Oktopost

APRIL 2, 2021

LinkedIn is known worldwide as the professional social media platform, where individuals and businesses can network and connect. LinkedIn’s impressive user list of over 30 million companies is a target-rich environment for savvy marketers. What is LinkedIn Analytics? Where to Find Your LinkedIn Analytics.

Linkedin 78

Linkedin Analytics B2B Marketing CTR 78

Webbiquity

FEBRUARY 8, 2022

We’re in business to improve people’s work lives,” says Stephen. “We We operationalize culture so that we can transform the work environments so that they’re conducive to people bringing their best selves to work each day.”. Tom: What inspired you to work on this particular problem? The Launch.

Work Management 272

Work Management Marketing Management Startups CAN-SPAM 272

Webbiquity

JUNE 20, 2023

Image credit: Headway on Unsplash It’s not just consumer brands working with content creators; B2B companies are also increasingly leveraging video content to engage with their target audiences and drive demand for their products or services. LinkedIn Live videos appeal to business users on the most popular professional social network.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Webbiquity

MARCH 31, 2020

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. In the current environment where the coronavirus outbreak and COVID-19 pandemic have shut down live events and even coffee meetings, forcing increased online interaction, B2B marketing activity on Twitter should be exploding.

Twitter 320

Twitter Enterprise Management Business Work Management 320

Biznology

JULY 12, 2017

When it comes to LinkedIn marketing and social selling, where do you think everyone’s focus is? LinkedIn marketing and social selling has become a volume play. I work with organizations like _ [prospect’s business] to make sure __ [goal]. And your efforts on LinkedIn are nothing more than a cost center.

Sales Management 145

Sales Management Linkedin Top of Funnel Lead Scoring 145

The Forward Observer

DECEMBER 8, 2023

With this growth strategy mindset, your teams will know what they’re supposed to be doing, have the skills to accomplish their work at a high level and be properly supported by systems, processes, and environment. He has worked with Fortune 50 clients and businesses of all sizes around the world to lead business growth.

Paid Search Agency 177

Paid Search Agency Differentiation Buyer Personas Marketing & Strategy 177

B2B Marketing Traction

JANUARY 15, 2015

Do you want to learn how to get found on LinkedIn, stay connected in a credible way and even generate qualified leads on LinkedIn ( without spamming people )? New Incite presents a new workshop, Mastering LinkedIn: A Practical Approach on Friday January 23, 2015, in Los Angeles. LinkedIn marketing' Who Should Attend?

Linkedin 100

Linkedin Ideal Customer Profiles CAN-SPAM Work Management 100

Hubspot

JUNE 15, 2020

Every week, I use LinkedIn to talk about current events and connect with other content creators. In fact, LinkedIn has had nearly 700 million active users in 2020 and has become one of the top social media platforms. In February 2019, LinkedIn Live was launched to individual users. And I'm not the only one. Virtual Events.

Linkedin 68

Linkedin Marketing & Strategy Marketing Strategy Paid Search Agency 68

Directive Agency

FEBRUARY 28, 2022

With customer generation at the forefront of B2B SaaS goals, it’s pertinent for Marketing to work with Sales to create the best environment for successful paid media strategies. Marketing and Sales are part of a detailed process that work towards generating leads. 4 Tips For Choosing The Right LinkedIn Ads Metric As Your KPI.

Paid Search Agency 52

Paid Search Agency Lead Ranking Linkedin Marketing Qualified Leads 52

EveryoneSocial

JANUARY 27, 2017

There’s nothing worse than someone who reaches out to your LinkedIn profile only to spam you with lists of their prices and services. As a sales tactic, it just won’t work. But your LinkedIn profile can be an extremely valuable tool for your sales initiatives. Your LinkedIn profile counts.

Ideal Customer Profiles 96

Ideal Customer Profiles Profiling Linkedin CAN-SPAM 96

KoMarketing Associates

JULY 2, 2020

There’s also a perception that most of B2B social media advertising is done on LinkedIn. A great deal of B2B marketers do use LinkedIn ads, for sure. The CMI / Marketing Profs report found that 76% of B2B marketers do advertising on LinkedIn. But the two reports vary significantly when it comes to LinkedIn ads.

Social Media 290

Social Media Paid Search Agency Advertisements Advertising 290

Webbiquity

JANUARY 16, 2024

You could create a video with a quiz where viewers can pick the features they think would be most helpful for their work. This creative approach works wonders for giving a tour of your offices, demonstrating your products, or presenting your facilities. For instance, you’re promoting a new influencer marketing software tool.

