SocialPilot

JANUARY 21, 2024

Outlined in this blog are the steps to create a CTA with a higher click rate and brand examples who are implementing it the right way. As you can see in this example from SocialPilot’s Facebook page, click through to read a blog post. signs when they’re just trying to access needed information. Let’s explore!

Social Media 119

Social Media Examples Media Urgency Marketing 119

Oktopost

SEPTEMBER 21, 2023

Top Social Selling Examples: and Mistakes to Steer Clear of Here are the top social selling mistakes you need to avoid to maximize the impact of your social selling strategy: 1. Informing your strategy with social media analytics and ROI results is crucial for a solid social selling strategy. Then, you can target the right prospects.

Sales Management 136

Sales Management Examples Top of Funnel B2B Thought Leadership 136

Sprout Social

MARCH 7, 2024

A competitive analysis report typically contains information on marketing tactics, target audience demographics, product comparison and industry trends. Inform stronger business decisions The insights in a competitive analysis report can inform stronger business decisions across departments such as product, marketing, procurement and others.

Analysis 94

Analysis Marketing AI Examples SWOT 94

SocialPilot

JANUARY 26, 2024

I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. Let’s get started! But how did I create this guide? What is your post about?:

Examples 78

Examples ROI Planning Work Management 78

Heinz Marketing

APRIL 14, 2022

So, what should today’s CMO do to increase marketing’s business relevance to the enterprise and ensure their companies and brands remain vibrant? To stay relevant and a be strategic partner today, CMOs need to drive more value with five salient actions: Cross-functional Alignment with Common KPIs. Relevant Content.

CMO 109

CMO Relevance Enterprise Management Peer-to-peer 109

SocialPilot

MARCH 12, 2024

In this blog, not only are we going to tell you what a perfect integrated marketing campaign should look like, but also provide relevant examples to illustrate the point further. Given below are some of the best examples of integrated marketing campaigns that you can learn from. What more could a marketing enthusiast ask for?

Paid Content 83

Paid Content Campaigns Examples Advertising Agencies 83

Sprout Social

AUGUST 17, 2022

For example, a competitor call-out presents an opportunity for your brand to intervene. For example, Sprout’s Smart Inbox provides a real-time, up-to-date list of all of your social interactions. For example, the platform can identify when a competitor has changed their social media bio as soon as it happens. The problem?

Social Media 125

Social Media Tools Campaigns Media 125

Zoominfo

MAY 21, 2020

And we’ve got examples. If your prospect has a social presence that allows you to do some research, but they haven’t responded to your social touches (reaching out on LinkedIn, or a Twitter @mention, for example), your prospect might be ripe for a cold email. How to Write a BASHO Cold Email (With Tons of Examples).

Outreach 264

Outreach Examples Zoominfo Account Based Marketing 264

Oktopost

MAY 24, 2020

The working relationship between marketing, sales and information technology is growing. Porter is not afraid to raise the challenges found in the often turbulent relationship between marketing, sales and information technology. From that point, IT can help bring the relevant information everyone needs into one place.

Planning 146

Planning Enterprise Management Peer-to-peer Advertising Agencies 146

Outgrow

JANUARY 7, 2021

10 Best Website Chatbot Examples of 2021 [Real-Life Examples]. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. Undoubtedly, chatbots are automation at its best.

Examples 111

Examples Marketing AI Marketing Websites Best Practices 111

Optinmonster

OCTOBER 31, 2023

Are you looking for headline examples? In this blog, we’ll deep dive into the world of headlines, exploring their importance the key components of a compelling headline, and providing many headline examples across various niches. Amidst this sea of information, the headline guides readers to the content that matters most.

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Adobe Experience Cloud Blog

JUNE 2, 2020

To succeed at driving business value and stay relevant, marketers need to upskill and cross-skill. Coca-Cola, Harley Davidson, Nike, and Paperboat are great, consistent examples of brand storytelling done well. Based on that information, marketers should be able to define content and channel strategy to optimize return on investment.

Relevance 171

Relevance Marketing Budget Creation Planning Storytelling 171

Optinmonster

JANUARY 18, 2024

Here’s an example from Apollo.io : Lusha goes a step further. For more ideas, read our posts on how to write perfect welcome emails and the best welcome email examples. You just have to make your product more relevant to their use cases and design separate campaigns for your most engaged, semi-engaged, and unengaged users.

