A B2B Sales Rep’s Guide to Selling to the C Level
Zoominfo
SEPTEMBER 29, 2019
Stay relevant to what your prospects do, need, and hope to achieve. Position your product or service as an urgent need or else your prospect will continue to put off buying. Leverage trigger events. Dow Jones, Google Alerts, InsideView, and SalesFuel are a few valuable resources for identifying important trigger events.
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