9 Stellar Referral Program Examples
OCTOBER 26, 2015
Where do you begin when you’re working with a small team or budget? You just need to find one that works for your business. Below, we’re sharing some of our favorite referral program examples and what makes them effective so you can apply these ideas to your own program. Referral program examples that work. 1. Referral programs come in all shapes and sizes. Tesla.
10 Examples of Highly Impactful LinkedIn Profiles
MARCH 12, 2015
While I detailed several key LinkedIn profile elements that help convey trust, the objective of this post is to provide even more examples through exemplary LinkedIn user profiles found online. Publications / Written Works. As I reviewed profiles examples for inclusion in this post, consideration in part was based on this list of LinkedIn profile elements and creativity in execution.
Interactive + Content + Partner = Great Marketing Example
It's All About Revenue
APRIL 4, 2016
With over 100 breakout sessions across these various topics, let us help you get started with creating an agenda that works best for you. As the marketing technology landscape has grown 2567% since 2011 (yes, that’s the actual number), we at the Oracle Marketing Cloud understand how important it is to partner with the right technologies to move your business forward. Content loading.
How to Make Remote Work Actually Work
MAY 23, 2016
One of my favorite things about working remotely -- which I do a few times a month -- is the freedom to get comfortable. When I work from home, I'm usually find myself in one of three positions: sitting up at the table, laying down with my laptop, or buried in a pillow avalanche on my couch. Why is remote work becoming such a big deal? How to Make Remote Work Work.
Content Marketing Playbook: Strategy and Roadmap
back the curtain on the groundbreaking work hap- pening inside a company Thomas Edison founded 130. with a better example of a brand building a more effec- tive content roadmap than GE. “It’s been a big change in our company—we’ve tried to. relaunch while working for Group SJR, a content mar- keting agency. Everywhere I had been working felt like. All rights reserved.
20 Amazing Examples Of Brand Content Marketing Hubs
B2B Marketing Insider
SEPTEMBER 3, 2014
have a running list of about 10 sites that I typically use as examples. The criteria I used was pretty simple: They had to be examples of a brand-owned content hub. I am not looking for great examples of “campaign” content like Chipotle Scarecrow , Dove’s Real Beauty Sketches or the enviable Volvo Epic Split. And what examples have I missed? Intel IQ.
10 Examples of Inspiring Responsive Web Design
AUGUST 22, 2013
Feel free to click on the images to see the full sites in all their responsive glory (unless of course you''re reading this on a phone or tablet, in which case just enjoy that each site works)! The site really complements the high quality image of the brand. I am also a big fan of the way the minimalistic design works on the product pages. AIDS.gov. Drexel University. Wendy’s.
2 Elevator Speech Examples - One Works, the Other Doesn't
Jill Konrath's Fresh Sales Strategies Blog
AUGUST 14, 2013
His elevator speech sounds like this: “I work with only the best companies in the industry. work closely with their CEO, Terry Gucci. I’m sure you’ve heard of her. There are multitudes of ways to answer the question "What do you do?". Your answer has the power to make or break your opportunity with a potential client. The Impresser: How to Repel Prospects. Impressed?
18 Brilliant Examples of Holiday Marketing Campaigns
DECEMBER 14, 2015
Check out our roundup of 18 examples of delightful holiday marketing campaigns, and use these ideas to fuel your own holiday marketing ideas. 18 Brilliant Examples of Holiday Marketing Campaigns. 1) Coca-Cola: Drinkable Place Cards. Here's a great example of a simple, funny graphic that's perfect for social media. Here's an example of one of these emails done well.
15 Best Practices for Email Unsubscribes – With Examples
MAY 23, 2016
Here are the best practices for making it work: 1. Examples not shown, to protect the guilty.). Don’t make people log in to unsubscribe. I had unsubscribed from nearly one hundred emails before I finally found an example of this. Here’s one of the only examples of this I could find. This is another example of the tip to make it easy for people to unsubscribe.