Conversion Rate 88

Conversion Rate Conversion Examples Marketing Analytics Tools 88

Vision6

APRIL 19, 2023

Effective anniversary emails should be personal, engaging, and relevant to the recipient. Examples of anniversary emails 1. An excellent anniversary email example is Grammarly’s birthday email, which offers a discount and highlights the user’s writing accomplishments with the app. How to set up anniversary emails 1.

Examples 98

Examples Loyalty Template Eye-Tracking 98

Optinmonster

MARCH 22, 2023

We’ll delve into some proven upselling strategies and will provide examples to inspire you in your business. For example, a fast food restaurant might offer to upgrade a customer’s meal to a larger size or add on additional menu items. Cross-selling is suggesting other relevant products people can try. No problem!

Examples 122

Examples Tips Cross-Selling Bundling 122

Martech

JANUARY 19, 2023

Some great examples of push notifications are order updates, abandoned cart reminders, last-minute sales, back in stock or low-inventory alerts, and subscription reminders,” Smith said. Use those insights to help inform the messages you send. “If the answer is yes, then you should probably send a push notification.” Get MarTech!

Loyalty 104

Loyalty Relevance Ad Building Mobile Marketing 104

Rev

APRIL 12, 2023

We’ve put together some of the best ABM examples that drove incredible results. For example, if a company wants to target high-end accounts, it can create campaigns with special offers and incentives designed specifically for those accounts. The list included the clients’ names, contact information and preferences.

Account Based Marketing 78

Account Based Marketing Examples Planning Paid Search Agency 78

BOP Design

DECEMBER 27, 2022

In this post, we look at 5 great B2B content marketing examples and what makes them stand out. Here is an example of a case study HubSpot created: [link]. Downloadable content offers run the gamut from guides to checklists to white papers to example summaries and costs. HubSpot’s Case Study. What makes this content offer great?

B2B Marketing 100

B2B Marketing Examples Content Marketing B2B 100

RebelMouse

JANUARY 10, 2024

Sticky elements are design techniques that enhance the user experience on websites and in apps by offering users an easy way to access crucial information and perform essential actions. Examples of sticky elements include navigation menus, contact details, or call-to-action (CTA) buttons readily available at a user's fingertips.

Positioning 85

Positioning Design Examples Practices 85

Content4Demand

NOVEMBER 16, 2021

B2B Content That's Relevant at the Right Time. Today, we’ll speak with Nirosha Methananda, VP of Marketing at Influ2 , about creating B2B content that’s relevant at the right time. How are B2B companies using intent data to inform the content they’re creating in terms of topics and formats?

Intent Data 99

Intent Data Top of Funnel Intent Relevance 99

EveryoneSocial

JULY 14, 2022

We gathered several social selling examples to illustrate the power of leveraging your social networks to attract prospects and build relationships with potential customers. Take a look at the social selling examples and tips in this post to get a little inspiration to help you reach your sales goals. Share relevant, quality content.

Examples 98

Examples Ideal Customer Profiles Profiling Linkedin 98

Rev

AUGUST 2, 2023

Why you shouldn’t neglect prospecting Sales prospecting vs. lead generation General tips for more effective prospecting Examples and resources for outbound and inbound prospecting methods Let’s get started! Here’s an overview of everything we’ll cover along the way: What is sales prospecting? What makes sales prospecting challenging?

Sales Management 78

Sales Management Ideal Customer Profiles Template Top of Funnel 78

Salesforce Marketing Cloud

SEPTEMBER 7, 2023

Use data-informed equality goals to improve profitability and productivity Data provides a solid foundation for leaders to identify gaps in DEI policies, measure progress, and make informed decisions. This informed data practice is not only good for morale and culture, it’s also good for business. Here are four ways to do that.

Thought Leadership 69

Thought Leadership Advertising Benchmark Customer Surveys Customer Satisfaction 69

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. Not to mention, studying successful examples can also bring fresh ideas to your mind. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss.

