Trending Sources

15 Examples of B2B Google+ Pages & Why They Stand Out From The Rest

KoMarketing Associates

A recent study from Searchmetrics revealed that the growth rate of Google+ shares was approximately 18.5% per month, almost double that of Facebook (9.3%). Even though Facebook remains the primary social platform among users, the growing influence of Google+ cannot be understated. At the heart of the B2B organizations’ Google+ strategy is their Google+ business page.

Tracking Email Analytics Outside of HubSpot

Synecore

While working for Synecore , a Minneapolis-based inbound marketing agency, it was inevitable that I would have to become very comfortable with the ins and outs of HubSpot. You see, Synecore has been a Gold Level HubSpot Partner for some time now, and I have developed quite a relationship with HubSpot's marketing automation platform during that time. HubSpot is a great tool for numerous reasons, but one of the biggest has to be the integrated analytics found within the platform. HubSpot makes it easy as pie with tracking URLs. What is a HubSpot Tracking URL?

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

Google+ (or Google Plus) is many different things, depending on who you ask. It’s the tool Google will use to beat Facebook. It’s Google’s latest attempt at social media, and they finally got it right. It’s “the linchpin of Google’s plan to own the entire internet” (see below for the source of that quote). ”).

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20 Amazing Examples Of Brand Content Marketing Hubs

B2B Marketing Insider

have a running list of about 10 sites that I typically use as examples. The criteria I used was pretty simple: They had to be examples of a  brand-owned content hub. I am not looking for great examples of “campaign” content like Chipotle Scarecrow , Dove’s Real Beauty Sketches or the enviable  Volvo Epic Split. Hubspot. And what examples have I missed?

Staffing and Launching Your Content Marketing Program

manager at HubSpot, had a similar revelation. percent of the roughly 2 million hits on HubSpot’s. These examples may sound hyperbolic, but they get at values that lead. HubSpot is the inbound marketing genius who wants. When I spoke with the men behind the content power- houses at HubSpot, Moz, and GE, that much was clear. All rights reserved. Introduction 3 II.

The 23 Best Content Ideation Tools

Webbiquity

Again, as for all posts in this series, tools will be shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. <!__more–>Links Google Review Count: 2,930,000. Google Review Count: 1,770,000. Google Review Count: 518,000. HubSpot. Wrike.

Tools 113

12 of the Best 'Contact Us' Page Examples You'll Want to Copy

Hubspot

Below, we've curated 12 examples of some of the best 'Contact Us' pages out there. 12 of the Best 'Contact Us' Page Examples. 1) Tune. To make people's lives even easier, they let you use your Facebook or Google Apps login, shortening the conversion path even further. The Weifield Group's contact page is a great example of one that is mobile-friendly and responsive.

How to Write a Great Email Signature: 9 Tips With Real Examples

Hubspot

Here are some tips for creating ones that are helpful and professional, including a few great examples. You can use HubSpot's free Email Signature Generator to make your own professional email signature template and easily add it to your email provider. Here's a great example from our own Social Media Manager Chelsea Hunersen. The average office worker sends 40 emails per day.

The 14 Best Content Planning and Research Tools

Webbiquity

Google Review Count: 1,190,000. Google Review Count: 715,000. Google Review Count: 57,800. Google Review Count: 30,700. Includes social media scheduling and workflow planning, and integrates with WordPress, Google Docs and Evernote. 10 Best Content Research Tools. 1) Google Scholar. Google Review Count: 4,970,000. Google Review Count: 592,000.

Content Marketing Playbook: Strategy and Roadmap

with a better example of a brand building a more effec- tive content roadmap than GE. “It’s been a big change in our company—we’ve tried to. you Google it, you’ll find a thousand different blog posts. Like Moz, HubSpot is the envy of many in the content. HubSpot’s Chernov likes to quote a line from the com- pany’s CMO, Mike Volpe: We don’t like to build houses. emerge.

Holiday Homepage Designs: 12 Cheerful Examples From Real Businesses

Hubspot

78% of holiday shoppers used the internet to research gifts last year, and 40% of all holiday shopping happened online, according to Google's data and research from the 2014 holiday season. The examples below may not be current. Download more holiday marketing resources to help your business succeed this season from HubSpot's #HolidayHub. Let's take a look. Mmm, gingerbread.