6 of the Best Professional Bio Examples We've Ever Seen
JUNE 13, 2016
Previously, Rodney worked as a marketing manager for a tech software startup. Let's take a look at some great examples. We've curated some of the best real professional bio examples we've ever seen online. Check 'em out, and use them as inspiration when crafting your own. 6 of the Best Professional Bio Examples We've Ever Seen. 1) Phil. That's when we scramble. So what?
Study: How Much of Your Content Marketing Is Effective?
What’s working—and what’s not—for over. working remotely. For example, Thea Oliver, communications manager at Thrive, said her biggest content failure last year was pushing “guest blogs. Leite’s words are a good example of why marketers need time. to explore what works for their particular audiences. necessarily work with content. All rights reserved.
12 Noteworthy Examples of B2B Companies on Instagram
JANUARY 20, 2015
Why It’s Noteworthy: Oracle’s Instagram profile consists of photos from company events and conferences around the country, while providing an inside look at what it’s like to work for the company. Salesforce successfully communicates their culture with a series of images showing business growth, passion, and what a great place it is to work at. Microsoft. Followers: 35.8k.
7 Examples of Call-to-Action Best Practices [INFOGRAPHIC]
JULY 22, 2015
For your CTAs to work effectively, you must ensure they are part of a well-executed inbound strategy. Make Your Calls-to-Action Bright and Bold - Clearly state the value visitors will receive by clicking the button. 7. A/B Test - Make sure to A/B test your CTAs to insure they work for your specific audience Click Here to View the Infographic. Infographic Transcription : 1.
10 Examples of Facebook Ads That Actually Work (And Why)
JUNE 22, 2012
Since HubSpot has personally experienced success with Facebook ads and we're now seeing two Fortune 500 companies publicly back the channel, we thought it was a great opportunity to take a look at some examples of Facebook ads and why they're effective. When advertising on Google AdWords, for example, the following three elements are crucial for high click-through rates. 1) High Relevance.
17 Inspiring Instagram Video Examples From Oreo, Spotify, BuzzFeed & More
MAY 18, 2016
Check out the examples below. 17 Inspiring Instagram Video Examples. The video below is a great example of a fun, creative video that works perfectly for the platform. This video is clearly the work of professionals, which not every brand has the resources for. Here's an example of a short, snackable video that showcases a product in a funny way. Speak ASL?
Staffing and Launching Your Content Marketing Program
success was attributed to work we did months ago. work needed,” he wrote in a blog post. Playbook series—the point where the difficult work. experiences as publishers and the work we’ve done. you excited to come to work every day, pushing you to. These examples may sound hyperbolic, but they get at values that lead. We are still working. actual work.”
10 Awesome Examples of Ecommerce Sites Using Responsive Web Design
APRIL 13, 2013
As a snapshot of an industry segment doing as much, h ere are 10 examples of ecommerce B2C businesses using responsive web design. 1. However, I think it is a change that must be made, and Tommy Hilfiger has done a pretty good job of making it work. I spend a good deal of time looking at websites that have been developed using a responsive web design (RWD). Skinny Ties. Folksy.
11 Actionable Writing Tips [+Examples]
SEPTEMBER 1, 2014
Example: It’s a good idea to blog often since 92% of businesses that blog multiple times daily has acquired customers through their blog ( HubSpot ). 2. Example: When writing, shut yourself up in a soundproof room that has good lighting. Example: The moon is shining [incorrect] vs. Broken glass on the road gleamed with the light of the moon [correct]. 4. Image source.
5 Rules for Using Video on Landing Pages – and Examples of How to Bend Them
FEBRUARY 26, 2016
Let’s check out a few different examples to help inspire you. Example 1: Use a good thumbnail…but what’s a good thumbnail? static image from your video with a big play button overlaid (if you go this route, don’t forget to A/B test your thumbnails to see which image works best with your audience)? Bending and stretching is great. Want to see what I mean? right now?
7 Examples of Innovative B2B Content Marketing
Social Media B2B
SEPTEMBER 18, 2013
At Content Marketing World, my good friend Ann Handley , coauthor of Content Rules and Chief Content Officer of MarketingProfs , presented a number of innovative examples of content marketing. The following are some of the B2B examples she shared in her presentation. These examples are meant to inspire B2B marketers to think bigger than just basic written or video content.
