Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business B2B Hubs Or PPC? I have seen many situations where the Cost Per Lead produced via a Buyer Hub is significantly less than leads generated via PPC. Good leads.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Test high-volume keywords vs. the tail If you are one of the many, many unfortunate B2B advertisers out there with a limited budget allocated to PPC, try some tests where you limit the scope of your program.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? SMX events deliver the most comprehensive educational and networking experiences - whether youre just starting in search marketing or youre a seasoned expert. Exclusive videos & newsletters. Discounts to our SMX conferences.

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Webcast 40

Online Marketing Institute

JUNE 30, 2009

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. Q: How do you compare your video marketing efforts on YouTube with your blogging program? A: There are similarities and differences.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

Plus, JP Morgan and the Search Engine Marketing Professionals Organization (SEMPO) reported that approximately $39 billion per year is spent on PPC advertising, compared to just $1.4 Wed prefer now to focus on PPC." It should learn from itself and its PPC sister to become more targeted and relevant to the intended audience.

SEO 40

SEO SEM Paid Search Agency B2B 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? SMX events deliver the most comprehensive educational and networking experiences - whether youre just starting in search marketing or youre a seasoned expert. Exclusive videos & newsletters. Discounts to our SMX conferences.

SEO 40

SEO Webcast B2B De-duplication 40