Sprout Social

FEBRUARY 16, 2022

The YouTube algorithm is designed to help viewers find videos they want to watch and maximize long-term viewer satisfaction. Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. Here’s what YouTube looks like today: There are now an estimated 2.1 2012: Watch time.

Youtube 120

Youtube Lead Scoring Lead Ranking Ad Frequency 120

Anyword

NOVEMBER 29, 2021

YouTube is a serious tool for business, even beyond advertising. The YouTube audience wants to see more than just Baby Shark, and business is paying attention. There are two essential areas of YouTube videos where copywriting comes into play – the headline and description, and the video script. Descriptions .

Copywriting 98

Copywriting Youtube Tips Allocation 98

Marketing Insider Group

SEPTEMBER 28, 2020

One of the best ways to get your head around this type of content is by reading some excellent examples by other organizations. Visitors can register to the site to follow particular authors and content categories, and bookmark articles to read later. Every article contains useful information without pushy sales messages.

Thought Leadership 319

Thought Leadership Enterprise Management Work Management Marketing Management 319

ClearVoice

SEPTEMBER 6, 2023

Ever notice that sometimes when you search for something on Google, YouTube videos are among the top results? Google doesn’t display just any random YouTube video in these search results. Videos must rank high on YouTube for that particular search term to appear in related Google searches. billion active users.

Youtube 59

Youtube SEO Marketing & Strategy Case Studies 59

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. What Are the Benefits of YouTube Video? Contents 1.

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Zoominfo

OCTOBER 5, 2021

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Billy Gene is Marketing Inc.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Sprout Social

JANUARY 27, 2021

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

Youtube 141

Youtube Analytics Video Marketing Optimization 141

Marketing Insider Group

JULY 3, 2023

Test the features in popular marketing software and sites, such as Buzzsumo, Ahrefs, and Trends.co, to discover fresh subjects for content. You can adjust your settings for Twitter and YouTube to see what interests people in other locations. Google favors sites with regularly updated content, meaning you always need fresh material.

Trends 276

Trends Marketing AI Lead Scoring Lead Ranking 276

Optinmonster

JULY 27, 2021

From blogging and social media to video and visual marketing, we’ve got a great collection of B2C and B2B content marketing examples to inspire you. These marketing examples from the business world will help you find new ways to get creative and create your own inspirational content marketing to win leads and sales.

Impressions 145

Impressions Paid Content Examples Content Marketing 145

Stevens & Tate

MAY 27, 2022

When it comes to choosing what platforms to leverage in order to reach senior living audiences, you may have skipped over YouTube assuming that this particular platform is aimed at younger audiences. You may want to give YouTube another look as it turns out YouTube videos are an excellent way to reach older audiences.

Youtube 95

Youtube Video Marketing Planning Advertising Agencies 95

Webbiquity

SEPTEMBER 28, 2021

Spread them around and be sure to keep your blog as your home base and have an email list (for example ConvertKit offers a forever-free trial account ). If you don’t the rules on Facebook, for example, they will lock you out of your account. YouTube Rules. YouTube has a lot of community guidelines. It’s free!).

Social Networks 350

Social Networks Lock-In Guidelines Network Marketing 350

Hubspot

JUNE 8, 2021

Did you know that YouTube currently has 2 billion active users a month and is projected to grow to almost 3 billion active users by 2025 ? Now, all that being said, you might be wondering, "How do I grow my YouTube channel so I can drive more traffic to my website and revenue to my business?". Let's get started. Think about it.

Youtube 99

Youtube Advertising Channels Keywords Education 99

Hubspot

MARCH 5, 2021

Did you know that the first video published on YouTube was only 18-seconds long ? Now, following a five-month beta test -- as well as the success of TikTok , Instagram Reels , and other viral video platforms -- YouTube will soon roll out a global short-form video feature of its own. When You Can Access YouTube Shorts.

