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B2B Memes

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Twitter Challenge Update: 3 Things I’ve Learned So Far

B2B Memes

Putting myself through this for the last two weeks has been an enlightening experience. You must accept typos, ill-phrased witticisms, and banalities, along with the occasional bon mot and cogent insight, as the price of being a fully fledged Twitterer. I’m still a lousy self-promoter, however.

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Publishers and the iPad: No Future in Control

B2B Memes

The publishers want to control the subscription process and have full access to subscriber data; Apple wants to keep that control to itself, skim off 30% of the subscription price, and give publishers limited access to the data. As aptly summarized by Peter Kafka, “Magazine publishers used to salivate over the iPad.

Pricing 100
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5 Things I Learned from Self-Publishing

B2B Memes

If nothing else, self-publishing is a learning experience. Now that I’ve mostly finished my first self-published book, the New-Media Survival Guide (only the print edition remains to be done), I’ve had time to identify a few initial lessons from the experience. Well, first, for the experience. Don’t count on making money.

Amazon 100
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Three Ways to Annoy People and Produce Great Content

B2B Memes

It’s a perception that most editors learn to accept as the price of doing their jobs well. In my experience, the most annoying of all editorial specialists are proofreaders. But they were scrupulously insistent on getting their facts right, being open to all points of view, and serving the readers. Don’t let that stop you.

Ethics 100