Social Media 126

Social Media Social Marketing Examples Planning 126

Content4Demand

SEPTEMBER 24, 2021

Informing Content Based on Interest. A buyer “interest” set can be developed, similar to a persona, where intent data can inform what content to target based on the interests of the buyer at that time or, in some cases, based on actual articles consumed (and when exact article consumption is known to the seller).

Intent Data 78

Intent Data Top of Funnel Intent Lead Ranking 78

Brandpoint

APRIL 13, 2023

Here’s a fantastic example done by HubSpot that is both engaging and informative for a B2B audience. Boil your message down to a short, informal video message and let the world see it. Here’s an example from the International Center for Journalists , a nonprofit organization thanking its donors.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Because in today’s article, we’re going to teach you what kinds of promotional emails there are, look at 9 examples of emails you can use, and give you some tips on how to write your own. 9 promotional email examples.

Promotion 140

Promotion Examples Landing Pages Click Rate 140

Optinmonster

FEBRUARY 22, 2023

In this blog, we’ll discuss how to write a perfect welcome email series and some welcome email examples for inspiration. Use their name and any other information about them to make your emails more personalized and relevant. Personalize Your Emails Personalization is key to building a connection with your subscribers.

Examples 116

Examples CAN-SPAM Newsletter Email Marketing 116

Sprout Social

OCTOBER 9, 2023

Their partnership is just one example of how brands are using AI in marketing to achieve incredible results. Ultimately, it comes down to leading by example. Leffer used these foundational inputs to create real examples of how the team could use AI. Executives must shape a culture of using and studying AI.

Marketing AI 113

Marketing AI Examples Lead Scoring Lead Ranking 113

Salesforce Marketing Cloud

AUGUST 24, 2023

The right dashboards can automatically pull in, organize, and display your data in clear and useful ways, segmenting critical metrics by role with data updated in real-time so everyone can see the latest information. With this information, the manager can forecast sales for the quarter and identify opportunities for coaching.

Examples 98

Examples Enterprise Management Work Management Eye-Tracking 98

Optinmonster

FEBRUARY 27, 2023

In this guide, we’ll go over the basics of welcome popups, show you some examples, and teach you how to create your own. Website Welcome Message Examples How to Create a Welcome Popup Welcome Popup Best Practices Next Steps: After the Welcome Popup, What Now? Website Welcome Message Examples 1. Let’s get started!

Examples 72

Examples Intent Click Rate eCommerce 72

Contently

OCTOBER 11, 2019

It’s a smart goal for marketers because providing an audience with creative, reliable content will help these firms stand out in a sector constrained by regulations and misleading information. There’s even a “Career Path” pillar that includes advice for getting hired and links to relevant job sites. ?.

Creativity 134

Creativity Examples Content Marketing Planning 134

Oktopost

NOVEMBER 9, 2023

Its ability to reach targeted audiences, maximize brand visibility, and drive conversions is just what businesses need in an online world saturated with information. Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? billion spent in the previous year.

Paid Content 62

Paid Content Media Plans Planning Allocation 62

ClearVoice

AUGUST 19, 2022

Forms allow you to collect valuable information from potential customers, which you can use to improve your marketing efforts. But how much information should you ask for on your lead forms? For example, you’ll get the highest possible number of leads if your form asks only for the user’s email address.

Leads 52

Leads Lead Marketing Qualified Leads Lead Generation 52

Salesforce Marketing Cloud

DECEMBER 12, 2023

” Here we’ll share seven ways to foster your own customer-obsessed culture, including strong customer-obsession examples from companies that do it well. From there you can automate account-based research within Sales Cloud, using built-in AI that pulls in relevant data from the web. Example: Williams-Sonoma, Inc.

Lead Ranking 59

Lead Ranking Examples Ideal Customer Profiles Lead Scoring 59

Sprout Social

NOVEMBER 2, 2023

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. For example, if blogs are your highest traffic sources, investing more in those channels makes sense. Identify content gaps. Guide multiple departments.

CMS Development 104

CMS Development Examples Work Management Touchpoints 104

Unbounce

DECEMBER 9, 2021

So, if you wanna get started sending welcome emails like a boss, read on to see what to include in that first email—we’ve even included seven awesome examples! When someone first subscribes to your list, they receive an email saying hello, along with recent updates and other relevant info. What’s a Welcome Email?

Impressions 129

Impressions Examples Landing Pages Opt-out 129