Vidyard

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How to Run the Perfect Sales Discovery Call

Vidyard

Here are a few sample questions to think about when doing your research: Who are you meeting with? Whether you consider all or part of the sample questions above, going into the call well prepared with some form of research done on your prospect makes them feel appreciated. Where are they located? What is their title?

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How to Put Together an Effective Sales Rollout Plan for Video

Vidyard

For example, as the team successfully adopts video, increase the number of video use cases, the number of teams using video, and the number of videos expected per rep. Sample Messaging: Involve leadership and the marketing team in crafting video scripts and templates that speak to buyers’ needs. Sales Video Scripts and Email Templates.

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How to Choose the Right Music for Your Video

Vidyard

For example, many of my advertising clients will request tracks that start out in a minor key and finish major when they want to pull on the heartstrings of a viewer with an inspiring video. For example, here’s how our music underlined the spectacular trailer for Still Alice.

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How to Put Together an Effective Sales Rollout Plan for Video

Vidyard

For example, as the team successfully adopts video, increase the number of video use cases, the number of teams using video, and the number of videos expected per rep. Sample Messaging: Involve leadership and the marketing team in crafting video scripts and templates that speak to buyers’ needs.

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The State of B2B Video Marketing: The Benchmarks Report

Vidyard

We wondered, for example, are most B2B marketers at the stage where they’re creating their own videos in-house with dedicated creative teams? We’ve presented a sampling of the research findings here , but you can download the full report to explore where you fit on the spectrum based on your current video marketing practices.

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Vidyard and SnapApp Partner to Bring the Power of Interactive Video to B2B Marketers

Vidyard

For example, the marketer can offer a particular call-to-action at the end of the video based on the viewer’s in-video responses, giving the viewer a more relevant and personalized experience. This new offering from SnapApp is a cool example of what I mean.”

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How to Build an Effective B2B Video Series

Vidyard

But this is a sampling of the sorts of things you’ll want to decide on before deciding on the overarching plan for your series, never mind the specific content of each video. For example, you might use a dedicated video hub on your website or a specific YouTube channel/thread. What’s the purpose? So many questions, I know!