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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity

DECEMBER 19, 2017

This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Image credit: Wikipedia. The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?) .”—

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How to Calculate Social Marketing ROI

Paul Gillin

JUNE 24, 2010

We’ve told you about a few companies that have achieved a notable return on investment (ROI) from their social marketing initiatives. whose blog-driven search strategy yielded a six-fold increase in leads in just one quarter, and Clickable , whose Gurus drove a 400% one-year growth in billings. They include Indium Corp., End sidebar.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

How to Calculate Social Marketing ROI

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