, NOVEMBER 17, 2014
    [Facebook] 26 Ways to Promote Your Blog Post
    Sure, we might do a few things to promote them (write a Facebook  update, tweet a few times, send it to our email list), but often that’s about it. Open graph tags are like HTML meta tags, but are used for social media sites, particularly Facebook. Neil Patel increased his Facebook traffic by 174% with open graph tags. Yikes!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, NOVEMBER 17, 2014
    [Facebook] Five 2015 digital marketing trends for your consideration
    ” Business migration away from Facebook – The drop in organic reach has been apocalyptic for many businesses. There is too much content on Facebook and the company is forced to ratchet down the reach. Some tantalizing possible combinations might be Facebook + Pinterest or Google + Twitter. 4) Big Data for everyone.
  • FEARLESS COMPETITOR  |  SATURDAY, NOVEMBER 15, 2014
    [Facebook] Meet Jeff Ogden of Find New Customers here
    We love comments (no SPAM please) and those who share on social media such as Twitter, Linkedin and Facebook. 'What is the real story of someone? personal post on a Saturday. No post on Sunday. In this post, I answer your questions – in this personal post. College. My jaw dropped at these massive muscle. Childhood.
  • HUBSPOT  |  FRIDAY, NOVEMBER 14, 2014
    [Facebook] 5 #GivingTuesday Tips: How to Empower Your Supporters to Fundraise for You
    Give them some shout outs on Facebook and Twitter. 'If things like the ALS Ice Bucket Challenge , and Movember have taught us anything, it’s that there is immense power in the creativity of inspired people to do good. 1) Give Them a Great Story to Tell. We want to support causes we are passionate about and feel good in supporting. Nonprofit
  • PWB MARKETING BLOG  |  FRIDAY, NOVEMBER 14, 2014
    [Facebook] Facebook Scheduled Posts
    'Today as I was looking to load several “scheduled posts” to share on Facebook I ran across a snag – WHERE did the little clock icon go? It feels like the change was made only to justify someone’s job at Facebook. The post Facebook Scheduled Posts appeared first on PWB Blog. Facebook scheduled posts
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 14, 2014
    [Facebook] 3 Easy, Last-Minute Black Friday Ideas You Can Use
    Best Buy created a Facebook event specifically for Black Friday and updated shoppers about hot deals. Target gave away gift cards to new Facebook fans last year. 'The holidays are a busy time for every small business. With so much to do, devoting time to Black Friday may have been overlooked – but it’s not too late!
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 14, 2014
    [Facebook] The Fast Growing Influence of the Social Media Ambassador
    Raymond Morin | Twitter | Facebook | Google+ | LinkedIn | The Fast Growing Influence of the Social Media Ambassador by Raymond Morin - Maximize Social Business. 'In 2014, the concepts between ambassadors and influencers in social media have found themselves, now more than ever, central to the concerns of businesses and brands.
  • MARKETING ACTION  |  FRIDAY, NOVEMBER 14, 2014
    [Facebook] 5 Mistakes Marketers Make When Integrating Social Media and Email Marketing
    Connecting: This is where you ask your email recipients to follow your brand on LinkedIn, follow you on Twitter, Like your Facebook page, subscribe to your YouTube channel, and so on. Some marketers think that Facebook is the place to go crazy and really let their personality shine. Start with the Basics. But what kind of links?
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 13, 2014
    [Facebook] Your Content Is Not As Good As You Think
    Twitter | Facebook | LinkedIn | YouTube | Your Content Is Not As Good As You Think by Justice Mitchell - Maximize Social Business. 'One of the many challenges I face developing integrated marketing campaigns is the client’s perception of what they believe their customer desires. Content Marketing
  • WRITING ON THE WEB  |  THURSDAY, NOVEMBER 13, 2014
    [Facebook] Your Business Blog Sweet Spot: How to Find It and Keep It
    Do you use social media like  Facebook ,  Twitter  or  LinkedIn ? Some days I’m spending not as much time on LinkedIn or Facebook or Twitter. 'How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot? They won’t stay.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 13, 2014
    [Facebook] An Eye-Opening Look into the New Tsu Social Network
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | An Eye-Opening Look into the New Tsu Social Network by Neal Schaffer - Maximize Social Business. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Comments Thanks Jeannie!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 13, 2014
    [Facebook] Ian Cleary and the Art of Guerilla Networking Success
    Monetizing blog comments: Why your blog is economic gold No one cares about what you know, until they know you care 70 Rising Social Media Stars Secrets behind one of the world’s greatest Facebook marketing successes. 'Ian Cleary stalked me and it changed my life. In 2012 Ian had me on his “hit list” of people to meet.
