Marketing Insider Group

NOVEMBER 16, 2020

MarTech tools can automate, optimize, and analyze your marketing programs like never before. The MarTech landscape is growing as more organizations realize the value of marketing technology, but what tools are the most important for driving sales? MarTech tools can be a pivotal piece of increasing conversions and sales.

Marketing AI 326

Marketing AI A/B testing Tools Lead Scoring 326

Salesforce Marketing Cloud

NOVEMBER 15, 2023

Verify search volume Start by entering your topic or keyword idea into a SEO research tool such as BrightEdge or SEMRush. These paid tools show the average monthly search volume for your keywords. For example, “customer service best practices” returns 590 monthly searches versus “service best practices” with only 30.

Keywords 105

Keywords Research Traffic Lead Ranking 105

Marketing Insider Group

SEPTEMBER 8, 2020

Create effective content that informs, builds trust, and engages your recipients. These emails can be anything from a series of how-to videos with written instructions or inside information that helps them solve a challenging problem. The subtle message: Trello is a two-for-one tool that can help its users with both work and life.

Work Management 334

Work Management Examples Paid Search Agency Marketing Management 334

Marketing Insider Group

SEPTEMBER 29, 2020

The creators behind the best company blogs take the time to understand the needs of their audience before crafting content to fit, as these content marketing examples show. Human Resources solutions provider ADP offers several software tools and services for HR and payroll management. Quick Takeaways. Breakthroughs by Pfizer.

Paid Search Agency 362

Paid Search Agency Work Management Marketing Management Examples 362

Optinmonster

MARCH 11, 2024

Gamification Marketing Examples Gamification Marketing With OptinMonster What Is Gamification in Marketing? For starters, most examples of gamification in business are interactive. Let’s look at some examples of how you can bring it into your own marketing campaigns. Here are some notable examples: 1.

Examples 100

Examples Planning Paid Search Agency Interactive Marketing 100

Marketing Insider Group

MARCH 18, 2020

In the world of digital marketing, there is a wide and growing range of digital marketing tools designed to help you to be more organized and efficient. With such a wide choice of tools, it can be difficult knowing which ones are the right option for your digital marketing strategy. The best digital marketing tools we use: DivvyHQ.

Marketing Management 363

Marketing Management Tools Planning RSS 363

SocialPilot

MARCH 12, 2024

In this blog, not only are we going to tell you what a perfect integrated marketing campaign should look like, but also provide relevant examples to illustrate the point further. Given below are some of the best examples of integrated marketing campaigns that you can learn from. What more could a marketing enthusiast ask for?

Paid Content 83

Paid Content Campaigns Examples Advertising Agencies 83

RebelMouse

JANUARY 10, 2024

Imagine browsing a site, and suddenly, a bright, colorful box pops up and sticks to the side of your screen like chewing gum. Sticky elements are design techniques that enhance the user experience on websites and in apps by offering users an easy way to access crucial information and perform essential actions.

Positioning 85

Positioning Design Examples Practices 85

SmartBug Media

FEBRUARY 19, 2024

Investing in on-site business training workshops is a cost-effective, high-impact way to ensure your employees have the knowledge, skills, and tools they need to excel in their roles and contribute to the overall growth, efficiency, and success of the business. What Types of On-Site Business Training Workshops Does SmartBug Offer?

Training 59

Training CMS Development Account Based Marketing Business 59

Optinmonster

JANUARY 18, 2024

Use a social notification tool to show other customers are buying from you. You can use OptinMonster’s on-site retargeting for this. Here’s an example from Apollo.io : Lusha goes a step further. For more ideas, read our posts on how to write perfect welcome emails and the best welcome email examples.

Conversion Rate 89

Conversion Rate Conversion Examples Marketing Analytics Tools 89

Optinmonster

MARCH 4, 2024

Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. How to Conduct Split Testing Best Practices for Split Testing Advanced Split Testing Strategies Best Split Testing Tools What Is Split Testing? Why Should You Run a Split Test?

Multivariate analysis 82

Multivariate analysis Marketing Automation Services Budget Programs A/B testing 82

Optinmonster

DECEMBER 30, 2023

If your “above the fold” website content doesn’t grab your visitors’ attention the second they land on your site, they won’t bother to stick around any longer. That’s why it’s crucial to hook visitors from the minute they land on your site. First impressions are crucial.

