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5 Of the Best Data Visualization Examples from Content Marketers

Visually

In this post, we’ll examine several of the best data visualization examples from the brands Think With Google, Castlight Health, KISSmetrics, OK Cupid and LinkedIn. Think with Google produces a ton of great information aimed at helping marketers make sense of the world. Take the following example, which illustrates the dramatic rise of SlideShare usage in just two years.

20 Amazing Examples Of Brand Content Marketing Hubs

B2B Marketing Insider

But I’m also continuously asked for sites I think are doing an amazing job of executing a branded content experience. have a running list of about 10 sites that I typically use as examples. We are looking for examples of brands who continuously and consistently publish content on a site they own – like a media company. And what examples have I missed?

7 Inspiring Examples of Parallax Scrolling Websites

Synecore

The examples below are based on his notion of “true” parallax containing three levels: you the viewer, an object, and the background to create the notion of depth and movement on a webpage. Without further adieu, here are 7 examples of parallax scrolling websites to help inspire your next project. 1. This tourism site introduces visitors to the Seattle Space Needle.

10 Examples of Inspiring Responsive Web Design

Synecore

This blog is not about showcasing the flawless responsive web design skills of the trendiest designers, but rather a compilation of the other websites out there - the websites that are using RWD as a great tool to sell, inform, and educate their users about products, services, and brands regardless of device size. AIDS.gov. This is especially true because of the integration of RWD. Wendy’s.

Content Methodology: A Best Practices Report

Journey site. feedback on its content from financial advisors via surveys that, in turn, inform the. example for a real estate brand below: awareness consideration acquisition Content breakdown by funnel: FUNNEL STAGEPAIN/PASSION POINTS EXAMPLES • “Top 10 Mistakes Newlyweds Make” • “How to Set a New Year’s. personas already seek information relevant to. Content.

Why Written Plans Improve Web Site Project Success

B2B Marketing Traction

Studies show that up to 25% of web site projects fail and 30% are over budget. When creating a new or updating an existing web site, marketing professionals have a tough role to play. They have to understand the web site owner needs and translate those needs into specifications that web developers (the techies!) The solution is a written web site project plan.

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How and Why To Set Your Site Up for Google’s Rich Answers

Act-On

Most of them fall into one of three broad categories: Answers provided by Google: These are shown at the top of web search results, and are often public domain information. 2. Here’s how the percentage of rich answers has risen between two studies Stone Temple did last year: Should site owners worry about rich answers? Google often tests rich answers from different sites.

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5 Examples Of Exceptional B2B Case Studies

bizible

It requires negotiation on the type of information that is disclosed, which is tough in B2B because creating detailed success stories often requires sharing sensitive data or information. For example, SOASTA uses a menu bar to filter case studies by industry. You can also filter by content type, for example white papers, webinars, studies and etc. Click image to enlarge.

4 Examples of Content Curation Done Right

It's All About Revenue

Here are four examples of how organizations, profit and non-profit, small and large alike, are effectively curating third party content to achieve business results. Rather than relying on the company’s website, Verne Global launched a news and opinion site: Green Data Center News. Digital information is naturally part of the mix. Verne Global data center.

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Optimizing your site information architecture (IA) for Panda

Biznology

In these cases, our only option is to help Google crawl and index our content so that the most important content takes its rightful place in Google’s index, and hopefully Google’s search engine results pages (SERPs). I’m talking about creating clear information architecture (IA) that shows Google (and your users) the relative importance of pages related to the same keywords.

15 Examples of Great Mobile Website Design

Hubspot

According to a Search Engine Land article about the update, there will be "no degrees of mobile friendliness" -- your site will either be judged as mobile-friendly. 15 Examples of Great Mobile Websites. 1) Shutterfly. When you arrive on their mobile site, you''ll see the menu items have been enhanced into large buttons at the bottom half of the screen. or not. That''s it.