Creativity 177

Creativity Work Management Video Marketing B2B Marketing 177

Digital B2B Marketing

SEPTEMBER 25, 2012

If you have viewed a LinkedIn profile in the last couple days, chances are you have seen a new box at the top of the page prompting you to endorse the individuals skills. Comparing LinkedIn to Klout The process to give someone +K on Klout is very similar to LinkedIn. +K-ers A Gamified LinkedIn? Is this really a good idea?

Linkedin 100

Linkedin CAN-SPAM Ideal Customer Profiles Display 100

Marketing Insider Group

JUNE 8, 2020

I have been quite lucky in my nearly 30+ year marketing career to work with some truly extraordinary people. It has been very exciting working with pioneers in early-stage efforts where we are defining new things literally in real-time. Q: Michael you are clearly among an elite group that are the pioneers of Content Marketing.

Thought Leadership 244

Thought Leadership Content Marketing Work Management Marketing Management 244

Top Rank Marketing

NOVEMBER 8, 2023

I’ve always loved working closely with CEOs as they scale their businesses and it’s never been more clear that to succeed in today’s environment, adding value is not just a nice to have, it’s a need to have. Morgan Lippitt has been promoted to Head of Global Product GTM, LinkedIn Ads , at LinkedIn *.

B2B Marketing 120

B2B Marketing Paid Search Agency B2B Demand Generation Agencies 120

illumin

APRIL 23, 2024

However, others show up, putting in the work to build a better future for our planet. This ad is great because it leverages entertainment to share meaningful work that has a long-term impact on the brand and the planet. Lenovo is working towards a solution by creating a more cyclical development process.

Paid Search Agency 52

Paid Search Agency Ads Best Practices Youtube 52

illumin

OCTOBER 27, 2023

What aspects of a company’s environment create the ideal workplace and foster both individual and organizational success? In the world of advertising, workplace culture has a direct impact on the quality of work and the success of campaigns. So, what produces good company culture? First and foremost, because people matter.

Paid Search Agency 98

Paid Search Agency Companies Peer-to-peer Organic Leads 98

Webbiquity

NOVEMBER 16, 2021

This is especially true for marketers in small to midsized companies and the agencies and freelancers who work with them. Though it can work equally well for business or consumer marketing, early customers have been primarily small marketing teams, agencies, and freelancers who are working with a number of different B2B clients.

Paid Search Agency 253

Paid Search Agency Enterprise Management Work Management Marketing Management 253

KoMarketing Associates

MARCH 3, 2014

This past month LinkedIn announced they will be opening up the ability for every user to publish their own content on LinkedIn, through individual profiles. According to the LinkedIn blog post , influencer posts have been very successful, averaging more than 31,000 views and receiving more than 250 likes and 80 comments per post.

Paid Content 120

Paid Content Linkedin B2B Budget Programs 120

ATAK Interactive

FEBRUARY 1, 2018

You’ve been connecting with colleagues and peers on LinkedIn for years but have you tapped into the power of LinkedIn company pages? Having an optimized LinkedIn company page can help you stay top of mind, become a thought leader in your industry, and attract top talent. Keep Your LinkedIn Page Up-To-Date. To Get Started.

Linkedin 60

Linkedin Optimization Peer-to-peer Paid Search Agency 60

ATAK Interactive

FEBRUARY 1, 2018

You’ve been connecting with colleagues and peers on LinkedIn for years but have you tapped into the power of LinkedIn company pages? Having an optimized LinkedIn company page can help you stay top of mind, become a thought leader in your industry, and attract top talent. Keep Your LinkedIn Page Up-To-Date. To Get Started.

Linkedin 68

Linkedin Optimization Peer-to-peer Paid Search Agency 68

illumin

JANUARY 9, 2024

Before marketers can take full advantage of retail media’s recent growth, they first need to understand what it is and why it works. Media presented within a retail environment is the most encompassing description of retail media, given that the term’s definition is continuing to expand as retail and e-commerce evolve.

Top of Funnel 105

Top of Funnel Advertising Agencies Funnel Advertising Emarketing 105

Webbiquity

JANUARY 18, 2024

Use LinkedIn, company websites (look in the “about” or “our team” section), and attend industry events to get to the right people. Work on Building Credibility To demonstrate your brand’s worth in the recipient’s eyes, include case studies or testimonials from other clients you’ve helped.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

InsightSquared

MARCH 9, 2020

In fact she’s been listed as the #1 B2B Sales Leader to Follow on LinkedIn, one of the top 7 Most Influential Sales Thought Leaders of 21st Century (Salesforce), and one of the top 20 Social Sellers (Forbes). But believing you can work through it no matter what is liberating.”. Jill Konrath. The journey is never a straight line.

