Hubspot

JANUARY 22, 2024

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. That means the salesperson expects the prospect to call them back if they‘re interested. A lack of response doesn't mean they can't be interested. Use a mix of voicemail messages and calls with no messages.

Leads 79

Leads Lead Marketing Qualified Leads B2B Sales 79

Webbiquity

JUNE 15, 2021

Take the example of Mailshake’s LinkedIn prospecting tool that they offer as a lead magnet. Even a small suggestion that the reader can apply immediately can bring you a converted buyer or an interested sales prospect. For example, Dove’s “Real beauty should be shared” contest on Facebook asked fans to fill in the blank with photos.

Paid Content 282

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 282

Hubspot

APRIL 8, 2021

Aside from product purchases, how do you keep viewers interested in your channel and watching more videos? In this post, we'll explain what an end screen is, outline how to create one, share high-quality examples from existing channels, and recommend template options that you can use to create your own. YouTube End Screen Examples.

Youtube 84

Youtube Template Examples High Quality Lead 84

Hubspot

JANUARY 15, 2024

Welcome to “The Pipeline” — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. The client’s interest may be apparent, but perhaps other factors are working against you. Here’s an example: "Hi Joe, Just wanted to follow up in case my email was buried in your inbox.

Work Management 79

Work Management Opt-out Opt-in Sample 79

Hubspot

NOVEMBER 30, 2016

If you're looking for some great examples, you've come to the right place. Then, we'll show you eight different types of Facebook Ads, each with real-life examples -- along with some insights into why that ad is so successful. The 3 Primary Formats for Facebook Ads (With Examples). 4 Components of Successful Facebook Ads.

Facebook 101

Facebook Paid Search Agency Work Management Ads 101

Contently

JANUARY 23, 2020

Since you’re interested in testing the load time of your web pages, you Google “test page load time.” Let’s take a look at what marketers can learn from four examples of successful interactive content. HubSpot’s Website Grader. Let’s say you’re the head of user experience at your company.

Tools 166

Tools Word of Mouth Hubspot Interactive Marketing 166

Webbiquity

MAY 17, 2016

Sample review: “Trello is a simple, yet effective project management tool following the agile development model. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps. Sample review: “Super user friendly, works perfect and is very affordable! Showcase reviews: Online Marketing Institute.

Planning 145

Planning Research Tools Sample 145

SocialPilot

JANUARY 31, 2024

HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide. By leveraging the strong presence of influencers relevant to their reach, HubSpot aims to increase its scale in the competitive CRM and marketing software industry. Here we go!

Case Study 90

Case Study Case Studies Studies Work Management 90

Hubspot

APRIL 11, 2018

This is your chance to pick out a few keywords from the position description, and dive into examples showing how you’ve exhibited these skills. Next, express your own interest in the company or position and explain briefly how it relates to your own passions. Sample Cover Letters. You need to prove it. Caroline Forsey.

Template 91

Template Examples Work Management Marketing Management 91

EveryoneSocial

NOVEMBER 16, 2022

Below, I’ll get into the strategy behind each of these, complete with tips and examples to ensure you have a strong LinkedIn content strategy going forward. Ingrain this into your culture, lead by example, make social media a part of the onboarding process for new hires, and provide resources, training, and the right tools. LinkedIn ).

Paid Content 136

Paid Content Linkedin Ad Building Marketing & Strategy 136

KoMarketing Associates

JANUARY 2, 2018

You may be interested in learning a new skill but unsure it’s the right fit or unfamiliar with the expectations of roles associated with it. For example: a few months back we helped a client implement and configure a new Google Tag Manager initiative. HubSpot Academy Inbound Marketing Certification Course.

Training 185

Training Work Management Marketing Management Paid Search Agency 185

ClearVoice

JULY 14, 2023

Call to action (CTA) Signature Here’s an example: Image source: HubSpot Why this works: You give a prospect who’s never heard of you a reason to engage with you. It shows you’ve done your homework, which can capture their interest. Not receiving an answer doesn’t automatically mean they’re not interested.

Urgency Marketing 52

Urgency Marketing Click Rate Landing Pages Email Marketing 52

Hubspot

FEBRUARY 8, 2018

To help you identify how good your open rate is, the HubSpot team analyzed open rate data from 25,000,000+ emails across 29 industries. Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. What are examples of great email subject lines?

