B2B Memes

MAY 2, 2011

Though I think of myself as a well-informed, up-to-date kind of guy, I have a history, shared with my wife, of drifting unconsciously out of the event stream and becoming completely unaware of what’s happening in the world. In the past, if we weren’t directly involved in major events, it sometimes took us a while to find out about them.

Social Media 100

Social Media Media Twitter Social Networks 100

B2B Memes

MARCH 11, 2011

Like Steve, she is an outspoken advocate of social media and an active blogger and Twitterer. Do you use your personal twitter account (@MaureenEditor) in your professional role as editor of Residential Design + Build ? I do manage RD+B ’s Twitter account plus my @MaureenEditor account. It’s very fluid.

Ethics 100

Ethics Social Media Media B2B 100

B2B Memes

NOVEMBER 28, 2011

But they are far more dramatic in real-time formats such as live-blogging or Twitter. Rather than imposing a neat narrative structure on events, real-time journalism acknowledges that the information is as yet fragmentary and its meaning still unresolved.

Process 100

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B2B Memes

APRIL 12, 2011

In an online event this morning, webcast service provider On24 showed off a new webcasting platform that provides the kind of multimedia and social-media integration that the technology needs to thrive. There are a number of social media widgets that the producer can add to the console, including Twitter, LinkedIn, and Facebook.

Webcast 100

Webcast Social Media Impressions Pricing 100

B2B Memes

OCTOBER 8, 2010

As part of my presentation in their most recent event, held last month, I identified the following nine tactics B2B journalists can use to take control of their careers in the new-media era. It’s not enough, though, if you simply blog on your employer’s site or Twitter account. Be media neutral.

Social Media 100

Social Media Media Lead Ranking Blogger 100

B2B Memes

JUNE 2, 2011

By forcing a “clear beginning, middle and end” on a set of events, Wells suggests, the meaning of those events may be exaggerated or otherwise distorted. I don’t think that an article always puts a narrative structure on events, but we generally expect them to do so. Those items are still essential to the craft.

Aggregators 100

Aggregators Lead Ranking Conference Twitter 100

B2B Memes

NOVEMBER 10, 2011

In any event, as the atomization of media proceeds, the individual voice will get louder. The Perils of Corporate-Personal Twitter Names. Traditional publishing brands have always been perceived, to a degree, as the sum of their individual voices. That’s not the case, I think, for most product and service brands.

Social Media 100

Social Media Brand Identity Branding Media 100