Unbounce

JUNE 28, 2022

A big part of ecommerce is using social media to engage audiences and build an authentic brand. But now, social media can also be used as an ecommerce market of its own: social commerce. Social commerce creates shopping experiences without ever taking customers out of the app. Right now, social commerce is an $89.4

Tactics 144

Tactics eCommerce Landing Pages Cross-Selling 144

Optinmonster

NOVEMBER 20, 2023

In this blog, we’ll share 9 real-life examples to help you come up with engaging promotional code ideas and generate more leads. Nine Discount Code Ideas With Real-Life Examples Next, let’s look at the different types of discount code ideas you can apply to your business. Here’s an example from Gap Inc.

Examples 59

Examples Urgency Marketing Loyalty Mobile Advertising 59

NuSpark Consulting

SEPTEMBER 28, 2011

I’m taking a break from the usual material on lead generation strategy and tactics to do a post on managing my social media time. If you’re like me (and if you’re not, read this anyway), you’re looking for ways to monitor social media and blog feeds without jumping around to multiple platforms. Facebook and Twitter.

RSS 100

RSS Social Media Twitter Efficiency 100

NuSpark Consulting

SEPTEMBER 28, 2011

I’m taking a break from the usual material on lead generation strategy and tactics to do a post on managing my social media time. If you’re like me (and if you’re not, read this anyway), you’re looking for ways to monitor social media and blog feeds without jumping around to multiple platforms. Facebook and Twitter.

RSS 100

RSS Social Media Twitter Efficiency 100

Content Marketing Institute

DECEMBER 19, 2018

To educate the public, Velcro Brand Companies created a music video in which a cast of lawyers sings about why it’s incorrect to use “velcro” as a noun or a verb (for example, shoes with velcro). HANDPICKED RELATED CONTENT: Is Your Brand Breaking the Law on Social Media? Avoid Legal Action: Take Proper Steps to Own the Content.

Sample 90

Sample B2B Marketing Planning Content Marketing 90

Hubspot

JULY 9, 2018

Twitter has made a point of promoting its efforts to curb platform abuse -- especially since it was revealed that, in addition to many of its social media counterparts, the network was weaponized to spread false and divisive information around the 2016 U.S. 38% of People Don't Think Twitter Will Fix Platform Abuse.

Twitter 66

Twitter CAN-SPAM CMO Customer Surveys 66

Buffer

OCTOBER 14, 2019

As ever, a ton is happening in the world of social media , and it can be hard to catch every story. So we want to highlight some of the biggest news items from recent weeks that might impact your social media marketing. Social media news item #1. The Future of Facebook (new audio from Mark Zuckerberg).

Facebook 65

Facebook Social Media Eye-Tracking Twitter 65

ClearVoice

AUGUST 24, 2021

For freelancers, your professional network is one of the most powerful ways to get work. At more than 774 million members, LinkedIn is the world’s largest digital professional network. Add work samples where relevant. Grow Your Network. Here are some tips for growing your LinkedIn network. Look at employer pages.

Work Management 108

Work Management Linkedin Ideal Customer Profiles Marketing Management 108

Hubspot

MARCH 3, 2020

Social media is an undeniably powerful marketing tool in 2020. We've seen the stats that back up using social media as a legitimate business practice. And we've seen examples of companies that saw phenomenal ROI after a social media campaign. With social media analytics tools. Price: Free, then $9-$299/mo.

Social Media 99

Social Media Budget Programs Analytics Work Management 99

Optinmonster

NOVEMBER 3, 2021

Do you want to learn how to increase sales with social media? Social media can be one of the best ways to connect with your audience and get your company in front of countless numbers of prospective customers. That’s why, in today’s post, we’ll be sharing 9 expert tips on how to increase sales with social media.

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

Martech Advisor

APRIL 6, 2020

Let’s look at the role of an e-commerce marketer, key skill sets, and a sample job description. In this article, we will look at the role of an e-commerce marketer, the skills required, and a sample job description. Learn More: 10 Key Roles of a Social Media Manager in 2020. The Role of an E-commerce Marketer.

Marketing Automation Services 103

Marketing Automation Services Work Management Advertising Agencies Marketing Management 103

Optinmonster

APRIL 29, 2022

Their network will see the results they got and perhaps be interested in working with you too. Respond to Social Media and Customer Support. When you respond positively to public comments on social media, you show that you’re paying attention to your customers. Offer Samples. Everyone wants to feel seen and heard.