Open Rate 96

Open Rate Sample Marketing Management Public Relations 96

Hubspot

APRIL 6, 2021

Track the performance of your content campaigns using HubSpot's analytics software. According to Lindsay Kolowich , the team manager of the HubSpot Academy Acquisition Content Team, "content is a great way to guide users to a landing page. Our HubSpot marketing experts have written about something called Surround Sound strategy.

High Quality Lead 101

High Quality Lead Lead Ranking Lead Scoring Paid Content 101

Heinz Marketing

SEPTEMBER 19, 2022

Getting in front of your ideal clients can be challenging – even ones interested in making a purchase. When looking at buyers, it’s critical to understand that most conclude whether they’re interested in your product or services before ever chatting with a sales rep. Calendar Integration (Calendly, SquareSpace, HubSpot) .

Landing Pages 62

Landing Pages Top of Funnel Paid Search Agency Advertising Funnels 62

Hubspot

AUGUST 21, 2023

Cold Call Script Examples How to Create a Cold Call Script The Best Cold Calling Script Ever Cold Calling Script Variation Cold Calling Script Templates Cold Calling Tips Once you have a list of prospects to call, it's time to reach out. Cold Call Script Examples **The prospect's phone rings** Prospect: Hello? What is a cold call?

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69

DealSignal

FEBRUARY 23, 2023

Did you know that, according to a study by HubSpot , 61% of B2B marketers rank lead generation as their number one challenge? To better understand your audience and segment your email list, consider using a customer relationship management (CRM) system that captures valuable data such as demographics, industry, interests, and more.

Lead Generation 98

Lead Generation Email Marketing Lead Ranking Lead Scoring 98

Moz

SEPTEMBER 3, 2020

Here are 119 Examples of 10x Content. That content is generally a combination of high quality, trustworthy, it's useful, interesting, and remarkable. But if I know the topic, I need to first gain a deep, deep insight into the core of why people are interested in this subject. Interested in building your own content strategy?

Sample 76

Sample Best Practices Content Correlation 76

ClearVoice

MARCH 9, 2020

At a deeper glance, HubSpot defines the customer journey, also known as a buyer’s journey, as “the process buyers go through to become aware of, consider and evaluate, and decide to purchase a new product or service.” Here’s a sampling. Most funnels will include three to six of these stages: Awareness.

Top of Funnel 112

Top of Funnel Ideal Customer Profiles Buyer Personas Advertising Funnels 112

Martech Advisor

JANUARY 24, 2020

According to HubSpot : 25.4% Consider this conversation on a messaging app: Example of How Emoji's Change the Tone of a Conversation. An emoji could convey the right mood and even changed the discourse of the conversation in the above example. So emoticons that applaud, generate curiosity or express interest are more popular.

Paid Search Agency 138

Paid Search Agency Advertising Agencies Zoominfo Statistics 138

Televerde

MAY 30, 2022

Lead generation is the process of turning interested parties into leads. A lead is someone who has taken the first interested step towards becoming a customer. This means they have shared their contact information or shown an interest in your brand. Both in-person and online events can attract interest from potential customers.

Lead Generation 59

Lead Generation Sales Qualified Leads Webinar Metrics Generation 59

Anyword

JUNE 13, 2022

Here’s a few to keep in mind: Age + Gender Profession / Job / Company Interests + Hobbies Education Challenges / Pain Points. If you want to be extremely thorough in your customer profiles, you can use a tool such as HubSpot to create a reader persona, as we’ve outlined here. What sort of characteristics should you be thinking about?

Copywriting 97

Copywriting Planning Landing Pages Paid Search Agency 97

Hubspot

FEBRUARY 10, 2020

Event invitation emails are helpful because they inspire interest for the event, makes emails personalized, streamlines the process of messaging. Take this email, for example: This is a wonderful event email because it answers the five questions: Who: Vanessa De Luca. Where: HubSpot. What: A seminar called "Women Who Lead".

Template 93

Template Budget Programs Click Rate Marketing Management 93

Hubspot

SEPTEMBER 4, 2019

This is why HubSpot is committed to building an open platform that can serve as a “hub” for the myriad apps across your business that all contribute to improving the customer experience. We now have over 300 app partners, based in over 30 countries, providing an incredible range of capabilities that you can plug into your HubSpot portal.

Marketing Automation Services 72

Marketing Automation Services Work Management Marketing Management Advertising Agencies 72

Hubspot

NOVEMBER 5, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. The goal is for potential users to see HubSpot mentioned in all or most of the pages that rank in Google top results for those keywords. Surround Sound vs. SEO.

