B2B Memes

APRIL 12, 2011

In an online event this morning, webcast service provider On24 showed off a new webcasting platform that provides the kind of multimedia and social-media integration that the technology needs to thrive. There are a number of social media widgets that the producer can add to the console, including Twitter, LinkedIn, and Facebook.

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B2B Memes

MARCH 11, 2011

Because of this, I manage the RD+B account as the place for news, events, articles, reaching out to readers, listening to readers, etc. LinkedIn is actually huge for my audience: custom builders, designers and architects. Our LinkedIn group is very active and important to these members. It’s very fluid.

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B2B Memes

OCTOBER 8, 2010

As part of my presentation in their most recent event, held last month, I identified the following nine tactics B2B journalists can use to take control of their careers in the new-media era. This is one reason the ranks of LinkedIn have been swelling of late, and why you should sign up if you haven’t already. Be media neutral.

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B2B Memes

OCTOBER 19, 2010

The way Reeves put it was particularly blunt: “And to all of you who are saying ‘Sorry I’m just a journalist, I don’t sell advertising or organise events…’ I say: tough: that’s just the way it will be from now on.”. I admire the plain speaking, but my first reaction was, Are you nuts?

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