| || |
|Page 1 of 1 || Previous | Next |
| | NUSPARK
JULY 2, 2010 Banner Ads Work; Really
Some of the best, most efficient placements of banner ads can be had on vertical networks, trade press websites, and the Google content network. Here’s a study from IProspect and published by Emarketer showing user behavior from banner ad exposure. URLs from banner ads need to be tagged so that Google Analytics can monitor site engagement and creative tactics.
| | DELICIOUS B2BMARKETING
JULY 31, 2009 B2B Lead Management Market Heats Up
Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions. Most recently, Marketo just announced their lead management solution. And it’s not clear to me if lead management automation deserves to be a separate category or to be subsumed as part of the broader marketing platform.
| || || |
B2B Marketing Zone can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization
Sign-in using your social networks so we can begin to personalize your experience.
We need your email and password to allow you to log into your personalization features.
Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.