Marketing Technology: 3 Solutions You Can't Live Without
in these areas in order to help marketers work. platform, all of which work closely together alongside your CRM system to enable a wide. For example, a social media platform. and work toward the point of conversion? For example, Vidyard tracks video. that works well for your business. Take a minute to think about what you do each day. While these changes.
This Week in Content Marketing: Long-Form Content Actually Works on Smartphones
MAY 14, 2016
We wrap up the show with a This Old Marking example from McCall’s. Multichannel networks contend with ad buyer fatigue (24:49): Some ad buyers are starting to wonder whether working with multichannel networks (MCNs) is worth all the trouble. This Old Marketing example of the week (49:45). McCall’s was an excellent example of This Old Marketing. by 2020.
Responsive Web Design: 11 Great Examples from the Financial Industry
APRIL 24, 2013
Here I explore eleven brands in the financial industry that prove RWD can work for much more than just small businesses and blogging sites. 1. think this is a great example of how a traditional brand, like a bank, can use modern design to really connect with its customers. It''s a really good example of how a larger site can still be made responsive. Gateway Bank of Mesa, AZ.
15 Examples of Great Mobile Website Design
MARCH 27, 2015
15 Examples of Great Mobile Websites. 1) Shutterfly. It also happens to be one of my favorite sources of entertainment during my commute to and from work. Now more than ever, businesses are focusing on creating delightful mobile website experiences. After all, 80% of Internet users are using smartphones to search online. or not. You guessed it: on my phone. That''s it. 10) Zappos.
How to Write a Great Email Signature: 9 Tips With Real Examples
JUNE 24, 2016
Those signatures are a chance for you to make it clear who you are, make it easy for people to reach you, and give people a place to go to find out more -- either about you, about your business, or about something you're working on. Here are some tips for creating ones that are helpful and professional, including a few great examples. The average office worker sends 40 emails per day.
Advocate Marketing Creates B2B Relationships That Lasts A Lifetime
buyers are consumers outside of work hours, and this pattern carries over to how they learn about. Software purchasers in north america, for example, name “peers” as the top response when asked which information vehicles most influence their. of influencers work with every account in this way.” We work with business and technology leaders to develop. We work with.
12 Examples of B2B Companies Managing Impactful Twitter Profiles
MARCH 24, 2014
For example, they recently posted a stack of pancakes with “Cisco” drizzled in maple syrup for National Pancake Day as well as a “Geek Bracket” image in honor of March Madness, take a look! 3. Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. If you think we missed a notable profile, feel free to let us know in the comments section. Intel.
4 Great Content Marketing Examples
JANUARY 17, 2013
Here are a handful of very different content marketing examples worth examining. In some of those columns, we’ve looked at examples of great content marketing, but I thought it would be helpful to gather a small collection of samples for inspiration. One fantastic example, and a real granddaddy of content marketing greatness, is the Blendtec video series, “Will It Blend?”
11 Testimonial Page Examples You'll Want to Copy
JANUARY 8, 2016
What are some examples of great testimonial pages? Here are 11 of the best examples out there to inspire you. 11 Examples of Awesome Testimonial Pages. 1) Codecademy. For example, in some cases, they included the evolution of the logo during the design process. Understandably, many of them might be skeptical or hesitant to trust you right away. 10) Brainshark.
7 Effective Call-to-Action Examples and Why They Work
JULY 4, 2013
Here are a few call-to-action examples that demonstrate perfect alignment: 15 Phenomenal TED Talks You Need to Watch Today ~ If a visitor is willing to discover and watch 15 videos from thought leaders in various segments of the marketing industry, it’s very likely they’ll want even more quotes on marketing from the big names in the field. More Call-to-Action Examples and Resources.
Content Methodology: A Best Practices Report
This virtuous circle is only possible when the company works to build a culture of. work,” Becker said. “We needed to prove that content can improve marketing’s. culture of content doesn’t emerge overnight, but working to build one across these. Content Methodology: A Best Practices Report A content methodology works in much the same way as a flywheel. Content. In the.
