How to Solve the Top 5 Challenges of B2B Sales with Marketing
Kaon
JULY 23, 2018
Considering that the major portion of a buyer’s journey takes place without his or her knowledge, salespeople have to rise above a long list of challenges, regardless of their industry. For example, Baker Hughes, a GE Company, wanted to change the way it was selling , moving from product seller to value storyteller.
Let's personalize your content