Youtube 101

Youtube Planning Viral Marketing Paid Search Agency 101

Optinmonster

MARCH 27, 2024

Related Content: How to Create a Great Lead Magnet: A Step-by-Step Guide and Examples. Since this cheat sheet is really long, I’ve broken it down into 9 types of lead magnet headlines, with formulas and examples. How to Get X [blank] How to Get 10,000 Fans How to Get Your First 100 Subscribers on YouTube 46. Let’s dive in.

Lead Scoring 96

Lead Scoring Lead Ranking Examples Sales Qualified Leads 96

Outgrow

JULY 15, 2021

Top 21 YouTube Channels You Cannot Miss Out On! Did you know that people are now watching 150 million hours of YouTube every day? Or that millennials prefer YouTube two to one over traditional television? Here’s our final fact – YouTube services 88 countries in 76 languages (or 95% of all internet users !).

Youtube 98

Youtube Advertising Channels Marketing AI Work Management 98

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Webbiquity

APRIL 4, 2023

In short, the reasons people use social media: 1) learn and find information, 2) connect with others and/or tap into recommendations, 3) explore, escape, or 4) brag about accomplishments, possessions, and show off their life. They subconsciously associate sites with different emotional “jobs” when they use (or don’t use) a particular medium.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Vidyard

MAY 21, 2021

The goal of the CTA is ultimately to have site visitors give you contact information or convert to a marketing qualified lead by engaging with more of your content–driving up their lead score. Some examples might be links to other pieces of content, newsletter subscription forms, or links to learn more about your products.

Top of Funnel 132

Top of Funnel Video Marketing Examples Webinar Metrics 132

Content Standard

SEPTEMBER 28, 2023

By contextualizing the same information for different audiences, you can target more buyer personas with the same message. B2C Content Atomization examples Starbucks Coffee The coffee chain was one of the earliest adopters of content atomization, beginning in the 2010s. Second, it can help you save time and resources.

Brand Identity 108

Brand Identity Branding Examples Multi-Channel 108

Optinmonster

MAY 10, 2023

In the end, we will share FOMO marketing strategies and FOMO marketing examples so you can apply FOMO tactics in your marketing campaigns and enjoy the results yourself! FOMO Marketing Strategies Best FOMO Marketing Examples What is FOMO? If visitors to your site know other people are buying, they’ll also want to buy.

Examples 108

Examples Urgency Marketing Planning Trigger Marketing 108

KoMarketing Associates

AUGUST 27, 2019

Below are some examples of actual B2B companies on social media and what they’re doing right to connect with their audience and leverage social media in the right way. TripAdvisor has a Twitter account that’s just for their hotel partners that have listings on their site. Custom Images. Interaction With Community.

Social Media 145

Social Media Paid Search Agency Examples Companies 145

Webbiquity

JUNE 21, 2022

For example, a customer might: Discover a product while browsing videos on YouTube. Use their work desktop PC to search for more information about a product on Google. Check their Amazon app or social media sites for reviews from other customers. Become a Brand Influencer on TikTok, Instagram, or YouTube.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Optinmonster

APRIL 11, 2024

Related content: How to Create a Winning Email Marketing Strategy 9 Ways to Grow Your Email List With Social Media Host Twitter Chats Create Facebook Ads Promote Your Gated Content Leverage LinkedIn Groups Run a Giveaway Contest Create CTA Cards on YouTube Capture Leads on LinkedIn Host Webinars with Google Meet Leverage Instagram Stories 1.

Social Media 90

Social Media Media Ideal Customer Profiles Lock-In 90

ConvertKit

JUNE 10, 2020

Why you need to be using YouTube Analytics. How to access YouTube Analytics. Want YouTube insights? Special thanks to ConvertKit designer and resident YouTuber Charli for kindly donating her YouTube metrics for this post's screenshots. You can check out her YouTube channel right here ! Let's dive in!

Youtube 98

Youtube Advertising Channels Analytics Eye-Tracking 98

Outbrain

SEPTEMBER 19, 2022

Add emotion to your thumbnails Post videos regularly Do livestreams Collaborate with other YouTubers or influencers Optimize your titles Grab attention with Shorts Focus on searched keywords Create playlists Engage with everyone you can Polish your calls to action Promote the subscribe button everywhere you can. More than 2.6 Really hard?

