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Why this LinkedIn Ad Works: 2 Key Tips for Success

The Point

The ad below from CRM giant Salesforce.com is an exception. If you’re promoting an event like a Webinar, for example, or perhaps a speaking slot at an upcoming conference, you would do well to include, as part of the image, basic information like date, time, presentation title, and speaker info.

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Full Circle Insights Announces Report Extender for its Response Management Application on Salesforce AppExchange

Full Circle Insights

Using second-generation unlocked package technology, advanced Full Circle users, as well as Salesforce administrators and developers, can customize their application to react to funnel events in real-time for more accurate and efficient data processing. Follow Salesforce on Twitter: [link]. Additional Resources.

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B2B Events in 2015 – Where to Go and How to Learn

ANNUITAS

I have been to a lot of marketing events, on both sides of the booth. It can be difficult to apply the things you learn at these events to your own situations, but here are some tips to help get more out of the events when you get to go as an attendee, not a sponsor. 1) If you go, be present. 3) Empathize and Imagine.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.

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Marketing Features in Salesforce.com Winter 10

Adobe Experience Cloud Blog

Once again Salesforce.com has delivered a great set of new features for Marketers in the Winter 10 release. This is more relevant than ever since marketers may wish to use Salesforce.com to track events like seminars that may have a registration fee. Want to know more about this release and everything else Salesforce.com ?

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Radius Provides High Quality Data on Small Businesses

Customer Experience Matrix

When I first spoke with Radius just over one year ago, the company had already pivoted from its initial concept as a mobile app to connect consumers with local business events, to building a comprehensive list of small businesses and their attributes. This is both impressive and important, especially where small businesses are concerned.

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Eloqua Experience 2010

LeadSloth

The big news of this event is the launch of Eloqua 10. The bigger story at the event was the introduction of Revenue Performance Management. Eloqua recognizes this and has launched their Eloqua University (including Twitter handle @EloquaU ). Another new product is Eloqua Discover for Salesforce.com. Cloud Connectors.

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