Content Marketing Playbook: Strategy and Roadmap

with a better example of a brand building a more effec- tive content roadmap than GE. “It’s been a big change in our company—we’ve tried to. you have your site, it sort of weaves this seamless web. Kellner gives an example. of information. Kellner, for example, identifies the two audiences of GE. For another example, let’s get meta. All rights reserved.

How to Write a Great Email Signature: 9 Tips With Real Examples

Hubspot

So if you're just putting your name and a point or two of contact information in your signature, you're not taking full advantage of the opportunity to connect and engage with the people you're emailing. Jamming your signature full of links and information is just plain spammy and self-promotional.). Good design is all about presenting your information in an easily digestible manner.

Multitasking Puts Your Brain on Information Overload [Infographic]

Puzzle Marketer

According to a recent infographic by OnlineUniversities.com , your brain “wasn’t designed to handle the amount information they’re currently processing.” Here are some tips from the infographic that can help you combat stress and digital information overload: Set only a few times per day to check email. Consequently, accuracy drops considerable.

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10 Examples of Captivating Data Visualization

Hubspot

Get inspired by 10 examples of data visualization that communicate interesting information with both style and substance. 1) The Daily Routines of Famous Creative People. Using information from the book Daily Rituals by Mason Currey, the site showcases the daily schedules of famous creatives broken down by time and activity. Enter data visualization. What do 184.5

3 Ways Mobile Insights Are Informing Online and Offline Marketing

Buzz Marketing for Technology

Which means, as a sales channel, it will either supplement or replace other marketing platforms—namely, brick-and-mortar store locations, online stores like Amazon  and eBay , and/or standalone ecommerce sites. It’s a goldmine of information for the direction of marketers’ mobile strategies and determining where mobile fits in as both a sales channel and marketing medium.

Staffing and Launching Your Content Marketing Program

and information. These examples may sound hyperbolic, but they get at values that lead. For example, this is our mission statement for The. give you information you can’t find anywhere else on the. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY17 This is another step that should be informed by the. are running your site on WordPress, your best bet is to.

UPDATE 16 Examples of Awesome Email Marketing Campaigns

Hubspot

So to ensure you're sending modern emails that warrant some of your recipient's precious time and attention, we've compiled a list of effective email examples to inspire your next campaign. 16 of the Best Email Marketing Campaign Examples. 1) PayPal. There are a couple things we love about this email example from PayPal. Did you see that? Did you see it move? 10) Bonobos.

The Best Example You Will Find On The Value Of Storytelling

B2B Marketing Insider

So I promised Michele that if she posted something about this on one of my favorite storytelling sites, Slideshare, that I would write about it and embed her slides. Take the globe paperweight pictured above for example. Create content that informs, entertains, and provides value to your audience. ” Have you ever heard that line? That is until I met Michele Miller.

Standing out in a world of information density

grow - Practical Marketing Solutions

I recently did an interview about the implications of information density and Content Shock with a PR magazine in India. There is no blanket answer to the issue of standing out in a world of increasing information density. For example, some niches may still be devoid of helpful content, representing a ripe opportunity for a marketer. One example of this is the site SoulPancake.

The Power of Visual Storytelling: 15 Stunning Examples to Inspire You

Hubspot

Visual storytelling -- or passing on a lot of information through a relatively simple visual aid -- has been a cornerstone of marketing for thousands of years. I’d like to say we’ve come a long way, but really? Below you'll find 15 of the very best examples of visual storytelling from B2C, B2B, crowdfunding, and SaaS. 15 Stunning Examples of Visual Storytelling. 1) Modcloth.

Advocate Marketing Creates B2B Relationships That Lasts A Lifetime

in this digital age, where information accessibility and service-oriented business models favor buyers, it is. this information show improved win/loss rates and shorter sales cycles when comparing deals that. ad, and they are twice as likely to trust them over information found on a firm’s website.4 executive access, exclusive information, and personalized attention.