  • MARKETING ACTION  |  THURSDAY, NOVEMBER 13, 2014
    [Facebook] Understanding Cookies Part 2: A Guide for Marketers
    If the shopper visits Facebook, the boots might show up in a promoted post. 'Digital marketers are also online consumers, and most of us understand how cookies work. Or at least, we know that they work , without worrying too much about the how.) There’s nothing inherently wrong with cookies, and they can make parts of online life easier.
  • EMAGAZINE B2B BLOG  |  WEDNESDAY, NOVEMBER 12, 2014
    [Facebook] Simplifying Web Writing With Content Inventories
    As soon as I finish this Facebook quiz to determine which Buffy the Vampire Slayer character I am, we’re gonna have a serious conversation about this.” 'Whatever your role at your company, it’s probably safe to assume that your duties and responsibilities sufficiently fill 40 hours a week. Why Build What You Can Steal? meeting notes?).
  • B2B MARKETING INSIDER  |  WEDNESDAY, NOVEMBER 12, 2014
    [Facebook] The 15 Best LinkedIn Pulse Articles On Marketing
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and  Google+  or  Subscribe  to the  B2B Marketing Insider  Blog for regular updates. 'I am always looking for what kind of content works for others and how to emulate those best practices in content marketing. started publishing on Slideshare in July of 2010. Because Software.
  • VERTICAL RESPONSE  |  WEDNESDAY, NOVEMBER 12, 2014
    [Facebook] 10 Examples of Highly Effective Welcome Emails
    Notice in the bottom right corner there are links to the company blog, Twitter and Facebook page. 'One of the most important tools in your email marketing toolbox is an automated welcome email. When new contacts subscribe to your list you want to welcome them to the group with an inviting email. We are so happy you’ve found us!”
  • WINDMILL NETWORKING  |  WEDNESDAY, NOVEMBER 12, 2014
    [Facebook] Preparing for a Social Media Crisis
    Maggie Patterson | Twitter | Facebook | Google+ | LinkedIn | Preparing for a Social Media Crisis by Maggie Patterson - Maximize Social Business. 'Social media has radically altered the PR function but no more so than when it comes to crisis communications. Maggie is a PR strategist, freelance writer and blogger. Media Relations
  • WINDMILL NETWORKING  |  WEDNESDAY, NOVEMBER 12, 2014
    [Facebook] The Power of Visual Content in Social Media Marketing
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | The Power of Visual Content in Social Media Marketing by Neal Schaffer - Maximize Social Business. 'This is a sponsored post written by me on behalf of Visme. All opinions are 100% mine.  It sucks, doesn’t it? You engage all the fancy social media tools.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 12, 2014
    [Facebook] It may be time to drop your annual marketing strategy
    Organic reach on Facebook has plummeted for most businesses in a matter of months. Organic reach on Facebook has plummeted for most businesses in a matter of months. 'It’s that time of year when many people are solidifying their annual plans for the upcoming year. How much is it POSSIBLE to plan today? Every month. Unnerving?
  • MARKETING ACTION  |  WEDNESDAY, NOVEMBER 12, 2014
    [Facebook] Small Business Saturday – November 29 – Shop Small and Local
    Like Small Business Saturday on Facebook. 'Black Friday’s for big box stores. Cyber Monday’s devoted to online shopping. And for those of us who are small business owners (or who prefer to shop at small businesses), there’s Small Business Saturday. Just how important is small business? Over half (!) How can you get involved?
