release 
Contently
OCTOBER 24, 2017
Mobile ad spending has surpassed $58 billion this year, accounting for 70 percent of all digital spend, per eMarketer. Forrester found that only 20 percent of B2B web traffic originated from mobile devices, per the Internet Retailer Q2 2016 B2B Sell-Side Online Survey. ” At first glance, the narrative makes sense.
Contently
FEBRUARY 9, 2017
That claim, attributed to Dr. James McQuivey of Forrester Research, gets cited by marketers all over the globe. ” I’ve been told that the statement originates from a 2008 Forrester report titled “ How Video Will Take Over The World ,” but the full text is behind a paywall. million words.
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Valasys
JANUARY 9, 2020
According to a report by Cisco, released in 2019, by the year 2022, 82% of the global internet traffic will come from video streaming & downloads. According to eMarketer , 93% of video watchers in India watch Youtube. The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from.
Content Marketing Institute
MARCH 23, 2018
Marketing automation software provider HubSpot recently released functionality to make it easier to repurpose content for chat or messaging. Last year, Forrester wrote an article on messaging apps published in Forbes, which includes a quote that should resonate with all of us who subscribe to CMI’s content marketing methodology: .
Customer Experience Matrix
SEPTEMBER 3, 2009
Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. A Forrester chart, posted on CNET shows five years of data on time spent per week with major media. And, in particular, are social media as important as industry gurus claim they are? for TV and 10.2%
Adobe Experience Cloud Blog
OCTOBER 20, 2016
According to eMarketer, this year alone, 69.8 85% of B2B decision-makers rely on trusted online communities when buying, according to Forrester’s 2013 report, “The Social Behaviors Of Your B2B Customers.” This is the real attention grabber and the easy one: according to eMarketer, influencer marketing returns $6.50
Marketing Insider Group
JANUARY 24, 2013
Earlier this month, I released the 20 B2B Marketing Blogs you need to read. Forrester – Forrester Research, Inc – An independent research company that provides pragmatic advice to global leaders in business and technology. And I quickly found that no list is perfect.). Cambridege, MA – [link].
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