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JANUARY 17, 2011 Best Social Media Stats, Facts and Marketing Research of 2010
According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Find out in this report. by eMarketer. Roy Wells reports on research from the The Pew Internet & American Life Project detailing Twitter use in America. And much more.
| | WEBBIQUITY
FEBRUARY 7, 2012 Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. We’re all hungry for data. hours to 6.3 hours.
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SEPTEMBER 8, 2010 Best Social Media Stats and Market Research of 2010 (So Far)
national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. Yes, Facebook is a big deal, but there is no way it “controls 41% of social media traffic as was reported in a post on Mashable back in April. Report: 6.8% percent.
| | THE EFFECTIVE MARKETER
MAY 9, 2011 The Rise of the Content Marketer « The Effective Marketer
Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. Larger organizations may even start thinking of a higher level role, of Chief Content Officer , created in order to plan, coordinate the execution, and report on content ROI. What used to be clear roles (i.e. Does it sound familiar? And scary?
| | HUBSPOT
FEBRUARY 28, 2012 How to Tackle Real-Life Social Media Customer Service Obstacles
eMarketer research reveals that 46% of customers want to solve a problem when they're engaging with a brand on social media , and 39% are looking to give feedback about a product or service. few years later, CareOne followed it up with communities on Facebook, Twitter, and YouTube that require no registration. Obstacle 1: Mixing Customer Service Messages and Marketing Messages.
| | DELICIOUS B2BMARKETING
OCTOBER 31, 2010 The 39 Social Media Tools I’ll Use Today
I’m planning to write a full post about it soon, but the real genius of Swix is that it allows you to easily create a unified scoreboard of all your key social media metrics like blog traffic, subscribers, Facebook fans, Twitter followers, YouTube subscribers, and much more. See my post on How to Create a Share of Voice Report for a free worksheet that uses SocialMention. Smart.
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DELICIOUS B2BMARKETING 17 Compelling and Highly Usable B2B Marketing Statistics
| MONDAY, NOVEMBER 1, 2010
billion this year Source : eMarketer
B2B interactive marketing spending will climb to nearly $4.8 One of the best sources of information is industry statistics. For your use in PowerPoints, to share with associates or just to get up to date, below are 17 usable and compelling B2B Marketing stats collected from various sources around the B2B industry: B2B Social Spending B2B advertising spend on social media and lead generation sites is forecasted to grow at an annualized rate of 21% and 17% respectively to 2013 Online accounted for 7% of the B2B marketing mix in 2008. MORE >>
MARKETING EDGE Marketing Edge
| MONDAY, DECEMBER 17, 2007
analyst Jeremiah Owyang highlights 3 trends to watch in 2008, makes a jazzy connection to social media » Video platforms for every flavor – try one Time 12:27 Video use on the Web is much more than a two-minute case study or a talking head from a presentation. The numbers from an eMarketer report
this summer show 86 percent of U.S. I’m a old TV anchor/reporter
. What should I do? Maruggi is a frequent speaker and conducts workshop sessions on new media. For more information or to discuss your business challenges and goals, e-mail him. MORE >>
B2B MARKETING ZONE POSTS Top 25 Articles and 8 Topics in B2B Marketing for March 2010
| MONDAY, APRIL 5, 2010
It pays to provide Support with Social Media - Buzz Marketing for Technology , March 23, 2010 In a recent Forrester Report
on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media. B2B Online Marketers Focus on Lead Gen - eMarketer
, March 4, 2010 Lead generation for B2B Marketing. Best of B2B Marketing. March 2010. Great stuff in the world of B2B Marketing for March 2010. MORE >>
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