5 Practical Content Marketing Tactics to Educate & Inform Your B2B Audience

KoMarketing Associates

In the spirit of educating ourselves on the significance of this festive holiday, let’s take a look at 5 practical content marketing tactics you can take to educate and inform your B2B audience ( we are still in the office until 5:00 pm, after all ): Attend In-Person Events. What better way to deliver valuable information to buyers than to walk a mile in their shoes? Leverage Surveys.

4 Attention-Grabbing Examples of User-Generated Content in Ecommerce

Hubspot

While there are many ways to display UGC throughout your site to create interest and provide shoppers with real information from real buyers, here are four of the most effective and attention-grabbing uses of UGC in ecommerce (and actionable tips on how to emulate their impact). Shows Real Products on Real People. MVMT Mixes UGC and Product Pictures. Takeaways. Ecommerce

11 Pricing Page Examples To Inspire Your Own Design

Hubspot

To help inspire you, we found 11 of the best examples of pricing page design. Download more awesome website design examples here, and get tips for making yours great, too. 11 Examples of Great Pricing Pages. 1) Box. Box's pricing page is informative, intuitive, and attractive -- starting with that hero image right at the top of the page. Check them out. Cancel anytime.".

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Marketing Gimmicks versus Value: A Disappointing Example

Digital B2B Marketing

Here is an example that doesn’t make the grade and what B2B marketers can learn from it. How it Started: Discovery In December, I received a Burpee seed catalog with an insert promoting HomeFarming.com , a site promising a community of gardeners as well as tools to keep track of your progress. Take the time to make certain your information and advice is correct.

B2B Marketing Trends for 2016

For example, if in the IT market. link] B2B Marketing Trends for 2016 7 Take Content Marketing to the Next Level Create and Maintain Regularly Updated Reference Content Every B2B site should produce cornerstone reference content that is. great example is Moz’s Web Developer’s SEO. the most shared content on the Moz site this year by some margin. B2B Marketing. Look for.

15 Examples of Brilliant Homepage Design

Hubspot

Get ready to learn about excellent homepage design through these 15 real-life examples! Examples include "Free Trial," "Schedule a Demo," "Buy Now," or "Learn More." The homepage gives off a secure but easy-going vibe, which is important for a product that handles financial information. Why it's brilliant: The Box homepage is a great example of using strong visuals and copy.

5 Amazing B2B Examples of Interactive Content

SnapApp

Amazing B2B Examples of Interactive Content. 1. The web-based interactive infographic allowed for easier navigation, but also provided more detailed information in downloadable forms within each section, allowing users to dig deep if they needed. When interactive content is at its best, it is both engaging a user with entertainment and information, but also learning about that user.

7 Inspiring Examples of Omni-Channel User Experiences

Hubspot

fashion retailer that’s fusing their ecommerce site, mobile app, and brick-and-mortar stores into a simple shopping experience. If you walk into one of their stores, you’ll find sales associates armed with iPads that are available to give you on-the-spot, accurate, and up-to-date product information. The more technology advances, the more it's integrated into our daily lives.

Link building basics: site audit

Biznology

In this segment of my link building basics series, I will cover performing a site audit at the start of a link building project to set yourself up to be effective. The first step during the site audit process involves searching for potential linkable assets. Some examples include: Blogs/Blog Posts. These are sites where a positive relationship already exists. Ebooks.

B2B Marketing Trends for 2016

For example, if in the IT market. link] B2B Marketing Trends for 2016 7 Take Content Marketing to the Next Level Create and Maintain Regularly Updated Reference Content Every B2B site should produce cornerstone reference content that is. great example is Moz’s Web Developer’s SEO. the most shared content on the Moz site this year by some margin. B2B Marketing. Look for.

10 Excellent Landing Page Design Examples

Synecore

If you answered “Yes” to any of these questions, then read on to see 10 excellent landing page design examples that I have hand picked just for you! Example 1: Instapaper. Example 2: Intercom. Example 3: Media Junction. The inclusion of an eye catching video (which you can’t see in the image below, but go to their site and check it out). Example 4: Wistia.