SERP 80

SERP Marketing Automation Services Work Management Lead Scoring 80

Hubspot

AUGUST 21, 2023

For example, your email sales introduction could go something like this: "My name is [Name], and I'm reaching out because." For example: "I see you host several campus events per year. I know it can be tough to get the students attentive and interested. I've given you some examples of different languages you can use as a guide.)

Template 69

Template Work Management Case Studies Case Study 69

Lake One

APRIL 23, 2020

By definition according to HubSpot , marketing automation is a tactic that allows companies to nurture leads through the buyer’s journey using personalized and valuable content. For example, if you want to send an email to all of your customers who are engineers, who have an interest in product XYZ and reside in the U.S.,

Marketing Automation Services 52

Marketing Automation Services Sales Management Marketing Automation Automation 52

TrustRadius Marketing

OCTOBER 23, 2022

While massive programs like HubSpot Free CRM offer all three and more, such as general operations (we talk more about HubSpot CRM in the next section). If you are more interested in splitting up these capabilities with different software that’s an option. CRM Software Examples for Beginners . 10 HubSpot CRM trScore 8.4/10

Enterprise Management 75

Enterprise Management Marketing Automation Services Work Management Marketing Management 75

Hubspot

APRIL 13, 2021

For example, if a business needed a new server solution, they'd send out an RFI, and companies that offered servers would respond to share more information about their products and services to educate the procurement team. Explain how interested parties should respond to the RFI. 3 RFI (Request for Information) Samples.

RFI 80

RFI RFP Marketing Proposals Vendors 80

Metadata

DECEMBER 5, 2023

For example, you can create a rule that tells Metadata to stop spending on an experiment if it’s not generating a lead after a certain number of clicks. Before you jump into the data, we want to mention a bias in our sample. They were interested before, but they weren’t ready to buy or just needed to hear the message again.

Cost per Lead 52

Cost per Lead Paid Search Agency CPL Ads 52

Hubspot

MARCH 20, 2018

For example, “the U.K.,” “uk,” “England,” and “G.B.” For example, a U.K. For example, if your Mexican subdomain is mx.domain.com, the meta tags you add to each blog post belonging to this subdomain will be in order to designate your web page as meant for Spanish speakers in Mexico. A Country Subdomain Before the gTLD.

SEO 97

SEO Marketing Websites Optimization Domain 97

Hubspot

NOVEMBER 6, 2018

To show that you can be a catalyst on the team, speak to the challenges about your industry or this particular role that excite you, just like the example below: “Today, we both work in an industry where countless brands fight for a limited amount of attention, saturating our space with mediocre content. Tell me about yourself" Sample Answer.

Impressions 89

Impressions Fulfillment Hubspot Work Management 89

The Effective Marketer

JANUARY 27, 2014

Let’s take a look at some examples: HubSpot: Click to enlarge. For all the good content that HubSpot puts out there, the registration page for their webinars is quite bad. This is an interesting example of a “webinar series” done badly. SAP : Click to enlarge. Rackspace : Click to enlarge.

Landing Pages 100

Landing Pages Webinar Metrics Practices Best Practices 100

Hubspot

APRIL 3, 2017

My interest in movies about robots has piqued. Science fiction, as a film genre, has technically been around since the era of silent movies -- the 1902 short Voyage Dans La Lune (translation: A Trip to the Moon ) is a prime example. But lately, that's been changing. How convenient. Reality: Robochef. 2) 2001: A Space Odyssey.

Examples 68

Examples Allocation Peer-to-peer Skype 68

SmartBug Media

JANUARY 3, 2019

However, if we look at the success of this type of initiative and try to translate it into a sales and marketing function, there’s an interesting opportunity that organizations of all sizes are beginning to capitalize on: sales team surveys. Sample Questions to Ask in Sales Surveys. Identify Weaknesses in Content Strategy.

Customer Surveys 72

Customer Surveys Content Sample Inbound Marketing 72

Hubspot

JUNE 17, 2022

Here, we'll go over the steps you need to follow to send a voice message on LinkedIn, go over the bases your message should cover, and see a sample LinkedIn voice message that incorporates the process's best practices. Give concrete instructions for how they should proceed if they're interested in what you have to say. Let's jump in.

Linkedin 62

Linkedin Outreach Sample Press 62

SmartBug Media

FEBRUARY 7, 2019

According to HubSpot , an elevator pitch is a “30-second memorable description of what you do and/or what you sell. Spark excitement with an interesting fact or story that relates to the business and customer. But let’s start at the beginning and go over what an elevator pitch is and why you need one.

Enterprise Management 80

Enterprise Management Companies Work Management Startups 80