10 Examples of Highly Effective Welcome Emails
NOVEMBER 12, 2014
To help you create an effective welcome email , we’ll highlight ten effective examples. For each example, we’ll point out its best feature to show you how to create your own killer welcome email. 1. Write a welcoming note Our first example highlights the importance of a friendly greeting. These emails come from businesses big and small. Notice how it stands out?
UPDATE 16 Examples of Awesome Email Marketing Campaigns
AUGUST 31, 2015
So to ensure you're sending modern emails that warrant some of your recipient's precious time and attention, we've compiled a list of effective email examples to inspire your next campaign. 16 of the Best Email Marketing Campaign Examples. 1) PayPal. There are a couple things we love about this email example from PayPal. Did you see that? Did you see it move? 10) Bonobos.
20 Examples of Fabulous Explainer Videos
JANUARY 29, 2015
To get a good feel for crafting yours, just examine the work of others. You’re bound to find something that resonates with you as a good example for brainstorming your own. 14) Bubbl.us: This video shows you how a product can help you create mind maps and work out ideas to make a plan to put them in action. Feel intimidated by the notion of creating an explainer video?
One Stellar Example of Paid Optimization Payoffs
MAY 12, 2016
Working with digital marketing ad agency 360Partners , and the Captora team, Acquia initiated a paid revamp that optimized landing page conversions by over 100%. For example, after conversion rate optimization is complete, turn attention towards ad copy for better CTR’s to drive more traffic to your pages that are now optimized. Refresh keywords and ad copy. New channel expansion.
Content Marketing 2016: Staffing, Measurement, and Effectiveness
Introduction 4 Content Marketing 2016: Staffing, Measurement, and Effectiveness Across the Industry Red Bull has long been the strongest example of this. 49 percent work across B2B and B2C businesses. their work as average, not very effective, or not. at least 25 full-time employees working on content. However, putting in the work to team up with talented creative.
Content and Social Working Together for B2B
Social Media B2B
JANUARY 27, 2016
In this fourth installment of the Back to Basics series, CMI will outline the basics of developing a content plan for social media, and will also share key elements of CMI’s plan as a working example. Real-time feedback on what is working empowers us to improve message quality, creative, channel and offers to quickly improve the outcome. From Branding Magazine. Read more.
The Best Example You Will Find On The Value Of Storytelling
B2B Marketing Insider
JULY 27, 2015
Well I know there is more value to effective storytelling over hard selling and cold calling. I’ve proved it out in a variety of roles and in many different scenarios. I’ve seen it in companies I’ve worked for and in companies I work with. And since she lives and works close by to me, I reached out and we grabbed a coffee. That is until I met Michele Miller.
Three dazzling examples that turned online influence into offline results
grow - Practical Marketing Solutions
APRIL 15, 2013
Today, I’m going to dazzle you with three examples of people who are setting an awesome example in this area. ” Ian was working hard to turn the weak links of social media into the strong ties that convert into business opportunity. Here’s an example of influencer marketing that backfired. Andre Niemeyer (second from left) and the paddle board crew.
Why Formulas Work Better than Templates for Email
APRIL 28, 2016
Verbatim email templates that worked like gangbusters for the author, now available to you – lowly sales creature! Naturally, when Obama’s team shared these details post-election, email marketers got to work. MarketingSherpa, for example, does regular deep dives into email campaigns, providing context and important qualifications. You’ve seen these types of promises before.
B2B Marketing Trends for 2016
For example, if in the IT market. great example is Moz’s Web Developer’s SEO. Another good example is Top Rank’s Social Media Marketing Management. Derek Edmond, Managing Partner, KoMarketing [link] B2B Marketing Trends for 2016 14 Demonstrate Business Results Reverse the Way They Work and Budget True B2B marketing champions will not take current budgets into account.
10 Badass Blog Page Design Examples
SEPTEMBER 10, 2015
As a means of inspiration, here is a list of some pretty badass blog page design examples that quite possibly could give you some ideas for your company blog. hope you enjoyed those badass blog page design examples as much as I did! A key thing to remember when designing your own blog is to make sure it connects with your target audience. Smashing Magazine. The Verge. Mashable.