Busting the Top 3 Google AdWords Myths

Hubspot

If you were in a room full of inbound marketers a couple of years ago, advertising on Google wasn't a strategy you heard too much about. So, why has it taken so long for most inbound marketers to adopt Google AdWords? Myth #1: People Don’t Click On Google Ads. How much money do you think Google makes in one day on AdWords alone? $1 million? $10 million? AdWords

How the HubSpot Marketing Blog Actually Generates Leads (Hint: It's Not How You Think)

Hubspot

Over the years, I've spent a lot of time analyzing HubSpot’s Marketing Blog. To do so, I created unique tracking URLs ( using HubSpot ) for the CTAs used within each blog post. On HubSpot's Marketing Blog, we mainly use these between the post's first few introductory paragraphs, but we may also add them throughout the post in cases like this. Until now. Here's what I found.

20+ Amazing Examples Of Content I Wish We Created

B2B Marketing Insider

As part of that process, I am always collecting examples and new ideas of content marketing. have already published some of my favorite slideshares  and best videos from brands  as examples. But here’s a few more examples of content I wish we created, gathered with the help of my team. This Video, Made by a Bank, Will Give You the Chills – From Hubspot. Amazing!

B2B Marketing Trends for 2016

For example, if in the IT market. great example is Moz’s Web Developer’s SEO. Another good example is Top Rank’s Social Media Marketing Management. For example, no longer will marketers schedule an email campaign. Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and.

29+ Actionable Content Writing Tips [+Examples]

Writtent

Here are 29+ actionable content writing tips to help you, along with examples, statistics, and quotes. 1. If you give them specific examples of what to do after reading your content, they’re less likely to go looking for more specific information on other sites. Example: Don’t just tell your readers about that easy-to-make vegan cake that you made. Source: Hubspot.

10 Excellent Landing Page Design Examples

Synecore

If you answered “Yes” to any of these questions, then read on to see 10 excellent landing page design examples that I have hand picked just for you! Example 1: Instapaper. Example 2: Intercom. Example 3: Media Junction. Example 4: Wistia. Example 5: Codeacademy. also enjoy the inclusion of a sign up option with either your Google Plus or Facebook account.

How Effective Managers Organize Their Time: 9 Pro Tips From Real HubSpot Managers

Hubspot

Here are some top tips from great managers here at HubSpot. Different systems work for different people, but the point is that you have to have one. "My biggest challenge used to be email," admits Nataly Kelly , HubSpot's VP of Localization Marketing. Boomerang for Gmail is a favorite of Melissa Miller , who manages HubSpot's marketing operations team. Google Drive.

16 Essential educational resources for the marketing professional

grow - Practical Marketing Solutions

This book is a little light on direction, choosing more to teach through examples. Inbound is Hubspot’s latest interesting project, a community site for marketers. Primer is Google’s tutorial app for marketers. Since it is a Google product, there’s a strong focus on things like Google Adwords. By Kiki Schirr, {grow} Contributing Columnist. Udemy.

B2B Marketing Trends for 2016

For example, if in the IT market. great example is Moz’s Web Developer’s SEO. Another good example is Top Rank’s Social Media Marketing Management. For example, no longer will marketers schedule an email campaign. Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and.

25 of the Best PowerPoint Presentation Examples Every Marketer Should See

Hubspot

Click here to download 20 examples of top-notch PowerPoint presentations and get tips for creating one of your own! 25 Great SlideShare/PowerPoint Presentation Examples for Marketers. 1) "How to Produce Better Content Ideas," Mark Johnstone. Mark Johnstone. 2) "How Google Works," Eric Schmidt. Ever wonder what it''s actually like to work at Google? How Google Works from.

32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

Building a network in Google+ could be the next critical tactic when it relates to B2B search engine optimization and broader social media initiatives. Recent data analysis from Moz illustrates a positive correlation between Google+ activity and search visibility. B2B Google+ Search Engine Marketing Blog How so? Co-founder, ClickZ. from Fortune 500s to one-person businesses.

10 Examples of Facebook Ads That Actually Work (And Why)

Hubspot

Since HubSpot has personally experienced success with Facebook ads and we're now seeing two Fortune 500 companies publicly back the channel, we thought it was a great opportunity to take a look at some examples of Facebook ads and why they're effective. High relevance, a compelling call-to-action, and a solid value proposition -- the recipe for an effective ad on Google.

Confessions of a HubSpot Editor: 11 Editing Tips From the Trenches

Hubspot

When I first started editing pieces for HubSpot's Marketing blog, I was really, really scared. I had spent the previous months as a full-time writer, soaking up as much feedback as I could to write the best pieces possible. How to Be a Better Editor: 11 Tips From the Trenches. 1) Question every fact, stat, name, and example. Then, the tables were turned. nothing. Yes, just one.