Examples 90

Examples Content Trigger Marketing Eye-Tracking 90

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns.

Social Media 105

Social Media Advertisements Advertising Tools 105

Brightedge

JUNE 10, 2022

SEO tools are essential when it comes to effective strategizing. However, one problem with using tools is you are often siloing your data or exports in different areas like personal computers or the cloud, working against clean governance. Example: Data Cube, BrightEdge’s Keyword Research Tool.

SEO 111

SEO Research Enterprise Management Tools 111

Optinmonster

MAY 10, 2023

In the end, we will share FOMO marketing strategies and FOMO marketing examples so you can apply FOMO tactics in your marketing campaigns and enjoy the results yourself! FOMO Marketing Strategies Best FOMO Marketing Examples What is FOMO? If visitors to your site know other people are buying, they’ll also want to buy.

Examples 108

Examples Urgency Marketing Planning Trigger Marketing 108

Brandpoint

APRIL 13, 2023

91% of businesses use video as a marketing tool – an all-time high since 2016. Here’s a fantastic example done by HubSpot that is both engaging and informative for a B2B audience. Boil your message down to a short, informal video message and let the world see it. So you’re convinced: Video is the future.

Social Media 118

Social Media Traffic Top of Funnel Media 118

SalesIntel

DECEMBER 6, 2023

To skyrocket the numbers, sales reps make use of various sales tools available in the market. Investing in a random sales tool is a waste of time, money and effort. We have listed the 10 best sales tools you must be acquainted with to boost your B2B sales. What are Sales Tools? Why Use Sales Tools?

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

seo.co

FEBRUARY 14, 2022

Site navigation seems like something you shouldn’t have to think about, but its importance to search engine optimization (SEO) is often underestimated. Your main goal is to present certain information to your customers, so it’s easy to get lost in thinking that it doesn’t matter how you structure that information.

SEO 98

SEO Optimization CMS Development Lead Scoring 98

seo.co

OCTOBER 18, 2021

Slow sites are punished by both users and search engines. To optimize your site for search engines and users, your site needs to be wicked-fast. In this post, we’ll discuss the how and why for site speed, ways/tools to fix it and how we can help! Let Us Help with Your Site Speed.

Marketing Websites 98

Marketing Websites SEO Efficiency Terms and Conditions 98

BOP Design

AUGUST 2, 2022

When building a website, this “blueprint” is known as the site map. What Does a Site Map Look Like? A site map is a hierarchical list of all the pages on your website. Here’s a sample site map, so you can get an idea: How Should I Construct My Site Map? A site map tells the visitor how to navigate your B2B website.

Marketing Websites 116

Marketing Websites Ad Building B2B Copywriting 116

Optinmonster

OCTOBER 31, 2023

Are you looking for headline examples? In this blog, we’ll deep dive into the world of headlines, exploring their importance the key components of a compelling headline, and providing many headline examples across various niches. Amidst this sea of information, the headline guides readers to the content that matters most.

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Conductor

FEBRUARY 22, 2022

Freelancing at an agency , for example, may require you to accept an assigned title based on the way an SOW was written that included your position. For example: Grew organic traffic by +25% after establishing monthly optimization plans to update content based on keyword analysis reflective of ever-changing user intent.

SEO 114

SEO Examples Paid Search Agency Ideal Customer Profiles 114

Oktopost

JANUARY 11, 2024

Demand generation tools leverage automation technologies to help you understand your customers better and make data-driven decisions. But there isn’t a one-tool-fits-all-your-needs available in the market: you still have to pick your demand gen battles. What is a Demand Generation Tool?

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Marketing Automation Services Demand 62

Optinmonster

FEBRUARY 22, 2023

In this blog, we’ll discuss how to write a perfect welcome email series and some welcome email examples for inspiration. Use their name and any other information about them to make your emails more personalized and relevant. Do you get site visitors to sign up for your email list by giving them an incentive when they subscribe?

Examples 117

Examples CAN-SPAM Newsletter Email Marketing 117

Optinmonster

DECEMBER 14, 2021

Are you looking for the best lead generation tools to grow your business? Lead generation is more than just getting people to visit your site. And just like any tough job, lead generation requires the right tools–even for professional marketers. What Is a Lead Generation Software/Tool?

