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9 Awful Ways We Push Customers Away

Hubspot

1) Poor Showcasing of Merchandise. Keep the site easy on the eye and don’t overwhelm the customer with disorganized merchandising. According to a study by Forrester Research , 44% of online shoppers considered live chat one of the most important features of ecommerce sites. Let’s see. 2) No Trust Building Measures.

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Best of 2008 (So Far) - Social Media Optimization, Part 1

WebMarketCentral

by NxtERA Marketing Blog Ex-Forrester VP Elana Anderson provides five strategies marketers can use to harness, rather than manage, the social web for the benefit of their brands. Fans can join the company, buy company merchandise, and even compete against other branch offices in weekly tasks." How Can Marketers Harness The Social Web?