B2B Marketing Trends for 2016

For example, if in the IT market. great example is Moz’s Web Developer’s SEO. Another good example is Top Rank’s Social Media Marketing Management. For example, no longer will marketers schedule an email campaign. Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and.

How to Optimize Your Content for Google's Featured Snippet Box

Hubspot

In the past few years Google have been refining the way that it displays results to users. In particular, Google has been increasing the number of Featured Snippets that it displays for queries. Here's an example for the query, " how to make bread ": The Featured Snippet is the box at the top that displays the direct instructions that have been pulled from the tasteofhome.com webpage.

'Boring' Companies Succeeding on Social Media, Google+ for Business, and More in HubSpot Content This Week

Hubspot

So take a few minutes to catch up on the most important HubSpot content in social media and web design in the past week. An Introduction to Google+ for Business. This past week, Google+ released an update allowing posts to be embedded elsewhere on the internet -- but that''s just one of the many releases the social network has rolled out over the past few months.

Google+ Pages for B2B Companies

Social Media B2B

Google+ has released their business pages and now B2B marketers need to understand why they need to join Google’s social network. You may have heard about social search and how your connections influence your search results, well, Google+ does more of that. Share your content on Google+ and it has a better chance of showing up higher in search results. Hubspot.

4 Excellent Examples of Creative Google+ Business Pages

Hubspot

When Google+ launched, companies were at a loss trying to find a way to utilize the new social network for business. But with this week's launch of Google+ business pages (including HubSpot's own Google+ page! ), we've seen some early adopters start experimenting with the possibilities and limitations of the new feature. Connect with HubSpot Time Magazine.

It’s the Little Things: How HubSpot Writes Microcopy

Hubspot

While some users may not get the movie reference (Matilda Wormwood from the movie Matilda went to Crunchem Elementary School), for those who do, this is a delightful example of nostalgia marketing. So t o answer these questions and more, I sat down with Beth Dunn , HubSpot''s UX writer and editor and the woman behind almost every bit of microcopy in our product. Getting Inspiration.

What is Hubspot? Marketing Automation Software Series

B2B Lead Blog

Today’s guest post introduces to marketing automation with @HubSpot, courtesy of Jeffrey Russo. . Hubspot marketing automation software was born from the recognition that buyers are growing tired of annoying, irrelevant, and interruptive marketing, and are getting better and better at tuning those messages out. HubSpot is too big to fit into one blog post.

Google is Cracking Down on Intrusive Mobile Pop-Ups: Here's What Marketers Need to Know

Hubspot

Google is no stranger to algorithmic change. Looking at a history of Google's product announcements , usability is usually at the heart of the modification. So when Google announced its impending smackdown on mobile pop-up ads earlier this week, it came as no surprise that the major reason behind it was to enhance the user experience. Source: Google.

3 Google Analytics Custom Reports to Measure the Impact of Your SEO Efforts

KoMarketing Associates

In this post, I will walk you through three of my favorite custom reports in Google Analytics that add value to reporting and testing. You can find custom reports in the “Customization” tab of your Google Analytics profile: One you get there, click “New Custom Report,” as you will see in the image below: Three Custom Reports to Consider. Now to the good stuff!

Report 105

HTTPS Encryption Will Kill Organic SEO - And Make Google Richer

Synecore

Back in October of 2011, when Google first announced it would start implementing HTTPS/SSL encryption on all searches of logged in Google users, I raised an eyebrow. Given that Hubspot has produced a massive amount of high-quality content geared toward organic search queries, its findings should not be taken with a grain of salt. So why has Google? What does it mean?

How to Write a Press Release in 4 Easy Steps [+Examples]

Writtent

Bonus: Examples of quotes that work can be found here. Useful tips: Use good keyword research tools like Google AdWords and Ubersuggest – they will save time and effort and help you find the most relevant keywords for your niche. Great Press Release Examples. Search for releases related to your business – they may serve as examples. Press releases are: Short. Where?

Press 30

How the HubSpot CMO Screens for Top Marketing Talent

Hubspot

Odds are, these prospects are typing those same questions into Google. At HubSpot, we like to use the acronym "DARC," which stands for digital, analytical, reach, and content: Digital means they live their lives online and are familiar and comfortable with blogging, social media, and the web in general. Can you give me an example?” And now, let me get to my point. how often?