Marketing Automation Services 125

Marketing Automation Services Budget Programs Enterprise Management Work Management 125

Martech

JUNE 29, 2022

.” But the report also indicates that this journey can be significantly sped up — by as much as 63% — if accounts begin their research at software review sites, gathering information and opinions from their peers. Journeys that originate at a review site often lead to deals of higher value too.

Ideal Customer Profiles 106

Ideal Customer Profiles Multi-Touch Attribution Marketing Attribution Peer-to-peer 106

Oktopost

NOVEMBER 9, 2023

Its ability to reach targeted audiences, maximize brand visibility, and drive conversions is just what businesses need in an online world saturated with information. Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? billion spent in the previous year.

Paid Content 62

Paid Content Media Plans Planning Allocation 62

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Because in today’s article, we’re going to teach you what kinds of promotional emails there are, look at 9 examples of emails you can use, and give you some tips on how to write your own. 9 promotional email examples.

Promotion 141

Promotion Examples Landing Pages Click Rate 141

SmartBug Media

AUGUST 31, 2020

When your business can develop and maintain a presence on key review sites that are ideal for your specific industry, you can gain a real competitive advantage and use it as a sales and marketing tool to effectively drive qualified traffic and leads. the landing page) is aligned with your review site profile page.

Ideal Customer Profiles 94

Ideal Customer Profiles Profiling Marketing Automation Services Optimization 94

Contently

AUGUST 2, 2021

Analytics tools are key to today’s marketing success , and of all the choices out there, 10 stand above the rest as particularly useful for content strategists. For example, the tool can tell you whether a visitor is sharing the content on social media or clicking on an ad. Let’s take a look.

Paid Content 95

Paid Content Budget Programs Analytics Tools 95

Optinmonster

APRIL 19, 2023

Are you looking for the best sales promotion examples? Sales promotion is a powerful tool that eCommerce businesses use to increase conversions , boost brand awareness , and generate leads. With the formal sales promotion definition out of the way, let’s now informally understand what sales promotion is. What Is Sales Promotion?

Promotion 69

Promotion Examples Urgency Marketing eCommerce 69

Martech

APRIL 16, 2024

Canada, UK, Australia and other regions require notifying users about using cookies at least in your privacy policy or through an opt-out banner if any personal information is being collected. Choosing the correct tools Implementing consent doesn’t have to be scary. Apart from the EU, various privacy laws in the U.S.,

Analytics 116

Analytics Marketing Analytics Tools Work Management Planning 116

Optinmonster

NOVEMBER 9, 2021

Looking for ways to dramatically increase conversions on your site? Exit-intent® technology lets you make one last effort to convert visitors as they’re about to leave your site. And more often than not, when visitors see a popup while leaving the site, they respond to the offer. But tools like OptinMonster changed that.

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Contently

OCTOBER 11, 2019

It’s a smart goal for marketers because providing an audience with creative, reliable content will help these firms stand out in a sector constrained by regulations and misleading information. There’s even a “Career Path” pillar that includes advice for getting hired and links to relevant job sites. ?.

Creativity 134

Creativity Examples Content Marketing Planning 134

Sprout Social

SEPTEMBER 13, 2022

That’s why we compiled a list of TikTok tools you can use to create videos and measure their impact on your business goals. Save time with our powerful TikTok management tool. All-in-one TikTok management tool. But the platform may not have all the tools you need to manage a scalable video campaign or strategy.

Budget Programs 121

Budget Programs Video Marketing Tools Marketing & Strategy 121

Optinmonster

JANUARY 18, 2024

Use a social notification tool to show other customers are buying from you. You can use OptinMonster’s on-site retargeting for this. Here’s an example from Apollo.io : Lusha goes a step further. For more ideas, read our posts on how to write perfect welcome emails and the best welcome email examples.

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

Sprout Social

AUGUST 4, 2022

10 ways to say ‘We’re hiring’ on social media (post examples). For example, you might need someone with a keen eye for detail, while job seekers might prioritize companies with a hybrid work model. However, stuffing your posts full of information might overwhelm them. For example: “At Liceria & Co., Let’s dive in.

Social Media 99

Social Media Creativity Examples Media 99