Youtube 61

Youtube Promotion Advertising Channels Tactics 61

Optinmonster

APRIL 22, 2024

Here’s an example of a customer avatar template from Xtensio : If you have several different target customers, you should create a separate customer avatar for each one. To create your customer avatar(s), write down the following information: Demographic information: Name, age, gender, income, location, and profession.

Paid Content 94

Paid Content Lead Scoring Lead Ranking Sales Qualified Leads 94

ClearVoice

JULY 22, 2022

This guide explains how to write an effective CTA and gives you 15 excellent CTA examples to consider as you create your own. Once you get users to your site, strong CTAs are an important part of nurturing your target audience through the sales funnel. What makes a good call to action in marketing? Product pages. Blog posts.

Top of Funnel 95

Top of Funnel Examples Funnel Advertising Content 95

Hubspot

MARCH 6, 2017

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. And with new formats and tracking capabilities, you can also use this information to report on its ROI. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign.

Paid Content 101

Paid Content Youtube Advertising Agencies Advertisements 101

Marketing Insider Group

JULY 14, 2021

Every minute, about five hours of content makes its way to YouTube. Who owns the digital rights to a piece of content, such as a YouTube video? Consequently, the content creators can control use—and abuse—of their proprietary information. And this includes ideas from others’ sites. Their roles vary.

Work Management 359

Work Management Tips Copyright Marketing Management 359

Hubspot

MARCH 26, 2019

YouTube is the second largest search engine, with over 1.8 However, if you don't use YouTube for your current marketing strategy, you're not alone. small businesses use YouTube to reach their audience. In 2018, the HubSpot Academy team didn't take advantage of YouTube, either. In fact, only nine percent of U.S.

Youtube 101

Youtube Template Viral Marketing Video Marketing 101

Marketing Insider Group

JANUARY 24, 2022

From creative video content to authentic storytelling to strategic content organization, these examples all provide actionable tips you can leverage right away to jumpstart your own content ROI. Here’s two examples, one of their early videos from 2012 on keyword targeting, and one of their most recent from 2021 on the ROI of SEO.

Paid Search Agency 326

Paid Search Agency Content Marketing Companies Case Study 326

KoMarketing Associates

FEBRUARY 10, 2021

SERP features are all the little widgets of information Google (or Bing) can put into the search results. For example, this could be the results for a zero-click search. But only if the user’s intent was to understand what the word “esoteric” means: As you probably know, we’re looking at several SERP features in just this example.

SERP 295

SERP Features Google Top of Funnel 295

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. What Are the Benefits of YouTube Video? Contents 1.

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Sprout Social

OCTOBER 28, 2021

In this article, we’ll share five genius social commerce examples you can look to for inspiration. Today’s top social commerce sites. Before we dive into specific examples, it’s helpful to get an idea of the options available to brands interested in social commerce. 5 examples of social commerce in action.

Examples 113

Examples High Quality Lead eCommerce Facebook 113

Optinmonster

NOVEMBER 9, 2021

Looking for ways to dramatically increase conversions on your site? Exit-intent® technology lets you make one last effort to convert visitors as they’re about to leave your site. And more often than not, when visitors see a popup while leaving the site, they respond to the offer. What Is Exit-Intent®? Do Exit Popups Work?

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Sharpspring

JANUARY 26, 2021

The most effective, proven inbound marketing examples create a helpful brand experience for potential clients instead of making them feel they’re being sold to, and that’s the ultimate goal of good inbound marketing. Your job is to position yourself as the provider of that valuable information they wanted at just the right time.

Inbound Marketing 98

Inbound Marketing Examples Planning Advertising Agencies 98

Directive Agency

JULY 31, 2023

Nowadays, this is usually a well-executed digital campaign, but as you’ll see from the examples below, not all great campaigns are digital. Check out these examples of the 9 best B2B strong>marketing campaigns 1. This is an excellent example of how to reach potential customers that go beyond best practices.

Marketing AI 52

Marketing AI B2B Marketing Examples Campaigns 52