exchange 
B2B Memes
DECEMBER 1, 2011
The content market is no longer about control, but collaboration, about equal exchange. But I’d rather think of the challenge this way: how to create content so good, and a distribution mechanism so simple, that people want to pay for it. Related posts: Information Also Wants to Be Expensive.
B2B Memes
MAY 2, 2012
That is, I found no indication in the article that an actual telephone or e-mail exchange occurred between editor and source. This distinction, which should seem obvious, is a key to way to score points in marketing presentations involving competitive match-ups. Longwinded sentences.
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B2B Memes
NOVEMBER 23, 2011
It is no longer a one-way speech, but a two-way exchange. Now, as Storyful’s David Clinch told Mashable , “journalists must be able to pivot quickly between the idea of using the community as a source of news and as the audience for news, because they are both.”. As a result, the nature of journalistic discourse is transforming.
B2B Memes
OCTOBER 6, 2011
Without the I , journalism is just an exchange of data. As Harbert argues, what gives the journalist’s work true value is the human, personal perspective. Without the I , there’s no you. Without the I , there’s no conversation, no meaningful interaction. Related posts: We’ve Got Algorithms. Who Needs Editors?
B2B Memes
JUNE 30, 2010
Watching the exchange, it’s hard not to think of British Petroleum’s disastrous handling of the Gulf oil spill. The parallel becomes clear when Lee Remick takes Lemon to introduce him to her father, played by Charles Bickford. When Bickford asks what Lemon does for a living, things go rapidly downhill. Jack Lemon: Um, uh, public relations.
B2B Memes
MAY 26, 2010
But the more meaningful exchange here is the payment Doctorow offers to his readers. The result is more likely to be a revenue trickle than a stream, and, if you took it seriously, it would give authors an incentive to include typos, or at least not to look for them too strenuously.
B2B Memes
MARCH 29, 2011
More often than not, you’ll find that people are willing to share their work in exchange for an author credit and a link back to their site. Or, if you’re mindful of copyright rules, you can simply do a Google image search. When you find something that works for you, ask if you can use it. Infographic from Wikimedia. Annotate an image.
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