WriteSpark

NOVEMBER 6, 2013

You've asked every colleague, ad agency person, friend, relative, neighbor, and dog you know. You'll likely need to consider working with a technical copywriter who has good skills and relevant experience, but who will need training in your particular subject matter. You've searched on LinkedIn and Google.

Copywriting 120

Copywriting Ideal Customer Profiles Paid Search Agency Training 120

WriteSpark

NOVEMBER 6, 2013

You''ve asked every colleague, ad agency person, friend, relative, neighbor, and dog you know. You''ll likely need to consider working with a technical copywriter who has good skills and relevant experience, but who will need training in your particular subject matter. You''ve searched on LinkedIn and Google.

Copywriting 120

Copywriting Ideal Customer Profiles Paid Search Agency Training 120

WriteSpark

SEPTEMBER 7, 2010

Include an author's profile, with information about the person's job role, industry experience, education, awards, and other credentials. A few techniques: Give a byline for key content to your technical experts, even if they receive writing help from a copywriter.

Thought Leadership 120

Thought Leadership Copywriting Social Media Profiling 120

WriteSpark

SEPTEMBER 7, 2010

Include an author's profile, with information about the person's job role, industry experience, education, awards, and other credentials. A few techniques: Give a byline for key content to your technical experts, even if they receive writing help from a copywriter.

Thought Leadership 120

Thought Leadership Copywriting Social Media Profiling 120

WriteSpark

MAY 4, 2011

You need a writer with experience in certain project types, vertical industries, or writing styles. The person's contact information is usually displayed as part of the mini profile in this view, or click on the name to look at the complete profile. A new product launch needs several writers working in parallel.

Copywriting 120

Copywriting Ideal Customer Profiles Verticals Linkedin 120

WriteSpark

MAY 4, 2011

You need a writer with experience in certain project types, vertical industries, or writing styles. The person's contact information is usually displayed as part of the mini profile in this view, or click on the name to look at the complete profile. A new product launch needs several writers working in parallel.

Copywriting 120

Copywriting Ideal Customer Profiles Verticals Linkedin 120

WriteSpark

AUGUST 19, 2008

Among writers however, "technical writer" has a specific definition, with experience and skills that typically aren't suited to sales materials, PR projects, and other marketing communications. “Technical writer" is an easy-to-remember term that many people apply to anyone who writes about technology topics.

Copywriting 120

Copywriting Public Relations Paid Search Agency Case Study 120