Social media in B2B: from platforms to content… Ten years later.
Exo B2B
JUNE 18, 2019
We were asking ourselves this question almost ten years ago in this blog post , with statistics from eMarketer dating back to 2009. – B2B companies were more likely to exploit social media marketing opportunities than B2C companies. Here is one of the graphs from the eMarketer study. Is social media more of a B2C business?
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