Industrial Marketing Today

OCTOBER 2, 2010

Draw up a detailed schedule for delivering each phase of the campaign, map out events and actions that will trigger appropriate follow-up emails based on email recipient and site visitor behavior. Prioritize your objectives if multiple needs have to be satisfied. WHEN : When on the sales cycle do you expect to engage with your prospects?

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

MARCH 3, 2011

In an effort to remove some of that fluff and bring you meaty social media tips, we collaborated in a webinar with oneforty and Backupify. If you were unable to attend the webinar, here are some of the top questions asked during the session and our non-fluff answers to them: 1. That is something we hear over and over again.

Social Media 28

Social Media Media Hubspot Correlation 28

Vidyard

DECEMBER 17, 2020

Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Content Marketing Statistics 2.11 Virtual Conference and Webinar Statistics 3. YouTube Statistics 3.7 Event Services company proposals that had video enjoyed a it’s a whopping 103% higher close rate ( Proposify, 2020 ). Video Length 2.4

Statistics 157

Statistics Video Marketing Planning Business 157

Industrial Marketing Today

JULY 23, 2010

Build a library of various content assets such as published articles, white papers, online demos, webinars, videos, technical specifications, datasheets, case studies and customer testimonials. Don’t ignore social media’s ability to quickly announce new blog posts, articles, webinars and events.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. Eventbrite is free if your event is free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. E EventBrite - Eventbrite is a provider of online event management and ticketing services.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Valasys

NOVEMBER 5, 2018

Press Releases and Newsletters. Press releases and newsletters help keep your customers informed about your company and your products or services. There are many potential stories that pop into a B2B business’ mind but you need to weed through them to find a newsworthy topic that deserves a press release. Event Marketing.

Lead Generation 53

Lead Generation Paid Content Lead Scoring Lead Ranking 53

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 You’re likely running educational webinars or speaking at industry conferences. link] Top 5 Inbound Marketing Articles to Start the Week: Blogging Motivation | Best Traffic Tips [.] 3 Double Rainbow Appears Over L.A.,

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Hubspot

SEPTEMBER 17, 2018

Event Videos. Is your business hosting a conference, round table discussion, fundraiser, or another type of event? Produce a highlight reel or release interesting interviews and presentations from the gathering. Live-stream interviews, presentations, and events, and encourage viewers to comment with questions.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

ClearVoice

APRIL 9, 2020

If you’re just getting started with your content marketing planning, check out the Ultimate Guide to Content Creation: Outlining the Process in Four Key Phases. Top 25 content types for inbound marketing. You could also consider key product pages, event announcements and press releases as landing pages too.

Top of Funnel 119

Top of Funnel Inbound Marketing Paid Search Agency Work Management 119

ClearVoice

JUNE 20, 2022

What do content marketing and inbound marketing have in common? From articles and podcasts, to infographics and white papers, there are dozens of content types marketers use to reach their target audiences, keep their editorial presence fresh, and align with the needs of their consumer base. Image Source: Semrush.com.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52

Envy

NOVEMBER 4, 2019

Introduction: The PR and Inbound Marketing Marriage. Your B2B marketing toolkit includes inbound marketing and public relations (PR) among other strategies. In the midst of this B2B marketing whirlwind, it’s easy to muddle up what belongs to which budget and responsibility. Defining Inbound Marketing.

PR 96

PR Inbound Marketing Top of Funnel Work Management 96

Hubspot

JULY 29, 2018

For many people, posting a tweet, hashtagging an Instagram caption, and sending out an invite for a Facebook event on Facebook has become common practice. (In Blogs are usually maintained by an individual or a business with regular entries of content on a specific topic, descriptions of events, or other resources such as graphics or video.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Optinmonster

APRIL 30, 2020

Republished posts are categorized into different topics, such as finance, technology, startups, and marketing. They’ve made a lot of improvements over the last couple of years, including mastermind groups, online events, self-guided courses, and more. Similar to our last tip, you can repurpose your content to create a webinar.

Traffic 145

Traffic Top of Funnel Content Work Management 145

SnapApp

AUGUST 31, 2017

The final report will be released next week at Content Marketing World in Cleveland, Ohio and discussed in greater detail in the upcoming webinar titled “ How Generational Differences Impact B2B Buying Committees “. . BabelQuest | Inbound Marketing. . . Those who answered “No” were excluded from the survey. .

Sales Management 112

Sales Management Paid Content Buy Top of Funnel 112

Single Grain

NOVEMBER 16, 2023

Lead Generation : Content marketing serves as a powerful tool for lead generation. By offering valuable content such as ebooks, webinars, or downloadable resources, SaaS companies can capture leads and nurture them through the sales funnel. For example, do they prioritize blog posts, webinars or interactive tools?

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

ClearVoice

MARCH 3, 2020

You know creating content is the backbone of your inbound marketing approach, and brand reputation hinges on quality. You map out a training program to optimize your health, research the proper tools for the environment and go on multiple practice hikes to prepare for the main event. Instead, you plan for a successful journey.

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Webbiquity

JUNE 6, 2011

Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical). That’s inbound marketing in action.&#

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? companies now use social media for marketing (though the figure varies widely based on size of company)? Over 2 billion videos are viewed every day on YouTube. Or that 73% of U.S.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100