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 12, 2014
    [Facebook] The Ultimate Smarketing Glossary: 62 Common Sales Terms Explained for Marketers
    Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. 'Sales and marketing teams are both responsible for the growth and revenue side of the business -- and yet, many of them still tend to operate like two opposing teams. Keep on reading to brush up on your sales knowledge. Adoption process.
  • WEBBIQUITY  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] Funny Business: The Best Digital Marketing Humor, 2014 Edition
    From “Catvertising” to “Are Chairs Like Facebook” to “I Have Timeline” to “”CIA’s ‘Facebook’ Program Dramatically Cuts Agency’s Costs,” here are 10 of the best spoofs and satires of digital marketing and media. 'What are you laughing at? Really.
  • B2B MARKETING TRACTION  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] 3 Tips for Creating Great Posts on LinkedIn and Facebook
    'It’s easy to add an update on LinkedIn and Facebook, right? Facebook can pose some challenges for display of photos on company pages. If that happens, you can upload a custom size of the photo or image as I did in this example above of a Facebook update. b2b content Facebook LinkedIn marketing social media Tips: 1.)
  • HUBSPOT  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] How BuzzFeed Makes Money: An Inside Look at Their Sales Process
    Same thing on Twitter and Facebook if their profile is public, and I’ll also do a Google search to see if their name comes up in the news. 'This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. Chances are, you''re familiar with BuzzFeed as your go-to workday procrastination.
  • DIANNA HUFF - B2B MARCOM  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] Trust and Made in America Two Key Drivers for Manufacturers
    Do you trust Facebook with your personal information? 'Trust. It’s a word I’m seeing more and more of with regard to business — especially since it’s becoming more difficult to know which brands we can trust. Do you trust a big brand, such as Home Depot or Target, with your credit or debit card? million products.
  • VERTICAL RESPONSE  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] How to Build Your Social Media Audience from the Ground Up
    In this post, we focus on building your Facebook and Twitter audiences from the empty room, so to speak, so let’s get to it! Growing Your Audience on Facebook. In this case, your Facebook friends. After you create a business Facebook Page , you’ll want invite your personal friends to “Like” it.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] 5 of my favorite productivity apps
    It’s being developed by some guru from Facebook so it’s elegant, smooth, gorgeous, and is constantly being updated and upgraded. 'While I aspire to build Gerr.is It makes my head swim. It makes your head swim. Robots will enslave us all; however, until then, they make it possible to get quite a lot done on one’s own. Trello.
  • THE FORWARD OBSERVER  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] How To Create B2B Website Content That Sells
    And when you publish a blog post, set up your site so that it autopublishes content to your company''s social networks like Twitter, LinkedIn and Facebook. 'In the political world, there is an axiom that "money is the mother''s milk of politics." " For B2B Internet marketing and websites, the axiom is "content is king."
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 11, 2014
    [Facebook] A speech you will never hear again
    because there is this research about social media that haunts me: “Jealousy is the overwhelming feeling of 30% of the people who view their Facebook news feed.” Facebook and the other social media glitz can make life seem like it is out of reach. But I did have a purpose in doing this. My message was deeply personal.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, NOVEMBER 10, 2014
    [Facebook] How to Use Social Selling for Pre-Call Research in B2B Inside Sales
    There are many definitions, such as using social media outlets like Facebook, Twitter, Pinterest, etc., 'What is B2B social selling? to spread the word about products and services to potential customers and clients. In fact, it’s something you’ve probably done in the past without realizing it.
  • B2B MARKETING INSIDER  |  MONDAY, NOVEMBER 10, 2014
    [Facebook] The Real Time Marketing Myth – How To Win The Superbowl
    And please follow along on Twitter ,  LinkedIn , Facebook  and  Google+  or  Subscribe  to the  B2B Marketing Insider  Blog for regular updates. 'Ever since Oreo’s famous “dunk in the dark” tweet moment, brands have been dancing to the tune of so-called “real-time marketing.” The Real Time Marketing Myth.
