WriteSpark

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Justifying the Cost of a Professional Copy Writer

WriteSpark

A new year typically means a long list of new marketing communications and public relations projects. Examples of these factors include: The project is directly tied to revenue generation, e.g., an email campaign designed to attract prospects or a Web page for making a direct product sale.

Cost 120
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Justifying the Cost of a Professional Copy Writer

WriteSpark

A new year typically means a long list of new marketing communications and public relations projects. Examples of these factors include: The project is directly tied to revenue generation, e.g., an email campaign designed to attract prospects or a Web page for making a direct product sale.

Cost 120
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Article: Producing High-Value Customer Success Stories

WriteSpark

For example, does the story offer the potential to discuss an interesting problem, solution, or application? Do you need to involve or get approval from the customer's public relations person before starting the interviews or publishing the story? Story appeal. Does the customer have a story you actually want to tell?