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What are Trigger Events in B2B Sales — and Why Does Your Team Need a Strategy to Use Them Effectively?

Webbiquity

Today’s B2B buyers are time-strapped and overwhelmed with information, making sales harder than ever. Trigger events may help you prospect for clients by putting you in front of the right buyers with the appropriate context for beginning a discussion. What is a Trigger Event? These attributes are not the same as triggers.

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Using Technographics, Firmographics, and Buyer Intent as Sales Triggers for Higher Conversions

SalesIntel

Harnessing these data sets as sales triggers holds the promise to unlock higher conversion rates by delivering precisely targeted solutions to the right audience at the right time. This includes information such as the software, hardware, and digital tools they use and their proficiency with technology. What is Technographic Data?

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29 Types of Trigger Events and How to Track Them

Hubspot

That is why recognizing trigger events is key to being successful. In this article, we’ll cover what a trigger event is, why they’re important and provide examples you can apply to your own sales strategy. Broadly speaking, any industry change can be considered a trigger event and indicate a channel for making a sale.

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9 Killer Social Media Call-To-Action Examples

SocialPilot

Outlined in this blog are the steps to create a CTA with a higher click rate and brand examples who are implementing it the right way. As you can see in this example from SocialPilot’s Facebook page, click through to read a blog post. signs when they’re just trying to access needed information. Let’s explore!

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7 Cool Examples of Trigger-Based Marketing Emails

LeadSquared

Automated email marketing and trigger-based marketing emails go hand in hand. To maximize your content marketing benefits and increase return on investment (ROI), you can use trigger-based emails to get the visitors to return to your website. The triggers are dependent on customer interests and actions. Welcome Email.

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Marketing Automation And Trigger Words

Stevens & Tate

For example, the use of marketing automation and trigger words can help to improve the impact of your content. The following are a few examples of how you can successfully use automation to improve your content marketing: 1. Deliver Content Based On Trigger Events. How To Use Trigger Words. Segment Email List.

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How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

Using urgency in your marketing can skyrocket your conversions because it triggers fear of missing out (FOMO). Trigger popups with limited-time offers to encourage people to upgrade. Trigger popups with limited-time offers to encourage people to upgrade. Here’s an example from Apollo.io : Lusha goes a step further.