Lead Generation 101

Lead Generation Lead Ranking Generation Lead Scoring 101

ClearVoice

SEPTEMBER 13, 2021

According to MailChimp’s Benchmark Report 2021 for Freelancers, a survey of more than 2,000 respondents, 70 percent of freelancers said the top way they won new business was from referrals and networking. Provide samples of your work. Offer examples of the types of companies you’re a fit for. Leverage your personal network.

Ideal Customer Profiles 96

Ideal Customer Profiles Business High Quality Lead Peer-to-peer 96

Buffer

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand. What resources will I be able to provide?

Social Media 85

Social Media Work Management Marketing Management Process 85

Buffer

APRIL 29, 2019

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? How should you be thinking about live video and your social media strategy in 2019? Facebook Live had just debuted, and you had platforms like Periscope and Meerkat making waves as well.

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

Buffer

MAY 6, 2019

One of the most popular topics in social media marketing is how to get more followers. This is no small task on social media in 2019! Today’s most popular brands and influencers have given us a roadmap for how to grow your social media following. First things first … How important is a follower count on social media?

Social Media 83

Social Media Media Ideal Customer Profiles Profiling 83

Sprout Social

MARCH 24, 2020

If you’re a marketer today, anything that helps you refine your social media goals is a plus. Simply put, social media marketing today is about creating goals that solve challenges, not simply investing in social “just because.” Why do a SWOT analysis on social media? Set SMART-er social media goals.

SWOT 86

SWOT Paid Content Analysis Social Media 86

Sprout Social

FEBRUARY 20, 2020

Social listening is on the rise. As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Olivia Jepson Sprout Social Media Strategist. Here are some examples: . Step 1: Get started . Reputation management. Event monitoring.

Work Management 118

Work Management Marketing & Strategy Marketing Management Demographics 118

Conductor

DECEMBER 21, 2021

Some top AR eCommerce examples include Kohl’s AR virtual closet , in partnership with Snapchat, which lets shoppers try on athleisure and other apparel. Ulta’s virtual try-on GLAMLab —which allows shoppers to sample makeup options—saw a seven-fold increase in engagement during the COVID-19 pandemic. Social commerce.

eCommerce 111

eCommerce Trends Enterprise Management Marketing AI 111

Hubspot

APRIL 7, 2019

Sure, you know Twitter drives a certain percentage of traffic to your website. Now, you might be thinking, "Ginny, I have HubSpot, so I already know if my website traffic is coming from Google, email, social media, and similar marketing channels. UTM Code Example. The "medium" is social media, while the "source" is Facebook.

Budget Programs 101

Budget Programs Marketing Analytics Tools Advertising Mediums Hubspot 101

KoMarketing Associates

JULY 7, 2015

This is especially the case when running a sale or deal for new customers that are among the first to sample offerings. Custom Social Media Graphics. Additionally, creating a “suite” of related images optimized for each network ’s best photo size could be a great visual way to share the news.

Marketing Management 120

Marketing Management Online Marketing Promotion B2B Marketing 120

The Lead Agency

OCTOBER 30, 2017

Social media can be a powerful B2B marketing tool. So, after doing our research, we’ve decided to share with you our top six B2B social media strategies to benefit your business. As an example, ask them to share a little about what they do, what they love and what inspires them when they come into work. Show off your employees.

Social Media 74

Social Media Practices Media Allocation 74

Webbiquity

NOVEMBER 11, 2014

Kick back, relax for a few minutes, and check out these 24 examples of some of the best marketing and business humor of the past year or so. Sample: Did you hear about the Buddhist who refused Novocaine during a root canal? Dracula’s LinkedIn Profile by Social Media Today. But they seemed to resonate with Twitterers.

Advertising Agencies 100

Advertising Agencies Business Best Practices Paid Search Agency 100

Hubspot

SEPTEMBER 4, 2019

Here is just a sample of the categories our partner ecosystem powers: Event management. Facebook Ads -- targeted social ads. Twitter -- microblogging and social networking. LinkedIn -- social network for professionals. Facebook -- social media and networking. SMS messaging.

Marketing Automation Services 72

Marketing Automation Services Work Management Marketing Management Advertising Agencies 72

NuSpark Consulting

AUGUST 9, 2012

A re your social media efforts working? A few months ago, I wrote a popular post on the right way to measure social media ROI, and now I want to take social media measurement to the next level. There really is no “right” way to measure social media. Remember, no one went to college to master in social media.