B2B Thought Leadership 218

B2B Thought Leadership Linkedin Thought Leadership B2B Sales 218

Contently

SEPTEMBER 24, 2021

LinkedIn launched a feed to become the social network for your weird work persona. The News Feed era lasted a decade, and for a few years, it was kind of dope if you worked in digital media or marketing. Then LinkedIn (although Stories were so absurd on LinkedIn that the company is shutting it down by the end of this month ).

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Marketing Insider Group

SEPTEMBER 1, 2021

The Challenges of B2B Marketing in the Current Digital Environment. 3 Solutions for Making B2B Marketing Work with Employee Advocacy. So what are the specific steps a company can take to make Employee Advocacy & Social Selling work for their B2B efforts? You won’t find better proof that it works than that!

B2B Marketing 288

B2B Marketing B2B Thought Leadership B2B Thought Leadership 288

ATAK Interactive

FEBRUARY 1, 2018

You’ve been connecting with colleagues and peers on LinkedIn for years but have you tapped into the power of LinkedIn company pages? Having an optimized LinkedIn company page can help you stay top of mind, become a thought leader in your industry, and attract top talent. Keep Your LinkedIn Page Up-To-Date. To Get Started.

Linkedin 60

Linkedin Optimization Peer-to-peer Paid Search Agency 60

ATAK Interactive

FEBRUARY 1, 2018

You’ve been connecting with colleagues and peers on LinkedIn for years but have you tapped into the power of LinkedIn company pages? Having an optimized LinkedIn company page can help you stay top of mind, become a thought leader in your industry, and attract top talent. Keep Your LinkedIn Page Up-To-Date. To Get Started.

Linkedin 60

Linkedin Optimization Peer-to-peer Paid Search Agency 60

Oktopost

MARCH 26, 2024

That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox. Sales Hey, revenue teams, one of the best ways to engage with potential leads is on LinkedIn.

Work Management 62

Work Management Peer-to-peer Marketing Management Top of Funnel 62

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. Pricing: $100/$360/$680 per month. Pricing: contact vendor.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Oktopost

OCTOBER 30, 2023

In today’s business environment, the ability to discern and act upon a potential customer’s needs and desires can be transformative, enabling businesses to engage with prospects more effectively and convert them into loyal customers. Social Signals in Action How does Social Signals work in practice?

Intent Data 124

Intent Data Top of Funnel Intent Urgency Marketing 124

Marketing Insider Group

JUNE 2, 2021

It’s essential for doing business in today’s digital environment. Get started by finding beginner-friendly content marketing courses that can teach you the basics and help you work toward a solid grasp of the topic. The course assumes nothing, starting with the basics and working its way to more complex topics.

Course 332

Course Content Marketing Planning Best Practices 332

Webbiquity

MARCH 26, 2019

Some strive to protect or improve the natural environment. Amanda LaGrange helped found Tech Dump as a board member in 2010, while working at General Mills in Corporate Finance. She’s created a high-growth business that benefits the environment while addressing poverty and injustice. Current size: 60 employees. The Launch.

Barriers 240

Barriers Multi-Channel Training Fulfillment 240

Marketing Insider Group

JANUARY 4, 2021

How does knowledge transfer and CPE credits work in positioning and delivering your webinars and how do you manage such a wide array of subject matter experts? Once a full-day event in multiple locations, RSM’s pivoted this year and offered an exclusively virtual environment with interactive features to engage participants.

Webinar Metrics 331

Webinar Metrics Webcast Digital Transformation Peer-to-peer 331

Webbiquity

MARCH 5, 2019

Your best customers can also be your best marketers, best customer support resources, and best sources of input to your product roadmap—if you give them the right environment for engagement. Webbiquity: What inspired you and Eric to work on a solution to this particular problem? The rest is history. The Lessons.

Enterprise Management 254

Enterprise Management Work Management Marketing Management Co-Registration 254

Top Rank Marketing

FEBRUARY 26, 2024

In this environment, marketers are under pressure to drive impact and bolster the pipeline. In turn, LinkedIn’s research found that 18% of these leaders felt “uncertain or pessimistic about the likelihood of their marketing team’s efforts to drive revenue next year, higher than all other industries.”

Advertising Agencies 99

Advertising Agencies Paid Search Agency Ad Agencies Allocation 99

Sprout Social

DECEMBER 5, 2023

The only difference is experience level (most people working in social aren’t entry-level or freelancers). Name: Laurise McMillian Pronouns: She/Her Company: Meta Title: Social Creative Lead of Facebook Bio: Laurise McMillian is a social media expert with 10+ years of experience working for some of media and fashion’s most impressive brands.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122