8 Brilliant Landing Page Examples You Need to See

Hubspot

Take form length for example. So if you''re looking to up your landing page game, it''s helpful to know what goes into a great landing page and see a few examples of these nuanced elements in action. Still, these examples have some of the best combinations of those nuanced landing page elements I''ve ever seen. Take the example below from Bills.com. Landing Pages

7 Examples of SaaS Companies with Exceptional Marketing

Hubspot

But all of them are amazing examples of what can happen when you get creative with your inbound strategy. This information feeds into the development of its five job packages: observe, acquire, engage, learn, support. Pricing, sign-up and trial information is front and center — making it a no-brainer to find. Who doesn’t love a good story? The characters. The surprise endings.

The 20 Best Sites for Wasting Time on the Internet

Hubspot

20 of the Best Sites For Wasting Time on the Internet. 1) WaitButWhy. His writing style is the perfect mix of informative and humorous -- making topics like the Fermi Paradox (the what?) For example, in their "Big Questions" section, they tackle weirdly intriguing questions like why shells sound like the ocean and why yawns are contagious. We have a few better ideas. Puppies.

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B2B Marketing Trends for 2016

For example, if in the IT market. link] B2B Marketing Trends for 2016 7 Take Content Marketing to the Next Level Create and Maintain Regularly Updated Reference Content Every B2B site should produce cornerstone reference content that is. great example is Moz’s Web Developer’s SEO. the most shared content on the Moz site this year by some margin. B2B Marketing. Look for.

7 Creative Content Ideas for Your Ecommerce Site

Hubspot

If you’re not sure what that looks like or how you can use creative content for your ecommerce site, we have some pretty spectacular examples for you. Sure, any old ecommerce site could feature a blog, but there’s something special about JackThreads. That’s why they have their Target awesome shop, with information about the most popular items on Pinterest. Ecommerce

How Publishers Can Increase Time on Site

Hubspot

One metric in particular that is particularly indicative of overall reader engagement, is time on site. Why Time on Site is Important. We’ll start with an example. But then you take a look at your average time on site, and it’s around 55 seconds. So, while overall traffic indicates top-of-the-funnel strength, time on site is indicative of middle-of-the-funnel health.

12 About Us Page Examples That Are Probably Better Than Yours

Hubspot

Download more awesome 'About Us' page examples here, and get tips for making yours great, too. 12 of the Best About Page Examples 1) Yellow Leaf Hammocks Why the 'About Us' Page Rocks: It tells us a story. That’s exactly what video production company LessFilms accomplishes on its site using witty copy and the image of a large, tatted-up wrestler. easier said than done. story.

Tips and Tricks for Using Hashtags on Social Media Sites

Marketing Action

They’re used on every major social media site except LinkedIn, and they’re also used on many smaller social sites, like Vine. There are nine other networks that let you search and sort information by hashtags. Let’s take a look at each of these sites, and discover some best practices for  using hashtags on social media. Network. Search by hashtag? Twitter. Up to 9.

3 Cutting-Edge Examples of Website Personalization

Hubspot

Let''s look at a few examples of companies at the forefront of this strategy and leading the way with personalized content, blogs, and websites. Someone comes to your site, sees an interesting piece of content, converts on a landing page, and downloads it to become a lead. But what happens when a lead comes back to your site and sees the exact same content offered again?

3 Examples Of Companies Being Customer-Centric

B2B Marketing Insider

With so much information at their disposal, on demand, buyers have taken back control of the purchase process, leading Mr. Drucker’s advice to ring more true now than ever before. Three Examples of Customer-Centricity. What’s more, when the company’s CEO does site visits, he meets with customers first. These examples show the effects of customer-centricity is not limited to marketing, but for organizations without such initiatives in place, marketing leaders should consider this a rally cry to champion a better understanding of their buyers internally.

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