Social Media 100

Social Media Lead Ranking Lead Scoring Media 100

Convince & Convert

JANUARY 6, 2016

These are examples of niche enterprises that cater to very specific audiences. highlight to tweet) Don’t just stick to regular social media tactics or blogging. Great examples include Instagram photos or Vine videos. Promoting businesses on social media such as Facebook and Twitter is huge these days.

Marketing & Strategy 113

Marketing & Strategy Marketing Strategy Advertising Agencies Business 113

Buffer

JANUARY 21, 2019

This week on The Science of Social Media , we’re exploring six powerful psychological biases and how they influence human behavior online. Knowing the factors that affect decisions will help take your social media marketing to the next level. One really good example of a company leveraging this was Apple. Let’s dive in!

Social Media 109

Social Media Opinions Trust Marketing Twitter 109

NuSpark Consulting

AUGUST 9, 2012

A re your social media efforts working? A few months ago, I wrote a popular post on the right way to measure social media ROI, and now I want to take social media measurement to the next level. There really is no “right” way to measure social media. Remember, no one went to college to master in social media.

Social Media 100

Social Media Lead Ranking Lead Scoring Media 100

ConvertKit

JULY 9, 2021

For example, some artists like Sadie Dupuis from Speedy Ortiz and Sad13 have branded their own spreads, hot sauces and tea blends in partnership with small local brands. For example, in Canada that would be SOCAN. Like so much of the music business, networking is key in getting these paid session work opportunities.

Merchandising 106

Merchandising Youtube Paid Search Agency Cable 106

Content Marketing Institute

NOVEMBER 6, 2018

Editor’s note: Given the ongoing need for brands to use social media strategically, we are sharing this article updated from its original publication last year. Concerned about how Facebook’s latest algorithm updates might affect your brand’s performance on the platform? You’re not alone. joderama Click To Tweet. Think precision.

Planning 111

Planning Social Media Template Marketing Plans 111

Sprout Social

MAY 8, 2019

Just as you have a dedicated icon and banner for the likes of Facebook or Twitter, YouTube is no different. And here’s the end result of updating our sample channel’s imagery after whipping up a couple of quick examples in Canva. Just like any other social network, YouTube represents a community.

Youtube 110

Youtube Business Banners Ideal Customer Profiles 110

Hubspot

JULY 22, 2019

For example, YouTube TV increased its viewership by more than 10X between 2010 and 2017. Even social networks like Facebook and Twitter are creating their own versions of video streaming. Research by WARC suggests that consumers actually pay more attention to ads on TV than they do on YouTube or Facebook.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Don’t automatically assume they use the most popular social networks.

Social Media 100

Social Media Social Marketing Media Planning 100

Hubspot

OCTOBER 12, 2012

It’s about relevant messaging, and it's achieved in social channels by listening to and anticipating customer needs. Paid media (advertising), earned media (content), and owned media (social and PR) are rapidly converging into just … media. How Real Companies Are Leveraging the Power of Real-Time Marketing.

Examples 28

Examples Work Management Advertising Agencies Marketing Management 28

The Effective Marketer

JANUARY 27, 2014

Let’s take a look at some examples: HubSpot: Click to enlarge. This is an interesting example of a “webinar series” done badly. This sample webinar page from GigaOm is nicely designed making good use of space, and not trying to do too much. SAP : Click to enlarge. Rackspace : Click to enlarge.

Landing Pages 100

Landing Pages Webinar Metrics Practices Best Practices 100

ClearVoice

FEBRUARY 1, 2021

Mark Zuckerberg has said he expects half of Facebook’s workforce to be remote within the decade. Twitter has told staff they can stay home permanently.” And amidst a wealth of distractions — what’s going on in the world, social media, or right in our own homes — it is seemingly more difficult than ever to focus.

Work Management 82

Work Management Account Based Marketing Paid Search Agency Advertising Agencies 82

Paul Gillin

AUGUST 26, 2011

I was privileged to be on a panel with some outstanding social media practitioners from the insurance industry at the 2011 Social Media Conference for Financial Services put on by LOMA LIMRA this morning. Farmers Insurance for example, hasn’t accumulated 2.3 million Facebook likes by boring people.

Social Marketing 50

Social Marketing Planning Marketing Management Word of Mouth 50