  • HUBSPOT  |  MONDAY, NOVEMBER 10, 2014
    [Facebook] Want Hordes of Raving Fans? 7 Content Best Practices to Follow
    Plus, they tend to get more engagement online: a study conducted by Socialbakers found that images on Facebook constituted 93% of the most engaging posts, compared with status updates, links, and even video. 'There''s a big difference between people who know about your company and people who rave about your company. 1) Use lots of images.
  • MARKETING ACTION  |  MONDAY, NOVEMBER 10, 2014
    [Facebook] How B2Bs Can Beat the Black Friday Blues
    Like each other’s Facebook page to help build strong connections between your respective businesses and fans, thereby widening your potential audience. 'Black Friday gold prices. Here are the U.S. numbers from Black Friday 2013, as reported by statisticbrain.com : $57 billion:  Total spent. 194:  Average consumer spending online. BUT ….
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, NOVEMBER 10, 2014
    [Facebook] Four ideas to overcome content saturation in your niche
    Strategy does not emerge from a Facebook page … it is rises from digging deep to find insight and room to maneuver in the research. 'Here is the sneaky little secret of content marketing nobody likes to talk about. Often, to create an effective strategy, you don’t have to produce the best content. m not saying quality is not important.
  • HUBSPOT  |  SUNDAY, NOVEMBER 9, 2014
    [Facebook] 12 Little Things to Check Before Your Next Web Conference Call
    Close out all other tabs or windows that might distract your attendee -- your Facebook pictures from that crazy Halloween party, or your Google results for “how to make a sale faster,” for instance. 'This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. Prepared contract? Check.
  • VERTICAL RESPONSE  |  FRIDAY, NOVEMBER 7, 2014
    [Facebook] How to Set up a Facebook Page for Your Business
    It doesn’t have to be an intimidating process to set up Facebook Business Page. In this short video, we walk you through the basic Facebook Page set up so you’ll be up and running in minutes. For more tips about getting started using Facebook for your business, grab our free guide. © 2014, VerticalResponse Blog.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 7, 2014
    [Facebook] Social Sales Requires Marketing Skills and … Salespeople
    Craig Jamieson | Twitter | Facebook | Google+ | LinkedIn | YouTube | Social Sales Requires Marketing Skills and … Salespeople by Craig Jamieson - Maximize Social Business. 'I have been thinking a great deal as of late as to why so many of my B2B contemporaries have been loathe to adopt social selling. Social Sales
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 7, 2014
    [Facebook] Kraft gets 4 Times Better Results from Content than TV ads
    ” But she said Facebook and other social media actually have led many marketers to de-value content by thinking of the distribution as free. 'Think TV ads are a good investment? Guess again. Jeff Ogden of Find New Customers shares some business lessons with you. Think of all the car ads, lawyer ads and pharmaceutical ads on TV.
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 6, 2014
    [Facebook] Advice on starting and growing an SNS
    Of course, one of the natural competitions that emerge when there isn’t a competitive activity such as is offered in the form of a pool on Facebook or a sport competition such as is offered in Protrade, the competition happens anyway, oftentimes in a competition for being cool. Facebook is closed but the developers are super responsive.
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 6, 2014
    [Facebook] Taming the Nexus 5 battery and data usage
    use my Plantronics M55 headset all day, text, check Facebook, Twitter, Google+, Google New, Instagram, and all the rest — and by changing these settings with vim and vigor by plugging holes and downgrading connectivity settings, I have been able to actually own the phone I wanted to have in the first place. Yikes! It changed my life.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 6, 2014
    [Facebook] How to Use Visual Content to Improve Social Media Results
    Rebekah Radice | Twitter | Facebook | Google+ | LinkedIn | How to Use Visual Content to Improve Social Media Results by Rebekah Radice - Maximize Social Business. 'Did you know that 90 percent of information communicated to your brain is visual, and that visual content is processed 60,000 times faster than text? Visual Social Media Marketin
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